IBM's Linux Client Migration Cookbook
I guess it's a good reference, just released: Linux Client Migration Cookbook http://www.redbooks.ibm.com/redpieces/abstracts/sg246380.html GNOME Desktop section in page 78 says: GNOME (http://www.gnome.org) is an open source desktop environment based on CORBA (ORBit2) and the GTK+ GUI toolkit. It is the default desktop for Red Hat, and is also used by some traditional UNIX vendors including Sun™. More information about GNOME applications can be found at: http://www.gnomefiles.org Ouch. But of course. Simon, I hope you go ahead with the GNOME Products section. -- Quim Gil /// http://desdeamericaconamor.org | http://pinguino.tv signature.asc Description: This is a digitally signed message part -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
SUMMARY: you convinced me in one point and now I think that Overview is better than Take the Tour in the primary nav bar - see http://live.gnome.org/GnomeWeb/Navigation On Thu, 2006-09-21 at 22:54 +0200, Martin Jeppesen wrote: thing I like about Screenshot is that, it is affiliated with software, and that is what new visitors are looking for. Let's go deeper in the Screenshots thing. If we look at software websites in general we will realize that it's basically a solution used by free software websites devoted basically to free software users (and produced generally by the software developers themselves). Go to Mozilla, OpenOffice.org, Microsoft, Apple or Adobe and you will see that they use screenshots in the context of an overview, but they don't call that section Screenshots. Therefore I don't think new visitors are looking for screenshots even if they want to know how the software looks like (this is one of our use cases). IMO what happened is that most free software related websites (poor quality in general) had always a Features text-only page plus a Download page with source tarballs and packages. One day they realized how important it was to show the graphical interface and not only the code, and they added a page with screenshots with captions, generally with no connection to the features list. A patch. The good solution is to show the screenshots while explaining the features. But, wait, we are also questioning if we should communicate software features before user benefits [1]. This is why we should offer an overview (call it Tour or not) that should concatenate the benefits of using GNOME, combining text, images and perhaps short video demos as well. But we have also lots of free software users visiting our site, and many of them will be looking for screenshots at large. Right, let's have an explicit Screenshots gallery full of examples and eye-candy. It's visible in the now Overview secondary nav bar and we can think of setting a Screenshots Gallery link at the GNOME Slogan block in the home which features a screenshot itself. Take the tour is often seen of big company websites, where all sorts of products, not necessary software related, are showcased. Take the tour may therefore not lead the visitor to think there are screenshots beneath. Good point. After some research I think that Overview is a better term to describe what we are offering there. I understand your point, but I think that new possible users of Gnome/Linux are primarily looking for software, so they might get scared away by the community part of Gnome. Tour and videos would be focusing also on software, as the community thing might take just a slide/few secs of that. For the community stuff we have a Get Involved section in the primary nav and a Community subsite in the General bar. [1] http://mail.gnome.org/archives/marketing-list/2006-July/msg00082.html -- Quim Gil /// http://desdeamericaconamor.org | http://pinguino.tv signature.asc Description: This is a digitally signed message part -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
On Fri, 2006-09-22 at 20:05 +1000, Jeff Waugh wrote: There's no reason why you can't link that with the word 'screenshots'. There is a reason not to link with the word Screenshots a section that comprises an overview-tour of GNOME, a screenshots gallery and a collection of videos/screencasts. Also compare: Overview - Products - Success Stories - Get Started - Get Involved - About Screenshots - Products - Success Stories - Get Started - Get Involved - About -- Quim Gil /// http://desdeamericaconamor.org | http://pinguino.tv signature.asc Description: This is a digitally signed message part -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
