http://online.wsj.com/article/declarations.html

- - - 
And when you forget you're a Bubblehead you get in trouble, you misjudge
things. For one thing, you assume evangelical Christians will be appalled
and left agitated by the circumstances of Mrs. Palin's daughter. But modern
American evangelicals are among the last people who'd judge her harshly. It
is the left that is about to go crazy with Puritan judgments; it is the
right that is about to show what mellow looks like. Religious conservatives
know something's wrong with us, that man's a mess. They are not left dazed
by the latest applications of this fact. "This just in - there's a lot of
sinning going on out there" is not a headline they'd understand to be news.

So the media's going to wait for the Christian right to rise up and condemn
Mrs. Palin, and they're not going to do it because it's not their way, and
in any case her problems are their problems. Christians lived through the
second half of the 20th century, and the first years of the 21st. They
weren't immune from the culture, they just eventually broke from it, or came
to hold themselves in some ways apart from it. I think the media will
explain the lack of condemnation as "Republican loyalty" and "talking
points." But that's not what it will be.

Another Bubblehead blind spot. I'm bumping into a lot of critics who do not
buy the legitimacy of small town mayorship (Palin had two terms in Wasilla,
Alaska, population 9,000 or so) and executive as opposed to legislative
experience. But executives, even of small towns, run something. There are
262 cities in this country with a population of 100,000 or more. But there
are close to a hundred thousand small towns with ten thousand people or
less. "You do the math," the conservative pollster Kellyanne Conway told me.
"We are a nation of Wasillas, not Chicagos."

***

The mainstream media, which has been holding endless symposia here on the
future of media in the 21st century, is in danger of missing a central fact
of that future: If they appear, once again, as they have in the past, to be
people not reporting the battle but engaged in the battle, if they allow
themselves to be tagged by that old tag, which so tarnished them in the
past, they will do more to imperil their own future than the Internet has.

This is true: fact is king. Information is king. Great reporting is what
every honest person wants now, it's the one ironic thing we have less of in
journalism than we need. But reporting that carries an agenda, that carries
Bubblehead assumptions and puts them forth as obvious truths? Well, some
people want that. But if I were doing a business model for broadsheets and
broadcast networks I'd say: Fact and data are our product, we're putting
everything into reporting, that's what we're selling, interpretation is the
reader's job, and think pieces are for the edit page where we put the hardy,
blabby hacks.

That was a long way of saying: Dig deep into Sarah Palin, get all you can,
talk to everybody, get every vote, every quote, tell us of her career and
life, she may be the next vice president. But don't play games. And leave
her kid alone, bitch.

***

Final point. Palin's friends should be less immediately worried about what
the Obama campaign will do to her than what the McCain campaign will do.
This is a woman who's tough enough to work her way up and through, and to
say yes to a historic opportunity, but she will know little of, or rather
have little experience in, the mischief inherent in national Republican
politics. She will be mobbed up in the McCain campaign by people who care
first about McCain and second about themselves. (Or, let's be honest, often
themselves first and then McCain.) Palin will never be higher than number
three in their daily considerations. They won't have enough interest in
protecting her, advancing her, helping her play to her strengths, helping
her kick away from danger. And - there is no nice way to say this, even
though at this point I shouldn't worry about nice - some of them are that
worst sort of aide, dim and insensitive past or present lobbyists with high
self-confidence. She'll be a thing to them; they'll see the smile and the
chignon and the glasses and think she's Truvi from Steel Magnolias. They'll
run right over her, not because they're strong but because they're stupid.
The McCain campaign better get straight on this. He should step in, knock
heads, scare his own people and get Palin the help and high-level staff all
but the most seasoned vice presidential candidates require.
- - -

This one is for Jean. 

Ms. Noonan put it better than I did, or could have.

- Bob




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