Re: community managers

[Brian Cameron]

Jon/Dave:

On Fri, Nov 16, 2012 at 10:50 AM, Dave Neary  wrote:
On 11/16/12 11:28 AM, William Jon McCann wrote:

I was attracted to the GNOME project because of the vision and because I
was excited by it.  [...]  I continue to be inspired by it - going on 10
years now. Inspired enough to put up with a lot of negativity.


It's good for your karma.  :)


Despite how some would portray it, this vision is shared by the current
core contributors.

You'll find evidence of this everywhere, if you look. That said, we
should do more to make it explicit. Make it clear. Not because of
threads like this but because we are proud of it. Because we want to
shout it and we know people will respond.


I agree GNOME Rocks!


We can be different,
have different ideas, have different goals, and still be friends.
Sharing where it is mutually beneficial but still appearing separate and
distinct. Standing on our own, proudly. With individual rights and
responsibilities.


I very much agree.  You and I, for example, have had many differences
over design choices relating to GDM, yet I also respect the significant
amount of work you do leading the project.  Friendship is more like a
spectrum than an on-off switch, so I think it can mean different things
amongst different people, but I am proud to be associated with so many
brilliant GNOME engineers.

George Lebl, the maintainer of GDM before me, indicated in his source
code comments that the believed that fixing crack gave one a certain
license to introduce more.  Modernizing GDM has broken configuration
features and caused pain for users.

Criticism aside, I do think George would applaud the fact that GDM is
finally ported to using sensible interfaces like D-Bus.  While the
"new" GDM is a step back in certain ways (such as XDMCP support since
you cannot launch the GDM chooser from the GUI anymore), I think it was
overall a step in the right direction.  I am not sure if this lack
of XDMCP chooser support breaks LTSP, though I wonder.

Interfaces like GTK+ and the entire GNOME Platform have had a stellar
ABI stability over the years, yet stability seems to be breaking down
recently.

I think ABI stability and providing existing users important updates
like security fixes are important parts of project management.  GNOME
should accept that interfaces exposed to users, such as theming
interfaces, need to be better supported if we want to build a stronger
relationship with the actual userbase.  GNOME will benefit from the 
stronger interface stability that comes with maturity, but now is

probably a good time to consider what configuration interfaces should
be more stable, such as GTK+ theming, obviously.

In the GNOME 2 cycle, it was GNOME 2.16 before GNOME really started
being usable when HAL started fixing a lot of serious desktop bugs and
GStreamer started being used.  I would say that GNOME 3.6 is already
much farther along than 2.16 was at its stage in the development cycle.
So, there is progress.  :)


I have absolutely no problem with Cinnamon. I think I give them more
credit than you do. They took a name, on purpose. To differentiate
themselves - to allow people the freedom to choose a different user
experience. They have different goals. A different appearance. Different
behaviors. A different future. And that is fine.


Does the GNOME community have a plan for how to deal with providing
GNOME 2 users important fixes like security bug fixes?  By making a
small committment to release new GNOME 2 tarballs with security updates
as needed and making sure that updates to things like D-Bus do not
break the GNOME 2 experience, then I think GNOME maintains stronger
control over the GNOME 2 source code.  People should want to use the
GNOME source code repository if that's where they get security fixes.
Does the GNOME community have any recommendations about how a distro
should deliver a secure GNOME 2 experience?


I think it's a shame that Cinnamon users don't realise, for the most
part, that they are using GNOME Shell, and the rest of the GNOME 3 stack


How could they be expected to realize unless GNOME were to support them
with the GNOME brand.  GNOME provides too little guidance to distros
that use GNOME, such as OLPC, about how to reference the GNOME brand in
their products.  Or do you think GNOME should not work to encourage the
GNOME brand gets effective placement in products that use it?


It is not a shame that users aren't concerned with or interested in
implementation details. That is as it should be. We welcome it.


Users are concerned, though, with brands.  The implementation detail
of how GNOME makes effective use of its brand is something of their
concern.  How do you think Cinnamon should use the GNOME brand?


We are not sending any message other than:

"We are deeply sorry that we could not agree on goals. We are always
willing to have a conversation about how we may find common ground. We
respect your difference of opinion and your right to identify and

Re: push back on negative articles

[Brian Cameron]

On 08/20/12 09:00 AM, Stormy Peters wrote:

On Mon, Aug 20, 2012 at 12:36 AM, Olav Vitters mailto:o...@vitters.nl>> wrote:
As stated before: you can disagree what you want. But do so nicely.
You've given no arguments, just focussed on trying to rile emotions.
Such behaviour is not acceptable here. So bye.


Olav, I respectively disagree with you. I think Larry's emails were fine.


+1

While it is important to "push back" on negative articles, we should
focus on finding positive ways to respond.  I agree that it would be
good if we could find more ways to focus media attention on how upcoming
releases, like 3.6, have been addressing real user concerns, bugs, and
complaints.

GNOME 3, like many new technologies, has been controversial.  Public
opinion will sometimes challange our technical leadership, and that is
probably a good thing.  While I found some of Bruce Byfield's
criticisms to be over the top, many of his concerns did seem fair.
Also, I found that I most disagreed with Bruce about points where I
could understand him being misinformed.

Many of Bruce's most serious concerns seemed to be about the future
of "GNOME Fallback".  I think the GNOME community could set these kinds
of concerns at rest easily by making a reasonable commitment to support
the userbase that wants it.  The GNOME community could, I think, be more
clear and proactive about how GNOME 2 and "GNOME Fallback" will be
supported going forward.

But, in the long run, we can never be reminded too much to focus on our
end users, who we strive to keep things simple for.

Brian
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Re: Annual report - ready to print (almost)

[Brian Cameron]

That link does not work for me, but the following one does and
I see this version was updated just today:

http://andreasn.myownb3.com/temp/annual-report.pdf

Brian


On 07/23/12 07:24 AM, Andreas Nilsson wrote:

On 07/23/2012 01:35 PM, Karen Sandler wrote:

Well, we need to just get this printed and maybe we can add this for
the web version? Andreas, thanks for working so hard on this! Can you
send the final copy to Chema so we stand a chance of getting a few
print copies asap (we can make do with just 20 or even 15 for the
adboard meeting, I think)?

Print ready version is now on:
http://andreasn.myownb3.com/andreasn/annual-report.pdf
Now I need to run and catch my flight!
- Andreas


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Re: Annual report - ready to print (almost)

[Brian Cameron]

Andreas:


Designed and ready, now ready for proof reading before we print it.
http://andreasn.myownb3.com/temp/annual-report.pdf


Would it be possible to include a photo of the board members?  Are
there no group photos of the board?

Perhaps ones that aren't scary:
  https://bugzilla.gnome.org/show_bug.cgi?id=670619

I think it would be good to attribute the photos.  It is interesting to
understand that some of the photos were contest winners and represent
GNOME users from various parts of the world, to understand what event
the large group photos were taken, etc.

Brian

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Re: Announcing Board of Directors Elections 2012

[Brian Cameron]

Foundation Members:

Anyone considering running for the board should read this:

http://vote.gnome.org/overview.html

On 05/16/12 09:10 AM, Tobias Mueller wrote:

Just a quick reminder that as per http://vote.gnome.org/2012/rules.html
the last day to announce candidacies and submit summary statements is
this Sunday, the 2012-05-20.


Thanks for the reminder, Tobias.  Already several exciting candidates
have stepped forward, including:

- David Nielsen   (GNOME Community Volunteer)
- Bastien Nocera  (Red Hat UK Ltd)
- Emmanuele Bassi (Intel Corporation)
- Andreas Nilsson (GNOME Community Volunteer)
- Joanmarie Diggs (Igalia, S.L.)

Having worked closed with all these people, I highly recommend them all.
It is great to see that 3 of these candidates are folks who have served
as officers on the board before, a candidate who will represent the
FOSS a11y community, and GNOME Community Volunteers.  Yet, with only 5
people, more people need to step forward or we will need to extend the
deadline.

So, as we are rapidly approaching the 11th hour, I want to encourage
those people who have been seriously considering running for the board
to do so.  The GNOME Foundation needs your help.  There is a lot of
work to do in the upcoming months.

For example, it has been a tradition at GUADEC to announce the location
of the next year's GUADEC event.  The GNOME Foundation and the KDE e.V.
board is currently working to put together a Press Release that will
highlight our future plans.  You should expect to see this shortly.
Until then, it is not possible to start the bidding process for next
year's event.  So, we are running late on this.  GUADEC planning like
this is going to be the amongst the first big tasks that the new board
will need to help with.  Boston Summits and hackfests need to be
organized.

So, I am disappointed that to see that nobody who is on the GUADEC
or GNOME.Asia organizing committees or others with event planning
experience seem to be considering representing their teams on the
board.  Likewise, I think the board would particularly benefit from
more representation from the marketing, usability, and design teams.  I
would like to encourage more GNOME Community Volunteers to consider
running, and people with other affiliations (Lionel?).  I would like to
encourage people who are considering running to do so, and particularly
encourage someone from Canonical (Rodrigo?) or Suse to consider.  I
privately encouraged Joanie and Max (from GNOME.Asia) to run and am
especially happy to see you took the dive, Joanie.

Brian
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Re: Website(s) todo list

[Brian Cameron]

Andreas:

While foundation.gnome.org is looking much better, it seems really hard
to find pages like:

http://www.gnome.org/foundation/governance/
http://www.gnome.org/foundation/membership/
http://www.gnome.org/foundation/finance/
http://www.gnome.org/foundation/reports/
https://live.gnome.org/FoundationBoard

And the voting section used to be part of fgo, but seems unlinked at
all from the fgo pages.  The voting section still seems to use the
old look and feel but is not listed on the TODO page:

http://vote.gnome.org/

So, I think the foundation section has some TODO's remaining.

Brian


On 04/26/12 08:19 AM, Andreas Nilsson wrote:

Just a quick heads up that I had a chat with Christy on IRC the other
day and we came up with a short todo list for a bunch of our websites to
make them fit in better with the new gnome.org site.
https://live.gnome.org/GnomeWeb/ToDo

There are a lot of open questions about how to make this happen for some
of the sites (none of these are hosted anywhere in git that I know of,
and some of them runs technologies that almost don't have any kind of
styling system), but we'll try to grab some sysadmins and figure these
parts out.
Related to this, Elena Petrevska have been accepted as an intern to work
on implementing the style changes to these sites during the summer, but
if anyone else have experience with say cgit or mailman styling, I'm
sure she'll appreciate any help she can get.

Oh, and thanks to the hard work from Christy, we finally managed to
release the new Friends of GNOME page, that not only is integrated in
the wordpress system, but also have a donation process that is a lot
more straight forward and allows you to make a donation with a fewer
clicks compared to before.
- Andreas


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Re: GNOME Annual Report Deadline

[Brian Cameron]

Telling us on the 24th that the deadline is on the 23rd?  Is that an
error?

Brian


On 03/24/12 09:17 AM, Emily Gonyer wrote:

Hi everyone, just wanted to let everyone know that the deadline for
reports for the 2010/2011 Annual Report is April 23rd. Please ensure all
articles you are working on have been submitted by then! Thanks!

Emily

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power and magic in it. -  Goethe

Be who you are and say what you feel because those who mind don't matter
and those who matter don't mind. - Dr.Seuss

Not everything that can be counted counts, and not everything that
counts can be counted. - Albert Einstein




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Re: Annual Report Status?

[Brian Cameron]

Emily:


As for the Annual Report, what I'm hearing is a conflict somewhat in
what the vision for the annual report is/should be. Do we want it to be
an overview of what has gone on in GNOME over the last year (or in this
case, two years) - ie the quarterly reports condensed into one report?
Or do we want to focus on one or two 'important' areas of each teams
work for the last year? I can see the benefits to each vision, and I'm
honestly not sure which one is preferable, although I lean towards the
second.


The same answer may not be the right answer for all GNOME teams.  The
production of reports is very dependent on volunteer effort, so I think
it is good to have a process that gives project teams some flexibility.

Ultimately we want to communicate that we are a vibrant and productive
community with a strong, positive vision.  To do this, we do not need
to include updates from every team, but focus on the ones that make a
strong impact.


The only real problem I see with it is time - if we want to get the
annual report out within the next month, the second route will be much
harder to accomplish. I think I should be able to read through the
quarterly reports and hash something together for each team fairly easy
in the next couple weeks, but writing completely new content/articles
will take longer. Alternatively we can start contacting the bloggers as
suggested by Dave and see if any of them would be willing to contribute,
and go from there.


I would recommend using the quarterly reports more as a guide to better
understand which teams we should be contacting and pushing the hardest
to provide content.  I also like the idea of contacting bloggers and
doing a call for contributions and inspiration from the GNOME
community.

Brian
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Re: Annual Report Status?

[Brian Cameron]

Dave:

On 02/28/12 03:47 AM, Dave Neary wrote:

I hope I understand you correctly - are you suggesting that the annual
report is somehow a brochure we use for sponsor & AB recruitment?


Yes, this was my suggestion.

To be honest, I do not care if they are are a single or separate
documents.  I mostly think they should be harmonized so that the
documents all look like they came from the same organization.

I think we need to consider how we should modify the way we approach
potential sponsors so that we only need to approach them a single time
instead of multiple times.  Having sponsorship options that better take
into consideration how sponsors could be involved with both events would
be an improvement.

The current brochures on the table make funding both events at a Gold
or Platinum level extremely expensive, for example.  Is this sensible?


