----- Original Message ----- From: "Perry Pellechia"
Subject: Hoya to seek digital camera alliance


Article on Reuters:
http://www.reuters.com/article/technology-media-telco-SP/idUST15448620090818

"Our digital camera business is not exactly a big operation. There are
naturally questions among us whether it is big enough to go it alone,"
Hoya Chief Executive Hiroshi Suzuki told Reuters in an interview on
Tuesday.

"I'm afraid it will need some sort of alliance with another company in
the long term."


This does not sound too promising.   Any guesses on which company
would make an alliance with Pentax.  It seems Samsung has gotten
everything they wanted  and have moved on to with their own plans.
Who does this leave?


Just off the top of my head, Fuji, Casio, possibly Panasonic. It's pretty unlikely that as a brand, Pentax is just going to dissapear at the end of fiscal year 2010.

William Robb

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