How can we build Quality Organisations? 


There has to be balance of knowledge. What does balance of knowledge mean? The 
demand for the products in the market may fall because of two reasons: decline 
in product quality and over production. When one produces more, one cannot sell 
it in the market unless some value addition is there. When quantity of 
production is more, unit price will have to be reduced so that the overall 
sales will go up. This would result in increased revenues for the organisation. 
Likewise even the cost per unit will also come down because of increased demand 
and economies of scale. Organisations should neither over produce nor under 
produce. This is referred to as balance of knowledge. 


How is this balance maintained? Managers want to get a good name, earn a high 
salary and cut down quality. This amounts to ‘killing’ (misuse) of knowledge. 
Instead, if managers put their knowledge into practice for beneficial outcomes, 
then knowledge would be converted into ‘skill’. Should managers ‘kill’ or 
‘skill’ knowledge?  When one kills knowledge, balance is lost. Insight or 
intuitive abilities will be lost if one focuses one’s senses towards the 
phenomenal world outside. Everything is a matter of attitude when viewed from a 
higher altitude (perspective). This will be known and understood only through 
personal experience. When it comes to issues of quality, managers should be 
unyielding. Quality comes as a result of positive attitude. 


Suppose there is a chief engineer and a junior engineer of a lower rank and 
designation in a construction company. What is the difference between the two 
of them? An ordinary engineer constructs a building with INR 30 lakhs but the 
chief engineer takes INR 40 lakhs for the same. People think that it costs INR 
40 lakhs because he is a chief engineer. One should bother about the quality of 
construction of the building and not the designation of the engineer. What 
should the engineer do to reduce the expenses? The building should have a long 
life, should be convenient for the purpose meant and should also be moderately 
priced. One who ensures all the three would deserve to be appointed as a chief 
engineer. When the expenditure is too low, the life span would also be short 
and the building may be unsafe owing to the inferior quality of construction. 
How can such a person with doubtful credentials be a chief engineer? So it is 
the responsibility of engineers to make sturdy structures providing all 
facilities and amenities at moderate costs and charges. 


Likewise, in business also, we require quality production, quality raw 
materials, quality workers and quality contractors to ensure overall quality. 
One should first consider the quality of raw materials used in the production 
process. After that, one should see to it that there is no wastage of raw 
materials. If the quality of raw materials is not up to the expected standards, 
it may lead to lot of wastage later. There should be quality everywhere. For 
example, there is a mill where threads are made of cotton. This requires 
humidity in the climate to maintain wetness in the thread. If the threads are 
not wet enough, they cannot be used. In dry weather, threads become weak and 
break. Despite its proximity to Ooty (a hill station in the state of Tamil Nadu 
in South India), the climate of Coimbatore (a major centre for textile 
manufacturing in India) is very hot. Therefore, they keep coolers in the 
factory in order to guarantee the wetness of the threads. Product quality can 
be improved by creating certain additional facilities even if it means extra 
expenditure. 


     
      Textile Mills in Coimbatore 

Educated youth should be aware of the importance of inner quality and should 
pursue good quality processes and initiatives with a steady and single-pointed 
mind-set. They should not work for money but should work for the welfare of the 
company and the society at large. They should explain all the problems to the 
key organisational people in the organisation in a polite manner. 


After the completion of studies, some students may get jobs in various 
organisations. When they meet their seniors in the organisation, they start 
comparing their salaries with them. This is not correct. Nowadays, management 
graduates are working for money and not for quality. When a management graduate 
gets a particular amount of salary, he should not compare it with others. 
Instead, he should examine his conscience and put the following question to 
himself: “Is the work I am doing for the company proportional to the salary I 
receive? Am I doing work worth a salary of INR A? If I do not work worth a 
salary of INR A, how can I desire a salary of INR B? So, the current level of 
salary is enough for me even if it is a smaller amount. However, I should never 
compromise on quality of work.” In this manner, if one develops one’s own 
quality, very soon one will become entitled for one’s expected salary. 
Certainly one will get that much and even much more. But for this, one should 
develop such confidence. He who has much satisfaction is the richest person. 
So, with full contentment one must do one’s work and render service for 
whatever salary one gets at that point in time. 


A manager should not think that he is getting less salary and because of that 
he should change his job as he has been in the present organisation for over a 
year. Even if the salary is less, it is good to continue in the organisation 
for a longer time in order to strengthen one’s work experience. But if one 
indulges in ‘job-hopping’ for the sake of salary hike, one would lose trust of 
organisations in course of time. The management would say, “Hello sir”, but 
nobody would believe such managers considering them as unreliable candidates 
for any important position. The management would not share important 
organisational information with such managers. When managers win the confidence 
of the senior management executives, they would share all the confidential 
organisational matters. So, one should be loyal to the organisation wherever 
one is employed. 


Managers should always think of ways and means of improving the quality of 
products in the factory. The workers and senior management executives will then 
gain confidence in such managers. Managers should not sit for long time in the 
office room in an idle manner. They must visit the shop-floor or undertake 
field work (in case of marketing and other staff functions) often and observe 
how workers are working. When everything is in balance, the manager will get 
value. 


Source: Total Quality Management: Insights from Ancient Indian Wisdom, Chapter 
20, Man Management: A Values-Based Management Perspective

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