While I think it is useful for that, because it's showing the value of
the foundation, I don't think that's its primary purpose. I see it as
our annual magazine, an opportunity to spread news about GNOME far &
wide.


As you say, the Annual Report has multiple purposes.


I think that adding a donation form targeting individuals might be
a good idea, but I don't think that mixing advisory board budgets with
the annual report is appropriate.


I do not understand your point.  Including some information in the
Annual Report to highlight how organizations can sponsor upcoming
events is just useful information and need not dig too deeply into the
advisory board budgets.


In fact, advisory board budgeting is
necessarily very high-touch, hand-holding, and I wouldn't expect a
brochure to impact that budgeting decision at all. I see the GUADEC
brochure as being aimed at potential sponsors not on the advisory board,
or as an infoirmational document for advisory board members.


Either way, it is just a way to communicate a good starting point for
discussion.  A way to highlight the sponsorship levels and benefits.
Personally, I think there is value in just having a single document
for people to keep track of.  But I am not opposed to multiple
documents if people prefer, though they should look more like they
were designed by the same marketing team.


Also, I'm not sure we're in a position now to have a one-off "what's our
budget next year" conversation with most advisory board members.


We currently have no sponsors for either GUADEC or GNOME.Asia, both 
events happening in the summer.



That's
a conversation to have in August and September, when the annual budget
is being finalised, not in March. So the GUADEC brochure may well end up
being a useful tool for advisory board members too.


We need to approach our regular sponsors anyway before the summer to get
sponsors for our upcoming events this year.  In other words, we will 
need to seek sponsorship around the same time we plan to have the

Bi-Annaul Report done.

Brian
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Re: Annual Report Status?

[Brian Cameron]

Emily & Karen:


As for the combination, that absolutely makes sense, should I/we contact
GNOME.Asia&  GUADEC now re: how we're going to publish this or wait a
while
longer?  If we're going to include their respective brochures for this
year, do we still want/need their sections in the international events
section? Or do we want to include the brochures along side/within that
section?


I'm not sure I really understand the idea to bundle them together - the
sponsorship brochures seem really single focus to me.


We should consider, though, how we could better harmonize our marketing
efforts to gain sponsors and to better simplify things.  I think the
brochures are good, but we benefit more by harmonizing them.

Many advisory board members have told us that they would prefer being
approached just once in the year and asked for a single amount.  They
have told us they do not like being approached separately for each
event, as we have tended to do in the past.  So do two brochures make
sense?

Currently, for example, the Platinum sponsorship level for GUADEC is
$25,000 and for GNOME.Asia is $12,000.  Since we raised the yearly
advisory board fee to $20,000 two years ago, this means an organization
on the advisory board would need to donate $57,000 to The GNOME
Foundation in 2012 to cover their fee and get Platinum level for both
events.  Is it just me, or is this unrealistically high?

Both organizations seem to have unique perspectives about what sort of
deals to offer.  GUADEC offers a discount to repeat sponsors while
GNOME.Asia offers discount to smaller local sponsors.  We could take
the best ideas from both communities and do things like provide both
kinds of discounts.

Today at the GUADEC planning meeting, the organizers were discussing
charging an admission fee to professionals, with much lower options for 
GNOME Foundation members, students and hobbyists.  Something similar to

what was done at Den Haag where the professional fee was 250 Euros.
The GUADEC organizers are planning on taking those who pay the
professional fee to a networking dinner.

It probably makes sense to give sponsors a number of free professional
passes and benefits like a dinner at both events.  By taking the best
of both brochures and combining the information into the Bi-Annual
report, we have the opportunity to put together a more simple and
coherent sponsorship program.  This way, recipients of the report have
a good idea of what we have accomplished the past few years, and how
they can help.


I love the idea of
bundling them together to give to sponsors, and even link to them from our
web published versions, but I don't really understand how it would work to
actually include them in the report.

Brian, could you explain your idea a little bit more?


Perhaps a good last section of the Bi-Annual report could be a section
which explained our sponsorship options, and encouraged individuals to
consider donating.  We could, for example, encourage donations to our
Friends of GNOME a11y campaign.

I think we can highlight our many achievements over recent years,
such as a successful GNOME 3 launch with enthusiastic parties around
the world, record numbers of productive hackfests and events.  We
have a good track record and have plenty of evidence to show that we
have been using our funding to really grow the GNOME volunteer
community.  Lots more has been getting done, I think.

We need to make it more clear that by giving to The GNOME Foundation,
many organizations benefit themselves.  The GNOME Foundation ensures
that the community manages many important activities through volunteer
effort.  By providing even a small amount to The GNOME Foundation,
individuals and organizations can make sure that people in the
community are well trained and busy attending productive hackfests,
that the sysadmin team is keeping common resources humming along, etc.
Organizations can expect that they will benefit more as the
community continues to grow, and it would be hard to do so much without
all the contributions.

We really need to make sure that all of our past sponsors understand
we really appreciate all of their help.

Does this make sense?  Thoughts?

---

Brian



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Re: Annual Report Status?

[Brian Cameron]

On 02/27/12 03:50 PM, Dave Neary wrote:

IMHO, it's better not to have "homework" articles - if a team
doesn't have anything compelling to write about, they shouldn't
be in the report.


+1

Though it is pretty sad if any GNOME team has nothing to report of
anything done in the past 2 years, considering that's when GNOME 3
released.

But we definitely should not be wasting our time waiting around
for teams that cannot get their act together.

Brian
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Where is the Foundation vote page?

[Brian Cameron]

The following website used to have information about GNOME Foundation
voting, election rules, and results of past votes:

  http://foundation.gnome.org/vote

Where is this website now?

---

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Re: GNOME Journal Contributors

[Brian Cameron]

Emily:

There has been talk of combining the GNOME Journal and the Quarterly
Reports.  If this could be done, perhaps we could merge the people who
write articles into more of a single team.  Have you discussed this
with Emily Chen?

Brian


On 02/15/12 11:41 AM, Emily Gonyer wrote:

Hi there, my name is Emily Gonyer and I'm currently working with the
GNOME Marketing Team on the GNOME Journal. You have all contributed to
the journal in the past and we are currently seeking articles for
upcoming issues. If you would be interested in writing an article again
please let me and/or the Marketing Team know.

Thanks!

Emily

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and those who matter don't mind. - Dr.Seuss

Not everything that can be counted counts, and not everything that
counts can be counted. - Albert Einstein




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Re: Gnumeric still available?

[Brian Cameron]

Another interesting point is that our lawyers recommended that we
find ways to better associate the GNOME logo with various GNOME
products.  For example, we added a GNOME foot logo on the GNOME
Mobile page so that we could make it more clear that the GNOME
logo relates to mobile.

It would be better if GNOME projects had a more clear relationship
to the GNOME brand.

The GNOME Office front-door is a particularly bad example of poor
brand association:

  https://live.gnome.org/GnomeOffice

It really isn't even clear if there is a "GNOME Office" suite, or if
we are just recommending various cool free software.  I'd only guess
it is the former since it doesn't mention "LibreOffice" or "OpenOffice"
at all.

---

Brian

On 02/13/12 04:09 AM, Dave Neary wrote:

Hi,

(list only, CCing marketing-list, setting follow-up there)

On 02/13/2012 10:48 AM, Andre Klapper wrote:

On Sun, 2012-02-12 at 16:22 -0800, Steve Talley wrote:

I just went to your website, and it wasn't clear to me how to
download Gnome, which I did some months ago, and which provided
Gnumeric and many other free applications.


If you go to http://www.gnome.org/gnome-3/ there is a "Find out how to
get GNOME 3" link at the bottom leading to
http://www.gnome.org/getting-gnome/ which includes a "Distributions"
section.

If you would "just" like to download Gnumeric I would recommend
http://projects.gnome.org/gnumeric/ as a start.


This raises an interesting point about the GNOME web page - we don't
currently provide an easy way to find/find out about GNOME applications
(hosted on gnome.org) which aren't part of the GNOME desktop, outside of
the few applications we promote on gnome.org/applications

http://projects.gnome.org/ gives an index, looking through the list,
some interesting apps we could promote are Abiword, Balsa, Banshee, Déjà
Dup, Dia, F-Spot, GIMP, Gnumeric, GNU Cash, Hamster (although I think
this is included in GNOME now?), Inkscape, Nanny, PDF Mod, Planner,
Rhythmbox, Tasque, X-Chat...

Some of these are not hosted on gnome.org - Banshee, GIMP, GNU Cash,
Inkscape, X-Chat all have their own websites, and for good reason. Some
of them are on Launchpad (Déjà Dup, for example). And several excellent
GNOME applications (like Shotwell, SimpleScan, Sound Juicer, for
example) don't get a mention on the progects.g.o page at all.

It'd be nice if we could help these projects with their SEO and get them
more visibility as the "headline" GNOME applications - those we know
make users happy and have great integration and a decent degree of
functionality and maturity. On that score, I would exclude Dia and
GNUCash because they haven't kept up with the platform, but the others
are all excellent GNOME apps.

Perhaps gnome.org/applcations is the place for us to promote these
applications? How can we do so in a sustainable and SEO-friendly way? We
already promote some GNOME applications there - including apps like
Cheese which are included in the desktop but which benefit from people
knowing what they are.

Cheers,
Dave.



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Re: Annual Report, GNOME Journal & Quarterly Reports

[Brian Cameron]

Christy:


I just spoke to Karen, and she leaves for FOSDEM tomorrow. We're
thinking next Wednesday or Thursday, 2/8 or 2/9 might be good timing.
They are having a mini-marketing meeting at FOSDEM on Sunday, and can
report to us on that.

We are going to work on setting up a meeting time with a scheduler
(doodle.com ?) that will make it easy for us to
individually declare which times will work for us. We will keep in touch-


Is it not possible to schedule an IRC meeting during the mini-marketing
meeting at FOSDEM?  It seems good if people not at FOSDEM can
participate in some way.

Brian
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Re: Annual Report, GNOME Journal & Quarterly Reports

[Brian Cameron]

Emily & GNOME Journal Folks:

On 01/29/12 09:32 PM, Emily Chen wrote:

Hi Brian and all,

  I am working on the GNOME quarterly report for about one year, this
sounds like a good idea to combine the GNOME Journal and GNOME Quarterly
report. I am happy to work with GNOME Journal team to make things
forward. How does everyone think about this idea?


This sounds like a great idea.  Who is working on GNOME Journal these
days?

I suspect that those people who normally work on GNOME Journal are
probably busy helping on the 2010-2011 Bi-Annual Report.  This
Bi-Annual Report is the 1st glossy product of the GNOME Marketing
team since the GNOME 3.0 launch.  So, it would not surprise me to
hear that GNOME Journal and/or the Quarterly Reports might be on
of lower priority until the Bi-Annual Report is completed.

That said, it still does sound like there should be more discussion
and coordination between the Quarterly Report, Annual Report, and GNOME
Journal people.  Perhaps this could be a topic of an upcoming Marketing
team IRC meeting?

Also, a few months ago the GNOME Marketing Team was discussing having a
hackfest, but there has been no discussion recently.  There sure does
seem to be a lot of work that would justify getting key GNOME marketing
people together to push forward on these and other activities.

Brian



2012/1/5 Brian Cameron mailto:brian.came...@oracle.com>>


Emily:

I very much agree that the GNOME Journal and Quarterly Reports should
be combined.  I think it would make sense for the combined thing to
continue as GNOME Journal and just stop doing Quarterly Reports.

The Quarterly Reports have been useful tools in helping to make the
Annual Report, so perhaps GNOME Journal could be enhanced to cover
these topics instead of having a separate Quarterly Report.

Also, it would be nice if we had a periodical that was a bit more
focused on being something to share with the GNOME User's Groups.  I
think adding the "User Group Report" to the latest Quarterly Reports
was an effort at providing more periodic information about what is
going on in the GNOME User Group community.  However, I suspect we
could do more to make the GNOME Journal something that focuses on
GNOME User's Groups as an important topic and audience.

Brian



On 12/19/11 11:30 PM, Emily Gonyer wrote:

Reading through the old 2010 quarterly reports, they honestly
remind me
more of journal articles than straight reports like the more
recent 2011
reports have been. As a result, I can't help but to wonder if we
could
somehow combine the future Quarterly reports with the GNOME
journal in
some way, thereby giving them more publicity. Perhaps ask folks
to write
about what they/their project are doing for the GNOME Journal
and then
we could summarize that into the quarterly report along with more
bare-bones facts for the board/donors/etc?

Also, any status report on the movement of GNOME Journal to
gnome.org <http://gnome.org>
<http://gnome.org> servers?


Emily
--
Whatever you can do, or dream you can, begin it. Boldness has
genius,
power and magic in it. -  Goethe

Be who you are and say what you feel because those who mind
don't matter
and those who matter don't mind. - Dr.Seuss

Not everything that can be counted counts, and not everything that
counts can be counted. - Albert Einstein



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Re: Annual Report, GNOME Journal & Quarterly Reports

[Brian Cameron]

Emily:

I very much agree that the GNOME Journal and Quarterly Reports should
be combined.  I think it would make sense for the combined thing to
continue as GNOME Journal and just stop doing Quarterly Reports.

The Quarterly Reports have been useful tools in helping to make the
Annual Report, so perhaps GNOME Journal could be enhanced to cover
these topics instead of having a separate Quarterly Report.

