----- Original Message ----- From: "P. J. Alling" Subject: Re: The JCO survey
>I assume that as with most electronic equipment there's a 40 point > profit margin built in initially. That may have changed since I last > had anything to do with a company that owned their entire pipeline > from > production to sales but I doubt it. The whole reason to concentrate > on > DSLR's is that they aren't commodity items, like P&S cameras, which is > where margins are razor thin. Assuming 40% markup over cost I'd say > they'll be making money when the price drops to $599-699. levels in > about 6 months if they follow the model used in most of the > electronics > industry these days. By then most of the new R&D should be recovered > and the cost basis will be lower as well. When I was selling cameras, there was almost no profit at all in SLR cameras, from manufacturing right through to the seller. I don't see how anything has changed that way in the last 20 years. William Robb -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net
