Brazil's evangelical churches rewrite the rules of  politics
Vincent Bevins ("Los Angeles Times," October 21,  2012) 
Sao Paulo, Brazil - As euphoric rock music played, dozens of men in suits  
swarmed the aisles with hand-held credit card machines to take donations 
from  the faithful. 
The pastor smiled at the crowd in the downtown headquarters of the  
mega-church and, as cameras rolled, belted out: "We all voted already, right?  
Who 
voted today?" 
In the spotlight, he made no mention of whom he hoped his flock had cast  
ballots for. But for most in the crowd, and those watching the election for 
the  mayor of Latin America's largest city, it was clear which candidate 
Brazil's  increasingly influential evangelical churches were throwing their 
weight  behind. 
Television personality Celso Russomanno took Brazil's political 
establishment  by surprise when he shot to the top of the polls in the run-up 
to the 
election.  Although he is Roman Catholic, his relatively new Brazilian 
Republican Party is  backed by the powerful Igreja Universal do Reino de Deus, 
or 
Universal Church of  the Kingdom of God. 
In the world's largest Catholic country, a group of well-organized  
evangelical churches is rewriting the rules of politics here. In the process,  
the 
evangelicals have dismayed Brazilians uneasy with such blatant mixing of  
religion and politics. 
Amid a surge in Latin America in recent years, more than 20% of Brazilians  
are now evangelical Christian. Followers make up one of the largest voting 
blocs  in Congress, and use their money, influence and media power to press 
a small set  of socially conservative issues, as well as to maintain 
favorable conditions for  their often very profitable enterprises. 
"They don't yet have quite as unified an agenda as the evangelical movement 
 in the U.S.," said David Fleischer, a political scientist at the 
University of  Brasilia. "But they are growing, and are far more effective than 
the 
Catholic  Church at convincing people to vote one way or another." 
Since colonial times, the Roman Catholic Church has been the dominant  
religious force in Brazil, though in practice it has often been mixed with  
indigenous and African traditions. Still, not only did the constitution  
establish separation of church and state, but voters and the church also tend 
to  
abhor any direct religious endorsements in elections. 
Russomanno's position in the polls shocked the elites into action here and, 
 after attacks from all sides — from the left, the right, the Catholic 
Church —  he ended up finishing third. 
But his movement made its mark. The candidate from the ruling left-leaning  
Workers' Party, Fernando Haddad, immediately sought his backing in the 
runoff  Sunday. 
Nationally, President Dilma Rousseff maintains an uneasy alliance with the  
evangelical bloc, which makes up about 10% of the Brazilian equivalent of 
the  House of Representatives. The group flexed its political muscle in a big 
way  last year when it killed Rousseff's plan to supply Brazilian schools 
with  anti-homophobia educational materials. 
On the Friday before the first round of voting early this month, a group of 
 artistic and cultural activists mounted a large protest against 
Russomanno's  sudden rise, using social media to organize a group of rock, 
funk, 
hip-hop and  traditional Brazilian forro concerts. Some revelers wore shirts 
proclaiming "Not  Serra, not Russomanno," with Jose Serra, the center-right 
candidate, portrayed  as Mr. Burns, the character on "The Simpsons" (he does 
bear a resemblance), and  Russomanno as fellow character Ned Flanders. 
But evangelical politics isn't just about traditional conservative issues  
such as morality or abortion, which is illegal in Brazil. Elected officials 
at  the local level also push for favorable zoning and municipal rulings 
that allow  them to easily develop new churches. And then there is the more 
subtle use of  political power, Fleischer said. 
"The larger churches face frequent accusations of income tax evasion, money 
 laundering and all sorts of other fraudulent activity. Edir Macedo, the 
head of  Igreja Universal, also owns the second-largest TV network in the 
country, which  should technically be unconstitutional," Fleischer said, 
because 
he is a  religious figure operating on public airwaves. "But the state 
looks the other  way." 
Macedo's Universal Church has branches in Africa and is successful 
throughout  Latin America. In California, the local branches, which attract 
large 
numbers of  Spanish speakers, are often recognizable by the slogan "Pare de 
sufrir," or  "Stop suffering," a subtle dig at Catholic cultural traditions. 
In Sao Paulo, many were puzzled as to why Russomanno denied he was backed 
by  the evangelicals. Macedo also denied strong links, despite his pastors 
calling  on worshipers to vote for him and a blog he published (anonymously) 
listing  reasons to vote for him. 
"I don't like who is paying" for Russomanno, Sueli Machado, a 65-year-old  
retiree, said after voting in Penha, a poor neighborhood on the outskirts of 
Sao  Paulo. "I don't have anything against any religion, but the men who 
run those  churches are millionaires rich off of donations. If he can't admit 
they are  behind him, how can I trust him?" 
Later that week in Penha, a Universal Church pastor gave a small 
congregation  bars of green soap that would "wash not just your body, but your 
soul." 
Then he  led the screaming crowd in a ceremony to expel demons from a 
middle-aged woman,  who writhed at his touch. 
Before ending the ceremony, he asked the parishioners to give themselves a  
round of applause: "Look at all the people we got voted onto the City  
Council!"

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