It would seem that ever so gentle public manipulations against the competing brands is rapidly becoming an even more established practice.

On 11/4/2013 3:43 PM, Bob Sullivan wrote:
Trying to create buzz on the internet around your brand is established
marketing practice.
Gorilla Marketing vs Guerilla Marketing...
Regards,  Bob S.

On Sun, Nov 3, 2013 at 11:17 PM, David Parsons <[email protected]> wrote:
There is a reason that company representatives are viewed with
skepticism on forums and why shills are treated with such contempt.

It's doubtful that forum interaction by company reps would even be
beneficial for them.  It's far more efficient to schmooze with
industry pundits and PR flacks.

On Mon, Nov 4, 2013 at 12:06 AM, Boris Liberman <[email protected]> wrote:

It would seem to me that at the end, what is written on the internet forums
is in fact very important part of my routine as far as things discussed on
the net go. Of course I wouldn't want to spend my time reading reviews of
running shoes - I'd just go and choose a pair.

However, it would seem that any serious company, even one such a Pentax,
should be aware about its internet presence. Further, I think, in fact I'm
pretty much sure, that their marketing department has people who frequent
these forums and who may even try to influence the public opinion though
these forums.

I wonder what do you think on this matter.

Boris

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