----- Original Message -----
From: ripskis
To: [EMAIL PROTECTED]
Sent: Thursday, 28 October 1999 4:54 AM
Subject: "After the Lawyers Let's Kill the CEOs and Celebrities:
Transforming America*"


Post-Corporate - http://postcorporate.listbot.com
Dear fellow admirers of David Korten,
I joined this list back in August, soon after reading David's two books on
corporations.
And I have been reading your messages with great interest since then.
To implement what David proposes will require a social movement.
I invite you to participate in sparking such a grass-roots social movement.
After you have read this entire e-mail message, please add your input via a
personal note and forward it to other, concerned people on your individual
e-mail list.
More will follow later.
Al Louis Ripskis
P.S. Sandwiched in between the two chapters are my background and
credentials.

Dear Friends,
After you read this, please forward it, preferably with your input in a
personal note, to people on your e-mail list. Ask them to send it to at
least 5 other people they know, who in turn would be asked to do the same.
By the 12th step/term of this geometric progression most everyone in this
country with an e-mail address will have received it. By then we may have
achieved a critical mass for change and jump-started a social movement.
If you would like to do more, post this on your Web newsgroups,
discussion/mailing lists and chat rooms, as appropriate.
Al Louis Ripskis
P.S. You may want to print this, since there is quite a bit to digest.

After the Lawyers Let's Kill the CEOs and Celebrities: Transforming America*
By Al Louis Ripskis**

Chapter I - Introduction

"Unfortunately in America today, either you're a star or a
nobody." --Director Michael Bennett

As we step into the 21st century, we have the resources for everyone to live
well in a rich, diversified culture that could support the flowering of
creativity in America comparable to the fifth century's "Golden Age of
Greece."

Instead we are chasing an American Dream based on an ever rising standard of
living, accelerating consumption and perpetual economic growth that is
impoverishing our culture and devouring our resources at an unsustainable
rate.

Corporations are spending over 400 billion advertising dollars annually to
entice us into consuming more and more, which is depleting our resources,
ruining our lands, and polluting our air, rivers and oceans through
strip-mining, clear-cutting, over-applying fertilizers/pesticides, and waste
dumping. Global warming and the destruction of the Earth's protective ozone
layer are just a few of the more publicized by-products. Imagine for a
minute what will happen when other countries, like China and India, with
over two billion people between them, begin to consume like the U.S.

In the face of such, what appear to be overwhelming problems, many go into
denial: they dismiss the bearers of the bad news as "Prophets of Gloom and
Doom" and "Chicken Littles;" maintain that the projected destructive effects
on our environment aren't universally accepted by scientists; and turn their
attention to more pleasurable and entertaining pursuits.

But regrettably, our culture of consumption and entertainment is exacting an
exceedingly high price from us personally.
  a..  It has spawned a "winner-take-all society" that transformed many of
us from doers, activists and participants into viewers, spectators, and
consumers -- the minions to be manipulated by clever advertising.

  b.. Corporations have downsized 46 million of us out of our jobs since
1979. With an additional million more being laid off each year, our
workplaces have become cauldrons of stress, anxiety, and insecurity. Demands
for greater output with fewer workers is causing widespread job-related
burn-outs. Americans work the longest number of hours in the industrialized
world, according to a recently released International Labor Organization
survey. Yet, more than ever before, we fear becoming career casualties in
the next round of layoffs and ultimately being relegated to minimum wage,
part-time jobs, without benefits at Staples***,    McDonalds, Wal-Mart...

  c.. Meanwhile the corporate CEOs fatten their stock options and take huge
bonuses on top of their already astronomical salaries***   for downsizing us
and boosting corporate stock prices.

  d.. The urban overcrowding and traffic congestion has trapped many of us
in highly stressful "commuter treadmill" lifestyles.

  e.. The mounting stress has pushed millions into escapism, substance abuse
and addictions. Alcohol, hard drugs, gambling, compulsive shopping and
over-eating (55% of Americans are overweight), TV viewing, spectator sports
and Internet surfing have taken over our lives.

  f.. Drug use is pandemic: at the end of 1998 over 1.2 million Americans
had been convicted of drug offenses, with 423,000 incarcerated and 820,227
on probation.
  g.. We fear for our children's safety from violence and drugs in schools
that educate poorly.
  h.. We needn't be elitists to admit that most of our media is a wasteland
of trivia and trash, dominated by hustlers and celebrities assaulting us
with hundreds of messages daily on how much happier we'll be if we just buy
what they are hawking.
  i.. The consumer culture has estranged us from each other by destroying
any real sense of community and neighborhood. We literally have become  A
Nation of Strangers that Vance Packard documented over a quarter of a
century ago. Since then the social alienation has become worse, as I
discovered during a recent 9,000-mile research trip around the U.S.
What's behind all this?

