Hey - your'e converting over to what Herb, Rob Studdert and myself have been saying for the past 2 - 3 years. :-)
Tom C. >From: Mark Roberts <[EMAIL PROTECTED]> >Reply-To: Pentax-Discuss Mail List <[email protected]> >To: Pentax-Discuss Mail List <[email protected]> >Subject: Re: Hoya-Pentax Future - News >Date: Tue, 18 Sep 2007 12:19:27 -0400 (EDT) > >0Joseph Tainter wrote: > > >But it's got to be said they seem to be undervaluing their products. I > >was quite surprised when the price of the K10D was announced (I was > >willing to spend more), & I'm surprised at how relatively cheap the > >DA* lenses compared to ther N&C equivalents. > > > >Obviously their making a profit, but I'm sure it's not as big as it > >could be. > >It looks like the Hoya plan makes sense and that they are going to try >to try to raise the price and perceived value of their products. They >undoubtedly realize that one of the keys to getting people to buy your >affordable products is providing a higher end product for people to >aspire to -- even though most will never buy it, they like to know they >*can*; that it's out there. There's also the "prestige by association" >effect that Cotty has mentioned in the past: People want the name badge >on their camera to be the same as [fill in prestigious item you can't >afford here]" > -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net

