Res: Res: Res: [libreoffice-marketing] Re: Change icon?

2010-11-21 Thread Lucas Filho
Hello,

Excellent reading. On this basis I traced what I believe is the profile of the 
two marks (Paper Airplane) and folded paper (used in Libo soon):
Paper Airplane:
a. distinction 3
b. visibility 8
c. usability 10
d. memorability 10
e. universality 10
f.  Durability 8
g. timelessness 7

Folded:
a. distinction 10
b. visibility 10
c. usability 5
d. memorability 5
e. Universality5 
f.  Durability 8
g. timelessness 7

The memorization of the paper plane as the logo for Libo can be obtained by 
deeds done by us. If each event took several paper airplanes to distribute to 
the public (please using recycled paper), this will create the public who wish 
to memorize.

Visiting the site of Paul Rand came to your gallery 
(http://www.paul-rand.com/site/identity/) could not find much originality 
(sorry, but it is my opinion).

It is strange for me to defend something done, but the idea of the paper 
airplane can be only in people's minds in years. What we have in our hands is 
one way this process be facilitated. The Libo will be present throughout the 
world, our logo will be in schools, businesses, computer fairs, car stickers 
and 
all. Not just a facade of a company in one country or another.

It is similar to other logos: yes! But it is our paper airplane. I see the 
logo not as a symbol that accompanies the software, but a way of communicating 
with the public. In our events we can make a paper airplane contest that flies 
farther and the winner receives a gift from cd ... how such actions with a 
folded paper? who fold a paper faster? ...



Até mais,
Lucas Filho
Open-Ce Tecnologias e Serviços
http://www.open-ce.com.br

::@strogildo - Educação a distância
http://astrogildo.blogspot.com

Coordenador Estadual GUBRO-Ceará
http://www.broffice.org/gubro-ce

Blog Pessoal
http://lucasfilho.blogspot.com


Agradecemos a Deus por tudo



- Mensagem original 
De: Graham Lauder yori...@openoffice.org
Para: marketing@libreoffice.org
Enviadas: Sexta-feira, 5 de Novembro de 2010 20:59:19
Assunto: Re: Res: Res: [libreoffice-marketing] Re: Change icon?

On Saturday 06 Nov 2010 01:49:34 David Nelson wrote:
 Hi, :-)
 
 On Fri, Nov 5, 2010 at 20:06, Graham Lauder yori...@openoffice.org wrote:
  People will always have different associations for logos and that doesn't
  really matter unless it has a high profile attachment to another brand or
  similar.  Now that I've seen so many other paper plane icons I'm thinking
  that it fails because it is not unique. The page with the folded corner
  is however, quite unique.
 
 +1 for Lucas' paper plane. :-D
 
 Personally, the folded corner doesn't trigger any such association
 in my mind. I had to read that in the list to realize that's what it
 was supposed to be.

It's not supposed to trigger any association at this point.  It's necessary to 
look at the branding long term

 
 At least the paper plane looks clearly like what it is. And,IMHO,
 there weren't *so many* paper plane logos. 

More than one is too many, One large corporate such as laPoste is more than 
too many.  Branding is about having unique image that eventually is 
immediately identified with the product or service.

 Plus LibO's is likely to be
 the most-recognized worldwide.
 
 The important thing would be for LibO's paper plane to have its own
 originality? Plus I feel the concept has a lot of flexibility and
 open-endedness...
 

Originality and uniqueness are the key indeed, I'm just saying that the paper 
plane while cool in concept is not sufficiently unique or original 
unfortunately.  Does the Folded corner page, fulfil the criteria?  Moreso than 
the paper plane.

Have a read of Paul Rand, Rand designed the IBM logo as well as a few other  
iconic brands in the US, Westinghouse, UPS and ABC.  He is considered the 
father of modern branding by many. He explains it better than I can.

http://www.paul-rand.com/site/thoughts_logosflags/

Cheers
GL

-- 
Graham Lauder,
OpenOffice.org MarCon (Marketing Contact) NZ
http://marketing.openoffice.org/contacts.html

OpenOffice.org Migration and training Consultant.

INGOTs Assessor Trainer
(International Grades in Open Technologies)
www.theingots.org

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Re: Res: Res: Res: [libreoffice-marketing] Re: Change icon?

