Search Rank Confusion

Email coming in since my discussion about search engines on radio a
couple of nights ago reveal fundamental misunderstandings about how
search results are ranked and the dangers of black-hat SEO. The number
of people telling me that they had no idea previously about how Google
actually ranks results -- most assuming they were pay for rank -- is
disturbing and suggests Google has not been adequately educating the
public at large -- beyond the techie community -- about the facts.

--Lauren--
Lauren Weinstein ([email protected]): http://www.vortex.com/lauren 
Founder:
 - Network Neutrality Squad: http://www.nnsquad.org 
 - PRIVACY Forum: http://www.vortex.com/privacy-info
Co-Founder: People For Internet Responsibility: http://www.pfir.org/pfir-info
Member: ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
Google+: http://google.com/+LaurenWeinstein 
Twitter: http://twitter.com/laurenweinstein
Tel: +1 (818) 225-2800 / Skype: vortex.com
I have consulted to Google, but I am not currently 
doing so -- my opinions expressed here are mine alone.
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