quote who=Quim Gil On Fri, 2006-09-22 at 20:05 +1000, Jeff Waugh wrote: There's no reason why you can't link that with the word 'screenshots'. There is a reason not to link with the word Screenshots a section that comprises an overview-tour of GNOME, a screenshots gallery and a collection of videos/screencasts. Also compare: The suggestion was not limited to the navigation bar. Call it whatever makes sense, but consider also the homing beacon that 'screenshots' represents. It could be a semi-permanent feature in the sidebar, it could be a highlighted link elsewhere on the page. It could be as crass as a GET YOUR SCREENSHOTS star-bubble over the main feature image, but it could also be subtle. I like crass homing beacons, myself. - Jeff -- Ohio LinuxFest 2006: Columbus OH, USA http://www.ohiolinux.org/ Broken hearts rarely come with Some Assembly Required stickers. -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Downloads section (was Re: Screenshot link on frontpage)
On Thu, 2006-09-21 at 23:10 +0200, Martin Jeppesen wrote: I am not sure what will be under Download We are in the Get Started section, the default page is Downloads. This page concentrates in GNOME files you can easily download and play with, for the entire GNOME desktop you have the neighbor page Try GNOME. These files can be: - Applications: Easily installable software for the OS/distros available. Ideally powered by the GNOME Products app/database. - Art: Selection of great stuff art.gnome.org has to offer. - Materials: Selection of cool documents to get started with GNOME software. - Featured link to Try GNOME for those wanting to get the whole GNOME experience. The Try GNOME page can have: - Downloadable LiveCD, if we have it + list of distro LiveCDs shipping GNOME. - List of installable OSs and distros shipping GNOME. - Link to the developer documentation explaining how to test the last GNOME builds, explaining clearly that this is only for very advanced users. -- Quim Gil /// http://desdeamericaconamor.org | http://pinguino.tv signature.asc Description: This is a digitally signed message part -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
--- Quim Gil [EMAIL PROTECTED] wrote: On Fri, 2006-09-22 at 12:43 +0100, Joachim Noreiko wrote: Overview is a synonym for About. Overview - What we do Subpages: 10 Steps | Screenshots | Videos About - Who we are Subpages: Project | Teams | Foundation | History | Logo Trademarks | Press/Media | Contact Us Seeing the secondary pages of both sections the difference is clear. Yes, the first is a tour, and the second is an 'About' section... in a sense, the first is about using gnome, the second is about how gnome is made. But until you follow the links, the two words have nothing to differentiate them. Would About Us break the initial confusion? Having an About section at the end is almost a convention. I would use Tour for that first navigation item. ___ To help you stay safe and secure online, we've developed the all new Yahoo! Security Centre. http://uk.security.yahoo.com -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Downloads section (was Re: Screenshot link on frontpage)
We are in the Get Started section, the default page is Downloads. This page concentrates in GNOME files you can easily download and play with, for the entire GNOME desktop you have the neighbor page Try GNOME. [snip] I can't picture me it, but it sounds reasonable =) Martin -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
Let's go deeper in the Screenshots thing. If we look at software websites in general we will realize that it's basically a solution used by free software websites devoted basically to free software users (and produced generally by the software developers themselves). Go to Mozilla, OpenOffice.org, Microsoft, Apple or Adobe and you will see that they use screenshots in the context of an overview, but they don't call that section Screenshots. Therefore I don't think new visitors are looking for screenshots even if they want to know how the software looks like (this is one of our use cases). I don't know why companies in general don't show their products on the frontpage like Apple does, or have a screenshots sections. Most people judge entirely on looks, and Screenshot is directly related to something that you can look at. Apple really does a good job presenting their products, and I would much more prefer to have a 400x200 image on the frontpage showing the desktop in action than having the Screenshots word on the frontpage =) IMO what happened is that most free software related websites (poor quality in general) had always a Features text-only page plus a Download page with source tarballs and packages. One day they realized how important it was to show the graphical interface and not only the code, and they added a page with screenshots with captions, generally with no connection to the features list. A patch. It could be, but everyone knows Screenshots, and I am sure that any website having a Screenshots link, the first click is it. The good solution is to show the screenshots while explaining the features. But, wait, we are also questioning if we should communicate software features before user benefits [1]. This is why we should offer an overview (call it Tour or not) that