PRESS RELEASE
http://www.ikabutoni.com/~bfw7/bfw7web_update/
- Bali Fashion Week 2007 -Bali is well known for its beautiful beaches,
incredible vistas, glorious sun sets, ideal location for high level conventions
and summits but now also for its creative fashion event due to the continuous
success of Bali Fashion Week. BFW is a unique fashion event that fuses fashion,
art, culture into a fun-filled and inspiring festival that is developing into a
significant world fashion event.
The 7th edition of BFW opened on Nov 22, 2007 under the theme of "Fashion Meets
Art". This four day annual event rolls fashion, art and culture into one
creating an "An Arena for Excellence". "Besides the remarkable legacy of unique
culture, friendly people and most incredible panorama, Bali is the concrete
example of our efforts to blend a promotion of tourism, fashion trade and
investment (TTI).
With a wide support of the government and numerous private local and
international enterprises and involvement of the fashion community of
Indonesia, this action-packed four-day event included trade exhibition,
seminars, open dialogue with designers, Going Green Handbag Design competition,
fashion model award, three evening fashion shows, which built to a crescendo
with the Mardi Gras, fashion carnival - FashiONtheStreet - on the last evening.
On display were casual wear, resort wear, fancy party-wear of embroidery,
beading and laces, textiles, knits, batik and fashion accessories such as
handmade fashion jewelry, scarves, boots, shoes, zippers, as well as CAD/CAM
systems for aiding apparel design and production. A series of seminars were
conducted in parallel to the exhibition, the topics of which ranged from
fashion & colour trends, design technology, marketing and business skills and
environmental issues.
The three evening fashion shows were held at an amphitheatre with the beach &
sea as backdrop. Three cargo containers provided the stage setting with bold
messages - "From Bali to Paris ", "From Bali to New York ", and "From Bali to
the World" - plastered on the sides. Models sashayed no less than 25
collections by 24 designers down the catwalk from traditional to modern day
casual wear, leisure wear, eveningwear, children's wear and futuristic
cyber-wear.
The creative thinking atmosphere of Bali nurtured a new breed of fashion
designers comprised of local Balinese and expatriates from four corners of the
world who have decided to make Bali their home. Bali is home to a large
expatriate community, many of them are involved in the fashion industry. Their
collections showed free-thinking design expressions inspired by the resort
lifestyle of Bali , and new-age electronic cyber characters. The collection
designed by children for children was indeed a charmer on the catwalk.
At the carnival, 20 groups, some on horse-drawn chariots, some in open top
cars, and others on foot, each with their own themes paraded through town that
took more than one hour and ended on the beautiful Kuta Beach , against the
backdrop of the glorious Pacific sunset, bringing BFW to a grand finale.
Environmental protection is an ongoing concern of the residents of this
pristine island. Several carnival costumes were statements on protection of
nature, stop air pollution, promote culture and enjoy nature. Some portrayed as
people in bandages and face masks to filter the polluted air emitted from the
sick earth. The winning designs of the Going Green Handbag Design competition
went to designs that used recycled computer chips, newspaper and waste paper.
Bali is awarded the most favoured island in the world. The idyllic setting and
dynamic blend of eastern and western cultures provided Bali an ideal platform
for fusion, transforming and forward-looking fashion as well as designs that
respond to tropical weather, leisure lifestyle connected by the rich culture.
Owing to this good mix of local and foreign cultures and an atmosphere that
encourages creative thinking, Bali has become a breeding ground for fashion
creativity. The cross cultural taste in women's fashion and the popularity of
spa and resort lifestyle today supports Bali Fashion Week as an ideal place to
congregate, express & present such fashion ideas by local and international
designers.
For further info please contact:
Ika Mardiana
[EMAIL PROTECTED]
Note:
I can be reached in Hongkong until 18 Dec.07 at 852- 677 33 767, as I'm
preparing for my fashion show for January 15, 2008, Hongkong Fashion Week.
Regards,
Ika
mediacare
http://www.mediacare.biz
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