The problem with distributive innovations is they're unpredictable. The
Segway was touted as a disruptive innovation, but once it was released,
turned out to be a huge yawn. You just can't predict what will be a
truly disruptive innovation. Film has many advantages over digital
image capture in a lot of way's but none of them are that important to
the vast majority of shooters. I wouldn't have predicted that the
demise of film would have happened so fast, but it did.
On 9/6/2013 8:57 AM, Tom C wrote:
Your point is... ? What's the basic difference in meaning between
disrupt, disrupting, and disruptive? They all mean the same thing to
me, except for how they fit into a sentence grammatically.
They may all mean the same thing to you, but they don't to the rest of the
world.
B
>From wikipedia:
"A disruptive innovation is an innovation that helps create a new
market and value network, and eventually goes on to disrupt an
existing market and value network (over a few years or decades),
displacing an earlier technology. The term is used in business and
technology literature to describe innovations that improve a product
or service in ways that the market does not expect, typically first by
designing for a different set of consumers in a new market and later
by lowering prices in the existing market.
In contrast to disruptive innovation, a sustaining innovation does not
create new markets or value networks but rather only evolves existing
ones with better value, allowing the firms within to compete against
each other's sustaining improvements. Sustaining innovations may be
either "discontinuous"[1] (i.e. "transformational" or "revolutionary")
or "continuous" (i.e. "evolutionary").
The term "disruptive technology" has been widely used as a synonym of
"disruptive innovation..."
That's basically what I believed they were conveying, but I'd argue
it's not the first thought that comes to mind.
I guess since they had a huge chance of disruptive innovation with the
advent of digital imaging and blew it, they're going to try again.
Tom C.
--
A newspaper is a device for making the ignorant more ignorant, and the crazy,
crazier.
- H.L.Mencken
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