Dear Colleagues,

On 2/27/06, Ken DePietro wrote:

> While we continue to define the goals, priorities and approach for
> Google.org, we will focus on several areas including global poverty,
> energy and the  environment.

This is so good to hear.

The other night, I happened to see another interesting program that
aired on  C-SPAN (a private, non-profit company, created by the cable tv
industry "as a  public service to provide public access to the political
process," which is  funded solely by fees paid by the cable and
satellite affiliates).

Each weekend, from 8:00 AM on Saturday through 8:00 AM on Monday,
C-SPAN's "Booktv" features 48 hours of programming exclusively covering
non-fiction books, where one can join various sorts of authors giving
facinating presentations  on their works, broadcast from bookstores,
universities, libraries, bookfairs  and book festivals around the
country.

Selected programs can also be downloaded as a "Podcast of the Week,"
drawn from the three C-SPAN networks, at no charge, and all programs are
available in  Real-Time Streaming Video and Audio, worldwide; and are
retained in the  website's archives for a few months thereafter.
<http://www.booktv.org>

In one of their weekly programs, "After Words," this weekend, U.S. House
of Representatives, Lamar Smith (Chairman of the House Judiciary
Subcommittee on  Courts, the Internet, and Intellectual Property)
interviewed the Pulitzer Prize  winning Washington Post reporter, David
Vise, who co-authored with fellow  investigative reporter, Mark Malseed,
"The Google Story," published a few months  ago, by Random House.
<http://www.randomhouse.com>

Mr. Vise spoke about the development of  Google's billion-dollar
enterprise -- which, notably, hadn't even come into existance at the
time of the Conference which gave birth to our GKD online Discussion, in
1997 -- describing a  business model which is evidently based on a
perceived value of an individual  employee's unique contribution to
innovation and prosperity, inspired by the rather  stunning corporate
motto, "Don't be Evil."

One notes that Amazon.com provides the following information in a review
of the book, at their website:
  
> Those wanting to understand the motivations and personal growth of
> founders  Larry Page and Sergey Brin and CEO Eric Schmidt, however, will
> enjoy this  book.... As the narrative unfolds, readers learn how Google
> grew out of the  intellectually fertile and not particularly directed
> friendship between Page and  Brin; how the founders attempted to peddle
> early versions of their search  technology to different Silicon Valley
> firms for $1 million; how Larry and Sergey  celebrated their first
> investor's check with breakfast at Burger King; how the  pair initially
> housed their company in a Palo Alto office, then eventually  moved to a
> futuristic campus dubbed the "Googleplex"; how the company found its
> financial footing through keyword-targeted Web ads; how various products
> like  Google News, Froogle, and others were cooked up by an inventive
> staff; how Brin  and Page proved their mettle as tough businessmen
> through negotiations with  AOL Europe and their controversial IPO
> process, among other instances; and how  the company's vision for itself
> continues to grow, such as geographic expansion  to China and
> cooperation with Craig Venter on the Human Genome Project.

Like the company it profiles, The Google Story is a bit of a wild ride,
and fun, too. Its first appendix lists 23 "tips" which readers can use
to get more  utility out of Google. The second contains the intelligence
test which Google  Research offers to prospective job applicants, and
shows the sometimes zany  methods of this most unusual business.< In a
related article in the Washington Post, Mr. Vise also noted that the
book is being published in Great Britain, Canada, Australia, China,
Taiwan, Russia, Germany, Brazil, Italy, Japan, Korea, the Czech
Republic, Holland, South  Africa, Turkey, New Zealand and Indonesia.

For those who might enjoy reading a summary of events on the briefer --
but still comprehensive side -- see:
<http://www.google.com/corporate/history.html>  

It does inspire confidence in the prospects for creativity -- where the
results of these very human resources will not only produce value, in
the ordinary  monetary sense, to a number of particular individuals; but
will likely produce  a value a bit more difficult to readily measure --
a benefit to numberless  individuals in "the commons," in this specific
case -- in the generativity of  "public knowledge" of use to us all, in
the way ahead.

This would seem to be an excellent model to be replicated.

Ginger McCarthy 

Creative Response to Conflict:  
Resources for Community-building, Civil Dialogue and Conflict
Resolution, worldwide
http://members.aol.com/Altdisres/ADR.html




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