Also, it would be nice if we had a periodical that was a bit more
focused on being something to share with the GNOME User's Groups.  I
think adding the "User Group Report" to the latest Quarterly Reports was 
an effort at providing more periodic information about what is

going on in the GNOME User Group community.  However, I suspect we
could do more to make the GNOME Journal something that focuses on
GNOME User's Groups as an important topic and audience.

Brian


On 12/19/11 11:30 PM, Emily Gonyer wrote:

Reading through the old 2010 quarterly reports, they honestly remind me
more of journal articles than straight reports like the more recent 2011
reports have been. As a result, I can't help but to wonder if we could
somehow combine the future Quarterly reports with the GNOME journal in
some way, thereby giving them more publicity. Perhaps ask folks to write
about what they/their project are doing for the GNOME Journal and then
we could summarize that into the quarterly report along with more
bare-bones facts for the board/donors/etc?

Also, any status report on the movement of GNOME Journal to gnome.org
 servers?

Emily
--
Whatever you can do, or dream you can, begin it. Boldness has genius,
power and magic in it. -  Goethe

Be who you are and say what you feel because those who mind don't matter
and those who matter don't mind. - Dr.Seuss

Not everything that can be counted counts, and not everything that
counts can be counted. - Albert Einstein




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Re: speaker schedules for conference

[Brian Cameron]

Tammy:


Thanks. I was more interested at first if you could hold a conference in
the DC area and if not, where are some of the conferences nearby the DC
area for the upcoming year of 2012? I would really like to attend one
nearby even it is in Boston.


Currently there are no events planned in the DC area.  If the Columbus
Day weekend event happens in Boston (or nearby) in 2012, then that
would be a good choice

I recommend subscribing to foundation-announce or foundation-list to
keep abreast of when GNOME events are being planned:

  https://mail.gnome.org/mailman/listinfo

Some GNOME Hackfests are not always well advertised on these mailing
lists, so it is also good to keep an eye on this page for upcoming
Hackfest events:

  https://live.gnome.org/Hackfests


My other question is: If the conference is held in Boston, is it okay to
blog about or video record and send to this list?


Yes.  The GNOME Foundation does encourage people to provide such videos
or other media under a free license.

Brian
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Re: speaker schedules for conference

[Brian Cameron]

Tammy:

On 12/24/11 04:51 AM, Tammy Miller wrote:

That is a great idea. Is it possible to have a conference in the DC
metro area?


Do you mean a GNOME specific conference?  The GNOME Foundation does
have a yearly GNOME-specific event in the fall over Columbus Day
weekend.  This typically has been held in Boston, but was held in
Toronto last year.

  http://live.gnome.org/BostonSummit

There has been some discussion about where a U.S. GNOME conference
should be held in 2012.  People have proposed having it in Boston
or Portland so far.  The GNOME Foundation would seriously consider
any city with a strong GNOME volunteer community excited to make
a GNOME event happen.

It is often easy to arrange for a GNOME presence at any regional FOSS
(Free/Open Source Software) event in your area.  The GNOME Foundation
can make arrangements to send posters, stickers, GNOME DVD's, etc. to
help promote GNOME at any local event.  Just ask.  Some events also put
together their own GNOME event t-shirt (or other specific goodies), but
this typically only happens when the local GNOME volunteers make
arrangements to do the needed design work, etc.

The GNOME Foundation does also organize GNOME specific events, which
are often hackfests with 5-20 people hacking away on some specific
GNOME project.  Typically, the people working on such projects approach
the GNOME Foundation with a proposal when they are ready to work
together in this way.  When hackfests require funding, the proposal
typically includes an expected budget to explain expected travel costs,
etc.

Hopefully this gives you some perspective on how we organize events,
and how you can participate if interested.  If you have any questions
please ask.

Brian
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Re: 2012 conferences...

[Brian Cameron]

Do we have GNOME 3 presentations available on the Wiki?  I looked on
the Presentations page, but the only GNOME 3 talk seems to be the one
Paul Cutler wrote before GNOME 3 was released.  I remember Vincent
having a really nice GNOME 3 talk but am not sure where it might be
archived.

  https://live.gnome.org/GnomeMarketing/MarketingMaterial/Presentations

Sriram:

What is your planned topic?  Are you planning to discuss GNOME 3.4
improvements specifically?  It might be nice to take a GNOME 3 talk
and update it to discuss the progression of GNOME through 3.2 and 3.4
and updating the screenshots to better highlight some newer features.

Brian


On 12/22/11 09:15 PM, Sriram Ramkrishna wrote:

I think we need to start scoping out conferences for the next year and
figure out how we are going to talk about GNOME 3.4.

There are a number of talks I'm thinking of presenting:

1) Open Source Bridge 2nd quarter 2012
2) Northwest Linuxfest 2nd quarte 2012
3) Linuxcon - wherever - 3rd quarter 2012

We should definitely talk about our marketing plans.

sri




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Re: GNOME Annual Report

[Brian Cameron]

Many of the Hackfests in 2010 and 2011 (Docs, Help, GTK+, a11y,
marketing, Usability, python bindings, GNOME.Asia GNOME 3 Launch
Hackfest) were organized because they were needed as a part of the
GNOME 3 development process.  These events targeted topics that needed
particular work for GNOME 3 to be a success.

We really want the Annual Report to highlight and showcase GNOME 3,
so perhaps we could discuss the hackfests in the broader context of
GNOME 3.  For example, we could discuss exciting GNOME 3 features
in the Hackfest section that relates, and make it clear how the
Hackfests helped to make GNOME 3 possible.

Since the focus of the Annual Report should be GNOME 3, I wonder how
the graphics of the report should make people excited about GNOME 3.
Would it make sense for the pages of the report to look as if you
were viewing it on the GNOME 3 desktop in evince.  Other programs
could be in the background showing off cool GNOME 3 features, like
eog showing off a photo of a hackfest, or a spreadsheet program
showing a graph.  Just thinking out loud.

Brian


On 12/ 5/11 06:46 AM, Emily Gonyer wrote:

Juanjo, how many hackfests are there that could be reported on? Could we
do a short (1-2 paragraph)  blurb on each pointing out the highlights
under a "Hackfests of 2010" and "Hackfests of 2011" title? Or are there
1 or 2 that were 'key' to each year that we could do a longer report on?

Emily



2011/12/5 Juanjo Marín mailto:juanjomari...@yahoo.es>>





- Mensaje original -
 > De: Dave Neary mailto:dne...@gnome.org>>
 > Para: Juanjo Marín mailto:juanjomari...@yahoo.es>>
 > CC: "marketing-list@gnome.org "
mailto:marketing-list@gnome.org>>
 > Enviado: viernes 2 de diciembre de 2011 10:17
 > Asunto: Re: GNOME Annual Report
 >
 > Hi,
 >
 > On 12/01/2011 07:32 PM, Juanjo Marín wrote:
 > Dave Neary wrote:
 >>>  Do you think it might be a good idea to start with a list of
Stuff we
 > should
 >>>  write about - notable occurrences during the year, successful
programs
 > we want
 >>>  to highlight, etc? From there, it might be easier to find the
person
 > related to
 >>>  the event/activity who could write about it.
 >>
 >>
 >>  In fact we have started writing a draft for the content for the
(Bi)annual
 > report
 >>
 >> http://live.gnome.org/GnomeMarketing/AnnualReport/AnnualReport2011
 >
 > Ah, cool! I hadn't seen it.
 >
 >>  By now, I've only talked to Allan Day about writing an article
about
 > the design process
 >>  of GNOME 3. I've also worked in the quotation section.
 >
 > There are some obvious people to talk to about the different
sections:
 >
 > Marina for WSOP (and since we already have a press release, that
would already
 > be a great base for the report article). I'd be interested in
doing a short
 > interview with Marina about her personal involvement too.
 >
 > Summer of Code: Daniel Siegel would be a great person to talk to
here - he's
 > been co-ordinating mentors and GNOME's involvement to great
success for the
 > last 3 years, and before that he was a mentor in 2008 and a
student in 2007.
 >
 > I'd love to get Stormy to write about the process she organised
for hiring a
 > new executive director - she's a shining counter-example to her
thesis that
 > people might not "do it again for free" :)
 >
 > On the Desktop Summit, I was thinking that we could get quotes
like you did for
 > GNOME 3. But since it's already done once, perhaps twice would be
too much.
 > Do you think it's better to do an article per hackfest, or one
overall
 > article, highlighting each one?
 >
 > What do you think of the idea of the application show-case?
 >


Good ideas Dave !. We are in the process to get people involved in
writing, and
we will contact Marina, Daniel and Stormy.

I personally think is a good idea to do a short interview to Marina.
So a good idea and
volunteering for making it happen  is double awesome :-)

I'm trying to contact Daniel Gallegillos to get an idea about how
long the articles
must be. According to previous years, an page without pics is about
400 words
long.

About the articles about hackfests, the problem I see is that
because this is going to
be a biannual issue, there are too many hackfest, GUADEC and DS to
be talked
about. I think we need more discussion about this.


Cheers,

-- Juanjo Marin




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Be who you are and say what you feel because those who mind don't matter
and those who matter don't mind. - Dr.Seuss

Not everything that can be counted counts, and not everything that
counts can be counted

Re: draft for Friends of GNOME campaign

[Brian Cameron]

Karen:


GNOME has held accessibility amongst its core values from the project's
inception. Because of this commitment, along with the efforts of many
dedicated developers, GNOME 2 became one of the most accessible free
desktop environments


Perhaps more importantly, GNOME was the first free desktop to seriously
tackle meeting U.S. Disability Act Section 508 requirements.  The GNOME
a11y community won several awards for doing this.  I think Peter Korn
summed up some of the early achievements well in this blog post:

http://blogs.oracle.com/korn/entry/gnome_accessibility_turns_4_today

Also, we should perhaps touch base with HFOSS to see if they might want
to participate again or perhaps sponsor in some way:

http://blog.hfoss.org/?p=90


With the advent of GNOME 3, we have started down an exciting new road in
terms of usability, a road we want to extend to everyone, including users
of all ages and abilities. The GNOME Accessibility team is working hard to
accomplish this; however, we have fewer resources than in the past and
many goals yet to achieve in order to make GNOME 3 compellingly
accessible.


GNOME has done some exciting things in the past to develop accessibility
like the "GNOME Outreach Program: Accessibility" project.

  http://projects.gnome.org/outreach/a11y/

Perhaps we could highlight better some of the significant things that
The GNOME Foundation has managed to accomplish already in the field of
accessibility.


With your help we can start tackling those goals. Let's kickstart 2012 as
the Year of Accessibility at GNOME and make the most usable desktop
environment the most accessible desktop environment!


I think the campaign could more clearly highlight that The GNOME
Foundation's mission is to make free desktop software available to
everyone.  Accessibility features increasingly include features that
are necessary to use some devices.  Touch screen gestures, on-screen
keyboards, and magnifiers are increasingly standard features,
especially in mobile devices.  So, features that make devices more
accessible are increasingly needed to make some types of device work
for any user.  Now is a real opportunity for the GNOME community to
show the world how a free software community can provide competitive
features that are differentiated by the GNOME Foundation mission.
This campaign, I think, should be described as yet another step we
are taking to meet such goals.

Brian
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Re: draft for Friends of GNOME campaign

[Brian Cameron]

Dave:


On 11/28/2011 08:04 PM, Karen Sandler wrote:

jjmarin and I are working on this text to promote the FoG campaign we
hope
to launch next week. How can we improve it? Also, do you like "Make 2012
the year of accessibility for GNOME" as a short tagline?


I hate to say it, but I'm not sure if Accessibility as an abstract
concept will sell.

Do we have some examples of GNOME users whose lives were made measurably
better because of the a11y work we've done? Show-cases work wonders.


One person, Robert Cole, just sent a testamonial to the
gnome-accessibility-list.

https://mail.gnome.org/archives/gnome-accessibility-list/2011-November/msg00025.html

It probably would not require that much effort to ping people to provide
more.


Do we have any specific improvements (and the reasons why they're
important - or the people for whom they're important) to point to?


GNOME 3, and clutter-based programs in general need a fair amount of
work to support accessibility as well as GTK+ does.  There is ongoing
work to make the a11y infrastructure work well across free desktops
(e.g. GNOME and KDE).  So, there are some fairly compelling general
things that need to be done.  There are also some less exciting things
that need work, such as developing better regression tests and
improving the GTK+/GAIL integration.

Brian
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Annual Report and Marketing Hackfest

[Brian Cameron]

Marketing Team:

There has not been much discussion about the Annual Report[1]
recently.  The last time was about a month ago when Juanjo Marín
suggested content[2].  The Annual Report Group Wiki[3] has not
been updated since 2008.  There is an outline for the report,
but it seems only one article has been written.[4]  As the year is
reaching the end, I think we should be further along.

There has been discussion about having a Marketing hackfest[5].  If
the hackfest were held in Brno over February 17-21, would that be too
late to plan to put the finishing touches on the report and start
distribution?

The board is currently talking with the Brno organizers about making
space available for additional hackfests.  There may be some
collaborative benefit in working on the Annual Report at the same
location as the Docs Hackfest.  Though, if the Marketing Team wanted
to organize a hackfest at a different date/location, that might also
be worth considering.  Especially if people think an earlier hackfest
might better benefit projects like the Annual Report.

It would be great if people working on the Annual Report could provide
an update.  Do we need help getting people to write content?

