June  19, 2013 04:00 PM EDTTheWashingtonPost  
(http://www.washingtonpost.com/blogs/capital-business/post/socialradar-collects-1275m-from-investors/2013/
06/19/7c58c38e-d844-11e2-9df4-895344c13c30_blog.html?hpid=z10#license-7c58c3
8e-d844-11e2-9df4-895344c13c30)  
SocialRadar collects $12.75M from  investors
By _Steven Overly_ 
(http://www.washingtonpost.com/steven-overly/2011/05/02/AGbUIOEH_page.html)  
 
District-based _SocialRadar_ (http://www.socialradar.com/) , the creators 
of an application  that helps identify the people around you in social 
settings, has raised $12.75  million from a bevy of local investors, executives 
announced today. 

 
The months-old company, which was _founded by former Blackboard chief 
executive  Michael Chasen_ 
(http://www.washingtonpost.com/blogs/capital-business/post/michael-chasen-launches-new-venture-socialradar/2013/04/30/281ef5a0-b1b5
-11e2-baf7-5bc2a9dc6f44_blog.html) , pairs the location technology built 
into smartphones and  other portable devices with the information in online 
profiles to identify  people around you and your possible connections to them. 
A beta version of the application will be available for the iPhone later 
this  summer, Chasen said, followed by applications for Android devices and 
Glass,  Google’s computerized eyewear. 
SocialRadar counts 10 full-time employees to date in the same 19th Street 
NW  building where Chasen said, coincidentally, Blackboard had its first 
official  office space more than a decade ago. 
Chasen co-founded Blackboard in a D.C. rowhouse in 1997 and took the firm  
public seven years later. He left the education technology company late last 
 year after _selling it to Providence Equity Partners in 2011  for $1.64 
billion _ 
(http://articles.washingtonpost.com/2011-07-01/business/35237645_1_blackboard-buyout-education-software)
  
SocialRadar’s inaugural funding comes from a slate of the region’s most  
prominent investors, led by New Enterprise Associates, Grotech Ventures and 
SWaN  & Legend Ventures. 
An extensive list of local angel investors also contributed to the round,  
including Steve Case and Ted Leonsis of Revolution, Venturehouse Group chief 
 executive Mark Ein, Novak Biddle Venture Partners co-founders Roger Novak 
and  Jack Biddle and EverFi chief executive Tom Davidson, among others.  
Chasen spoke with Capital Business about the impetus for the new venture 
and  its initial investment. Below are excerpts from that conversation. 
How did the idea for SocialRadar come about?  
“I always found it weird you have so many people walking around with 
location  beacons, have all their user profile information online, and yet I 
walk 
into a  restaurant or a meeting or conference and don’t know anything about 
the people  around me. 
“This is technology we want everybody to have. I believe this technology is 
 going to be commonplace [and] built into your smartphone 10 years into the 
 future, the way that map navigation systems are common for a car to have.” 
Why shift from an enterprise software company like Blackboard to a  
consumer-oriented upstart?  
“Even though we were an enterprise software company, we sort of considered  
ourselves to be a consumer play [at Blackboard]. Even though we were 
selling it  to the school, we had 30 million students and teachers using our  
technology.” 
How will SocialRadar make money?­  
“We think there’s a lot of different ways for us to turn this into a 
pretty  sizeable and significant business. Obviously if people are sharing 
location  information there’s a lot of commerce opportunities we can pursue, 
but 
the goal  now is to get the technology into as many hands as possible.” 
Most first-round fundings aren’t this large. Why raise so much money?  
“A few years ago people weren’t sharing their location information like 
they  are today. Even now we’re not at the tipping point, but we’re almost 
there. It’s  becoming more and more common and accepted and it’s growing at 
an exponential  rate. 
“We think this a huge opportunity and big technical problem to solve and we 
 wanted to make sure we were funded to be able to go after it in the right 
way  and for the long haul.” 
What’s it like for you to be back at the earliest stage of a company?  
“One of the things I didn’t enjoy as Blackboard got bigger is I got 
further  away from the people developing the product and the people selling the 
product.  Those were the things I used to love. I was always a hands-on 
founder/CEO. But  as the company got bigger my priorities had to change and 
evolve. 
“I’m getting an unusually high degree of pleasure being hands on with the  
product again and speaking with consumers who are helping us design  it.. . 
. [People asked me,] ‘Why didn’t you go into  entrepreneur-in-residence or 
join VC firms or private equity firms?’ I could  never imagine anything 
else other than building a company. I knew I wanted to do  it again if I had 
the opportunity.”

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