Direct Client Need

SAS Analyst - Senior/Junior  associate (Multiple positions)
Business Analytics (in SAS)
Location: Carle Place, NY
Duration: 12 Months

Summary

Resources will work on manage the analytics, reporting, segmentation, and 
modeling needs of marketing, merchandising, finance, operations, and other 
departments.

Skills
.Demonstrated knowledge of database marketing techniques including targeting, 
segmentation and modeling (Must)
.Knowledge of SAS, SAS BI, COGNOS (or similar OLAP tool), SQL a must
.Strong problem analysis and analytical capabilities (Must)
.Strong team orientation
.Strong communication skills both written and oral
.Ability to interface with multiple departments
.Ability to prioritize and manage multiple initiatives simultaneously and meet 
deadlines
.Direct To Consumer / Ecommerce experience (Preferred)

Essential Duties and Responsibilities
.Work on an analytics framework roadmap to help transform the company into a 
data-driven enterprise.
.Coordinate all efforts to capture, enhance, and utilize the customer data 
across all touch points. Assist in the ongoing development of the information 
architecture, including enterprise marketing database and campaign management 
platform.
.Manage identifying, conceptualizing, and directing all complex data driven 
analytical projects that drive marketing strategy, profitability, and customer 
satisfaction.
.Lead various analyses in order to optimize marketing spend, improve campaigns 
and merchandising analytics, develop customer segmentation, and create 
predictive models. Other responsibilities include:
.Life-time value calculations, cross-brand buyers metrics, market research, and 
so on.
.Manage model development of customer file with transactional data, external 
data, market research, and social data (set-up, development, scoring, and 
post-analysis)

Education and/or Experiences
.BS in Statistics, Statistical Analysis, or Business Administration required
.Minimum 3+ years  experience in customer/marketing analytics


-
Mayank Sharma
IDC Technologies, Inc.
Ph: 408-852-7193

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