Brian


[1]
https://mail.gnome.org/archives/marketing-list/2011-October/msg00015.html
[2]
https://mail.gnome.org/archives/marketing-list/2011-October/msg00072.html
[3]
https://live.gnome.org/AnnualReportGroup
[4]
https://live.gnome.org/GnomeMarketing/AnnualReport/AnnualReport2011
[5]
https://mail.gnome.org/archives/marketing-list/2011-November/msg0.html
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Re: The GNOME Annual Report

[Brian Cameron]

Allan/Tobias:

Great question.  The value of the Annual Report is that we provide it
to current and existing advisory board members and sponsors to
communicate the value of The GNOME Foundation, and GNOME Foundation
membership.  After reading the Advisory Report, we hope that sponsors
feel encouraged to participate and contribute to our efforts.

So, if you have made use of GNOME travel sponsorship, found a hackfest
productive, think the GNOME Women's Outreach program is great, then
you should be think about the fact that the Annual Report is an
important part of raising the funds to make these sorts of things
possible.  It is our main communication vehicle to sponsors.

Past Annual Reports have done a pretty good job of communicating this
value.  We have been talking a lot about how the foundation.gnome.org
website really lacks at communicating the values that we find in the
reports.  So, we can think of the Annual Report as a part of a larger
project focused on better communicating these values.

With GNOME 3 released, now is probably the right time to evaluate how
we need to update the GNOME Foundation image as well.  This is why I
have suggested doing a one-off Biannual Report, and then return back
to doing annual ones for future years.  This would allow us to go to
press with a report that communicates the exciting GNOME 3 work the
GNOME community has been focused on lately.

In the past, the board has done most of the work printing and
distributing the report and provides digital copies online.  I think we
could do a much more effective job of identifying potential sponsors and
sending them printed copies.  But Advisory Board members have told us
that the reports help them to justify AdBoard membership and event
sponsorship.

I think there is a lot of room for the marketing team to help in many of
these areas.

Brian


On 10/10/11 04:10 AM, Allan Day wrote:

On Sat, Oct 8, 2011 at 6:58 PM, Tobias Mueller  wrote:

Hey Brian,

On 27.09.2011 04:46, Brian Cameron wrote:

Is the
reason this task keeps falling to the wayside because it has become too
much work?

Maybe. But I can imagine that the motivation to create such a report is
not too high, because it lacks a reason, i.e. why should we create such
a report in first place.


Indeed. Explaining the role and benefits of the report might help to
encourage people to work on it.

Allan
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Issues with fgo

[Brian Cameron]

I have heard that there are plans to update the foundation.gnome.org
website.  I know of the following issues.  Can we plan to address
these issues as we update it?

1. It should more clearly highlight the value of GNOME Foundation
   membership.  I would like to see more discussion about how we could
   best do this.
2. Out of date licensing information
   https://bugzilla.gnome.org/show_bug.cgi?id=644932
3. https://bugzilla.gnome.org/show_bug.cgi?id=649727
4. First two 2011 Quarterly Reports are missing.
5. It seems f.g.o nowhere specifies that The GNOME Foundation is
   a Section 503(c)(3) charity or a non-for-profit.  Shouldn't
   we highlight this better?
6. Since The GNOME Foundation does a lot of events, perhaps we should
   highlight how productive conferences, hackfests, and other events
   have been.
7. Better integration with Friends of GNOME.

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Re: Adding some of the social bits of 3.2 to the GNOME 3 page

[Brian Cameron]

Andreas:

When GNOME 3.0 was released, the GNOME community told everyone that
issues and usability kinks were going to be addressed in upcoming
releases.  It would be great if the release notes could highlight some
of the ways that we listened to our users to polish the 3.2 release.

Brian


On 10/ 4/11 03:47 PM, Andreas Nilsson wrote:

Hi!
3.2 brought us quite some nice stuff, most of them focused on social and
collaboration.
I'm thinking of GNOME Contacts, GNOME Online Accounts and GNOME
Documents (where you can see documents others are sharing with you).
I think it would be neat to add a section to
http://www.gnome.org/gnome-3/ about this below or above the Control
Center item.
I suck at writing catchy and good text, so this is something I need a
volunteer for, but I'm happy to help with screenshots.
- Andreas


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Re: On joining the GNOME web team...

[Brian Cameron]

Karen:


I like the idea of finding ways to bring value to our big sponsors, but I
worry a little too - we can't seem to be selling things like conference
attendance to our sponsors and calling it a donation. Perhaps we need to
think a little outside of the box here - I think we need to make it
attractive for companies to sponsor us but we also want to avoid anything
that could make the foundation look like it's just a shell for
corporations.  Logo placement is something I do think we should explore,
and it's a classic trapping for nonprofit support.


Sure, it would be inappropriate if we were selling conference
attendance.  The gift of free passes could, like the t-shirt, be of
considerably less value than the donation.  If someone donates $5,000
and gets 2 passes worth $50 each, I think that is more clearly a gift.

Though, as you say, I think we need to consider the options and try to
find some gifts that are more appropriate for organizational sponsors.

Brian
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Re: On joining the GNOME web team...

[Brian Cameron]

Peter:


Also, there should be some information about how the reader could
consider becoming a sponsor, or to encourage their organization(s) to
sponsor. Perhaps to also mention benefits of sponsoring. Perhaps
some examples of how we've managed sponsorships in the past. We
have many examples of good a11y work done via sponsorship, for
example. Likewise the Women's Outreach Program is a good example.


Perhaps some of these examples should just go in the "Thank you!"
section.


Perhaps we might also provide things to organizations that sponsor
significant amounts. Things that probably are more aimed at
organizational sponsors than framed prints, tshirts, or mugs.
Perhaps we could provide things to organizations like free passes to a
GNOME event we would normally charge entrance fees to, to include their
logos in the GUADEC event materials/GNOME Journal or other logo
placement, or other ways to add value to sponsorship and to make sure
we recognize sponsors well.


I now see that you already cover this in the "Become a Corporate
Sponsor" section, so ignore this comment.

I just think we should be more clever about how we present the logos.
It would be nice if we could better highlight particular sponsors more
than others.  For example, if a sponsor gives us a large a11y
sponsorship, we want people to notice.  It also gives people a more
clear picture of what we do with sponsorships and donations.

Brian

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Re: On joining the GNOME web team...

[Brian Cameron]

Peter:


With the Friends of GNOME mock-up, I was just exploring what the page
could look like with an expanded corporate sponsorship section, as per
Brian Cameron's email [1].


I think we need to have a sponsors page that makes it easier to
highlight what sponsors are making happen within the GNOME community.
It is a nice way to say thanks, and to encourage others to sponsor.

It would be good if we could better recognize organizations that do
things like sponsor a party at a GNOME event or an a11y project.  Since
many sponsors are also advisory board members, I think we want to make
it clear that we are recognizing sponsors and advisory board members
separately.

It would be good if we could make such a page build dynamically so that
logo images, and the information about what they sponsored could be
easily and quickly added or removed from the page as we wish to
highlight sponsors.

Also, there should be some information about how the reader could
consider becoming a sponsor, or to encourage their organization(s) to
sponsor.  Perhaps to also mention benefits of sponsoring.  Perhaps
some examples of how we've managed sponsorships in the past.  We
have many examples of good a11y work done via sponsorship, for
example.  Likewise the Women's Outreach Program is a good example.

Perhaps we might also provide things to organizations that sponsor
significant amounts.  Things that probably are more aimed at
organizational sponsors than framed prints, tshirts, or mugs.
Perhaps we could provide things to organizations like free passes to a
GNOME event we would normally charge entrance fees to, to include their
logos in the GUADEC event materials/GNOME Journal or other logo
placement, or other ways to add value to sponsorship and to make sure
we recognize sponsors well.

Brian

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Re: The GNOME Annual Report

[Brian Cameron]

Pockey:


I wrote a GNOME.Asia Summit 2010 Report that was initially for GNOME
Journal. Paul mentioned it would be published in the 2010 Annual Report
instead. Should this report be included?


Yes, I should think so.  But first we need a team of people to help put
the Annual Report together.

Brian



On 09/27/2011 10:46 AM, Brian Cameron wrote:


At the last GNOME Foundation board meeting, the topic of the Annual
Report came up. The 2009 Annual Report[1] seemed to be a bit
exhausting and was quite late. It is already quite late for the 2010
report. Paul Cutler was working on the 2009 Annual Report, but I am not
sure if anybody has picked up on this task now that Paul is not working
on it. At this point does it make sense to do a Bi-Annual Report or
something?

So, is anybody on the marketing team helping with the Annual Report?
Has any progress been made? What needs to be done?

I suspect that we may need to scale back the Annual Report. Is the
reason this task keeps falling to the wayside because it has become too
much work? While we have done some really amazing glossy feature full
Annual Reports in the past few years, it may be time to focus on doing
something more simple and focused that we can finish on a more regular
schedule.

There are some topics the Annual Report should include:

- Karen is our new Executive Director, so we should include a letter
from her.
- The fact that we released GNOME 3.0 and have 3.2 on the way is
something we should be communicating excitement about. Perhaps
we could use the same sort of text that we are putting in the Release
Notes.
- The GNOME 3 parties were so successful, that they deserve some
text, and we should showcase the photo contest winners, and other
nice photos taken over the past year. This could be much the same
text as from Emily's Desktop Summit presentation.
- The GNOME Events section is important, I think.
- The financial update section.
- A page recognizing sponsors.
- I really liked how we highlighted GNOME Foundation members who
have been members more than 10 years. We should keep doing that.

Some of the other sections (bug squad, interviews, team reports, etc.)
are nice, but I think we may need to focus on the basics just to get
back on track.

Thoughts? Help?

Brian

[1] https://live.gnome.org/DanielGalleguillos/GNOME_Annual_Report_Mockup




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Re: marketing list round up

[Brian Cameron]

Marketing Team:


There have been a few things that seem to have fallen by the wayside here
and I was wondering if maybe it would help to have monthly or bi-weekly
IRC meetings? If there was a time that worked for everyone, it would be
nice to have a place to review some of our medium and long term goals.


I think this is a great idea.  Considering the current backlog of work,
I think it makes sense to start with bi-weekly.  After a few meetings,
it should be clear if the meetings should be held more or less
frequently.


Some things off the cuff that we have to discuss are:
* writing Q3 and annual reports
* the website
- Friends of Gnome program
- adding a sponsorship page


Yes, the GNOME Foundation continues to turn away sponsors when they seem
mostly interested in having some logo placement.  If GNOME could have a
page where significant sponsors could put a logo of their choice, then
we could pursue these sorts of opportunities more.

Our current Friends of GNOME website does not really provide many
benefits that would especially appeal to corporate or organizational
donors.  Providing a page where high donors can put their logos would
be a simple step that would help with this.  Though, I think there are
a other things we should also consider.  Consider:

* Providing a special sponsorship level that gives an organization the
  ability to sponsor a certain number of events in the year (e.g.
  GUADEC) to have their logo placed on event banners and things.
* Making it possible to sponsor an issue of GNOME Journal, the Annual
  Report, etc.
* Giving a certain number of free passes to an event that normally has
  an entrance fee.

It would also be cool if we could make it possible for organizations to
get benefits for a lower donation amount if they meet certain
conditions (long time member of the advisory board, regular donor, if
they send a certain number of engineers to GNOME events each year,
etc.).

These sorts of benefits would make sponsoring our activities and being
involved more valuable to sponsors, I should think.

It seems that with just a little enhancement, we could dramatically
improve our abilities to raise funds, and provide better sponsorship
levels for more donors to get involved.

Couldn't we do these sorts of things by just making it clear on the
Friends of GNOME program that these sorts of benefits are available, and
putting together a logo placement page?


- promoting our merch store and those of preferred vendors
* creating a press list


Other important items are:

* The next issue of GNOME Journal is coming out in July or
  August 2011?  With GNOME 3.2 on the way, do we have nothing
  interesting to say?
  https://live.gnome.org/GnomeJournal

* We really need to figure out how to better promote those
  organizations that are selling official GNOME branded
  merchandise.  A banner ad?  Something to link from the
  Friends of GNOME page, or in GNOME Journal?

* The foundation.gnome.org website is long overdue for a
  facelift.  It is clear that we need to better communicate the
  value of being a Foundation member.  The board would really
  like some input from the Marketing team about how we could
  make membership more attractive.  We also need help updating
  the website so it is more modern and better communicates this
  value.  Help us consider what services we should provide to
  Foundation members.  Some suggestions from the board include:

  * Business cards
  * Being a member a prerequisite for being involved in
certain programs (e.g. GNOME Ambassadors), or to hold
particular positions in the community (e.g. the release
team).
  * Real badges (SmartCards?) for GNOME Foundation membership
and Friends of GNOME that expire when your membership
expires LWN for GNOME Foundation members.
  * Better promote LWN program.
  * Make sure gnome.org addresses expire when membership expires
  * Planet GNOME inclusion could depend on being a Foundation
member.

---

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The GNOME Annual Report

[Brian Cameron]

At the last GNOME Foundation board meeting, the topic of the Annual
Report came up.  The 2009 Annual Report[1] seemed to be a bit
exhausting and was quite late.  It is already quite late for the 2010
report.  Paul Cutler was working on the 2009 Annual Report, but I am not
sure if anybody has picked up on this task now that Paul is not working
on it.  At this point does it make sense to do a Bi-Annual Report or
something?

So, is anybody on the marketing team helping with the Annual Report?
Has any progress been made?  What needs to be done?

I suspect that we may need to scale back the Annual Report.  Is the
reason this task keeps falling to the wayside because it has become too
much work?  While we have done some really amazing glossy feature full
Annual Reports in the past few years, it may be time to focus on doing
something more simple and focused that we can finish on a more regular
schedule.

