FORTUNE 500 2007

A profit gusher of epic proportions


America's largest corporations generated record earnings in 2006, thanks to
a happy confluence of circumstances. How much longer can the outpouring
last?

FORTUNE Magazine
April 15 2007: 10:00 PM EDT


(Fortune Magazine) -- The notion of the little guy striking it rich -
finding gold at Sutter's Mill, discovering oil at Spindletop, or cashing in
on a dot-com IPO in Silicon Valley - runs deep in American lore. But
something even more historic transpired in 2006: A massive swath of the
established economy - also known as the Fortune 500 - collectively generated
unprecedented earnings.

The grand total: $785 billion, a 29% increase over 2005. Those returns
obliterated the previous cyclical peak, $444 billion, achieved in 2000 at
the height of the tech explosion. Put simply, American companies are
enjoying the most sumptuously profitable period in the 500's 53-year
history. Last year post-tax profit margins hit 7.9%. That's 27% higher than
the 6.2% posted in 2000, then lauded as exceptional.

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FORTUNE 500 2007
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Full list: FORTUNE 1000
1. Wal-Mart
2. Exxon Mobil
3. General Motors
4. Chevron
5. ConocoPhillips
        6. GE
7. Ford Motor
8. Citigroup
9. Bk. of America
10. AIG

Top companies in your state
Top-performing companies
. Most profitable        . Best investments
. Fast growing   . Big employers
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. Exxon: No taming the tiger

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These happy numbers are largely due to a sort of harmonious convergence, a
perfect economic calm. Virtually every conceivable force, from mild labor
costs to a falling dollar to soaring productivity, has favored big
companies. "For the past few years business couldn't have asked for a better
environment for profits," says Mark Zandi of Moody's Economy.com. But
companies also deserve credit for their restraint. Instead of squandering
their good fortune on poor acquisitions and other bad investments, they used
a huge chunk of those booming profits to reduce debt, a practice that
slashed interest payments and drove earnings still higher. Instead of hiring
recklessly, they found ways to produce with a trim workforce.

To explain this golden age, let's start with the definition of profits:
revenues minus expenses, a list that includes the cost of components,
interest, depreciation of capital equipment, taxes, and, most of all, labor.
This boom is so exceptional because from 2000 to 2006, while FORTUNE 500
revenues trotted forward at a stately 38%, earnings galloped ahead at more
than twice that rate. The reason: Sales accelerated far faster than
expenses, accounting for the glorious expansion in margins. Hence, the
profit story is mainly a tribute to an exceptionally favorable period for
costs.

Love's labor lost

The big gorilla - labor - has stayed remarkably tame in the new century. As
measured by the Department of Commerce, the total bill for labor has inched
up 4.3% a year. It's reasonable to assume that the 500 experienced a similar
increase, since its companies provide a large portion of total U.S. output.
Typically labor accounts for around two-thirds of corporate spending. So the
FORTUNE 500 was able to raise revenues more than one percentage point faster
(5.5% vs. 4.3%), year after year, than its biggest charge, wages.

That's highly unusual in the heart of an economic expansion, when companies
usually hire battalions of employees. But companies, burned by the tech
meltdown and 2001 recession, have kept payrolls amazingly lean this time. Of
course, it was easier to do so with large pools of skilled workers available
and union power at a nadir. By 2006 companies were barely paying any more
for a unit of production than they did in 2000.

Companies were aided by a surge in productivity, defined as the hours needed
to turn out a car, TV, or any other product or service. "Very little of the
productivity increases went to labor," says Ken Goldstein, an economist with
the Conference Board, an association of top executives. "So most of those
cost savings fell straight to the bottom line." The effect of soaring
productivity was dramatic: It took a mere 3.6% increase in the Fortune 500
workforce from 2000 to 2006 to generate a profit increase of almost 80%.

The productivity improvement was partially due to the capital-expenditure
boom of the '90s. During that period companies gorged on everything from PCs
to routers to fiber-optic cables. Flush with airline ticket machines and
computerized mortgage applications, companies generated productivity growth
that almost matched the modest increase in labor costs.

