Genuine Empathy -- not self- righteous pity -- is probably our best weapon in 
disrupting traditional parties. We need to show people they can trust us be 
caused we understand them better then they understand themselves. 

E

Sent from my iPhone

Begin forwarded message:

> 
> 
> The Importance of Empathy in Our Services-Centric, People-Oriented Economy
> 
> 
> A core leadership competency is the one often missing in the higher levels of 
> management. Empathy may seem far removed from the rough and tumble world of 
> business, but the capacity to understand other perspectives has become 
> increasingly necessary for success in the digital world today.
> 
> A few days ago I read an excellent article in the Harvard Business Review, 
> <ahref=”https://hbr.org/2015/09/empathy-is-still-lacking-in-the-leaders-who-need-it-most”>Empathy
>  Is Still Lacking in the Leaders Who Need It Most, by Ernest Wilson, dean of 
> the Annenberg School of Communications and Journalism at the University of 
> Southern California. The article is based on the Third Space, a research 
> project to better understand the key competencies companies are looking for, 
> and whether these talent requirements are being adequately addressed by 
> universities.
> 
> The study conducted face-to-face, in-depth conversations with dozens of 
> senior executives across companies in a broad range of industries and 
> consulted with a number of other academic institutions. It gathered 
> additional data through online surveys and partnered with Korn Ferry, which 
> gave them access to data on almost 1,900 executives with a broad range of 
> professional backgrounds.
> 
> Their initial findings were published in a working paper, The one-trillion 
> dollar global talent gap: What it is and what we can do about it. Their 
> research discovered that talent is the greatest competitive challenge 
> companies face. More specifically, beyond the traditional skills typically 
> provided by engineering and business schools, companies need a new kind of 
> talent that is currently undersupplied in the workforce.
> 
> Future leaders must be strong in quantitative, technical and business skills. 
> But these must be complemented with a unique set of attitudes, perspectives, 
> experiences and other so called softer skills. Good leaders need to be good 
> strategic thinkers and must have strong social and communications skills. 
> Finding and retaining talented individuals with these capabilities is a 
> challenge regardless of geography or industry.
> 
> The study identified five such specific leadership competencies:
> 
> Adaptability: Mental agility and resilience in ambiguous situations; 
> flexibility when dealing with change; thinking beyond the black-and-white to 
> the gray areas; asking unexpected questions that might lead to better 
> solutions.
> Cultural competence: Capacity to think, act and move across multiple 
> functions, silos and global cultures.
> 360-degree thinking: Holistic thinking; capable of seeing the big picture and 
> recognizing patterns that might lead to new and better solutions.
> Intellectual curiosity: Constantly learning and growing; willing to risk and 
> experiment in order to come up with creative new solutions to problems.
> Empathy: Strong emotional intelligence; effective listening and collaboration 
> skills; superior communication skills; being inclusive and considering the 
> views of others across a variety of disciplines, cultures and perspectives.
> “These so-called soft attributes constitute a distinctive way of seeing the 
> world,” notes Dean Wilson in the HBR paper. “Taken together, they create a 
> kind of Third Space that differs sharply from the other two perspectives that 
> have long dominated business thinking: the engineering and traditional MBA 
> perspectives.”
> 
> Empathy turned to be the most important of the five attributes. “Frankly, 
> when empathy kept coming up in our research, I was surprised. All of the 
> people we interviewed were serious business executives. Empathy was not the 
> first virtue I associated with the rough and tumble of today’s highly 
> competitive business world. I expected to hear about boldness, perseverance, 
> and toughness.”
> 
> Wikipedia defines empathy as “the capacity to understand or feel what another 
> person is experiencing from within the other person’s frame of reference, 
> i.e., the capacity to place oneself in another’s shoes.” Empathy is the 
> feeling that enables those who posses it to understand the unique perspective 
> of the people they interact with.
> 
> In today’s business world, empathy is a particularly important skill, whether 
> trying to convince colleagues to embrace a major new idea, attempting to get 
> users to embrace a new product, or attracting and retaining clients. Empathy 
> enables employees to observe the behavior of people and better understand 
> their wants and needs, especially the kind of emotional behavior that may not 
> lend itself to quantitative analysis.
> 
> Why was empathy the most important of the five attributes? Dean Wilson offers 
> several possible explanations.
> 
> First is the changing nature of “the  monolithic group formerly known as the 