should concatenate the benefits of using GNOME, combining text, images and perhaps short video demos as well. I don't know about Overview. It is weak in some way. But we have also lots of free software users visiting our site, and many of them will be looking for screenshots at large. Right, let's have an explicit Screenshots gallery full of examples and eye-candy. It's visible in the now Overview secondary nav bar and we can think of setting a Screenshots Gallery link at the GNOME Slogan block in the home which features a screenshot itself. Having a screenshots gallery may lead people to think that everything is just people playing around, and the professional look of the product is lost. I am not pro a screenshot gallery. A few (4-5) precise screenshots, is much better, if you ask me. One problem with having a gallery is, that people will ask Where can I get that background? and How do I modify my desktop to have the same look? These are FAQ on GnomeDesktop no matter what the post i about =) Martin -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
Yes, the first is a tour, and the second is an 'About' section... in a sense, the first is about using gnome, the second is about how gnome is made. But until you follow the links, the two words have nothing to differentiate them. I think it is a good point. The words are too closely related. Martin -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
I don't know why companies in general don't show their products on the frontpage like Apple does, or have a screenshots sections. We have a huge banner area in the middle of the homepage and nobody says we can't feature our products there. We won't have bug hunting session or WSOP big banners there anymore, since the revamped wgo has a more precise marketing mission. If we are all thinking in 4-5 cool screenshots well sized with comments then we are all in the same page. If omeone wants to start working on this section, implementation time is approaching. Quim -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
WGO Footer
I would first like to get some feedback for the footer of the WGO Home Page. If we can come to an agreement as to what should be in the footer for the home we can then easily create one for the WGO Secondary page by cutting it down. Obvious Footer elements: *GNOME Logo *Copyright Add Extra: How about some key links, would it harm to repeat contact or about for example. I think we want something simple here not too much. Perhaps the feedback link if we want to implement it. Any ideas? Lee -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: WGO Footer
Actually repeating links is a bad idea thinking about it. Most sites seem to add contact us, terms of use about etc. We already have an about so I think a contact link would suffice wouldn't it? Lee -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
We have a huge banner area in the middle of the homepage and nobody says we can't feature our products there. We won't have bug hunting session or WSOP big banners there anymore, since the revamped wgo has a more precise marketing mission. This only works, if it can be reserved 100% for a product screenshot, and clicking on it e.g. redirects to the feature list with screenshots. Can it be reserved just like that in trade for no screenshot link? Some websites I think that does a really good job with the product picture are: http://banshee-project.org http://www.mono-project.com http://www.xaraxtreme.org If we are all thinking in 4-5 cool screenshots well sized with comments then we are all in the same page. This sounds good to me =) Martin -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Screenshot link on frontpage
On Fri, 2006-09-22 at 23:17 +0200, Martin Jeppesen wrote: This only works, if it can be reserved 100% for a product screenshot, and clicking on it e.g. redirects to the feature list with screenshots. Why not. The Marketing Team needs to decide how the banner area is going to work (i.e. a banner a month?) and what promos go in it, though. Maybe one day we make banners of the OLPC, the embedded devices, a new huge deployment in Asia... Can it be reserved just like that in trade for no screenshot link? I insist, there is a permanent and clickable screenshot in the GNOME Slogan block in the top right column. We can add a Screenshots link in the bottom of this block. Some websites I think that does a really good job with the product picture are: http://banshee-project.org http://www.mono-project.com http://www.xaraxtreme.org We can do that. Martin, would you like to join us and define how the Tour/Overview section will be organized? You bring good ideas and it would be nice to have you shaping them up. -- Quim Gil /// http://desdeamericaconamor.org | http://pinguino.tv signature.asc Description: This is a digitally signed message part -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list