There are some topics the Annual Report should include:

- Karen is our new Executive Director, so we should include a letter
  from her.
- The fact that we released GNOME 3.0 and have 3.2 on the way is
  something we should be communicating excitement about.  Perhaps
  we could use the same sort of text that we are putting in the Release
  Notes.
- The GNOME 3 parties were so successful, that they deserve some
  text, and we should showcase the photo contest winners, and other
  nice photos taken over the past year.  This could be much the same
  text as from Emily's Desktop Summit presentation.
- The GNOME Events section is important, I think.
- The financial update section.
- A page recognizing sponsors.
- I really liked how we highlighted GNOME Foundation members who
  have been members more than 10 years.  We should keep doing that.

Some of the other sections (bug squad, interviews, team reports, etc.)
are nice, but I think we may need to focus on the basics just to get
back on track.

Thoughts?  Help?

Brian

[1] https://live.gnome.org/DanielGalleguillos/GNOME_Annual_Report_Mockup
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Re: 3.2 Release Notes: Featured Apps

[Brian Cameron]

Andre:

Since the GNOME community has frequently promised that 3.x releases are
going to significantly resolve usability issues that real users have
complained about, perhaps we could highlight what we have done in these
regards.  I know I appreciate that it is easier to move and resize
windows with the now larger than 1-pixel border.  It would be nice if
the release notes can emphasize how we have been listening to community
feedback.

Perhaps someone could write-up something about general usability
improvements, how close we are to supporting touch-screen, etc.
Perhaps some photos of GNOME working nicely on small form factor
devices might help to engage people.  Perhaps we should ping the
usability list for feedback?

Brian



as we're in the process of writing the 3.2 release notes[1] the release
team is wondering whether there is a plan to have "Featured Apps".
This was mentioned earlier in the moduleset reorganization threads[2].

It refers to applications that are not part of core[3], but part of the
apps moduleset[4] and which are awesome and well-integrated in GNOME, so
they deserve a prominent place in the release notes.

Does anybody have some plans/time to push this, or is anybody in to
help?

andre


[1] https://mail.gnome.org/archives/marketing-list/2011-August/msg00100.html
[2] https://mail.gnome.org/archives/marketing-list/2011-March/msg00066.html
[3] 
http://git.gnome.org/browse/jhbuild/tree/modulesets/gnome-suites-core-3.2.modules
[4] http://git.gnome.org/browse/jhbuild/tree/modulesets/gnome-apps-3.2.modules


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Re: Conference Propsoal: Portland Summit

[Brian Cameron]

Sri:

Having an event in Portland sounds agreeable assuming we have
enough local volunteer support to make the needed arrangements.
Would it make sense to try and co-locate this sort of an event
with another local free software event?

Could you be more clear about what help you need from The GNOME
Foundation to help with making your proposed event possible?  If you
are needing help with getting sponsorships, then can you provide
materials we could share with possible sponsors to explain the
event and describe the sponsorship options?

Brian


On 08/03/11 00:01, Sriram Ramkrishna wrote:

Talking to various others, it seemed obvious to me that we are missing a
presence on the west coast.  With some encouragement, I've decided to
make a proposal.

Time frame: Spring 2011 - May for 3 days.  I'm flexible on the dates.  I
pick spring because I have more flexibility with cheaper venues.

Venue: May-June after school is out I have several cheap possibilities.
Thanks to Open Source Bridge and Linux Plumbers Conference, I have all
kinds of venues I can approach.

Sponsorships/money:  I have some encouragement from my employer, Intel.
Dirk Hohndel seemed willing to talk about sponsorship dollars (he
brought it up, not me!) .  I will ask Mozilla foundation, Google, and
Linux Foundation for funding.  Thanks to prior work on Plumbers
conference, I know who to talk to for most of these people.  Most people
know I'm a social butterfly, I'll figure it out. :-)  Money depends
whether I've talked to people before the next budget cycle of course.  I
will need to prepare approximate costs including venue cost, travel
budget for speakers and of course finally I need to sell it to the
non-Intel folks.

About Portland:
Portland is the other open source town on the west coast as Boston is
known for the east coast.  We have of course a number of open source
organizations and boasts two open source conferences a year - OSCON and
Open Source Bridge.  We were the original host of Linux Plumbers
Conference, two years running (I was on the planning committee) Our past
two mayors are big open source advocates, as is our state government.
Former Mayor Tom Potter ran KDE and current Mayor Sam Adams shows up to
most conferences and has pushed several initiatives in regards to open
government.  You will not find a more open source friendly atmosphere
than Portland.

Companies and foundations that have a presence here - Mozilla
Foundation, OSDL, Intel, Red Hat, Puppet Labs, Oracle and various other
start ups.  A diversified combination of kernel hackers, application,
web, and X hackers exist and are active here in Portland.  Meego is
developed by Intel here in Hillsboro as well which shares technology
with GNOME.

Location:
Being on the west coast, means that it is a cheap train ride from
Seattle, Vancouver B.C., and the Bay area.  It is also attractive to
Latin America as well.  There are people who cannot make Boston but
might find Portland to be a lot more accessible.

Open questions:
Resources: - I am one person, I can probably try to get others to help
around here.  But a lot of them might still be burnt out doing Linux
Plumbers Conference for two years in a row.  I can probably do leg work
and maybe some help with finances and other bits.  But I will need
someone to help with getting talks accepted I think.  That said I have
access to people who know how to run a conference as well our own people
in GNOME Foundation.

Content:
Currently, I perceive our conference schedule looking something like this:

June   July/August  October
GNOME.Asia -> Desktop Summit -> Boston Summit

We have an entire 9-10 months before the next large conference, with
hackfests in between.  Coinciding another summit around the same time
frame of a release of GNOME might help us in planning each cycle.
Portland Summit could also help develop a rapport with application
developers. Portland can also be a perfect half way for those living in
Latin countries as Boston is for European countries.  The GNOME asia
conference would be difficult for lot of U.S. based developers to show
up for.

If we want to do this, then I need to start talking to various folks
before their yearly fiscal budgets starts.

sri



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Re: Custom Tablecloth Proof for GNOME Event Box

[Brian Cameron]

I think this is a great idea.  A big +1.

Brian


On 07/20/11 08:54, Stormy Peters wrote:


I think it would be really helpful to put a GNOME tablecloth in the
event boxes. They are relatively inexpensive (~$200) and I'm sure would
be covered in the marketing/events budget. I've attached a mockup of the
Kids on Computers one so you can see what I'm talking about.

What do others think of this idea?

Would someone be willing to design and order two GNOME table clothes for
the event boxes? (We could probably just use the logo with the word
GNOME in white on a green table cloth.)

Stormy



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Re: Brand Guidelines Update

[Brian Cameron]

Allan:


I've contact the legal team to see what the best way forward is.

In the meantime, I've dialed back the brand guidelines [1] to their
previous state and moved the new material to a new page [2] where it can
be developed in isolation.


Thanks!

Brian
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Re: Brand Guidelines Update

[Brian Cameron]

Allan:


The question seems to be what the most appropriate place for this
content is. Can the specification of our logo usage sit on the same page
as a potentially looser set of branding guidelines and still perform its
legal function?


Sounds like a question for legal-l...@gnome.org.


Another question: does the specification of how our logo should be used
have to be named 'branding guidelines', or can we move this material to
another page? Could the current content be moved to
http://live.gnome.org/LogoGuidelines, for instance?


No, it does not need to be named "Branding Guidelines".  It would be
okay to call them "Trademark Guidelines".  As I have said before, it
would be best to move the legal information off the Wiki entirely to
the fgo website where it would be more official and less subject to
random edits that might negatively affect GNOME's legal positions.
Perhaps somewhere like a subpage of here:

  http://foundation.gnome.org/licensing/

But, it has been years since anyone has really loved the fgo website.
It cries with neglect, really.  Perhaps if it only had some of those
cute little animals, a kite, or a tree...

If we do this, then some of our trademark forms would need to be
updated to point to the new website, but that would be sensible to
do and pretty easy for me to take care of.

Anyway, if we move the trademark legal information from its current
Wiki location, then I recommend moving it to the fgo website instead of
moving it to another Wiki location, then moving to fgo later.  I would
prefer to not have to update the marketing forms more than once.


'Branding guidelines' does seem to be the appropriate title for the
material I want to produce.


Perhaps, but it probably involves some work and coordination to move
the legal content of that page somewhere more sensible.  If the
Marketing team wants to use this Wiki page, then perhaps we could
give the fgo website some love and address these concerns?

Or, if you want to discuss with the legal team how to organize the
legal and marketing information on the same page, you can; but I'd
think this would really involve more work.

Brian
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Re: Brand Guidelines Update

[Brian Cameron]

Allan:

On 04/28/11 10:12 AM, Allan Day wrote:

On Thu, 2011-04-28 at 08:59 -0500, Brian Cameron wrote:

Refer to section 1.a.iii, which requires GNOME Users Groups to follow
these Brand Guidelines.  Since we provide such direction in a document
that GNOME Users Groups sign, I would consider it legal.


To date, the brand guidelines have largely been concerned with the trade
mark. Now we're expanding their scope, it might be worth moving the
trade mark material elsewhere, or at least clarifying the difference
between our trade marks and our brand guidelines.


Agreed.  It sounds like we need two sets of guidelines.  One for brand
trademarking and one for brand marketing.


But, I think that's why we normally ask the lawyers to review this sort
of stuff.


I get the feeling we're not talking about the same thing here.


Sure.  I can appreciate that GNOME needs marketing brand guidelines.
But, historically the Wiki page you modified has been more specifically
about trademark guidelines.

I am not opposed to moving the trademark brand guidelines to a new place
if that makes the most sense.  I already suggested that the trademark
guidelines probably belong more on foundation.gnome.org anyway.  But,
if we move them, we just need to coordinate to ensure the documents
that reference these guidelines are updated.


To me,
the GNOME brand isn't synonymous with the GNOME trademarks: it is
something that we have to work to generate in peoples' minds. Branding
isn't about just applying the word 'GNOME' to things. A brand is the
recognition enjoyed by our organisation and our products, and it is the
semantic associations people have with those things. The GNOME
trademarks are simply pieces of intellectual property that we own and
that we used as a tool in generating the GNOME brand (albeit a very
important tool).


Some people do use the terms "brand" in a "trademark" sense.  It is a
very general term.  So, it can be confusing.


The branding guidelines are intended as a way to help people promote and
generate the GNOME brand by encouraging consistent language and graphics
which will in turn generate brand awareness.


Before you modified the Wiki page, that really was not the intention.
As you say above, I think the issue is that we are really talking about
two different kinds of brand guidelines.  From a trademark perspective
you need to know how to draw the logo.  From a marketing perspective
you need to know how to do the things you highlight with the brand.


Not mentioning GNOME 2 in the brand guidelines does not mean that the
name 'GNOME' or the GNOME logo cannot or should not be used in relation
to GNOME 2, therefore. It merely means that people should talk about
GNOME 3 as GNOME's primary product, and not 'the GNOME desktop' or the
'GNU Network Object Model Environment'.


I do not really know.  If it is necessary to modify the page where the
trademark guidelines are described, then I would just feel more
comfortable after the lawyers review this.  I wouldn't think the lawyers
would need to review anything, though, if we just move pages around.


If there is confusion about the difference between our trademarks and
our brand, that difference should (and can) be made clear. Likewise, the
legal definition of our trademarks should be clearly delineated.


I agree.  Putting both kinds of guidelines on the same page is probably
not the best way to make this clear.

Brian
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Re: Brand Guidelines Update

[Brian Cameron]

Allan:

On 04/28/11 08:32 AM, Allan Day wrote:

Brian Cameron wrote:

Allan:
We typically have our lawyers review official documents that relate to
legal issues such as trademark before we make changes to them.  Is this
because the Wiki version of our Guidelines is not yet official?  Most
official GNOME legal documents should probably be in
http://foundation.gnome.org/licensing.  The Wiki makes more sense for
draft documents.  I am not trying to pick on you Allan since I know
The GNOME Foundation has not been so good about keeping our fgo website
up-to-date. (e.g. bugzilla bugs #629334, #644932 for two examples of
issues with just the licensing page).


I wasn't aware that the brand guidelines are official or legal
documents.


They are referenced, for example, in the GNOME Foundation "Users Group"
trademark license that the GNOME Foundation lawyers wrote up for us
last year:

  http://live.gnome.org/Trademark#Trademark_Agreement_for_User_Groups

Refer to section 1.a.iii, which requires GNOME Users Groups to follow
these Brand Guidelines.  Since we provide such direction in a document
that GNOME Users Groups sign, I would consider it legal.


They are guidelines. Maybe the foundation should bless them
with officialdom... I'm not sure what that would achieve though.


I think The GNOME Foundation has treated them as official even though
they are on the Wiki.  However, if we are going to keep an official
document like this on the Wiki, we perhaps need better access control
and/or review process.  It does not make sense for Guidelines referenced
in legal documents to change without a clear review process.


At any rate, can you also ask the legal-l...@gnome.org mailing list to
encourage our legal experts to also review these changes?


I'll certainly check with our legal advisors. That said, I don't think
I've made any changes that will have gone against our trademarks. I
haven't touched the sections on the logo, for instance.


I am not a lawyer, and I will happily defer to whatever language our
lawyers think makes sense.


My personal thoughts are that I think it is good for the Brand
Guidelines to highlight GNOME 3, to discuss any particular guidelines
that relate to using the GNOME brand with GNOME 3, differences in how
the brand should be used with GNOME 3 versus earlier versions of GNOME,
etc.

