The Institute for Research and Community Services (LPPM) & The Graduate School
of Business (MM) at Atma Jaya Catholic University, Jakarta invites you to
attend the half-day discussion on:
Building Triple-helix Innovation System in Indonesia: Managing collaborations
of university-industry-government to enhance productivity of the nation
Resource persons:
1. Dr. Yanuar Nugroho, Manchester Institute of Innovation Research, Manchester
Business School, the University of Manchester, United Kingdom
Topic: Systems of innovation, triple-helix and development policy: Some lessons
learned for Indonesia.
2. Argo Wibowo, Founder of WWComm creative agency; former head of trade
marketing, Samsung Indonesia; Former director of DDB Beyond, a multinational
consumer activation agency.
Topic: ”Innovative strategy to market innovative products: lessons learned from
Sony Ericson case in Indonesia”
Moderator : Dr. A. Prasetyantoko.
Date : Wednesday, 11 November 2009
Time : 13.30 – 17.00
Venue : Aula D, Unika Atma Jaya
For reservations:
Yunti & Siwi, LPPM Unika Atma Jaya, Jalan Sudirman 51, Jakarta 12930
Tel./Fax: (021) 572-7461; Tel. (021) 572-7615 - 19 psw 139 & 427
Email: eric.sant...@gmail.com
Innovation through the creation, diffusion and use of knowledge has become a
key driver for economic growth in knowledge economy. However this assumes a
certain level of alignment between actors who play the central role:
industries, universities, and government. The collaboration of universities,
industries and government, often conceptualised as ‘triple-helix’ (Etzkowitz &
Leydesdorff, 2000), needs strengthening – let alone in a context like
Indonesia. Innovation, after all, is socially and economically constructed
rather than merely technologically or driven.
No doubt that for Indonesia innovation and undertaking innovation is still a
big challenge by all means. Let us take Research and development (R&D)
expenditure which is often used as proxy for innovativeness. In Indonesia R&D
constitutes only 0.098% of GDP in 2008, far behind the neighbouring countries
such as Malaysia (0.69%), Singapore (2.2%) and South Korea (2.65%). The
Indonesian government realises this fact and tries to increase its research
budget. In 2009 up to one trillion Rupiah is allocated for R&D, nearly doubling
the 2007 figure of 531.13 billion Rupiah. This allocated budget alone however
could not boost innovation processes without collaborative actions of
industries and universities in conducting high quality research and
development. Despite that R&D depicts only an aspect of innovation
undertakings, it gives us a fair indicator how innovation is performed as an
aggregate in socio-economic development. Of course other aspects remain
important and cannot be singled out if we are to have an effective innovation
system.
The Graduate School of Business Management (MM) and The Institute of Research
and Community Services (LPPM) at Atma Jaya Catholic University Jakarta will
organise a half-day informal discussion session aiming at building common
understanding among businesses, universities and government on the need for a
better collaboration system to boost innovation processes. The key questions
being addressed in the discussion are:
1. What is the role of knowledge and innovation in socio-economic growth in
general? How does innovation work as knowledge creation, diffusion and how it
is adopted? What processes are involved in innovation? To what extent does
innovation contribute in product or service development processes and in
bringing them into the market? What lessons can we learn from cases from other
countries? Are there living examples in Indonesia where such innovation
processes induce socio-economic growth?
2. What is ‘triple helix’ in innovation systems? What is the role of
collaboration in innovation? What are needed to create a conducive environment
for universities, industries and government to advance their collaborations and
how can they benefit from such collaborations? What can we learn from
experiences in other countries?
3. How are such collaborations possible for Indonesia? What are and how to
devise the strategies that are applicable in the Indonesian context? What are
the first steps to start?
ABOUT THE RESOURCE PERSONS:
Yanuar Nugroho, PhD.
Manchester Institute of Innovation Research (MIoIR/PREST), University of
Manchester, United Kingdom
Yanuar joined MIOIR in August 2008 as a Research Associate after completing his
PhD and Post Doctoral research. His research interests are concerned with
technological innovation and in particular the adoption and diffusion of
innovations in the third sector (non-governmental and not for profit
organisations); innovation and sustainable development; new communication media
and social change; and knowledge dynamics.
