Some people think, "Swami calls Himself a powerful magnet, but He is 
unable to attract us." The fault lies in them only. Their hearts are rusted. 
They will be attracted by the magnet of Swami's love only when they cleanse 
their hearts. How can you remove the 'rust and dust' accumulated in the heart? 
Only by rubbing and polishing it with love. Be they Indians or foreigners, 
everybody has to purify their heart with love, and that love must be totally 
selfless. When you cultivate such selfless love, you can attract the whole 
world. Self is lovelessness and love is selflessness. Therefore, lead a life 
full of love. 

      - From Bhagawan's 2000 Christmas Discourse.

      Om Sai Ram 

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