However, I think statements like "The principle product that is
produced by the GNOME Project is GNOME 3" and "GNOME is a word in and
of itself. It primarily refers to the GNOME Project, designating the
organization which produces GNOME 3, GNOME Applications and GNOME
Developer Technologies." may need some rewording (e.g. "principle"
or "primarily" only associated with version 3 of GNOME).


I could add 'GNOME 2' as a term, but wouldn't that be rather backwards
looking?


Listing out all possible past and future versions seems awkward.  Why
can't this document highlight that GNOME 3 is an exciting GNOME branded
product without using limiting language?  I would think that there
should be a number of "GNOME 3" specific brand guidelines that could
help highlight this.


I'm not sure how much sense it makes to build a brand around
what we've done in the past. It's what we're doing and where we're going
that count.


We should hear what the lawyers have to say, I think.  I think most
organizations try to make effective use of their brands regardless of
what the organization is currently focusing on.  For example, I would
bet Timex would get upset if you tried to sell a computer called a
"Sinclair" even though I would imagine Timex is probably focusing on
other things besides home computers now.


Why do we want to use language that may even give the appearance of
limiting how the GNOME community can reasonably use its own brand?


The consistent use of terminology and visual imagery is a vital part of
building a brand. The guidelines are intended to encourage people to
promote the GNOME brand in the same way as the HIG is supposed to help
people design usable interfaces.


I do not disagree that the Brand Guidelines page should discuss and
promote GNOME 3.  But I think these guidelines need to be clear and
useful for all reasonable and fair usages of the brand.  Saying things
that might suggest to people that the GNOME brand only applies to GNOME
3 seems, at the very least, to be confusing.

But, I think that's why we normally ask the lawyers to review this sort
of stuff.

Brian
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Re: Brand Guidelines Update

[Brian Cameron]

Allan:

We typically have our lawyers review official documents that relate to
legal issues such as trademark before we make changes to them.  Is this
because the Wiki version of our Guidelines is not yet official?  Most
official GNOME legal documents should probably be in
http://foundation.gnome.org/licensing.  The Wiki makes more sense for
draft documents.  I am not trying to pick on you Allan since I know
The GNOME Foundation has not been so good about keeping our fgo website
up-to-date. (e.g. bugzilla bugs #629334, #644932 for two examples of
issues with just the licensing page).

At any rate, can you also ask the legal-l...@gnome.org mailing list to
encourage our legal experts to also review these changes?

My personal thoughts are that I think it is good for the Brand
Guidelines to highlight GNOME 3, to discuss any particular guidelines
that relate to using the GNOME brand with GNOME 3, differences in how
the brand should be used with GNOME 3 versus earlier versions of GNOME,
etc.

However, I think statements like "The principle product that is
produced by the GNOME Project is GNOME 3" and "GNOME is a word in and
of itself. It primarily refers to the GNOME Project, designating the
organization which produces GNOME 3, GNOME Applications and GNOME
Developer Technologies." may need some rewording (e.g. "principle"
or "primarily" only associated with version 3 of GNOME).

Why do we want to use language that may even give the appearance of
limiting how the GNOME community can reasonably use its own brand?

Brian



I spent some time elaborating our brand guidelines [1] today. The
sections that I added are marked as draft status. Feedback would be
welcome.

To date, the guidelines only addressed the GNOME logo and its usage. My
aim with the update is to expand them to cover terminology and
additional visual design patterns, such as font usage and colour
palette. The updates I have added roughly correspond to the approach
that was developed for the new gnome.org website. They also attempt to
reflect the recent moduleset reorganisation.

Some of the terminology guidelines are a departure from previous
practice, particularly in the use of 'GNOME 3' instead of 'The GNOME
Desktop'. Likewise, the inclusion of a GNOME Project tag line - 'We make
great software available to all' - is a major step. So, give me your
thoughts!

Best,

Allan

[1] http://live.gnome.org/BrandGuidelines


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Re: Call for hosts for GUADEC 2012

[Brian Cameron]

Jon:

On 04/27/11 09:56 AM, William Jon McCann wrote:

What does this call (and its deadline) mean with regard to a potential
co-hosting with aKademy in 2012 again ("Desktop Summit")?


The GNOME Foundation board and the aKademy board has already decided
that the Desktop Summit will be a bi-annual event for the time being.


Oh, that is unfortunate.  I assume that a newly elected board will be
able to reverse this decision.  Is that correct?


Yes, I thought that should have been clear by my saying "for the time
being".

Since there are questions, I will try to be more clear.  I think that
GNOME and aKademy have only really agreed to have a co-hosted event in
2011 and to not have a co-hosted event in 2012.  Beyond that, I do not
think there is a real clear plan beyond a recognition that having a
co-hosted event bi-annually seems to be a forming pattern.  Decisions
are very much being made year-by-year.

But, correct, these decisions will be made by future elected boards
and I would imagine that they would base their decisions on input from
The GNOME Foundation community and how well things go in Berlin.

Brian
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Re: Call for hosts for GUADEC 2012

[Brian Cameron]

Andre:

On 04/18/11 03:05 PM, Andre Klapper wrote:

On Mon, 2011-04-18 at 15:02 -0500, Brian Cameron wrote:

For those of you who would like to host the next GUADEC in 2012 you are
hereby invited to write a formal invitation to the board of the GNOME
Foundation at board gnome org.  The deadline for the proposals is June
20, 2011.  Please send proposals to bo...@gnome.org.


What does this call (and its deadline) mean with regard to a potential
co-hosting with aKademy in 2012 again ("Desktop Summit")?


The GNOME Foundation board and the aKademy board has already decided
that the Desktop Summit will be a bi-annual event for the time being.

So GUADEC 2012 will not be a co-hosted event.

Sorry if this was not more clear already.

Brian

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Call for hosts for GUADEC 2012

[Brian Cameron]

The GNOME Foundation invites proposals to host GUADEC, the annual GNOME
conference, during the Summer of 2012.  GUADEC is the biggest gathering
of GNOME users and developers and includes a multi-day conference, the
annual general meeting of the members of the GNOME Foundation, and a
week of coding, meeting, and discussing.

For those of you who would like to host the next GUADEC in 2012 you are
hereby invited to write a formal invitation to the board of the GNOME
Foundation at board gnome org.  The deadline for the proposals is June
20, 2011.  Please send proposals to bo...@gnome.org.

The conference will require availability of facilities for one week,
including a weekend, during the summer. Dates should avoid other key
free software conferences.

Key points which proposals should consider, and which will be taken into
account when deciding among candidates, are:

 * Local community support for hosting the conference.
 * Venue details.  Information about infrastructure and facilities
   to hold the conference should be provided.
 * Information about how internet connectivity will be managed.
 * Lodging choices ranging from affordable housing to nicer hotels, and
   information about distances between the venue and lodging options.
 * The availability of restaurants or the organization of catering
   on-site, cost of food/beer.
 * The availability and cost of travel from major European cities.
 * Local industry and government support.
 * Please provide a reasonably detailed budget.
 * Bear in mind that at GUADEC, the hallway track and social activities
   are also very important.

See the GUADEC check list [1] and the call-for-bids for previous GNOME
events for additional things to consider when putting together a
call-for-bids.  Also feel free to contact bo...@gnome.org if you have
any questions or need help.

A few words of advice: organizing a conference of this size is hard
work, but there are many people in the community with experience who
will be there to help you.

Thank you and looking forward to your bids!

Brian

[1] - http://live.gnome.org/GuadecPlanningHowTo/CheckList
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Re: ROUGH draft of GNOME 3.0 press release (request for comments)

[Brian Cameron]

Sumana:

On 03/28/11 07:24 PM, Sumana Harihareswara wrote:

Groton, MA, April 6 2011: Today the GNOME Desktop project releases GNOME
3.0, its first major release in nine years. A revolutionary new user
interface, new features for developers, and a stronger accessibility
foundation make this a historic moment for the Linux desktop.


GNOME works on many operating systems that are not "Linux", such as 
FreeBSD and Solaris.  Could we please use a more general term?  I think

more simply saying "make this a historic moment for the free and open
source desktop" would be more inclusive and avoid this issue.


The GNOME 3 platform consists of the GNOME Shell and the GNOME 3
development foundation. The GNOME Shell reimagines the user interface
for the next generation of the Free & Open Source desktop. The
innovative GNOME Shell allows users to focus on tasks while minimizing
distractions such as notifications, extra workspaces, and background
windows.

Jon McCann, one of GNOME Shell's designers, describes it as
"ineffable...We've taken a pretty different approach in the GNOME 3
design that focuses on the desired experience and lets the interface
design follow from that With any luck you will feel more focused,
aware, effective, capable, respected, delighted, and at ease."


I like the above quote, though I am not sure that "With any luck" is
the best wording.  If Jon is agreeable, perhaps this could be slightly
reworded to be a bit more assertive that GNOME will provide benefits
without needing luck.


GNOME
Shell aims to "[h]elp us cope with modern life in a busy world. Help us
connect, stay on track, feel at ease and in control. [To help us be]
informed without being disrupted."


Jon's quote seems to contain a lot of "..." and "[]" editing.  A press
release would look nicer if we could get Jon's permission to reword the
quote to avoid needing such editorial corrections.


The GNOME 3 development foundation includes improvements in the display
backend, a new API, and improvements in search, user messaging, system
settings, and streamlined libraries.


The word "and" appears twice in this sentence, which seems awkward.


GNOME 2 applications will continue
to work in the GNOME 3 environment without modification, allowing
developers to move to the GNOME 3 environment at their own pace. The
GNOME 3 release notes include further details.

Matt Zimmerman, Ubuntu CTO at Canonical, praises GNOME 3: "In the face
of constant change, both in software technology itself and in people's
attitudes toward it, long-term software projects need to reinvent
themselves in order to stay relevant. I'm encouraged to see the GNOME
community taking up this challenge, responding to the evolving needs of
users and questioning the status quo."

In addition to improvements in user experience and the application
development framework, this release marks GNOME making its accessibility
framework available to other desktop environments. GNOME has always been
a leader in accessibility, making GNOME 3 a usable and productive


Could we say "free software accessibility"?


environment for everyone. The new release enables applications developed
for other desktop environments to be just as accessible as native GNOME
applications on GNOME 3. GNOME strengthens its legendary accessibility
foundation, and accelerates the pace of innovation across the Linux
desktop.


I would say "accelerates the pace of innovation on the desktop.".  There
is really no need to specify a particular kernel when making this
point.


GNOME 3 is the cumulative work of five years of planning and design by
the GNOME community. McCann notes: "Perhaps the most notable part of the
design process is that everything has been done in the open. We've had
full transparency for every decision (good and bad) and every change
we've made. We strongly believe in this model. It is not only right in
principle it is just the best way in the long run to build great
software sustainably in a large community."

In partnership with Novell, Red Hat, other Linux distributors, schools
and governments, and user groups, GNOME 3 will reach millions of users
around the world. Over 3500 people have contributed changes to the
project's code repositories, including the employees of 106 companies.
GNOME 3 includes innumberable code changes since the 2.0 release 9 years
ago.


You misspell "innumerable".


Users and fans of GNOME have planned more than a hundred launch parties
around the world. Users can download GNOME 3 from gnome3.org
immediately, or wait for Linux distributions to carry it over the coming
months. GNOME 3 continues to push new frontiers in user interaction.


I think the term "Linux" is unnecessary in the above sentence and could
be removed.


The GNOME Project was started in 1997 by two then-university students,
Miguel de Icaza and Federico Mena. Their aim: to produce a free (as in
freedom) desktop environment. Since then, GNOME has grown into a hugely
successful enterprise. Used by 

Re: Q4 Update

[Brian Cameron]

Paul:

Would you like me to add the board report to the Wiki page, or does it
make sense to just add it to the foundation.gnome.org Q4 report?  What
do I need to do to fix this?

Or does my overlooking the instructions to put the report on the wiki
mean that this Q4 report will not have the board report now?

Brian


On 03/26/11 01:12 PM, Paul Cutler wrote:

I didn't see it on the wiki page[1] per the original call for updates.

Paul

[1] http://live.gnome.org/GnomeMarketing/QuarterlyReports/2010/Q4

On Thu, Mar 24, 2011 at 3:54 PM, Brian Cameron  wrote:


Paul:


On 03/21/11 03:14 PM, Paul Cutler wrote:


Better late than never, I've finished the Q4 update.  If anyone has
time to proof it for any big spelling or grammar mistakes, I'd
appreciate the help.

http://foundation.gnome.org/reports/gnome-report-2010-Q4.html


I wrote a Q4 board report, but do not see it on the above website.  See
here for what I wrote:

http://mail.gnome.org/archives/marketing-list/2011-January/msg00124.html

Any reason this was not included, or did it just get overlooked?

Brian



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Re: Q4 Update

[Brian Cameron]

Paul:


On 03/21/11 03:14 PM, Paul Cutler wrote:

Better late than never, I've finished the Q4 update.  If anyone has
time to proof it for any big spelling or grammar mistakes, I'd
appreciate the help.

http://foundation.gnome.org/reports/gnome-report-2010-Q4.html


I wrote a Q4 board report, but do not see it on the above website.  See
here for what I wrote:

http://mail.gnome.org/archives/marketing-list/2011-January/msg00124.html

Any reason this was not included, or did it just get overlooked?