2010-11-21 Thread Graham Lauder
On Monday 22 November 2010 15:23:34 Lucas Filho wrote:
 Hello,
 
 Excellent reading. On this basis I traced what I believe is the profile of
 the two marks (Paper Airplane) and folded paper (used in Libo soon):
 Paper Airplane:
 a. distinction 3
 b. visibility 8
 c. usability 10
 d. memorability 10
 e. universality 10
 f.  Durability 8
 g. timelessness 7
 
 Folded:
 a. distinction 10
 b. visibility 10
 c. usability 5
 d. memorability 5
 e. Universality5
 f.  Durability 8
 g. timelessness 7

Actually I far prefer your tilted LO logo.  That ticks all the boxes and 
then some 

 
 The memorization of the paper plane as the logo for Libo can be obtained by
 deeds done by us. If each event took several paper airplanes to distribute
 to the public (please using recycled paper), this will create the public
 who wish to memorize.

Making any logo memorable is a result of the actions of the community and the 
marketing of the brand, no denying that, but that's my point in any case.  
Uniqueness and eye-catching design assist in that 

 
 Visiting the site of Paul Rand came to your gallery
 (http://www.paul-rand.com/site/identity/) could not find much originality
 (sorry, but it is my opinion).

LOL, The reason it doesn't seem original is because everybody copies him.  
Paul Rand is the God of branding and has been doing it for well over half a 
century and has designed some of the worlds most iconic brands
 Read some of the articles on the site, some are 60 years old and as relevant 
today as they were back then.

 
 It is strange for me to defend something done, but the idea of the paper
 airplane can be only in people's minds in years. What we have in our hands
 is one way this process be facilitated. The Libo will be present
 throughout the world, our logo will be in schools, businesses, computer
 fairs, car stickers and all. Not just a facade of a company in one country
 or another.
 
 It is similar to other logos: yes! But it is our paper airplane. I see
 the logo not as a symbol that accompanies the software, but a way of
 communicating with the public. In our events we can make a paper airplane
 contest that flies farther and the winner receives a gift from cd ... how
 such actions with a folded paper? who fold a paper faster? ...
 


All of the above is true, but for any logo, not just the paper plane, it's 
just a matter of creative marketing.  Paper plane folding would be interesting 
once, but long term it would simply get boring.

Cheers
GL  


Graham Lauder,
OpenOffice.org MarCon (Marketing Contact) NZ
http://marketing.openoffice.org/contacts.html

INGOTs Moderator New Zealand
www.theingots.org.nz


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Re: [libreoffice-marketing] Re: Change icon?

2010-11-07 Thread David Nelson
Hi, :-)

On Sat, Nov 6, 2010 at 21:08, Christoph Noack christ...@dogmatux.com wrote:
 Hi David,
 Moreover, it would be great if you could link your mail (along with some
 paper plane considerations) from within the Marketing Ideas page [1] -
 so it doesn't get lost.
 [1] http://wiki.documentfoundation.org/Marketing/Ideas

Done. ;-)

http://wiki.documentfoundation.org/Marketing/Ideas#.22Libo.22_mascot

David Nelson

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Re: [libreoffice-marketing] Re: Change icon?

2010-11-06 Thread Christoph Noack
Hi David,

thanks for the research work :-) I just wanted to mention that, because
I won't be able to comment on the rest of the threads at the moment. 

Moreover, it would be great if you could link your mail (along with some
paper plane considerations) from within the Marketing Ideas page [1] -
so it doesn't get lost.

Cheers,
Christoph

[1] http://wiki.documentfoundation.org/Marketing/Ideas

Am Donnerstag, den 04.11.2010, 07:54 +0800 schrieb David Nelson:
 Hi Lucas  guys, :-)
 
 I didn't find any usage of paper plane logos/graphics that, IMHO,
 precludes adopting Lucas Filho's idea. The companies/organizations
 using a paper plane-based logo probably have less name recognition
 than LibO can potentially acquire. IANAL, but I imagine there wouldn't
 be any copyright problem, especially if one came up with something
 having its own originality.
 
 In any case, a sheet of paper is a pretty ubiquitous thing, too, so
 maybe the same issues would apply to TDF's current logo?
 
 Below are some quick research results for your consideration. HTH.
 
