Not really.  It doesn't tell you the actual difference that he's looking 
for but the math is simple if you have a calculator, (I'd hate to do 
square roots by hand these days, I can't remember any techniques).

Find the diagonal of each frame, simple using sqrt(a^2 + b^2)  = c then 
divide the diagonal of the larger frame by the smaller which is how 
everyone seems to do this.  In this case it's about figuring a 60mm x 
60mm frame for traditional film and a 36.7mm x 49mm from Hassalbads spec 
sheet you get 1.38 close enough for marketing purposes.

Jens Bladt wrote:

>I believe you may find the answer here:
>http://www.jensbladt.dk/Images/Focal-length-multiplier-web.jpg
>Regards
>Jens
>
>Jens Bladt
>http://www.jensbladt.dk
>+45 56 63 77 11
>+45 23 43 85 77
>Skype: jensbladt248
>
>-----Oprindelig meddelelse-----
>Fra: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] vegne af Peter
>Fairweather
>Sendt: 30. september 2006 11:30
>Til: Pentax-Discuss Mail List
>Emne: Re: OT So no one finds this interesting?
>
>
>I wonder what the multiplier on the standard Hasselblad lenses is?
>Could make the APS multiplier of 1,5 look generous!
>
>Peter
>
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-- 
Things should be made as simple as possible -- but no simpler.

                        --Albert Einstein



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