I like the statement about the K-01, in a very ironic way, "The customer that bought the K-01 was very much design-oriented, and to a certain degree, were purchasing the camera due to the Marc Newson name associated with it." Well duh. Since that's the way it was marketed and since it was missing provision for the one most important feature that a photography enthusiast might want, /a/ /freaking/ /eye/ /level/ /viewfinder!/ Not to mention that the K30 runs rings around it in every other respect at roughly the same price point, design is about the only thing it had to recommend it. What else would you expect?

On 1/16/2013 10:32 AM, Darren Addy wrote:
Grist for the mill:
http://www.imaging-resource.com/news/2013/01/15/qa-with-pentaxs-john-carlson-a-deeper-look-inside-the-new-mx-1-and-more
(Must click past an ad to see the article).

SUMMARY: ...sat down with John Carlson, senior marketing manager at
Pentax Ricoh Imaging to discuss the thinking behind the company's
first enthusiast compact, why its latest-generation image processor
didn't make it into the flagship K-5 II, and how photographers have
taken to its first digital SLR that forgoes a low-pass filter in the
hunt for maximum resolution.



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Buy a Leica to get the full “Leica Experience”, (a quick reduction of funds in 
the bank account).


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