 David Nelson
 
 Paper planes research:
 ===
 
 Uses a paper plane in their logo:
 
 http://paperplane-studio.blogspot.com/
 http://paperplane.net/
 http://www.paperplane.co.nz/
 http://www.paperplane-creative.co.uk/
 
 Uses paper plane in their name:
 
 http://www.paperplanestudio.com/newfiles/paper.html
 http://www.paperplanemag.com/
 http://www.myspace.com/paperplaneproject
 http://pubget.com/help/paper_plane
 http://littlepaperplanes.com/
 http://www.paperplane.com.au/ (Drupal logo is their favicon...)
 http://www.paper-plane.fr/ (cloud graphic as logo)
 http://en.wikipedia.org/wiki/Paper_Planes (might grant permission to
 use excerpt from their music?)
 http://www.gotopaperplane.com/
 http://www.paperplane.co.nz/
 http://paperplaneacademy.com.au/
 http://www.paperplane-creative.co.uk/
 
 Uses a paper plane in a prominent graphic:
 
 http://paperplane.net/
 http://www.funpaperairplanes.com/
 http://www.paperplane.com.au/
 http://paperplaneacademy.com.au/
 
 Fun stuff about making paper planes:
 
 http://www.paperplane.org/
 http://www.paperairplanes.co.uk/planes.php
 http://www.origami-kids.com/
 http://video.google.com/videoplay?docid=2768368762284821227#
 http://www.amazingpaperairplanes.com/
 http://paperairplaneshq.com/
 http://www.bestpaperairplanes.com/
 http://www.bbc.co.uk/comedy/theoffice/planes/
 



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Re: Res: Res: [libreoffice-marketing] Re: Change icon?

2010-11-05 Thread Graham Lauder
On Friday 05 Nov 2010 22:36:20 Manfred Usselmann wrote:
 Hi,
 
 On Thu, 4 Nov 2010 21:12:24 -0700 (PDT)
 
 Lucas Filho lucas...@yahoo.com.br wrote:
  Hello Community,
  
  I did some sketches using the idea of the paper airplane and a small
  set of icons, We provide the link [1].
  
  Drafts and are not bothered with the sample color palette.
  
  There are two versions A and B. And I'd like to see other examples of
  the same element. And whether the idea of the paper airplane must
  evolve or not so that I and other friends are not redoing something
  that can not be used.
  
  [1]: http://picasaweb.google.com/lucascoe/Diversos?feat=directlink
 
 The paper plane is a nice idea, but I'm not sure if it is really suitable.
 
 I associate it with a) air mail and b) childhood / toy.
 
 Manfred
 

People will always have different associations for logos and that doesn't 
really matter unless it has a high profile attachment to another brand or 
similar.  Now that I've seen so many other paper plane icons I'm thinking that 
it fails because it is not unique. The page with the folded corner is however, 
quite unique.

Cheers
GL

-- 
Graham Lauder,
OpenOffice.org MarCon (Marketing Contact) NZ
http://marketing.openoffice.org/contacts.html

OpenOffice.org Migration and training Consultant.

INGOTs Assessor Trainer
(International Grades in Open Technologies)
www.theingots.org

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Re: Res: Res: [libreoffice-marketing] Re: Change icon?

2010-11-05 Thread Graham Lauder
On Saturday 06 Nov 2010 01:49:34 David Nelson wrote:
 Hi, :-)
 
 On Fri, Nov 5, 2010 at 20:06, Graham Lauder yori...@openoffice.org wrote:
  People will always have different associations for logos and that doesn't
  really matter unless it has a high profile attachment to another brand or
  similar.  Now that I've seen so many other paper plane icons I'm thinking
  that it fails because it is not unique. The page with the folded corner
  is however, quite unique.
 
 +1 for Lucas' paper plane. :-D
 
 Personally, the folded corner doesn't trigger any such association
 in my mind. I had to read that in the list to realize that's what it
 was supposed to be.

It's not supposed to trigger any association at this point.  It's necessary to 
look at the branding long term

 
 At least the paper plane looks clearly like what it is. And,IMHO,
 there weren't *so many* paper plane logos. 

More than one is too many, One large corporate such as laPoste is more than 
too many.   Branding is about having unique image that eventually is 
immediately identified with the product or service.

 Plus LibO's is likely to be
 the most-recognized worldwide.
 
 The important thing would be for LibO's paper plane to have its own
 originality? Plus I feel the concept has a lot of flexibility and
 open-endedness...
 

