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*Position:* Web Analyst *Location:* Pittsburgh, PA *Duration :* 4-6 Months *Position Summary: * Responsible for reporting & analyzing of site metrics & search engine optimization of Thermo Fisher Scientific internal & external websites *Specific Duties* · Reporting & analysis of website metrics o Track & analyze user behavior, conversion, & revenue. o Provide business partners & peers within e-Business delivery organization with regular reporting & analysis to improve key performance indicators. o Assist in developing & maintaining electronic dashboard & regular presentation-based reports on site statistics using Web analytics tools. o Produce ad hoc reports on website & e-mail marketing metrics. o Collect & report customer/end user feedback. · Reporting & analysis of search engine optimization o Track & analyze internal site search performance & use software tools to refine relevancy & search result rankings. o Work cross-functionally with business stakeholders to understand product & supplier ranking needs. o Maintain high degree of knowledge & expertise in SEO best practices through research & analysis. o Assist in developing & maintaining documentation on SEO best practices & working with Web content editors & related business partners to continually improve the company’s external search result rankings. *Minimum Requirements/Qualifications: * · Experience with Web analytics tools & reporting o Experience with Web trends, Adobe Omniture, or Coremetrics is a plus · Deep knowledge of search engine optimization (SEO) & working knowledge of current & emerging trends & technologies o Must be able to provide examples of analysis, reporting, & positive results · Experience with on-site search tools (e.g. Endeca) is a plus · Experience with online advertising, including banner & rich media advertisements o Experience with Google AdWords & Google Webmaster Tools is a plus · Experience with large scale Web projects, ideally major B-to-B e-commerce sites is a plus · Experience with Web & user interface design, understanding of HTML/CSS/JavaScript is a plus · Experience working with creative & technical project teams · Must be proficient with Microsoft Word, Excel & PowerPoint o SQL-based skills are a plus · Strong attention to detail, excellent verbal & written communication skills, organizational skills, & ability to manage multiple projects & responsibilities under tight deadlines with cross-functional teams · Self-motivated, creative with ability to consistently meet & exceed objectives · Capable of understanding complex business & marketing challenges, with intellectual curiosity & demonstration of critical thinking to deliver creative yet effective solutions Thanks & Regards, *Gaurav Seth* ITECS *IT & EBusiness Consulting Services Inc.* Ph: 516.499 6042 | Fax: 347 602 9084/866 515 6599 *[email protected]* | www.itecsus.com -- You received this message because you are subscribed to the Google Groups "SAP ABAP" group. To post to this group, send email to [email protected]. To unsubscribe from this group, send email to [email protected]. For more options, visit this group at http://groups.google.com/group/sap-abap?hl=en.
