This is interesting....and comical..and entertaing... and sad.
;-)

cheers,
yudanta
Indonesia's Wahid Hires Consultant
To Help Boost His Tarnished Image
By JEREMY WAGSTAFF
Staff Reporter of THE WALL STREET JOURNAL


JAKARTA, Indonesia -- President Abdurrahman Wahid is fighting back against
his critics in Parliament, the media and even political coalition partners
who helped him get his job with an unlikely secret weapon.

Members of the president's inner circle of relatives and advisers have hired
a British political consultant named Nigel Oakes to burnish the leader's
tarnished image.

The decision to hire Mr. Oakes is a sign of how desperate Mr. Wahid and his
entourage have become. Since becoming president on a wave of reformist
sentiment late last year, Mr. Wahid has seen popular support slip away, and
he has alienated many one-time backers among Indonesia's political elite.
Last month, he angered parliamentarians by refusing to explain why he had
fired two cabinet ministers in April.

Tough Months Ahead

Now, Mr. Wahid faces a new confrontation at this month's session of the
Peoples Consultative Assembly, where some members threaten to begin
proceedings to remove the president. While his ouster is unlikely, the next
few months look crucial for Mr. Wahid's future.

At first glance, 38-year-old Mr. Oakes appears to be just the man to help.
Educated at Eton -- Britain's most prestigious private school -- Mr. Oakes
boasts a resume that includes lecturing at Harvard University and starting a
company that pumps consumer-enticing fragrances into shops. His main
business, Strategic Communications Laboratories, describes itself as helping
governments "manage sensitive communications issues" using "the world's most
advanced services for managing public opinion."

That is what Mr. Wahid seems to need right now. Since President Suharto's
fall two years ago, Indonesia has eased media restrictions and nearly 800
print and electronic media ventures have sprouted -- five times greater than
the number that existed during Mr. Suharto's rule. Few of them are
sympathetic to Mr. Wahid.

While Mr. Wahid's decision last year to dissolve Indonesia's Ministry of
Information was widely applauded, the move also eliminated an important
vehicle for promoting his government's point of view.

A Questionable Record

But whether Mr. Oakes will be able to solve Mr. Wahid's image problem is
open to question. The British consultant had made several efforts to win
media contracts from the Indonesian government and political parties in the
past, none of them successful. A similar venture in Thailand ended badly.
And critics of Mr. Oakes' work on behalf of Mr. Wahid claim, among other
things, that Mr. Oakes' team has misrepresented a purported U.S. government
grant, attempted to plant concocted information in the Indonesian press and
covertly promoted a student group critical of one of Mr. Wahid's political
rivals.

Whatever Mr. Oakes' past, Mr. Wahid's entourage was quick to ex press
interest in retaining the consult ant when he offered his services. In early
June, several members of Mr. Wahid's immediate family attended a late-night
meeting hosted by Mr. Oakes at the office of local public relations company
PT Ellipse. Mr. Oakes offered to help turn back the wave of negative news
coverage plaguing Mr. Wahid.

Members of the presidential entourage were enthusiastic, according to people
familiar with the meeting. A few days later, one presidential insider paid
Mr. Oakes' team $300,000 cash for a two-month media campaign, they said.

A government spokesman confirmed the arrangement, but said he didn't know
where the money came from. Presidential Secretary Djoko Mulyono also
confirmed the existence of an agreement with Ellipse. But he referred
questions about it to other members of Mr. Wahid's inner circle, none of
whom could be reached for comment.

Consulting Fees

In an interview, Mr. Oakes said he wasn't familiar with the financial
aspects of the deal, but added that consulting fees can sometimes reach $1
million for such projects.

Within days after the Ellipse meeting, Mr. Oakes' team created a
media-monitoring center on the fourth floor of an office block in downtown
Jakarta. With its banks of computers, televisions and giant screens, the
high-tech setup bears a strong resemblance to the operations centers
described in author Tom Clancy's "Op-Center" spy novels. While employees --
most of them students working six-hour shifts -- enter through an unmarked
side entrance, VIP guests are shepherded through glass doors, past potted
palms and a briefing room to a gallery overlooking the center, where they're
shielded from view by a one-way mirror.

So far, the center's only public output is a thick daily digest of news
reports, along with a chart categorizing each story as neutral, positive or
negative toward Mr. Wahid.

Controversial Actions

But Mr. Oakes' team has also taken initiatives that could stir controversy.
In June, Mr. Oakes gave a small nongovernment organization -- the Foundation
of Independent Journalists -- several thousand dollars, explaining that the
money came from the U.S. Agency for International Development, or USAID,
according to members of the foundation and others familiar with the
arrangement. The logo of the foundation -- which owned nothing more than one
computer -- was then used on a series of TV advertisements praising
religious and ethnic tolerance.

Mr. Oakes, in the interview, denied ever claiming the money came from USAID,
but said he told foundation members that future funds could come from a
grant that he said was in the process of being disbursed to the
administrative arm of the presidential palace by USAID. But a spokesman for
the U.S. embassy said neither USAID nor related agencies had any knowledge
of grants being made directly or indirectly to the journalists' foundation
or Ellipse.