Originality and uniqueness are the key indeed, I'm just saying that the paper 
plane while cool in concept is not sufficiently unique or original 
unfortunately.  Does the Folded corner page, fulfil the criteria?  Moreso than 
the paper plane.

Have a read of Paul Rand, Rand designed the IBM logo as well as a few other  
iconic brands in the US, Westinghouse, UPS and ABC.  He is considered the 
father of modern branding by many. He explains it better than I can.

http://www.paul-rand.com/site/thoughts_logosflags/

Cheers
GL

-- 
Graham Lauder,
OpenOffice.org MarCon (Marketing Contact) NZ
http://marketing.openoffice.org/contacts.html

OpenOffice.org Migration and training Consultant.

INGOTs Assessor Trainer
(International Grades in Open Technologies)
www.theingots.org

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[libreoffice-marketing] Re: Change icon?

2010-11-04 Thread Marc Paré

Le 2010-11-03 19:54, David Nelson a écrit :

Hi Lucas  guys, :-)

I didn't find any usage of paper plane logos/graphics that, IMHO,
precludes adopting Lucas Filho's idea. The companies/organizations
using a paper plane-based logo probably have less name recognition
than LibO can potentially acquire. IANAL, but I imagine there wouldn't
be any copyright problem, especially if one came up with something
having its own originality.

In any case, a sheet of paper is a pretty ubiquitous thing, too, so
maybe the same issues would apply to TDF's current logo?

Below are some quick research results for your consideration. HTH.

David Nelson



Thanks David: I've added my comments on some of these too.

Marc




Paper planes research:
===

Uses a paper plane in their logo:

http://paperplane-studio.blogspot.com/
http://paperplane.net/
http://www.paperplane.co.nz/


This next one has a neat flash effect with the paper plane.

http://www.paperplane-creative.co.uk/

Uses paper plane in their name:

http://www.paperplanestudio.com/newfiles/paper.html
http://www.paperplanemag.com/
http://www.myspace.com/paperplaneproject


This next one has a nice icon -- slanted

http://pubget.com/help/paper_plane
http://littlepaperplanes.com/
http://www.paperplane.com.au/ (Drupal logo is their favicon...)
http://www.paper-plane.fr/ (cloud graphic as logo)
http://en.wikipedia.org/wiki/Paper_Planes (might grant permission to
use excerpt from their music?)
Hmmm, they used gun shots for the register sounds and there is some kind 
of political overtone to the song.


But, hey, from a marketing point of view we could perhaps run a contest 
for a LibO paperplane icon song.?




http://www.gotopaperplane.com/


This next one has a small paper plane icon -- nice if you want a subtle 
icon effect

http://www.paperplane.co.nz/
http://paperplaneacademy.com.au/


This next one has a folding paper plane icon

http://www.paperplane-creative.co.uk/

Uses a paper plane in a prominent graphic:

http://paperplane.net/


This next one has a larger icon, different shape.

http://www.funpaperairplanes.com/
http://www.paperplane.com.au/
http://paperplaneacademy.com.au/

Fun stuff about making paper planes:


This next one has a flying paper plane and music.

http://www.paperplane.org/
http://www.paperairplanes.co.uk/planes.php
http://www.origami-kids.com/
http://video.google.com/videoplay?docid=2768368762284821227#
http://www.amazingpaperairplanes.com/
http://paperairplaneshq.com/
http://www.bestpaperairplanes.com/
http://www.bbc.co.uk/comedy/theoffice/planes/


Has a sort of paperplane logo.
http://www.canadapost.ca/cpo/mc/languageswitcher.jsf






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Res: [libreoffice-marketing] Re: Change icon?

2010-11-04 Thread Lucas Filho
Hellow,

link: 
http://www.elyseeinside.fr/2009/06/16/projet-de-loi-luc-chatel-propose-une-modernisation-de-la-poste/


 
Até mais,
Lucas Filho
Open-Ce Tecnologias e Serviços
http://www.open-ce.com.br
::@strogildo - Educação a distância
http://astrogildo.blogspot.com
Coordenador Estadual GUBRO-Ceará
http://www.broffice.org/gubro-ce

Blog Pessoal
http://lucasfilho.blogspot.com


Agradecemos a Deus por tudo



- Mensagem original 
De: Monfort Florian florian.monf...@gmail.com
Para: marketing@libreoffice.org
Enviadas: Quinta-feira, 4 de Novembro de 2010 13:22:06
Assunto: RE: [libreoffice-marketing] Re: Change icon?

