Re the Appaloosa pre-sale, I was pretty shocked that I was one of the trusting 
souls who signed up.  But, boy, I’m really glad I did.  My Mystery Bike 
(proto-App) is an awesome bike.

From: rbw-owners-bunch@googlegroups.com 
[mailto:rbw-owners-bunch@googlegroups.com]
Sent: Wednesday, October 15, 2014 11:39 AM
To: rbw-owners-bunch@googlegroups.com
Subject: [RBW] Green Caffeinated Wheelmen mugs back in, and questions about Riv 
style pre-oredering.

Several listers have asked about green ACW mugs...I've got some made now, 
there's two sizes available. 
www.bradclick.bigcartel.com<http://www.bradclick.bigcartel.com>

The recent talk about the Rivendell wool stripe shirt reminded me I put a 
deposit on one as to not repeat my missing of the purple version. Generally I 
am not enticed by pre-order type sales of anything, but it seems recently that 
is THE modus operandi out there. Especially noticed in the bike industry.

I was pretty shocked with the Appaloosa presale, specifically the give us a 
large chunk of change for a bike we will not tell you about....aside from it'll 
be neat-o. But, I realize Rivendell makes great stuff, and doesn't miss the 
mark often (if at all?) so that goes a long way in buyer confidence. They 
apparently are successful since they fill the slots and sell the goods.

I want to do tees for the ACW, though I've been concerned with how many and 
what sizes so maybe a pre-sale is the answer? That said, I'm not Rivendell who 
can show a picture of a headbadge and have people line up with wallets prized 
open.

Do you think these pre-sales are a key to bringing cool US made goods to market 
that otherwise would just remain good ideas? Is it a can of worms to open up 
public opinion and influence because you'll never make everyone happy? T-shirts 
are silly, and not really part of the equation, but I AM curious about the 
pre-order phenomenon.

For the record, I am eagerly awaiting the wooly stripy, and had an awesome 
experience with my Ocean Air Cycles Docena pre-order.
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