Moreover, since Mr. Wahid's presidency began, no U.S. financial assistance
has been given to the palace's administrative agency, the State Secretariat,
a U.S. official said.

While the foundation-sponsored TV message was not an overtly political one,
it was in keeping with the message Mr. Oakes' team seeks to convey,
according to those familiar with the public relations program. The message:
Only Mr. Wahid has the credibility to hold Indonesia together.

An Ethics Seminar

The team went further, helping the foundation stage a seminar on
journalistic ethics at a five-star hotel, flying in journalists from as far
as India to speak on the importance of not allowing the media to be
influenced by political or financial concerns. Mr. Wahid opened the seminar,
which is unusual for such a small gathering.

Mr. Oakes conceded it was ironic that a seminar on journalistic independence
was being covertly funded by the government, but he denied the conference
was politically motivated. "It is a bit paradoxical, but I don't think it's
unethical," he said. A spokesman for the foundation said members were
unaware the money came from the presidential palace. "If we had known that
we would have rejected it, since we're nonpartisan," the spokesman said.

The work for Mr. Wahid isn't Mr. Oakes' first brush with controversy. His
name appeared in British tabloids in the 1980s when he was briefly linked
romantically to then Lady Helen Windsor, daughter of Queen Elizabeth's first
cousin. He was once arrested for a unsettled traffic violation while
attending a party hosted by the queen at Windsor Castle, and was accused by
at least one British news paper of trying to sell the story of his royal
romance to a down-market daily. Mr. Oakes said his arrest was the result of
a misunderstanding, and he denied he tried to sell any material to the
media.

'It Was Crazy'

Mr. Oakes has attempted other Southeast Asian media projects without
apparent success. In 1998 and 1999, he made at least two bids to work for
former President B.J. Habibie's government and the then-ruling Golongan
Karya Party. "They just wanted too much money. It was crazy," said Hariman
Siregar, a confidante of Mr. Habibie who was involved in negotiations.

In June 1999, Mr. Oakes switched his attention to Thailand, where a new
constitution had paved the way for direct elections of the country's Senate
in March 2000. A team headed by Mr. Oakes worked for the government in the
election campaign, analyzing the media for a body called the International
Organization for Electoral Reform. A media center almost identical to the
one now in Jakarta was set up in a Bangkok hotel. Mr. Oakes describes the
organization as a privately funded election advisory group, based in
Switzerland and "close to the United Nations community."

But it is hard to find any public reference to the organization. Election
specialists in Indonesia, Switzerland and Thailand said they had no
recollection of such a group, and it wasn't possible to find any reference
to it on the Internet, apart from the project in Thailand. A Web site,
ioer.org, was registered in July 1999, with its administrator listed as Alex
Oakes of London, Nigel's brother. The Web site is no longer active and the
domain name is for sale. Mr. Oakes denied the organization was created to
win the Thai contract. "It is extremely unfair to suggest that in any way it
was some sort of thing to boost credibility," he said. An Abrupt Ending

The Thai operation ended suddenly in December, under circumstances that
remain unclear. Thai government officials couldn't recall why it closed and
Thai news reports at the time said Mr. Oakes had violated immigration laws.
Mr. Oakes said the operation closed because of a dispute with his
intermediaries with the Thai government. He alleged the intermediaries, whom
he declined to name, had sold material gathered by the Oakes team to a rival
party.

So far, Mr. Oakes' efforts in Indonesia have borne little obvious fruit. The
journalism ethics seminar was poorly attended, as was a news conference
hosted last week by a student group called the Struggle Front for Indonesian
Youth. According to people involved in the planning, invitations to the
discussion were drawn up and faxed by members of Mr. Oakes' team, since the
student group has no telephone, computer, printer or fax machine. The
conference focused on a document, apparently a fake, which purported to
detail recent meetings by politicians plotting to topple Mr. Wahid.

Mr. Oakes said that the student group had approached his team for help, but
had been turned down. A spokesman for the student group said it had prepared
the conference without outside help.

In another instance, members of Mr. Oakes' team attempted to place an upbeat
article on Mr. Wahid on the front page of an Indonesian daily newspaper,
according to people familiar with the incident. A draft of the article was
prepared by the Oakes team and e-mailed to an editor at the newspaper. It
quoted a "top secret, high-level intelligence report" that concluded Mr.
Wahid "must be kept in power if the country wishes to avoid a second,
disastrous, multidimensional crisis." When the editor refused to run the
article without seeing the original report, he was given a three-page
document purporting to be an intelligence report from an unidentified
security agency, people familiar with the incident said. However, the three
pages don't include any reference to the conclusion reached in the draft
article sent to the paper.

Mr. Oakes denied knowledge of the incident. "It's absolute rubbish," he
said.

-- Montira Narkvichien in Bangkok contributed to this article.

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