Le mercredi 03 novembre 2010 à 20:27 +, Brenden Seibel a écrit :
 Love the paper plane idea.
 
 Brenden
 
 
 
 -Original Message-
 From: Graham Lauder [mailto:yori...@openoffice.org] 
 Sent: Wednesday, November 03, 2010 2:25 PM
 To: marketing@libreoffice.org
 Subject: Re: [libreoffice-marketing] Re: Change icon?
 
 On Thursday 04 Nov 2010 04:56:55 Benjamin Horst wrote:
  On Nov 2, 2010, at 10:27 PM, Marc Paré wrote:
   Le 2010-11-02 19:58, David Nelson a écrit :
   Your paper plane fits in superbly with the paper sheet, as a 
   natural development thereof. The possibilities are many. It can be 
   made into something that fires empathy in the young and old, the 
   simple and the sophisticated.
   
   What do you think about the idea of giving it eyes, or some kind of 
   face? Can you find a way to breathe life into it, like the old man 
   into Pinnochio?
   
   David Nelson
   
   I don't think you would need to personify it.
   
   How about when you start a document, the logo starts off with the 
   LibO logo that we have worked on and the more you type, the more the 
   folds of a paper plane appear, and then the logo shows a paper plane 
   outline to finally its final shape of a paper plane ready to fly ... it 
   is 
done!
  
  I am liking the paper plane icon concept more and more, as well.
  
  To go along with the icon, we could create various folding templates 
  for different paper plane designs, put a LibO icon on them in 
  prominent places, and distribute them digitally as ODGs and PDFs. We 
  could print them out for conferences, and let people pick them up and 
  fold them using instructions printed as part of the template.
  
  There are many great designs to be found online, such as these:
  http://www.funpaperairplanes.com/Plane%20Downloads.html
  
  -Ben
  
  Benjamin Horst
  bho...@mac.com
  646-464-2314 (Eastern)
  www.solidoffice.com
 
 This could be the basis of an extremely good marketing campaign.
 
 LibreO -Fly the Plane or something similar, paper plane designs on line, in 
templates and extensions.
 
 I'm coming round, I like it a lot, certainly as a launch platform.
   LibreO takes Flight
 
 and so on
 
 cheers
 GL
 
 --
 Graham Lauder,
 OpenOffice.org MarCon (Marketing Contact) NZ 
http://marketing.openoffice.org/contacts.html
 
 OpenOffice.org Migration and training Consultant.
 
 INGOTs Assessor Trainer
 (International Grades in Open Technologies) www.theingots.org
 
 --
 E-mail to marketing+h...@libreoffice.org for instructions on how to 
 unsubscribe 
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 All messages you send to this list will be publicly archived and cannot be 
deleted
 
 


Hello all,

In deed I should have thought of that before. La Poste uses a paper
plane. It's the postal service we use in France, and maybe this company
is also present in other countries.

It's even a bank now if I remember well.


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Re: [libreoffice-marketing] Re: Change icon?

2010-11-03 Thread Benjamin Horst

On Nov 2, 2010, at 10:27 PM, Marc Paré wrote:

 Le 2010-11-02 19:58, David Nelson a écrit :
 
 Your paper plane fits in superbly with the paper sheet, as a natural
 development thereof. The possibilities are many. It can be made into
 something that fires empathy in the young and old, the simple and the
 sophisticated.
 
 What do you think about the idea of giving it eyes, or some kind of
 face? Can you find a way to breathe life into it, like the old man
 into Pinnochio?
 
 David Nelson
 
 
 I don't think you would need to personify it.
 
 How about when you start a document, the logo starts off with the LibO logo 
 that we have worked on and the more you type, the more the folds of a paper 
 plane appear, and then the logo shows a paper plane outline to finally its 
 final shape of a paper plane ready to fly ... it is done!

I am liking the paper plane icon concept more and more, as well.

To go along with the icon, we could create various folding templates for 
different paper plane designs, put a LibO icon on them in prominent places, and 
distribute them digitally as ODGs and PDFs. We could print them out for 
conferences, and let people pick them up and fold them using instructions 
printed as part of the template.

There are many great designs to be found online, such as these: 
http://www.funpaperairplanes.com/Plane%20Downloads.html

-Ben

Benjamin Horst
bho...@mac.com
646-464-2314 (Eastern)
www.solidoffice.com


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RE: [libreoffice-marketing] Re: Change icon?

