=> -----Original Message----- => From: [EMAIL PROTECTED] => [mailto:[EMAIL PROTECTED] On Behalf Of Bill Arnold => Sent: Tuesday, October 17, 2006 18:32 => To: 'ProFox Email List' => Subject: RE: [OT advertising => => => > Advertising is what pays us to promote our businesses and => let people => > know that we're ready, willing and able... => => => If your mouse trap is better then the big guy's trap, then => people who need mouse traps will find you on the net - and => all this can happen without the big ad money muscle that => controls which little guys will make out and which wouldn't. => The building, selling and buying still goes on, just on a => more level playing field - and without the ads in our faces! => => Bill => > => > => > Virgil Bierschwale =>
Having the world beat a path to your door because you've invented a better mousetrap will only work if the world knows what you have done. Your choices are word-of-mouth or advertising. Advertising is the way to tell the world what you've done while you are still alive to enjoy the fruits of your labor. Advertising is part of the deal that exists between our government and the entities that invested millions of dollars to develop radio and television. It also subsidizes print media. Without advertising, your newspaper might cost $3 a day. PC Magazine, perhaps $18 per issue. Advertising is the lubricant of commerce. Like everything else, there is good and bad and unspeakable advertising. Believe me, I hate watching the Temperpedic Mattress channel as much as you do. But there is also great advertising and I don't want that to stop because it is often quite entertaining. HALinNY _______________________________________________ Post Messages to: [email protected] Subscription Maintenance: http://leafe.com/mailman/listinfo/profox OT-free version of this list: http://leafe.com/mailman/listinfo/profoxtech ** All postings, unless explicitly stated otherwise, are the opinions of the author, and do not constitute legal or medical advice. This statement is added to the messages for those lawyers who are too stupid to see the obvious.