First, a quick historical glance on how we have been manipulated into
becoming the unwitting participants of the consumer culture.

The social historian William Leach points out in his seminal book, Land of
Desire - Merchants, Power, and the Rise of a New American Culture, (Pantheon
Books) that
"From the 1890s on, American corporate business, in league with key
institutions, began the transformation of American society into a society
preoccupied with consumption, with comfort and bodily well-being, with
luxury, spending, and acquisition... American consumer capitalism produced a
culture almost violently hostile to the past and to tradition, a
future-oriented culture of desire that confused the good life with goods."
They stole the deeper meaning and purpose from our lives, and buried us "in
an avalanche of junk."****

And this consumer culture was foisted upon us, without our informed consent,
as Leach explains, "...the culture of consumer capitalism may have been
among the most nonconsensual public cultures ever created... First, it was
not produced by 'the people' but by commercial groups in cooperation with
other elites comfortable with and committed to making profits and to
accumulating capital on an ever-ascending scale. Second, ... it raised to
the fore only one vision of the good life and pushed out all others. In this
way, it diminished American public life, denying the American people access
to insight into other ways of organizing..." and living their lives.

So what's the remedy?

On the personal level we may have to shun the siren call of the American
Dream, do some serious soul-searching and get in touch with our own personal
values, desires and the kind of lifestyles we genuinely want for ourselves
and our families. We have to come up with our own, individual dreams. It may
entail giving up the "commuter treadmill" existence and opting to live life
on our own terms. For some this may mean transforming cherished visions,
avocations or hobbies into callings, vocations or entrepreneurships. For
others it may require moving to a different part of the country or the world
to find lives of adventure that are income-generating and economically
viable. For still others it might be a life of creative leisure modeled
after the Ancient Greeks. For details on how two dozen people redesigned and
custom-tailored their lifestyles to escape the consumer rat race, see my
book, Cutting Loose - From Rat Race to Dream Lifestyles.(Impact Journal
Press, 1-800-877-BOYD. Website http://home.sprynet.com/sprynet/ripskis)

Obviously the personal approach addresses only ourselves and our immediate
families, but not the rest of society. The terrible wrong that the
perpetrators of the consumer culture have caused by "denying the American
people access to insights into other ways of organizing" their lives, as
Leach puts it, has to be corrected.

Think of what makes you the most angry, dissatisfied and concerned with our
culture and way of life. Share and exchange your concerns with your friends,
co-workers, neighbors and acquaintances -- but with the idea of doing
something about it, not just emotional venting. In turn share these thoughts
with a larger number of people by posting them with Internet groups, along
with this article. Express your views on call-in talk shows and by writing
letters to the editor. Organize a local Transform America group and begin by
discussing the books cited in this chapter. If you are a corporate or
government employee, blow the whistle on any wrongdoing,  mismanagement and
waste that you run across by posting the information on the Web --
anonymously, if need be. As an example, see Chapter II - "American
Sweatshops: Widespread and Thriving," below.

We will be competing for the attention and allegiance of people who have
access to a wealth of  entertaining activities through the media. That's why
all this, if it is be successful, will have to be done in an inclusive and
entertaining way, cast as games and contests, and provide people warm and
inviting organizations to belong to.

As a critical mass for change is reached, alternatives will emerge to the
current destructive values and practices, that will shape a New American
Dream that is more appropriate for the world of the 21st century and for us
personally.

To get a perspective on our current values and how we might change them for
the better, we need to take a good look at our own American heritage and
traditions as well as other, unusually creative periods in world history.
Particularly rewarding eras to examine are the fifth century Athenian Greece
and the American Revolution.

As historian J. C. Stobart points out in his The Glory that Was Greece
(Grove Press), "Never in all the world's history was there such a leap of
civilization as in Greece of the fifth century. In one town of about thirty
thousand citizens during the lifetime of a man and his father these things
occurred: a world-conquering power was defied and defeated, a naval empire
was built up, the drama was developed to full stature, sculpture grew from
crude infancy to a height it has never yet surpassed, painting became a fine
art, architecture rose from clumsiness to the limit of its possibilities in
one direction, history was consummated as a scientific art, the most
influential of all philosophies was begotten. And all this under no
fostering despot, but in the extreme human limit of liberty, equality and
fraternity."

Our mass consumer culture and the winner-take-all phenomenon does not
support an environment for developing personally fulfilling lifestyles, or a
rich culture that generates great art, literature, music... Consumer culture
appeals to the lowest common denominator. It just asks: Will the book be a
best-seller? Will the play or film be a smash at the box office? Will the TV
show have mass appeal?

As we re-examine our values and practices, hopefully there will be a shift
from the "winner-take-all" to wider distribution of rewards for participants
in all creative endeavors that will unleash the creativity of the American
people comparable to the level reached by the Ancient Greeks. We must move
from the present economy of profligacy to a more balanced, frugal
consumption style that Americans were known for originally. The current
"Voluntary Simplicity" movement is a beginning.

