Otis Wright, Jr. wrote:
> I tend to give them the benefit of the doubt.  I assume that if it made
> business sense, they'd produce one.   I suspect their assessment of the
> market potential based on what they can afford to invest just doesn't
> stack up against other opportunities.  Hard to fault them for that.   I
> have the sense that the amount of capital a co. has to put at risk to
> stay in some of these high tech markets is rising faster than the
> potential market putting some of the new product programs in the
> bet-your-badge category for execs who don't like to be put in that
> position.   Anyone  looked at the cost to set up a new chip
> manufacturing facility.  Mind boggling.
> 

There's no need for in house fab to build a DSLR.  eg. Nikon?

I fear that we've just gotten away from Pentax's competencies.

-R



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