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*Job Title: Digital Analytics Implementation Specialist *

*Location: Minneapolis, MN*

*Duration: 12+ month Contract position *

*C2C*



·         Interactive Marketing

·         The Digital Analytics Implementation Specialist will play a key
role on the Interactive Marketing team in defining and implementing Adobe
Analytics tracking.

·         The Specialist will work on the digital analytics team, acting as
the technical lead on multiple implementation projects by working with
business stakeholders to define and implement Adobe Analytics tagging to
capture critical data elements.

*Responsibilities: *

·         Convert business requirements into detailed analytics
requirements that follow the defined tracking guidelines laid out by the
analytics team

·         Implement tracking using Adobe’s Dynamic Tag Management (DTM)
product

·         In certain cases where DTM is not implemented, work with
developers to implement tracking code directly into the page

·         Aid in the implementation of DTM, and convert existing s code
tracking to DTM rules

·         Successfully engage in acceptance testing and troubleshooting of
tracking issues

*Qualifications/skills:*

·         Intermediate to advanced Javascript skills, as well as
familiarity with basic HTML and CSS selectors (preferably JQuery)

·         2-4 years of digital analytics implementation experience with
Adobe Analytics preferred

·         Experience defining analytics tracking requirements, and guiding
developers through implementation of those requirements.

·         Prior use of Adobe’s Dynamic Tag Management product or similar
tag management tool (Ensighten, Tealium) preferred, with experience
defining and configuring tracking rules within the tool

·         Mobile app tagging and tracking experience with Adobe Analytics a
plus

·         Strong service orientation, with a proven track record of working
with multiple internal and external stakeholders



*Job Description*

·         Contribute to software development activities by developing,
documenting, testing, modifying and maintaining new and existing software
applications.

·         Apply standard techniques, procedures, and criteria to the
development life cycle.

·         Bring application(s) and technology expertise to the
specification and design development process.

·         Provide technical expertise on assigned applications, to include
interfaces and interrelationships with other applications and systems.
Receive technical guidance and day-to-day direction from Software Engineers
and Senior Software Engineers. –

·         Code, test and troubleshoot existing programs utilizing the
appropriate hardware, database, and programming technology.

·         Analyze end user data and business needs to format final product
and assure user-orientation.

·         Test and develop programming modifications. Utilize applications
expertise to participate in the design process as needed, then write new
program code based on defined specifications.

·         Document programming problems and resolutions for future
reference. –

·         Maintain and modify programs; make approved changes by amending
flow charts, develop detailed programming logic, and coding changes.

·         Write and maintain programming documentation, as well as
operations and user guides (as required). –

·         Effectively unit test all code and programs prior to releasing
them to the quality assurance (QA) team.

·         Resolve all unit test issues in a timely manner.

·         Collaborate with the QA team to identify test cases and
create/mine test data to enable a thorough test of all development
deliverables.

·         Respond to all inquiries and issues in a timely manner as the
developed code/program moves through the testing process and ultimately
into production. Provide implementation/production support as required. –

·         Analyze performance of programs and take action to correct
deficiencies based on consultation with end users, Business Analysts and
senior development team members.

·         Provide input to prolong application life or recommend
replacement.

·         Confer with senior development team members to gain understanding
of needed changes or modifications of existing programs.

·         Assist in resolution of questions of program intent, data input,
output requirements, and inclusion of internal checks and controls. –

·         Evaluate and thoroughly understand complex interrelationships
between assigned applications and systems, such as whether a contemplated
change in one application would impact or cause unwanted results in a
related part of that application or other applications/systems.

·         Proactively provide subject matter expertise regarding assigned
application(s) to other members of the technology and business teams to
assure understanding of interrelationships and dependencies. -

·         Support the installation planning for application program
requirements.

·         Support the end-user and technical operations staff as required.

·         Assist senior development staff with the integration of
technology within and across the capability domains. –

·         Act as a resource to junior development staff regarding
technology, methodologies and standards.

·         Proactively share knowledge and collaborate with development team
members, Business Analysts and Technology Operations to assure quick and
effective responses to customer needs (internal and/or external). –

·         For Senior and Executive Levels: Strategically plan and
prioritize software/solution releases within planned release schedules
based on enterprise business strategy, business and technology need, and
impact while assuring appropriate scope, size and impact of releases to end
users.

·         Effectively plan all design, development and testing work to
assure the pre-determined release schedule is met. –

·         For Senior and Executive Levels: Provide strategic direction and
operational leadership to a team of highly technical employees.

·         Develop and maintain an organization of high performing people
through effective hiring, coaching and rigorous performance/talent
management processes.





Thanks & Regards



*K.M. Shukla*
Client/Service Delivery Manager



www.tech-resource.com

1700 Park St, Unit 212,
Naperville IL, 60563
+1 (408)-850-3048- Direct

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