Does it take Pentax lenses or something?
On Apr 20, 2006, at 11:18 AM, Roman wrote:
*SAN DIEGO, April 19* - Sony has established a new brand name, Alpha,
for its digital single lens reflex (D-SLR) cameras that will be
launched worldwide this summer. Meaning "beginning" and "essential",
the symbol alpha embodies the spirit of Sony's approach to the DSLR
market. Under this sub-brand, Sony will produce a complete camera
system of accessories and lenses to enhance the enjoyment of
photography. The Sony Alpha (TM) mount system of cameras, lenses and
accessories will integrate advanced electromechanical technologies
that are key to DSLR performance, the versatility of the well
established Maxxum (R) lens mount system, and Sony's renown in imaging
devices and technologies. These include CCD and CMOS imaging sensors,
as well as other image processing technologies, in addition to overall
product miniaturization. People who have already made investments in
many of Konica-Minolta's lenses and accessories will be able to take
full advantage of Sony's new DSLR cameras.
"We are expanding our product portfolio to build upon our leadership
position in the digital imaging business," said James Neal, director
of marketing for digital imaging products at Sony Electronics. "Our
approach to DSLR camera design and engineering will allow us to offer
a new high-performance system for today's digital camera users, as
well as welcome the millions of Konica-Minolta owners who have Maxxum
interchangeable lenses that are currently in the market."
Sony is already handling support and repair service for existing
Konica-Minolta digital and film cameras, as well as related lenses and
accessories in the U.S. A dedicated call center and strong levels of
web support have been established for these customers.
There is more information available about the new sub-brand at
http://www.sony.com/dslr
Sony camera and related product support for Konica Minolta customers
is also being offered at
http://www.support.sony.com/EN/KM/service.html
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