My understanding is that the Leica Sofort is a rebranded variant of a Fuji 
instax camera. And uses the Fuji instax film. I don't think Impossible offers 
an option for that. Leica does say they'll have their own film, but I imagine 
it will also be an instax variant.  

Marco

> On Sep 17, 2016, at 12:06 PM, John <sesso...@earthlink.net> wrote:
> 
> Instant film is a cult thing.
> 
> Leica going up against the Impossible Film Project in a way that's more
> like Kodak's doomed effort to displace Polaroid. The success of Leica's
> effort will depend on whether Impossible Film can keep up with demand.
> 
> If they can, there won't be any excess market for Fuji/Leica to exploit.
> 
> 
> 
>> On 9/16/2016 2:19 PM, P.J. Alling wrote:
>> Leica just announced an instant film camera with their own instant
>> film.  WTF!  Didn't Polaroid fail against digital cameras because...
>> 
>> This just strikes me as being bizarre, maybe the magic Leica name will
>> carry them through.
> 
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> Religion - Answers we must never question.
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