Brian
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Re: Fallback / Classic Mode

[Brian Cameron]

Allan:


Note that if sysadmins feel that we are going to give up on them, they
may start looking into alternatives. We need to be clear that we want
them to stick to 2.x/classic for now and that we are going to think
about them in future releases.


Sysadmins in general, or sysadmins in the contexts that Brian wrote
about? I'm unaware of plans to tackle either of these...


This issue only affects sysadmins who might want users to use Fallback
or Classic mode.  Such environments are likely only a small percentage
of GNOME users.

While definitely a minority, these users are important since they tend
to be businesses, educational facilities, government institutions,
important customers of distros that ship GNOME, etc.  These are the
sorts of users who tend to do things like run multi-user servers.
Important users, but not the sorts of users who are going to be
rushing to run bleeding edge software anyway.  These users instead tend
to run stable and supported releases.

My understanding was that GNOME 3.0 was simply not targeting these
users, and that the expectation was that Fallback/Classic mode would
be ready for such users in a forthcoming release.  To me, it makes
sense for GNOME to first focus on the more common-case GNOME users
for the GNOME 3.0 release (e.g. desktop/laptop/notebook users).  By
the time GNOME 3.x starts being released in a supported fashion by
major distros, I am sure the Fallback/Classic mode issues will be
resolved.

I would not think it should be so controversial to just make this clear
to users, make sure we set expectations honestly, and avoid confusion.

Brian
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Re: Fallback / Classic Mode

[Brian Cameron]

Allan:

On 03/18/11 04:28 AM, Allan Day wrote:

The message, as Olav has already pointed out, is
that it is 'fallback', not 'classic' GNOME. It's what you get if you are
unlucky enough not to be able to run the full GNOME 3 desktop. It isn't
intended as something that users choose to use.

(There is a switch in the control center that lets you force the
fallback mode, however.)


I can imagine some situations where a user would want to choose
'fallback' mode.  For example, when accessing a remote machine via
XDMCP or Xvnc, users would likely find that 'fallback' GNOME performs
better - especially if latency is high.  If my home directory is shared
between the remote and local machine, I might want to use GNOME 3 on my
local machine, but use "fallback" GNOME when I log into remote machines.

I get your point that for the "average" or "typical" user, it probably
does not make sense to expose the fallback/classic mode.  However, there
will likely always be particular configurations or setups where it makes
sense for people to use it.  Unless GNOME is evolving to simply just not
support these sorts of use cases anymore.

Brian
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Re: Any Shared Slides - "New Features for GNOME 3.0"

[Brian Cameron]

Emily:


I am writing to ask is there any public shared slides to talk about
"What's new in GNOME 3.0". Since we are going to have 120+ Launch
parties in April, a slides like this can be reused and shared with some
launch parties.


There are some side fragments you can use here:

  http://live.gnome.org/GnomeMarketing/MarketingMaterial/Presentations

I'm sure they could be improved.  There is a "History of GNOME" 
fragment, though it might need to be updated with some of the

latest GNOME 3.0 History (e.g. to discuss GNOME 3 in the past instead
of the future tense).

Brian
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Re: Fwd: FreeWear.org - Royalty Report (2011/01).

[Brian Cameron]

Dave:


Zazzle does a good job of selling in multiple currencies, but some
users prefer other, sometimes local, options.  The Board works with
other companies who also pay us a royalty and we don't have issues
with multiple stores, as long as they sign our trademark agreements
and we have a workable business relationship, which we do with
Freewear.


Sure - my only point is that it doesn't really make sense to promote
more than one merchandising store on our front page.


I disagree.  I think that it would be good to promote all organizations
that have agreements with the GNOME Foundation to sell GNOME branded
merchandise.  I would prefer to provide people with more choice.

I do think we want to avoid creating a confusing clutter of options,
but I do not think that is a real concern at this point considering
the small number of merchants who have arrangements to sell GNOME
branded merchandise.  This could become more of a concern if the
number of merchants grows significantly, but it does not seem a
serious issue at the moment to me.

I am not sure if it makes sense to promote merchants on the GNOME
front page, but I think we should promote all merchants somewhere
on the GNOME website.  Perhaps a website like http://store.gnome.org/
could contain a link to each merchant.  Then we could link to this
website from sensible places, like the FoG website and perhaps the
GNOME front-door.

Brian
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Re: contract marketing position

[Brian Cameron]

Stephen:

On 02/ 7/11 11:34 AM, Stephen Zablotny wrote:

I have been reviewing the various threads on the marketing list and
website with regards to applying
for the marketing materials production contract and I have a few questions.
1. who would be the contact person/s for the project info and final
approval of the new materials


The GNOME Foundation board of directors.  Also, I am sure that the
GNOME Marketing team will be involved with reviewing work done.


2. is there an anticipated list of deliverables or will that evolve as
part of the project scope


There are a number of tasks that need to be done.  You can refer to the
GNOME 3.0 Marketing Roadmap here:

  http://live.gnome.org/ThreePointZero/MarketingRoadmap

You can see that there are many tasks that do not even yet have an
owner.  This contract will likely not be able to address all of these
issues, so during the interview process we will need to work to find
the candidate who can best step in and get needed things done.


3. is the a strategic overall marketing plan in place with specific
goals or is that another aspect of the project definition


Does the above roadmap help?  Also refer here:

  http://live.gnome.org/GnomeMarketing/ThreePointZero


A. the emphasis for this project, I assume, would be the launch of gnome3


Right.


4. is there a source file or asset management system for text, images,
graphics that have used/approved for marketing efforts


I believe most materials are referenced here on the Wiki:

  http://live.gnome.org/GnomeMarketing/MarketingMaterial

Brian
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Marketing Help for GNOME 3

[Brian Cameron]

Marketing Team:

You probably noticed that I just emailed the marketing list about the
fact that the GNOME Foundation is seeking consulting help for GNOME 3
and that the deadline for resume submission is next Tuesday the 8th.

The GNOME Foundation would appreciate it if the marketing team could
provide some input about this process.

I know the Marketing Team has a fairly well developed roadmap, and
many entries seem to be without owners.  There seems no shortage of
work to do...

  http://live.gnome.org/ThreePointZero/MarketingRoadmap

So, I am curious to hear what people from the marketing team think
about this and to help with prioritizing and planning.  If The GNOME
Foundation were to hire someone to help with marketing, what do you
think would be best way to focus their energies?  Or how do you think
such help could best assist the GNOME Marketing team?  For example, do
we need someone to help with putting together content, project
management help, or something else?

Brian
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GNOME Foundation Seeking Marketing Help - Deadline for Submission

[Brian Cameron]

Last December 21st, Paul Cutler announced that the GNOME Foundation
is seeking a marketing expert to do short-term contract work to
help improve GNOME 3 and GNOME 3 marketing materials.  The GNOME
Foundation has $5,000 (UDS) allocated to pay a
contractor for the creation of marketing materials supporting GNOME.

Interested parties should email board-list gnome org with a resume
detailing related work or volunteer experience.  Please include a cover
letter that explains your interest and level of familiarity with
marketing as it relates to GNOME and free software.  Please include
references.

The deadline for submission is Tuesday, February 8th.

Brian




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Re: GNOME Corporate Sponsor Brainstorming

[Brian Cameron]

Jason:

On 01/29/11 12:22 PM, Jason D. Clinton wrote:

+1 to most of the ideas thrown out here but the above back-and-forth
got me thinking about how we could articulate (or narrate) to a donor
what it is that they are doing with their money. It's great to say
"you get X, Y and Z for your contribution," and another to say that
you get "X, Y and Z for your contribution because of what you help us
create." I'm thinking specifically of companies that have donated
their office space for our hackfests. True, some of these have been
Advisory Board members but even when they've already given us money,
they went an extra step and allowed us to interfere with their
company's day-to-day operations in a material way. Why?


I think many organizations, including ones that are GNOME Advisory
Board members, help out The GNOME Foundation in many ways.  I think
we do a a good job to recognize such organizations in blog posts and
hackfest Wiki pages, etc.  However, I do think that we could probably
generate more help in this way if we did a better job recognizing
organizations who help.

Perhaps if such organizations could be recognized in some way on the
FoG website, it might be an additional way to thank such organizations
and to open involvement so new organizations may consider contributing
in this way.

I think many Advisory Board members are often eager to contribute
office space because it is a real benefit to them to have GNOME hackers
come visit them.  Having access to these GNOME experts can be helpful
to them in ways that go beyond the focus of the hackfest.


The only over-arching idea that I guess is "a better seat at the
table" which is, ostensibly, what the Advisory Board and the proposed
one-on-one with the ED get them. But I'm thinking that if we agree
that this is some kind of unifying donor pathos, then we can start to
ask questions like, "Should donors be encouraged to participate
in/table at hack-fests?"


I think we do want to encourage more types of organizations to
consider cooperating with The GNOME Foundation to make hackfests
happen.  The could be real value in finding out what types of GNOME
related hackfests might be of interest or value to potential donors
and to try and organize them with the understanding that the funding
is available.

However, in terms of planning hackfests, I think this will always
be handled in a bit of a case-by-case basis.  The GNOME Foundation
is likely only interested in participating in hackfests that do have
some reasonable relation to GNOME, for example.  Also, if the
organization wanted to contribute by sending experts to participate
in the hackfest, then discussion about extending invitations would
likely be necessary.  However, I would see little problem in making it
easier for additional organizations or people to be aware of and
consider contributing funds to already planned hackfests.

So, there could be a real benefit in Friends of GNOME allowing people
or organizations to earmark funds for funds to be spent on making an
upcoming hackfest possible, or larger in scope.  To contribute in other
ways (such as making resources like office space available or wanting
to send experts to a hackfest), it would be good if the FoG website
made it clear that people should to contact the board to discuss and
make plans.

Brian
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Re: GNOME Corporate Sponsor Brainstorming

[Brian Cameron]

Paul:

Thanks for bringing this up.  The sooner we figure out what we are
doing, the sooner we can stop turning away people wanting to give us
money.  ;)


The board has been talking for a while, and companies have asked for,
other ways to sponsor GNOME outside of the Advisory Board.  Diego
kicked off a discussion on the marketing list about a year ago, but I
wasn't able to quickly find the email.


I think you mean this one:

http://mail.gnome.org/archives/marketing-list/2010-June/msg1.html

Diego had some good ideas brewing.


First, some background:  the GNOME Advisory Board[1] is made up of
partners and sponsors who help sponsor GNOME financially.

* Companies with more than 50 employees:  $20,000 / year
* Companies with less than 50 employees:  $10,000 / year
* Non-profits: $0


I wonder if it might be good to expand the definition of "Non-profits"
a bit.  The term "Non-profit" means different things in different
countries.  Perhaps we could expand this to more clearly include
charities and other types of organizations focused on providing
services to people in a charitable manner.


We would like to expand corporate sponsorships but we don't want to
lessen the benefits for the Advisory Board partners.  The major
benefits to being on the Advisory Board are monthly Advisory Board
calls with other members and the Foundation's board of directors and
an annual meeting at GUADEC.  (I'm not sure if the ED does anything
above and beyond other than normal and expected communication).  We've
also had feedback from potential partners asking for smaller ways to
give.

I'd like to get the community's feedback on two additional potential levels:

Level 1:  $1000 / year
Benefits: Logo added to foundation.gnome.org - This will be available
to companies to show they sponsor GNOME financially - some companies
like the validation to help show potential clients.


I think this is a good start, but I think it would be better to do more.
A logo exchange on fdo alone seems a bit anemic to me.

It seems that companies and other organizations are interested in giving
us money for logo placement.  I think we could offer more visibility for
their logos based on how much money they provide:

- On foundation.gnome.org
- On Friends of GNOME
- On gnome.org
- Their logo placed somewhere at a certain # of events, or at a
  particular event.
- Their logo placed in a way that associates them with a particular
  sub-group, such as a11y or Womens Outreach.
- Logo placement in a regular publication, perhaps GNOME Journal
  could have a sponsors "page".
- Perhaps association with a particular GNOME release.

And it seems we could require higher donations for more or better
visibility.  It would be nice to see more options like this.  It seems
little work on our part if we can figure out how to organize the website
to accommodate pages with logos for organizations that we acknowledge as
sponsors.

It might be tricky to manage how to best promote or endorse
organizations in this sort of way.  I can imagine RMS having issues with
promoting Open Source related organizations if done at the expense of
promoting free software, for example.

But, I'd think we could address these concerns by setting up the program
properly so we make sure that it is clear that we are not necessarily
endorsing organizations who we acknowledge are providing donations.


Level 2: $5000 / year
Benefits:  Logo added to foundation.gnome.org and quarterly one on one
call with the Executive Director.  Same as above and an opportunity to
share feedback with GNOME's CEO.


I think it is valuable to have an option like this, but I'd expect
that most organizations would fall into category #1 above, and not
really want this sort of access to the foundation.

I think a third category is also really needed.  It would be nice if
there were a small donation fee (perhaps $200) that individual GNOME
consultants or small consulting firms could pay in order to get
themselves advertised on the GNOME website as being consulting
contacts.  I think this would appeal to many coders for hire out
there, and would be a way for them to increase their relationship
with GNOME directly.


While the benefits may not seem like much to some, it's a way for
companies to give and show they are a part of the community.  We'd
have to come up with naming conventions for the other levels.


Why can't we do something similar like how FoG already works, but
with different benefits for each level.  The terms "Associate",
"Sponsor" and "Philanthropist" seem fine.  We could just have
"Individual Associate/Sponsor/Philanthropist" and
"Organization Associate/Sponsor/Philanthropist".  No?