2010-11-03 Thread Brenden Seibel
Love the paper plane idea.

Brenden



-Original Message-
From: Graham Lauder [mailto:yori...@openoffice.org] 
Sent: Wednesday, November 03, 2010 2:25 PM
To: marketing@libreoffice.org
Subject: Re: [libreoffice-marketing] Re: Change icon?

On Thursday 04 Nov 2010 04:56:55 Benjamin Horst wrote:
 On Nov 2, 2010, at 10:27 PM, Marc Paré wrote:
  Le 2010-11-02 19:58, David Nelson a écrit :
  Your paper plane fits in superbly with the paper sheet, as a 
  natural development thereof. The possibilities are many. It can be 
  made into something that fires empathy in the young and old, the 
  simple and the sophisticated.
  
  What do you think about the idea of giving it eyes, or some kind of 
  face? Can you find a way to breathe life into it, like the old man 
  into Pinnochio?
  
  David Nelson
  
  I don't think you would need to personify it.
  
  How about when you start a document, the logo starts off with the 
  LibO logo that we have worked on and the more you type, the more the 
  folds of a paper plane appear, and then the logo shows a paper plane 
  outline to finally its final shape of a paper plane ready to fly ... it is 
  done!
 
 I am liking the paper plane icon concept more and more, as well.
 
 To go along with the icon, we could create various folding templates 
 for different paper plane designs, put a LibO icon on them in 
 prominent places, and distribute them digitally as ODGs and PDFs. We 
 could print them out for conferences, and let people pick them up and 
 fold them using instructions printed as part of the template.
 
 There are many great designs to be found online, such as these:
 http://www.funpaperairplanes.com/Plane%20Downloads.html
 
 -Ben
 
 Benjamin Horst
 bho...@mac.com
 646-464-2314 (Eastern)
 www.solidoffice.com

This could be the basis of an extremely good marketing campaign.

LibreO -Fly the Plane or something similar, paper plane designs on line, in 
templates and extensions.

I'm coming round, I like it a lot, certainly as a launch platform.
  LibreO takes Flight

and so on

cheers
GL

--
Graham Lauder,
OpenOffice.org MarCon (Marketing Contact) NZ 
http://marketing.openoffice.org/contacts.html

OpenOffice.org Migration and training Consultant.

INGOTs Assessor Trainer
(International Grades in Open Technologies) www.theingots.org

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Re: [libreoffice-marketing] Re: Change icon?

2010-11-03 Thread Christoph Noack
Hi Marc, all!

Sorry for being a bit late - missed the plane (sorry, bad joke *g*). I
just have a few-hours-timeslot for answering mails which was partly
filled with the today's SC meeting. So well ...

Am Dienstag, den 02.11.2010, 21:31 -0400 schrieb Marc Paré:
 Before we do this. Is there any business or organization that uses a 
 paper airplane as a logo? 

However, when we thought about the LibO branding, we also thought about
the paper plane idea, but we did not use it for one main (let's call it)
reason. Marc, as you said, we didn't knew exactly about other
organizations and their logos. I remember that I saw something like that
for a postal service or so. But we didn't investigate here too much.
Maybe you can start here

I know that some people think the current logo misses a personal
touch ... to be honest, I thought that we might have something like
Duke (the Java mascot). But I really miss the design skills to turn a
document into a cool, thrilling and funny thing (the triangles being the
hat, the eyebrows, ...). Anybody with a pencil and a sheet of paper? :-)

Just my thoughts ...

Cheers,
Christoph



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Re: [libreoffice-marketing] Re: Change icon?

2010-11-03 Thread David Nelson
Hi, :-)

 Am Dienstag, den 02.11.2010, 21:31 -0400 schrieb Marc Paré:
 Before we do this. Is there any business or organization that uses a
 paper airplane as a logo?

I can find a few hours today. Unless anyone's got a better plan, I
propose to do a bit of footwork and do some checking to see if the
idea is being used by any other organization... That might save Lucas
some time while he thinks more about his concept. So I'll report back
on this thread later.

David Nelson

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Re: [libreoffice-marketing] Re: Change icon?