> audience.” The once passive customers, compliant patients or couch potatoes 
> are now relics of a pre-digital past when communication between institution 
> and individual went mostly one-way.
> 
> In our digital world, communication goes both ways. Technology has empowered 
> individuals, giving them access to huge amounts of information only a few 
> clicks away. Social media platforms enable those empowered individuals to 
> easily share with the world what they think of your new product or service. 
> Power has been shifting from institutions to individuals. “You need empathy 
> to know who those audiences are and what they want.”
> 
> This is particularly important for companies doing business in diverse 
> markets around the world. Treating them all the same will just not work.  You 
> must be sincerely interested in understanding other cultural preferences and 
> choices.”
> 
> Empathy also plays a major role in today’s workplace. Rigid top-down 
> hierarchies have given way to teamwork and collaboration, often involving 
> employees from across the company as well as customers and business partners.
> 
> MIT professor Tom Malone has conducted research to see if groups, like 
> individuals, exhibit characteristic levels of intelligence which can be 
> measured and used to predict the group’s performance across a wide variety of 
> tasks: And if so, can one find a statistically significant measure of the 
> group’s collective intelligence, analogous to an individual’s intelligence 
> quotient (IQ).
> 
> His studies uncovered that a few group attributes significantly correlated 
> with a collective IQ. Foremost among them was the average social sensitivity 
> of group members as measured by the Reading the Mind in the Eyes test 
> originally developed at the Autism Research Center in the University of 
> Cambridge. This is a measure of social perceptiveness, that is, the ability 
> of group members to read each other’s emotions. “In [today’s] companies, 
> relationships and persuasion have become essential for success. And to 
> persuade effectively you must be able to empathize.”
> 
> The final reason for empathy’s importance, notes Dean Wilson, is the growing 
> presence of millennials in the workforce, – that is, those born between 
> 1980-2000. Some consider them self-absorbed narcissists who can barely look 
> up from their smartphones, while others view them as seeking meaningful work 
> in socially responsible companies that reflect their values.  “But whether 
> narcissistic or noble, they are 80 million strong and now dominate the 
> workplace. Leading and managing them requires understanding them individually 
> - the kind of genuine understanding provided not by broad-brush depictions 
> but by empathy.”
> 
> While empathy is widely seen as desirable across industries and geographies, 
> it’s an attribute that’s often missing, especially in the higher levels of 
> management. “According to an unpublished survey of our graduates over the 
> past 10 years who now occupy professional positions, empathy is most lacking 
> among middle managers and senior executives: the very people who need it most 
> because their actions affect such large numbers of people.”
> 
> How are universities responding to these evolving talent requirements? It’s 
> been known for a while that companies require skills beyond what engineering 
> and MBA programs are currently teaching. These gaps are being addressed, to a 
> greater or lesser extent, in engineering departments and business schools. 
> But the situation is somewhat different in the more liberal-arts-oriented 
> disciplines, because this softer leg of Third Space Thinking is newer, being 
> particularly important in our emerging digital economy, as well as being an 
> amalgam of different academic traditions and cultures, including humanities, 
> social sciences and communications.
> 
> Given the importance of strategic communications and social skills in Third 
> Space Thinking, Dean Wilson is addressing these challenges by broadening the 
> practice of his own discipline, communications, and in particular, the 
> curriculum of USC’s Annenberg School. This will take time. While 
> communications is attuned to the changing nature of audiences and culture, 
> the heterogeneity of the discipline means that there are no widely accepted 
> core capabilities. In addition, given that much of communications has come 
> out of the humanities, there is no long tradition of working closely with 
> companies, as there is in engineering and business schools.
> 
> Lots must be done by both business and academia. Colleges and universities 
> must figure how to create a steady supply of talented people with the proper 
> combination of skills that companies require and are having trouble finding. 
> And companies need to work hard to find, retain and promote these valuable 
> workers, whose leadership skills are so essential in our services-centric, 
> people-oriented economy.
> 
> Regards
> Dan Pattyn
> 
> JEAN MONNET:  People only accept change when they are faced with necessity, 
> and only recognize necessity when a crisis is upon them.
> 

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