Yanuar works both with quantitative and qualitative approaches including
Foresight. He has extensive experience in designing, deploying and analysing
large scale off- and on-line surveys; familiar with focus groups and workshops;
and social network analysis. He has published a number of papers in highly
respected journals like Information, Communication and Society; Sociological
Research Online; International Journal of Emerging Technologies and Social
Change and Foresight. He also wrote working papers with Brooks World Poverty
Institute, Centre for Research in Economics Social and Cultural Change, and
Manchester Business School.
During his work with MIoIR, he has been involved in several European Commission
sponsored research projects including: Service Innovation: The Future of R&D
Service Innovation in EU (2004-2005); Annual Digest for Industrial Research
(2005-2006 and 2006-2007); Prime Forum: Network of Excellence (EU-FP6)
(2005-2006); E-Skills Foresight Europe (2006); Mapping Innovation Policy in
Services (2006); InnoGRIPS – Pooling of world-wide Knowledge on Innovation
Policy and Business Innovation (2007-2010); RINDICATE researcher mobility
(2007-2008); iKNOW Wildcards and Weaksignals identification (2008-2011); MORE
research on EU researcher mobility (2008-2011); and most recently European
Foresight Platform (EFP, 2009-2012). He also joined in the SCI (Sustainable
Consumption Institute) funded research on the future of EU biofuels and a
prestigious research evaluating the impact of European Research funding schemes
funded by European Research Council (EURECIA).
Argo Wibowo
Founder and Director of WWComm creative agency
Before running his own creative agency, Argo was a former head of trade
marketing of Samsung Indonesia. Before that he was the director of DDB Beyond,
a multinational creative agency that focus on below-the-line and consumer
activation. One of his big client at that time was SonyEricsson which had only
20% of market share in cellular industry. Nokia at that time had 60%. He was
the person behind the success of SonyEricsson to beat Nokia. His challenge was
how to build innovative marketing strategy to market innovative products.
ABSTRACTS
Systems of innovation, triple-helix and development policy:
Some lessons learned for Indonesia
Yanuar Nugroho
Manchester Institute of Innovation Research
University of Manchester, United Kingdom
Research is perceived as one of the cornerstones of the knowledge economy,
fuelling economic development and creating centres of influence through
knowledge production (Gibbons et al., 1994; Lundvall, 1992; Metcalfe, 1995;
Nelson, 1993; Patel and Pavitt, 1994). Earlier studies already confirm the
importance of the role of policies in knowledge production. Innovation
endeavours, particularly technological innovations, which are central in
economic development, require effective facilitation from policy framework
(e.g. Metcalfe, 1995; Patel and Pavitt, 1994). The framework of National System
of Innovation (Lundvall, 1992; Nelson, 1993), for example underlines the
importance of the flow of technology and information among people, firms and
institutions which is key to the innovative process at the national level and
involves a complex set of relationships among actors that include companies,
universities and government research institutes. This framework
facilitates the elements and relationships which interact in the production,
diffusion and use of new, and economically useful, knowledge (Lundvall, 1992).
As such, effective policy would encourage and enable networking among
institutions both in public and private sectors whose activities and
interactions not only initiate, import, modify and diffuse new technologies
(Freeman, 1987) but also becomes a new locus for knowledge production (Gibbons
et al., 1994). What is central here is the argument that an effective
innovation and research system would encourage interconnected institutions to
create, store and transfer the knowledge, skills and artefacts (Metcalfe,
1995). Etzkowitz and Leydesdorff (1995) argue for framework called “Triple
Helix” in which collaboration of industries, universities and government is
made explicit.
This presentation will focus on the role of knowledge and innovation in
socio-economic development. It aims to understand innovation as a structured
social action: knowledge creation, its diffusion and adoption –by moving beyond
the traditional conception of innovation in product or service development.
Then the presentation will endeavour to look at the idea of ‘National Systems
of Innovation’, focusing not only on the conditions on which such systems can
exist and function properly but also necessary interactions among its actors.
The notion of ‘Triple Helix’ would be borrowed to underline the importance of
systematic collaboration between universities, industries and the government in
order to boost innovation as enabler in development policy and practices.
Experiences from some other countries will be showcased with an aim to find a
way to lay a foundation to understand the dynamics of innovation in Indonesia.
Keywords: Innovation, National Systems of Innovation, Triple-Helix,
collaboration, research
[Non-text portions of this message have been removed]
