Doug wrote:

>The
>Nikon/Canon camp then uses their community as "proof" that Nikon and Canon
>are the best for everyone, which is of course ludicrous.


I always been of the opinion the Photo.net would an excellent site for 
research into blatant consumerism and the concept of branding. Sites like 
photo.net are places were people can meet to get acknowledgement of their 
consumption. The participant quite literally consume themselves happy in as 
much as they get gratification and acknowledgements that they have bought 
"the best" from fellow consumers, where the best is defined by group pressure.
Particularly the nature section of Photo.net show amazing conformity; the 
"advice" is almost always without context and based on names and brands. We 
are not only talking cameras here but even items like tripods, heads and 
quick release plates where there really is only one option if you want to 
be a worthy member of the club.
Many of the endorsed products are just OK but the whole thing is just 
fashion. Much like fashion in other outdoor paraphernalia. The sporty 
outdoor community is perhaps the most fashion prone out there is where 
being seen with right brand of boots, tents and other gear is of extreme 
importance.
On Photo.net you get the north American perspective on outdoor photography 
gear fashion simply because the majority of participants are from the US. 
It also something of a cultural shock for someone like me to read the 
threads and the question posted. They are alien to me and I realise that 
outdoor photography in the US is to a large extent a social enterprise 
where being seen with equipment is the norm and downright important. When 
photographer talk about dropping their lenses on asphalt while doing 
wildlife photography and that they are in a crowd with other photographers, 
I realise that wildlife photography means something different to them. I 
mean, who on earth do wildlife photography on asphalt? To me it means being 
out in the bush. Also, I never met another photographer, or even another 
person, when out in the wild shooting. Hence, no one see my photographic 
gear and I don't need to be embarrassed for using Pentax.


P�l
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