Thank Steven for pushing this to the RefreshAustin Community. Hopefully we
will get some traction.

Pat, in the recent months, Yahoo and Google have announced that they are
starting to support RDFa markup for structured data. Actually Yahoo has been
doing it for almost a year now with Search Monkey.

http://www.google.com/support/webmasters/bin/answer.py?answer=99170
http://developer.yahoo.com/searchmonkey/developer.html

This is something huge because now there is an incentive for people to
starting "semantifying" their websites. Yelp, BestBuy are quick big shots
that come quickly to mind who are already marking up in RDFa their data. The
benefits of marking up your website is that search engines now know even
better what does the website mean, and can actually show it nicer in the
search results (hence the name Rich Snippets). This is going to be something
that SEO people are going to start working on. Yahoo has told me that they
are seeing an increase of 20% click through rate because results are shown
nicer thanks to the RDFa that they put on the page.

Here is an example of how you can markup your business website, with
products and such, so it can be indexed by Yahoo:
http://www.ebusiness-unibw.org/wiki/GoodRelations_and_Yahoo_SearchMonkey

Hopefully others in this community are curious about all this talk about
RDFa, Linked Data, etc.

Juan Sequeda, Ph.D Student
Dept. of Computer Sciences
The University of Texas at Austin
www.juansequeda.com
www.semanticwebaustin.org


On Wed, Aug 12, 2009 at 10:47 PM, Pat Ramsey <[email protected]> wrote:

> It's probably just me, but it sounds like you're getting more than just
> your feet wet with your resume. I've found crafting semantic XHTML to be
> nothing more complex than using tags for their intended purposes & writing
> valid code.
> Cheers!
>
> Pat
>
>
> On Aug 12, 2009, at 3:38 PM, Steven Harms wrote:
>
>
> Hi,
>
> I've been trying to get my feet wet in the semantic web world for
> about 6 months now but have always hit one of a few snags:
>
> - Pedantry:  Within minutes people who do understand it are quoting
> RFC's and W3C's and IOCC's at each other and make me feel like a
> moron.  I then space out and check out twitter or facebook
>
> - Boredom:  The examples on the web all center on licensing (as a
> Creative Commons product), uh, well, cool and all, but what does that
> mean to me?
>
> - Confusion:  There are few good books on the matter
>
> - Repetition:  Everyone winds up modeling the stupid license example
> or the "Dublin core created by" example. Without some alternative
> examples to show the flexibility of the form how am I going to get a
> hang of this?
>
> With all these virtues, what could possibly be holding back the
> semantic web's rise?
>
> To mitigate this I created my resume (a practical example) in RDFa
> (that is, XHTML + semantic web markup hints, a practical format).  My
> document both validates at the W3C, distills to RDF (the base language
> of the semantic web) and makes a really cool chart
> (http://stevengharms.com/resume.html
> , at the bottom, unless I broke it last night ;) ).
>
> Juan Sequeda, the leader of the Semantic Web Austin group and I were
> talking about covering this topic in the Semantic Web Austin group.
> We thought it might be cool if SemWebAustin and RefreshAustin (and any
> other *Austins) could get together and help advance the dream of
> Austin as a place where the Web community is sharper than the average
> town re: semantic technology.
>
> Would a group meeting like this work well with Refresh's charter?
> Would it be of interest?  I would call the presentation "Creating web
> data that advances the Semantic Web:  A guide for normal people who
> know (X)HTML minus academic tangents" .  If it's not a good fit, I'll
> limit the audience to SemWebAustin, but thought hey, why not, more the
> merrier.
>
>
>
> Steven
>
>
>
>
> --
> Pat Ramsey
> Web Design and Accessibility Specialist
> [email protected]
> @pat_ramsey
>
> Code that works,… beautifully
> http://slash25.com
>
>
> >
>

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