I just recieved this today...
good thing...
Syl

Sugar Says:
A little wicked sugar never hurts
----- Original Message -----  Wednesday, March 05, 2008 8:30 AM
Subject: Publishers releasing Audio Books in MP3 format


Hi Everyone,

This is fantastic news!  Publishers are planning to remove DRM (Digital Rights 
Management).  This would open up a whole new world to many when audio books can 
be downloaded in an MP3 format.

Shannon


Subject: Publishers releasing Audio Books in MP3 Format 


From the New York Times.  This is a biggy deal so I thought you all would want 
to read it. 

Publishers Phase Out Piracy Protection on Audio Books By BRAD STONE Published: 
March 3, 2008 SAN FRANCISCO - Some of the largest book publishers in the world 
are stripping away the anticopying software on digital downloads of audio 
books. 

The trend will allow consumers who download audio books to freely transfer 
these digital files between devices like their computers, iPods and cellphones 
- and conceivably share them with others. Dropping copying restrictions could 
also allow a variety of online retailers to start to sell audio book downloads. 

The publishers hope this openness could spark renewed growth in the audio book 
business, which generated $923 million in sales last year, according to the 
Audio Publishers Association. 

Random House was the first to announce it was backing away from D.R.M., or 
digital rights management software, the protective wrapping placed around 
digital files to make them difficult to copy. In a letter sent to its industry 
partners last month, Random House, the world's largest publisher, announced it 
would offer all of its audio books as unprotected MP3 files beginning this 
month, unless retail partners or authors specified otherwise. 

Penguin Group, the second-largest publisher in the United States behind Random 
House, now appears set to follow suit. Dick Heffernan, publisher of Penguin 
Audio, said the company would make all of its audio book titles available for 
download in the MP3 format on eMusic, the Web's second-largest digital music 
service after iTunes. 

Penguin was initially going to join the eMusic service last fall, when it 
introduced its audio books download store. But it backed off when executives at 
Pearson, the London-based media company that owns Penguin, became concerned 
that such a move could fuel piracy. 

Mr. Heffernan said the company changed its mind partly after watching the major 
music labels, like Warner Brothers and Sony BMG, abandon D.R.M. on the digital 
music they sell on Amazon.com. "I'm looking at this as a test," he said. "But I 
do believe the audio book market without D.R.M. is going to be the future." 

Other major book publishers seem to agree. Chris Lynch, executive vice 
president and publisher of Simon & Schuster Audio, said the company would make 
150 titles available for download in an unprotected digital format in "the next 
couple of months." 

An executive at HarperCollins said the publisher was watching these 
developments closely but was not yet ready to end D.R.M. 

If the major book publishers follow music labels in abandoning copyright 
protections, it could alter the balance of power in the rapidly growing world 
of digital media downloads. Currently there is only one significant provider of 
digital audio books: Audible, a company in Seattle that was bought by Amazon 
for $300 million in January. Audible provides Apple with the audio books on the 
iTunes store. 

Apple's popular iPod plays only audio books that are in Audible's format or 
unprotected formats like MP3. Book publishers do not want to make the same 
error originally made by the music labels and limit consumers to a single 
online store to buy digital files that will play on the iPod. Doing so would 
give that single store owner - Apple - too much influence. 

Turning to the unprotected MP3 format, says Madeline McIntosh, a senior vice 
president at the Random House Audio Group, will enable a number of online 
retailers to begin selling audio books that will work on all digital devices. 

Some bookstores are already showing interest. The Borders Group, based in Ann 
Arbor, Mich., introduced an online audio book store in November using D.R.M. 
provided by Microsoft. Its books cannot be played on the iPod, a distinction 
that turns off many customers. But Pam Promer, audio book buyer for Borders, 
said the company welcomed moves by the publishers and planned to begin selling 
MP3 downloads by early spring. 

A spokesman for Barnes & Noble said the retailer had "no plans to enter the 
audio book market at this time." 

Publishers, like the music labels and movie studios, stuck to D.R.M. out of 
fear that pirated copies would diminish revenue. Random House tested the 
justification for this fear when it introduced the D.R.M.-less concept with 
eMusic last fall. It encoded those audio books with a digital watermark and 
monitored online file sharing networks, only to find that pirated copies of its 
audio books had been made from physical CDs or D.R.M.-encoded digital downloads 
whose anticopying protections were overridden. 

"Our feeling is that D.R.M. is not actually doing anything to prevent piracy," 
said Ms. McIntosh of Random House Audio. 

Amazon and Audible would not comment on whether they would preserve D.R.M. 
protections on their own audio books, citing Securities and Exchange Commission 
restrictions surrounding the recent acquisition.

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