Re: Using AdWord API for mobile campaigns

2013-12-11 Thread Takeshi Hagikura (AdWords API Team)
Hi,

#1,
Technically there is no mobile only ads on search included campaigns.
Please see the related thread 
https://groups.google.com/d/msg/adwords-api/UVSNLXKVh0k/wN52O_fZiS4J

#2, 
What document do you refer for zip code targeting? 

Best,
- Takeshi, 

On Thursday, December 5, 2013 3:54:36 PM UTC-8, ssAdword wrote:

 Thank you. 

 So if I want to target my ad to mobile devices ONLY, should I target 
 device type by using platform criteria ID 3001? 

 also, I noticed the zip code targeting is a beta feature. can you confirm 
 if it's available or not? 

 Thank you!


 On Monday, December 2, 2013 1:38:18 PM UTC-8, ssAdword wrote:

 Hi, 
 I'm trying to explore functionality of AdWord API.  What I'm hoping to 
 accomplish is to bulk upload image ads targeting at mobile devices (either 
 in-app or mobile web display), manage the bid and have layers of targeting 
 such as zipcode targeting.  It is not for app download but mobile campaign 
 that drives to my own site.  I have 10K banners (URL links) and need to 
 dynamically manage them through the API.  
 I used the AdWord Web interface before to test on small scale and used 
 320x50 image ad, targeting at mobile devices and zip codes.  As the site 
 indicates that AdWord API is almost the same as the web interface. but 
 under the reference for template ads, I didn't find the right ad size for 
 mobile ads (320x50) and I'm not sure if image ads is an option for AdWord 
 API in this case.  
  
 I wonder whether AdWord API is the right tool.  Or should I go for 
 DoubleClick Campaign Manager?
  
 Stella



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Re: Using AdWord API for mobile campaigns

2013-12-04 Thread Takeshi Hagikura (AdWords API Team)
Hi Stella,

I think part of your plan can be achieved using the AdWords API.
You can upload image ads 320x50 using 
ImageAdhttps://developers.google.com/adwords/api/docs/reference/v201309/AdGroupAdService.ImageAd
 (You 
don't have to use templateAd). 
But I don't think zipcode targeting is available through the AdWords API.
As for the location related targeting, you can find available targeting 
methods 
herehttps://developers.google.com/adwords/api/docs/reference/v201309/CampaignCriterionService.Criterion
 (e.g. PROXIMITY, LOCATION). 

Best,
- Takeshi, 

On Tuesday, December 3, 2013 6:38:18 AM UTC+9, ssAdword wrote:

 Hi, 
 I'm trying to explore functionality of AdWord API.  What I'm hoping to 
 accomplish is to bulk upload image ads targeting at mobile devices (either 
 in-app or mobile web display), manage the bid and have layers of targeting 
 such as zipcode targeting.  It is not for app download but mobile campaign 
 that drives to my own site.  I have 10K banners (URL links) and need to 
 dynamically manage them through the API.  
 I used the AdWord Web interface before to test on small scale and used 
 320x50 image ad, targeting at mobile devices and zip codes.  As the site 
 indicates that AdWord API is almost the same as the web interface. but 
 under the reference for template ads, I didn't find the right ad size for 
 mobile ads (320x50) and I'm not sure if image ads is an option for AdWord 
 API in this case.  
  
 I wonder whether AdWord API is the right tool.  Or should I go for 
 DoubleClick Campaign Manager?
  
 Stella


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http://groups.google.com/group/adwords-api
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Using AdWord API for mobile campaigns

2013-12-03 Thread ssAdword
Hi, 
I'm trying to explore functionality of AdWord API.  What I'm hoping to 
accomplish is to bulk upload image ads targeting at mobile devices (either 
in-app or mobile web display), manage the bid and have layers of targeting 
such as zipcode targeting.  It is not for app download but mobile campaign 
that drives to my own site.  I have 10K banners (URL links) and need to 
dynamically manage them through the API.  
I used the AdWord Web interface before to test on small scale and used 
320x50 image ad, targeting at mobile devices and zip codes.  As the site 
indicates that AdWord API is almost the same as the web interface. but 
under the reference for template ads, I didn't find the right ad size for 
mobile ads (320x50) and I'm not sure if image ads is an option for AdWord 
API in this case.  
 
I wonder whether AdWord API is the right tool.  Or should I go for 
DoubleClick Campaign Manager?
 
Stella

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Also find us on our blog and discussion group:
http://googleadsdeveloper.blogspot.com
http://groups.google.com/group/adwords-api
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~

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