2010-11-03 Thread David Nelson
Hi Lucas  guys, :-)

I didn't find any usage of paper plane logos/graphics that, IMHO,
precludes adopting Lucas Filho's idea. The companies/organizations
using a paper plane-based logo probably have less name recognition
than LibO can potentially acquire. IANAL, but I imagine there wouldn't
be any copyright problem, especially if one came up with something
having its own originality.

In any case, a sheet of paper is a pretty ubiquitous thing, too, so
maybe the same issues would apply to TDF's current logo?

Below are some quick research results for your consideration. HTH.

David Nelson

Paper planes research:
===

Uses a paper plane in their logo:

http://paperplane-studio.blogspot.com/
http://paperplane.net/
http://www.paperplane.co.nz/
http://www.paperplane-creative.co.uk/

Uses paper plane in their name:

http://www.paperplanestudio.com/newfiles/paper.html
http://www.paperplanemag.com/
http://www.myspace.com/paperplaneproject
http://pubget.com/help/paper_plane
http://littlepaperplanes.com/
http://www.paperplane.com.au/ (Drupal logo is their favicon...)
http://www.paper-plane.fr/ (cloud graphic as logo)
http://en.wikipedia.org/wiki/Paper_Planes (might grant permission to
use excerpt from their music?)
http://www.gotopaperplane.com/
http://www.paperplane.co.nz/
http://paperplaneacademy.com.au/
http://www.paperplane-creative.co.uk/

Uses a paper plane in a prominent graphic:

http://paperplane.net/
http://www.funpaperairplanes.com/
http://www.paperplane.com.au/
http://paperplaneacademy.com.au/

Fun stuff about making paper planes:

http://www.paperplane.org/
http://www.paperairplanes.co.uk/planes.php
http://www.origami-kids.com/
http://video.google.com/videoplay?docid=2768368762284821227#
http://www.amazingpaperairplanes.com/
http://paperairplaneshq.com/
http://www.bestpaperairplanes.com/
http://www.bbc.co.uk/comedy/theoffice/planes/

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[libreoffice-marketing] Re: Change icon?

2010-11-02 Thread Marc Paré

Le 2010-11-02 19:58, David Nelson a écrit :

Hi Lucas, :-)

I remember you brought this subject up before. I remember it didn't
really inspire me at that time, but I think I've changed my mind.

I have mentioned a couple of times in threads that I find the current
sheet of paper logo to be static, and to be lacking sharp identity
and recognizability. I was suggesting that LibO needed a living
character along the lines of Linux's Tux the penguin.

I felt that such a character could be declined/derived for multiple
uses and needs, and could quickly acquire a life of its own. I
visualize something that can be used in graphics and animations.

On second consideration of your idea, I feel it could have great
potential. It has the simplicity of genius, so seemingly trivial that
one could discard the notion without a second thought. But I think you
may have hit on the idea of the century for LibO.

Your paper plane fits in superbly with the paper sheet, as a natural
development thereof. The possibilities are many. It can be made into
something that fires empathy in the young and old, the simple and the
sophisticated.

What do you think about the idea of giving it eyes, or some kind of
face? Can you find a way to breathe life into it, like the old man
into Pinnochio?

I would warmly encourage you to keep working on your concept. If I can
be of assistance in any way, please feel free to contact me.

I think this idea could be a real winner, and has some brilliance.
Lots of potential.

My 0.2 cents. I'm really hoping that second thoughts about it will
inspire people in the project.

I'll be watching out to hear more about your invention.

David Nelson



Yes, we could have two discussions about this. One on this side with 
this thread and the other (we will monitor it) on the discuss list.


Before we do this. Is there any business or organization that uses a 
paper airplane as a logo?


I can't think of any off the top of my head in my region. Is there a way 
to research this?


Marc


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[libreoffice-marketing] Re: Change icon?

2010-11-02 Thread Marc Paré

Le 2010-11-02 19:58, David Nelson a écrit :



Your paper plane fits in superbly with the paper sheet, as a natural
development thereof. The possibilities are many. It can be made into
something that fires empathy in the young and old, the simple and the
sophisticated.

What do you think about the idea of giving it eyes, or some kind of
face? Can you find a way to breathe life into it, like the old man
into Pinnochio?

David Nelson



I don't think you would need to personify it.

How about when you start a document, the logo starts off with the LibO 
logo that we have worked on and the more you type, the more the folds of 
a paper plane appear, and then the logo shows a paper plane outline to 
finally its final shape of a paper plane ready to fly ... it is done!


Marc


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