"K7 video"

...from the company that's just about to transfer its European
headquarters to Paris.

Hasn't anyone thought of the fact that "K7" (pronounced "kah-sett") is
the common French abbreviation for a cassette, audio, video or
otherwise.

When I see "K7 video", my brain automatically switches to French and
reads "cassette vidéo".

Not quite as bad as the car they had to re-badge as the Mitsubishi
Montero for the Spanish-speaking markets because noone would want to
drive up to the mall in a Mitsubishi w...@nker, but still stupid enough.

Ralf

-- 
Ralf R. Radermacher  -  DL9KCG  -  Köln/Cologne, Germany
Blog   : http://the-real-fotoralf.blogspot.com
Audio : http://aporee.org/maps/projects/fotoralf
Web   : http://www.fotoralf.de

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