David C. Korten, in his two masterful, groundbreaking books, When
Corporations Rule the World and The Post-Corporate World
(Berrett-Koehler/Kumarian Press),  describes one way out of the consumerism
trap by organizing ourselves around local centers "that bring residential,
work, recreation, and commercial facilities together around sustainable
production to meet local needs with substantial degree of self-reliance."

More specifically, he proposes that, "Human and environmental production
activities would be melded into localized, closed-loop coproduction
processes... Family support services such as community-based day care,
family counseling, schools, family health services, and multipurpose
community centers could become integral neighborhood functions, engaging
people in useful and meaningful work within easy walking distance of their
homes... We would see a return of the multifunctional home that serves as a
center of family and community life and drastically reduces dependence on
the automobile and other energy-intensive forms of transportation."

To fundamentally transform our consumer culture will require a social
movement. And history teaches us that successful mass movements require
charismatic leaders, effective organizations, believable manifestos, pithy
slogans and clearly defined villains. During our Colonial period the
Declaration of Independence was such a manifesto and King George III was the
villain. There seems to be a growing feeling today that our greedy corporate
CEOs, the modern day versions of the 19th century robber barons, would be
the logical candidates for the role of villains. But most importantly the
successful movements of the past built parallel organizations that
eventually weaned the people from the old values and into the new
institutions.

If you want to take part in an already ongoing public discussion and debate
on how to revitalize our consumer culture and participating in its
transformation, log on David Korten's sponsored Positive Futures Network at
www.futurenet.org.
But before you do that, please hit the "Forward Message" button, add a
personal note and share this with people on your e-mail list, with a cc to
[EMAIL PROTECTED]
 *The title, needless to say and with apologies to Shakespeare, is a
hyperbole. We do not advocate violence of any kind.
**About the Author. Ripskis is a social critic and a former government
whistleblower. The above are excerpts from his new book-in-progress "After
the Lawyers Let's Kill the CEOs and Celebrities: Transforming America."
A decade of profiling unique lifestyles all over the world culminated in his
previous, Pulitzer-sponsored book Cutting Loose: From Rat Race to Dream
Lifestyles. Web site http://home.sprynet.com/sprynet/ripskis  For 13 years
prior to that Ripskis was an investigative reporter and government
whistleblower. His exposes sparked Congressional investigations and hearings
that were widely covered by the media. He has featured in The New York
Times, The Washington Post, Wall Street Journal and other major newspapers
and magazines. Ralph Nader wrote a syndicated column about him. See The
Washington Post's piece on him "HUD Houses Bureaucrat/Critic With Impact,"
June 8, 1982, p A15, and The Nation magazine's "More a Calliope Than a
Whistle[blower]," February 13, 1975, p174. Since graduate school Ripskis has
been a student of social movements.
***If you haven't been downsized to a job paying close to  minimum wage job,
and want to get a good sense of what that would be like, see the chapter
below.
****Culture critic David Denby
Copyright (c) 1999 Al Louis Ripskis
Chapter II - American Sweatshops: Widespread and Thriving

By Al Louis Ripskis

I applied for an "Associate/Owner" position at Staples, an international
office equipment and supply chain. I uncovered sweatshop-like conditions
that I subsequently found are more the rule than the exception among
retailers across this country employing some 22.8 million workers.

Here is how it works. When I told the Staples store manager that I wanted a
full-time job, he informed me that initially I would have to work on a
temporary, part-time basis, without any benefits. I found out later that
numerous other employees at the store who had worked there from two to seven
years were still in "part-time," status.

This arrangement is highly advantageous for the retailers. They minimize or
avoid paying fringe benefits such as life and health insurance, retirement
benefits, overtime or differential pay for Sunday work. When I told the
manager that I wanted to work as many hours as possible, he told me that
every employee at the store asks for that. The maximum he ever allowed me to
work was 31.5 hours a week. Most often it was in the 21 to 26 hour range.

So at $7.25 an hour for a 31.50 hour work week I grossed $228.38. After
deductions for Social Security, Medicare and federal, state and local taxes,
my net take home pay was $178.48. This translates to a net of $9,281 a year.
That's poverty wage, especially in a high cost area such as Washington, D.
C.

How do people sustain themselves on such abysmally low wages? From talking
to my fellow employees I found that the younger ones either lived with their
parents or in group houses and cramped quarters. Some of the older employees
were retirees receiving Social Security or some other retirement benefits.
Others had to work at two and sometimes even three jobs.

