Hello Partners,


Kindly share the requirement with your resources before send their resumes..

Please send suitable resume to

Duration: 6+  months
Rate: Open

Location: Dallas, TX


The Senior Information Analyst at client is responsible for delivering
timely, error free reporting and campaign management deliverables in
support of our clients’ marketing programs. He/she works within a team,
across competencies, to ensure that client data is accurately segmented,
scored, and delivered to support the execution of defined marketing
campaigns. The Senior Information Analyst is also responsible for managing
the campaign and business performance reporting deliverables.


·         Interprets and executes project specifications; applies business
logic and asks appropriate questions for clarity

·         Documents and ensures smooth hand-off/project transition to other
team members and provides back-up support as needed

·         Executes the campaign management activities to select scheduled
and ad hoc campaign files accurately and ensures they are formatted
correctly for output/execution

·         prioritize

·         Ensures all campaign files are delivered to the appropriate
vendors in a timely manner

·         Modifies reporting universes to support the business objectives
of the campaigns

·         Owns reporting update processes to ensure timely and accurate

·         Provides ongoing end user support to the Business Intelligence

·         Performs self audit for each step of his/her processes

·         Audits other team members – multiple quality control sign-offs
are required for every processing step and deliverable

Competency Levels within the Senior Information Analyst role are as follows:

·         Contributing:  Able to execute documented processes with
consistent high quality results

·         Self-Directed:  Able to modify complex campaign selection
criteria, update existing BI populations, make modifications to existing
reports, resolve problems, and prioritize his/her own work

·         Mentoring:  Able to create new, complex campaign selections,
modify reporting populations, create new reports, specify change requests
with development, work as a SME with development on new solutions, and
mentor team members


1.       Quality and overall impact of deliverables: Zero defect quality on
all processes. Timely reporting execution. Follows all defined production
processes to ensure flawless results.

2.       Team feedback and satisfaction: Contributes to the success of the
team as a whole. Maintains appropriate communication within the team and
across various department teams (i.e. internal and external clients).

3.       Commitment to vision and guiding principles of agency and
competency: Passion for continual process improvement

4.       Knowledge of client’s value proposition: Cross-discipline
communication and teaming

5.       Executional excellence: Defines at least one (1) process
improvement within his/her job, annually.



·         Bachelor’s Degree in Marketing, Business Information Systems,
Information Technology, Mathematics, or equivalent experience

·         3 to 5 years of prior work experience, preferably in a client
services environment, marketing services provider, or agency

·         Experience with Campaign Management tool, UNICA  experience is *

·         Experience with Business Intelligence tools: SSIS and Business
Objects is preferred Direct line marketing experience (client or vendor) is
a plus

·         Database marketing experience is strongly preferred

·         ETL (Extract, Transform, and Load) tool experience is a plus,
Informatica experience is preferred


·         Relational Database knowledge and advanced SQL skills

·         Effective verbal and written communication skills



*Business Integra Inc*

*Direct: 602-710-4135*

*Fax: 301-474-9651*


Resources to be your own W2 or H1 Transfer (Receipt copy to be sent within
30 days after joining).  Business Integra reserves the right to work with
consultant's original employer and provide no finders fee or any other
payment for submitting non W2 consultants for any of our requirements

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