On Mon, Oct 5, 2015 at 10:05 PM, Sturla Molden <sturla.mol...@gmail.com>
wrote:

> On 06/10/15 00:35, josef.p...@gmail.com wrote:
>
> > rate in the sense of proportion is between zero and 1.
>
> Rate usually refers to "events per unit of time or exposure", so we can
> either count events in intervals or record time-stamps as our dependent
> variable. If the stochastic counting process is memoryless we have a
> Poisson process.
>
> Poisson regression can often be used to model this type of data.
>
> Rate in the sense of proportion between 0 and 1 is not really a rate.
> But sure, there are many ways to model such data, including assuming a
> beta distribution for the proportion.
>


I have seen lots of variation on the various terms across fields.
In the current context click-through-rate is a conditional probability,
AFAICS from a quick browsing of the article.

Since the rate/probability is pretty low 2-5%, I guess the constraint < 1
won't be relevant and any regression method for non-negative valued
response should work, including Poisson. It might be more relevant what the
local nonlinearity should be (which link function in terms of GLM).
For classification it sounds like a very unbalanced case.

Josef



>
>
> Sturla
>
>
>
> ------------------------------------------------------------------------------
> _______________________________________________
> Scikit-learn-general mailing list
> Scikit-learn-general@lists.sourceforge.net
> https://lists.sourceforge.net/lists/listinfo/scikit-learn-general
>
------------------------------------------------------------------------------
_______________________________________________
Scikit-learn-general mailing list
Scikit-learn-general@lists.sourceforge.net
https://lists.sourceforge.net/lists/listinfo/scikit-learn-general

Reply via email to