The way management handled the weekly work schedule assures the loss of
control over one's life.The manager has almost total discretion on assigning
when and how many hours each employee would work for the week ahead. The
schedule comes out on Friday and day-shift employees can be assigned to work
any time from 7 a.m. to 11 p.m. weekdays, or 8:30 a.m. to 8 p.m. Sundays.
But if you were scheduled to work on a specific day and things are slow at
the store, you are out of luck and are summarily sent home. You got paid for
only the hours you actually worked. There is no minimum pay that you are
entitled to receive for having made the trip in to work, no matter how long
it might have taken through gridlock traffic.

Ironically, even though adjusted for inflation, this was the lowest paying
post-college job I had worked. It was also the most stressful and
demanding.The job is highly stressful because of cumbersome management
procedures and the fact that some managers and customers use you as a
convenient psychological punching bag to displace their frustrations and
hostilities. Some customers just loved venting their aggressions if you
weren't familiar with some features of a piece of equipment, or you didn't
know where the items they wanted were located, from among the thousands that
the store carries.

But the most debilitating part of the job is that you have to be on your
feet all day. Even if there are no customers around you are not permitted to
stand or sit behind a counter. You had to constantly roam the aisles, making
sure that all the shelves were full and the goods properly aligned. After
seven or eight hours of this I was completely wiped out. I returned home
feeling totally drained of energy and will power, and wound up vegetating in
front of the boob tube most evenings.

During my 13 years as an investigative reporter and government whistleblower
there was an article of faith among my colleagues that government
bureaucracies were grossly wasteful and inept, and that private industry,
motivated by the need to make a profit, was a model of efficiency.

 That's why what I found at Staples was such a shock.

Sunday morning customers were streaming in, with Staples sales fliers in
hand and teenagers in tow, wanting to see the particular
computer/monitor/printer combinations that was shown as being on sale and
which they wanted to buy for their college-bound sons and daughters.

 It turned out we didn't have them in stock. One customer was even willing
to buy a floor demo laptop computer, but a part was missing that no one
could locate. Others wanted to buy individual items shown in the flier. But
even though the computer inventory check showed the items were supposed to
be in stock, we couldn't locate them.

 Customers were marching out of our store furious, vowing never to return
again -- after waiting an inordinate amount of time while we had tried
frantically to track down the sales items unsuccessfully. These were big
ticket items that Staples was losing substantial profits on.

 So what was going on here?

 The day before, Saturday, there was no preparation to have in stock the
items listed in the Staples fliers that went out with the Sunday paper.
Instead, during Saturday night closing time the sales clerks were ordered to
roam the store's sales display aisles, making sure that all the items we had
on display were properly aligned and not out of place.

Staples management doesn't trust its customers or staff: the more expensive
items such as printer cartridges were under lock and key and the costly, big
ticket items such as computers and printers were in back  stockrooms to
which only the managers had keys.

That's why during the busier times things were in a state of pandemonium.
While the managers were preoccupied with the varied, daily  operational and
customer problems, the sales clerks, were trying to borrow the single key
each manager had to get items from the back stockrooms to fulfill waiting
customer orders -- who by now were ill-humored because they have had to wait
so long. Their dispositions got worse when we had to tell them that we
couldn't find the items even though a computer check had shown the goods to
be in stock when the customers had phoned, prior to coming in.

 An even more basic problem related to management's preoccupation with the
short-term bottom line. Selling computers, printers and other office
equipment requires considerable technical and sales expertise, which takes
time to acquire. Staples paid its store staff close to minimum wages, and
high labor turnover was the result

Meanwhile, while we in the trenches were being subjected to all that stress
and paid $7.25 an hour, guess what Staples top management -- Chairman/CEO
Thomas Stemberg and the President John Bingleman -- were pulling down?
According to documents filed with Security Exchange Commission for 1998,
Stemberg, including various stock options, took $6,343,408 or $3,172 an
hour, while Bingleman took $6,783,723 or $3,392 an hour, which, by the way,
included $95,886 for "Relocation Expenses!"

Copyright (c) 1999 by Al Louis Ripskis. Excerpted from his book-in-progress
After the Lawyers Let's Kill the CEOs and Celebrities: Transforming America.
http://home.sprynet.com/sprynet/ripskis)

P.S. If you haven't already done it, please hit the "Forward Message" button
now and share this with people on your e-mail list, with cc to
[EMAIL PROTECTED]

______________________________________________________________________ To
unsubscribe, write to [EMAIL PROTECTED] Start Your Own
FREE Email List at http://www.listbot.com/

----------------------------------------------------------------
This is the Neither public email list, open for the public and general discussion.

To unsubscribe click here Mailto:[EMAIL PROTECTED]?Subject=unsubscribe
To subscribe click here Mailto:[EMAIL PROTECTED]?Subject=subscribe

For information on [EMAIL PROTECTED]
http://www.neither.org/lists/public-list.htm
For archives
http://www.mail-archive.com/[email protected]

Reply via email to