Free-Reprint Article Written by: Cathy Goodwin, Ph.D. See Terms of Reprint Below.
***************************************************************** * * This email is being delivered directly to members of the group: * * [email protected] * ***************************************************************** We have moved our TERMS OF REPRINT to the end of the article. Be certain to read our TERMS OF REPRINT and honor our TERMS OF REPRINT when you use this article. Thank you. This article has been distributed by: http://Article-Distribution.com Helpful Link: The Digital Millennium Copyright Act - Overview http://www.gseis.ucla.edu/iclp/dmca1.htm --------------------------------------------------------------------- Article Title: ============== Internet Marketing With Client-Attracting Teleseminars: The 7 Most Common Mistakes Article Description: ==================== Strategic Internet Marketing means attracting clients to your website. Many e- businesses have built huge successes on a foundation of teleseminars. But to win business with teleseminars, you have to avoid these 7 traps. Additional Article Information: =============================== 532 Words; formatted to 65 Characters per Line Distribution Date and Time: Wed May 3 19:15:49 EDT 2006 Written By: Cathy Goodwin, Ph.D. Copyright: 2006 Contact Email: mailto:[EMAIL PROTECTED] Article URL: http://thePhantomWriters.com/free_content/d/g/7-common-mistakes-teleseminars.shtml Cathy Goodwin, Ph.D.'s Picture URL: http://www.cathygoodwin.com/images/shadow9.gif For more free-reprint articles by this Author, please visit: http://thePhantomWriters.com/free_content/d/index.shtml#Cathy_Goodwin,_Ph.D. --------------------------------------------------------------------- Internet Marketing With Client-Attracting Teleseminars: The 7 Most Common Mistakes Copyright © 2006 Cathy Goodwin, Ph.D. Copy Cat Copywriting http://www.copy-cat-copywriting.com/services.html Strategic Internet Marketing means attracting clients to your website. Many e- businesses have built huge successes on a foundation of teleseminars. But to win business with teleseminars, you have to avoid these 7 traps. (1) Charging too much or too little. Charge nothing and you may attract sign-ups, but they're often no-shows. Some openly search for content they can use in their own classes. Many will disappear as soon as you ask for a dollar. Many marketers start with no-fee classes and then charge as their reputation grows. But when someone finds your class for the first time, she or he may be unfamiliar with what you offered before. And the whole dynamic of a class will change when you charge even a small fee. (2) Choosing a ho-hum topic. If you can frame your subject to show that you will help people make money, lose weight and/or find a soulmate, you'll attract more motivated participants. (3) Wasting everyone's time.. Remember participants pay with their time, whether or not you charge for participation. Ten minutes for a sales pitch, ten minutes for roll call, twenty minutes for participants to "share" why they're here. Now you've got twenty minutes to deliver content. Better to plan on fifty-eight minutes of value with a one-hour class. You can follow up with an email to remind participants who you are. (4) Creating sleepy titles for your Teleclasses. My course "7 Best-Kept Secrets of Client-Attracting Websites" generates more interest than ""How to Write Copy for Your Website." And that's not as sizzling as it could be. A problem-solving class might be called: "Creating an 'Aha!' Moment Just When You Need It" Mary Lynn, of The Writers Center, calls her novel-writing class, "Write your novel -- in one day!" A class on the business of creativity was re-named, "As you earn more, keep more!" (5) Turning the class over to your Inner Grinch. Focus on moving to something wonderful, not avoiding something horrible. "Most businesses fail! Will yours be one of them?" becomes "One percent of home businesses will gross six figures this year - and yours can be one of them!" Of course, you must be able make that claim honestly and ethically -- and a few testimonials wouldn't hurt. (6) Being too modest and humble to take charge of your own teleclass. Be prepared to cut off long-winded questions and participants who want to give "advice" to other callers. Stay focused, organized and on topic. Make sure everyone has a chance to participate -- not just the most proactive callers -- but I wouldn't force participation. I believe participants have the right to "lurk" silently. (7) Not using your unique personality. "June" has such a charismatic personality that her classes would fill with eager prospects if she read the phone book aloud for an hour. "Bill" has such weak, tentative delivery that his classes actually turn away prospects who love his website. Teleclasses can be fun for both leaders and participants -- and there's no more convenient way to learn information. Once you get going, you may be hooked on excitement. And you'll be surprised at how many participants become clients over the next two years. --------------------------------------------------------------------- Cathy Goodwin, Ph.D., helps solo-preneurs, professionals and small businesses build Internet revenues -- without turning themselves into techies or high-powered pushy sales people. Download her fr^e Report: 7 best-kept secrets of client-attracting websites http://www.copy-cat-copywriting.com/subscribe.html Jump-start your own website: http://www.copy-cat-copywriting.com/services.html --- END ARTICLE --- ..................................... TERMS OF REPRINT - Publication Rules (Last Updated: April 7, 2005) Our TERMS OF REPRINT are fully enforcable under the terms of: The Digital Millennium Copyright Act http://thomas.loc.gov/cgi-bin/query/z?c105:H.R.2281.ENR: ..................................... *** Digital Reprint Rights *** * If you publish this article in a website/forum/blog, You Must Set All URL's or Mailto Addresses in the body of the article AND in the Author's Resource Box as Hyperlinks (clickable links). * Links must remain in the form that we published them. Clean links should point to the Author's links without redirects having been inserted into the copy. * You are not allowed to Change or Delete any Words or Links in the Article or Resource Box. Paragraph breaks must be retained with articles. You can change where the paragraph breaks fall, but you cannot eliminate all paragraph breaks as some have chosen to do. * Email Distribution of this article Must be done through Opt-in Email Only. No Unsolicited Commercial Email. * You Are Allowed to format the layout of the article for proper display of the article in your website or in your ezine, so long as you can maintain the author's interests within the article. *** Author Notification *** We ask that you notify the author of publication of his or her work. Cathy Goodwin, Ph.D. can be reached at: [EMAIL PROTECTED] *** Print Publication Reprint Rights *** If you desire to publish this article in a PRINT publication, you must contact the author directly for Print Permission at: mailto:[EMAIL PROTECTED] ..................................... If you need help converting this text article for proper hyperlinked placement in your webpage, please use this free tool: http://thephantomwriters.com/link-builder.pl ===================================================================== ABOUT THIS ARTICLE SUBMISSION http://thePhantomWriters.com is a paid article distribution service. thePhantomWriters.com and Article-Distribution.com are owned and operated by Bill Platt of Enid, Oklahoma USA. The content of this article is solely the property and opinion of its author, Cathy Goodwin, Ph.D. http://www.copy-cat-copywriting.com/services.html --------------------------------------------------------------------- XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX --------------------------------------------------------------------- THINGS TO KEEP IN MIND WHILE USING ARTICLES POSTED ON THE GROUP: 1. Print the article in its entirety. Don't make any changes in the article . 2. Print the resource box with all articles in their entirety. 3. Send the Author a copy of the reprinted article or the URL where the articles was posted. Anything short of following these three rules is a violation of the Authors Copyright. Yahoo! Groups Links <*> To visit your group on the web, go to: http://groups.yahoo.com/group/ReprintArticles-Paradise/ <*> To unsubscribe from this group, send an email to: [EMAIL PROTECTED] <*> Your use of Yahoo! Groups is subject to: http://docs.yahoo.com/info/terms/