Because they stocked up then, companies haven't had to invest heavily of
late. That means depreciation expenses declined sharply, and companies used
the cash to chop down their debt. What they didn't retire they often
refinanced when rates dropped in 2001, cutting interest expenses still
further. From 2001 to 2006 the portion of cash flow going to pay interest
dropped from 24% to 13% for U.S. corporations, says Economy.com. The 500
mirrored that trend, with Boeing a typical example: Its interest debt
dropped from $358 million in 2003 to $240 million last year.

For all the benefit from reduced costs, the revenue side has played a role
too. Sales for the 500 got a strong boost from the return of pricing power.
Since 2003 a weak dollar has forced importers to boost prices, thereby
protecting the flanks of U.S. companies and allowing them to lift prices a
healthy 3% a year. Stronger prices, backed by solid growth both here and
abroad, raised Fortune 500 revenues 5.5% a year since 2000. The dollar's 15%
slide vs. a worldwide basket of currencies brought a second bonus: Foreign
sales translated into far more dollars.


A profit gusher (cont.)
By Shawn Tully, Fortune editor-at-large
April 15 2007: 10:00 PM EDT


That said, the prosperity has been anything but uniform. Just three sectors,
accounting for 40% of Fortune 500 sales - energy, financial services, and
consumer staples - gobbled up almost 80% of the increase in profits since
2000. The doubling of oil prices from $35 a barrel in 2004 to more than $70
in mid-2006 made Exxon Mobil (Charts) the biggest moneymaker in Fortune 500
history, with $39.5 billion in earnings. But overall the energy windfall was
a wash: The gaudy oil profits were extracted from the bottom lines of
automakers, airlines, homebuilders, and plastics manufacturers.

In consumer staples the gains after 2000 stem from strong productivity
growth and a consumer spending spree that persists to this day. Coca-Cola
(Charts) and Pepsi's (Charts) earnings rocketed upward by 134% and 156%,
respectively, while P&G's leaped 149%. (Check consumer products stocks.)

But the biggest jump - $131 billion - came in financial services. Five
securities firms, Merrill Lynch (Charts), Morgan Stanley (Charts), Goldman
Sachs, Lehman Bros., and Bear Stearns, more than doubled earnings to $31
billion, minting cash from proprietary trading, where they make huge bets on
stock and bond prices with their own capital. (Check financial services
stocks.)

Even more astonishing were the insurers. Property and casualty companies, a
group that includes State Farm, Chubb (Charts), and Travelers, tripled their
profits to $65 billion in the past six years. The comeback started after
2001, when claims for asbestos and medical malpractice rocked the big
players, and 9/11 raised fears of more terrorist attacks. The insurers
responded by raising their rates even as claims began to drop, thanks to
tort reform in a number of states. So the insurers prospered despite the
damage wrought by Katrina and other hurricanes in 2005.

In 2006 the skies turned clear: The insurers boosted their rates as much as
100% for catastrophe insurance on the coasts yet experienced few damaging
storms. As a result their returns soared. (For all the unlikely winners,
there was one big loser: tech. The champion of the last boom endured an
earnings decline of 14% since 2000. See tech stocks. )

Sad to say, the historic rise won't continue. In fact, we're at a turning
point. Wages are now increasing faster than revenues, and productivity
growth is whisker-thin. Profit margins are beginning to shrink, and
companies will probably ramp up their dormant capital spending. They need an
infusion of plants and equipment for two reasons. First, only by adding to
their depleted stock of tech equipment can they raise productivity and keep
margins healthy. Second, they need to invest in new plants - something
they've been neglecting - to drive growth. As their cash hoards decline,
they'll need to borrow heavily again. Indeed, corporate borrowing and bond
issuance are already rising steeply.

The extra borrowing will raise interest costs, and the heavy capital
investment will boost depreciation expenses. With unemployment at just 4.4%,
labor will take a far bigger share of productivity increases as companies
vie for skilled workers. A surge in capital investment will help tech, while
problems in the housing market will depress earnings growth for lenders.

The best guess is that profits will grow slightly less fast than GDP for the
next several years, or in the mid-single digits. That's not bad considering
the lofty peak we're starting from. And it will keep margins well above
average for years to come. The gusher may recede a bit, but the well is far
from dry.

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