Lastly, as part of this, I'd like to revamp the foundation.gnome.org
website for both these kind of corporate sponsors as well as those who
have donated hardware to the Foundation, such as a potential offer for
a new event box, Red Hat and Canonical for hosting our servers in
their data centers and other things that are 

Re: Official announcement and invitation to GNOME 3.0 Hackfest and GNOME.Asia Summit 2011

[Brian Cameron]

Vinicius:


I would really like to go, but at the moment I am worried about how
much it would cost for me to go from Brazil to India. Kayak.com tells
me it is a 27 hours flight with prices from about USD 1800.

Considering that with this amount of money I can almost attend to two
European events, I would rather prefer to meet you guys later in some
closer venue.


If travel cost is the only concern, please consider submitting an
application for travel subsidy.

  http://live.gnome.org/Travel

Remember that applications that do a good job of explaining the things
you expect to do and get done at the hackfest tend to be taken most
seriously.  Having a good plan is a more important selection criteria
than the cost of travel.

Brian
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Re: GNOME Hackfest and GNOME.Asia Summit announcements

[Brian Cameron]

Looks good to me.

On 01/19/11 07:35 PM, Pockey Lam wrote:

I think the announcements look excellent, thanks Fred for drafting it!
If there is no grammatical mistake or other comment, I would like to put
the content on the front page of gnome.asia website today.

And who can help to put this announcements up on gnome.org?


File a bug at bugzilla.gnome.org under infrastructure->website.

Brian


On 01/19/2011 12:12 PM, Frederic Muller wrote:

Dear all,

Here is a draft announcement of the 2 major upcoming events that will
happen right before the GNOME 3.0 release. I hereby submit the text
for your review and comments, and once we're all ok with the content,
grammar and web links (I think there should be more and they should
probably point to gnome.asia once it's launched - 1/2 more days).

These 2 announcements should appear on gnome.org upcoming event
section and on gnome.asia website.

 announcement start -

*GNOME 3.0 Bangalore Hackfest 2011*
/March 28 - April 1 2011, Bangalore, India/

We are hosting a 5 days hackfest (March 28 - April 1) for the release,
documentation and marketing teams focusing on GNOME 3.0 release. This
will ensure some heavy testing of the code during the last week before
the official release of GNOME 3.0, as well as preparing the release to
happen in an optimal way. And at the same time, it will help the
marketing team to clarify messaging when needed and finalize the
launch details.
It is not primarily aimed at users or new contributors but we may
organize some training and hands on sessions during the last 3 days of
the hackfest (March 30 to April 1). Apart from that any contributor
involved in the release process is strongly encourage to join.

Please let us know you are coming by registering on the Bangalore
Hackfest 2011 page .

*GNOME.Asia Summit 2011*
/April 2 2011, Bangalore, India/

Right after the GNOME 3.0 Bangalore Hackfest, we will jump on the
opportunity of having a lot of the GNOME developers already on site to
aim for the greatest GNOME.Asia Summit of all time. Now in its forth
year, GNOME.Asia Summit will have the pleasure to continue to bring
GNOME to users and developers in Asia and more specifically India this
year, but also to celebrate the release of GNOME 3.0 with the people
who actually write the software!
The event will bring the light on the GNOME desktop both from a
applications and a development platform point of view, as well as
strengthen the GNOME community across borders.

Visitors should expect great insights into how GNOME 3.0 will
transform their desktop experience, the changes and improvements under
the hood and how to make the best out of this new desktop environment
both from a developer and user perspective.

The call for papers is already out at
 and we hope to receive
a lot of submissions from the Hackfest participants. We are also
finalizing our call for sponsors and, depending on the momentum,
planning for an extra conference day to cover all the topics (based on
available budget and paper submissions). So stay tuned and visit
Gnome.asia for the latest information!

 announcement end -

Thanks a lot.

Fred
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Re: Made of Easy -> Made of Inspiration

[Brian Cameron]

Olav:

I agree.  I think it would be good to have a well considered list of
things that GNOME does, in fact, inspire before considering doing this
sort of campaign.  If we had a good set of inspirational ideas to
expound, then it could be a great tagline.

There does seem to be plenty of easy inspirational aspects of GNOME:

- Mission includes all the advantages of free software.
- Free accessibility
- Free multimedia
- Good 3rd World Translation Support.
- The ways GNOME benefits humanitarian projects like Sugar and OLPC.
- A Women's Outreach program.
- A fun community of hackergotchis.

Brian


On 01/15/11 07:08 AM, Olav Vitters wrote:

On Fri, Jan 14, 2011 at 11:50:10AM -0700, Stormy Peters wrote:

Made to Inspire?


Playing devil's advocate:
What is the benefit of an OS if it inspires? Inspires me? Inspires other
OS makers?



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Re: Q4 Updates Due

[Brian Cameron]

Latest update to reflect Fred's comments.

---

Board Report
By: Brian Cameron

First of all, the GNOME Foundation board of directors would like to
express a huge thank you to all you volunteers who help to make the
GNOME community possible.  To all those who use the GNOME desktop
and understand the value of free software on the desktop, it is you
that makes the GNOME community both rich and rewarding.  Thank you
also to our advisory board members and sponsors for providing much
valued direction for the community.

The GNOME 3.0 release is planned for April 6, 2010.  Find a release
party near you to attend!  There are GNOME 3 Launch events being
planned aroudn the world.  Emily Chen and the GNOME.Asia team are
organizing providing GNOME t-shirts and other goodies to those who
can organize launch events in their area.  The GNOME Launch event
in Bangalore will also be GNOME.Asia 2011.

  http://live.gnome.org/ThreePointZero/LaunchParty
  http://gnome.asia/press/2011/Bangalore/

The GNOME Foundation is seeking to hire an Executive Director and is
currently reviewing applicants.  Refer here:

http://mail.gnome.org/archives/foundation-list/2010-November/msg00019.html

Last November, Stormy Peters stepped down from her position as
Executive Director of The GNOME Foundation.  The board would like to
thank Stormy for all of her great work helping to make The GNOME
Foundation a more effective and better resourced organization.  We
all wish her the best with her future endeavors!

As you can imagine, the board has been busy keeping up with the work
with Stormy leaving, and the most following important work continued to
be the most pressing over the past quarter.

 * Released the Annual Report.  Thanks to Paul and Daniel Galleguillos.

   http://foundation.gnome.org/reports/gnome-annual-report-2009.pdf

   Is it not awesome?  The GNOME Marketing team needs more help putting
   together things like this.

 * GNOME T-Shirt contest:

* http://www.gnome.org/contest/

 * Womens Outreach Program proving successful!

   http://www.gnome.org/press/releases/2010-11-women-outreach-interns.html

 * Germán Póo-Caamaño, doing a great job as GNOME Foundation treasurer,
   released our planned 2011 budget for GNOME Foundation community
   review.


http://mail.gnome.org/archives/foundation-list/2010-December/msg00057.html

 * The GNOME Foundation is now selling GNOME branded merchandise through
   FreeWear.  Check it out:

   http://www.freewear.org/?org=GNOMEFoundation

 * The Friends of GNOME revamp is making good progress, though is behind
   schedule.  Og Maciel, Paul Cutler, Andreas Nilsson and the GNOME
   marketing team have been working on this.  Any feedback on the
   following alpha would be helpful.

   http://www.andreasn.se/diverse/temp/friends-of-gnome-2.0/

 * The bidding process for the MeeGo GTK+ work closed and the
   applications have been reviewed.  The chosen bid will soon be
   announced.  Thanks to Bastien Nocera for doing much of the
   organizing.

 * GNOME a11y project received significant funding:

   http://www.gnome.org/press/releases/2010-10-accessibility-grant.html

 * The GNOME Foundation is making arrangements to use the Egencia
   Business Travel service affiliated with expedia.com to make it
   easier to handle the volume of travel subsidies handled by the
   Foundation.

 * Announced an interest to hire contract work to assist with GNOME 3
   marketing efforts, with a current budget of $5,000 allocated.  Made
   a call for project ideas and resumes on the GNOME Marketing list.

Those are just some highlights, so lots of good work is getting done.
Please help GNOME 3 be a success.  Get involved, join us at a GNOME 3
launch event or at one of the hackfests currently being organized.

Events:

 * The Boston Summit was held over November 6-8 and proved to be a
   great opportunity for collaboration.  The GNOME Marketing team
   made good progress on video projects and a great deal of work was
   focused on the upcoming GNOME 3.0 release and accessibility.
   Thanks J5!

 * The GNOME Foundation and KDE e.V. board of directors announce
   the Desktop Summit 2011:


http://www.gnome.org/press/releases/2010-10-desktop-summit-2011-berlin.html

   Thanks to Andreas Nilsson, Dave Neary and Ekaterina Gerasimova for
   all the help!  Would be good to get more local GNOME volunteers
   involved.  Organizers are planning a face-to-face meeting at FOSDEM,
   probably on Saturday during lunch.

 * Organized the following GNOME hackfests in the past quarter:
   - Accessibility at AEGIS conference in Seville (Spain), October,
 2010.
   - GTK+ Hackfest in A Coruña (Galicia, Spain), October 18-22, 2010.
   - Snowy aka Tomboy Online Hackfest held during The Boston Summit.
   - Development Documentation and Tools Hackfest in Berlin (Germany),
 December 2-5, 2010.
   - WebKitGTK+ Hackfest in A Coruña (Galicia, Spain), December 5-12,
 2010.

 * Planning the following hackfests:
   - Python Bin

Re: Q4 Updates Due

[Brian Cameron]

Updated to reflect comments.  How's this look?

---

Board Report
By: Brian Cameron

First of all, the GNOME Foundation board of directors would like to
express a huge thank you to all you volunteers who help to make the
GNOME community possible.  To all those who use the GNOME desktop
and understand the value of free software on the desktop, it is you
that makes the GNOME community both rich and rewarding.  Thank you
also to our advisory board members and sponsors for providing much
valued direction for the community.

The GNOME 3.0 release is planned for April 6, 2010.  Find a release
party near you to attend!  There are GNOME 3 Launch events being
planned aroudn the world.  Emily Chen and the GNOME.Asia team are
organizing providing GNOME t-shirts and other goodies to those who
can organize launch events in their area.  The GNOME Launch event
in Bangalore will also be GNOME.Asia 2011.

  http://live.gnome.org/ThreePointZero/LaunchParty
  http://gnome.asia/press/2011/Bangalore/

The GNOME Foundation is seeking to hire an Executive Director and is
currently reviewing applicants.  Refer here:

http://mail.gnome.org/archives/foundation-list/2010-November/msg00019.html

Last November, Stormy Peters stepped down from her position as
Executive Director of The GNOME Foundation.  The board would like to
thank Stormy for all of her great work helping to make The GNOME
Foundation a more effective and better resourced organization.  We
all wish her the best with her future endeavors!

As you can imagine, the board has been busy keeping up with the work
with Stormy leaving, and the most following important work continued to
be the most pressing over the past quarter.

 * Released the Annual Report.  Thanks to Paul and Daniel Galleguillos.

   http://foundation.gnome.org/reports/gnome-annual-report-2009.pdf

   Is it not awesome?  The GNOME Marketing team needs more help putting
   together things like this.

 * GNOME T-Shirt contest:

* http://www.gnome.org/contest/

 * Womens Outreach Program proving successful!

   http://www.gnome.org/press/releases/2010-11-women-outreach-interns.html

 * Germán Póo-Caamaño, doing a great job as GNOME Foundation treasurer,
   released our planned 2011 budget for GNOME Foundation community
   review.


http://mail.gnome.org/archives/foundation-list/2010-December/msg00057.html

 * The GNOME Foundation is now selling GNOME branded merchandise through
   FreeWear.  Check it out:

   http://www.freewear.org/?org=GNOMEFoundation

 * The Friends of GNOME revamp is making good progress, though is behind
   schedule.  Og Maciel, Paul Cutler, Andreas Nilsson and the GNOME
   marketing team have been working on this.  Any feedback on the
   following alpha would be helpful.

   http://www.andreasn.se/diverse/temp/friends-of-gnome-2.0/

 * The bidding process for the MeeGo GTK+ work closed and the
   applications have been reviewed.  The chosen bid will soon be
   announced.  Thanks to Bastien Nocera for doing much of the
   organizing.

 * GNOME a11y project received significant funding:

   http://www.gnome.org/press/releases/2010-10-accessibility-grant.html

 * The GNOME Foundation is making arrangements to use the Egencia
   Business Travel service affiliated with expedia.com to make it
   easier to handle the volume of travel subsidies handled by the
   Foundation.

 * Announced an interest to hire contract work to assist with GNOME 3
   marketing efforts, with a current budget of $5,000 allocated.  Made
   a call for project ideas and resumes on the GNOME Marketing list.

Those are just some highlights, so lots of good work is getting done.
Please help GNOME 3 be a success.  Get involved, join us at a GNOME 3
launch event or at one of the hackfests currently being organized.

Events:

 * The Boston Summit was held over November 6-8 and proved to be a
   great opportunity for collaboration.  The GNOME Marketing team
   made good progress on video projects and a great deal of work was
   focused on the upcoming GNOME 3.0 release and accessibility.
   Thanks J5!

 * The GNOME Foundation and KDE e.V. board of directors announce
   the Desktop Summit 2011:


http://www.gnome.org/press/releases/2010-10-desktop-summit-2011-berlin.html

   Thanks to Andreas Nilsson, Dave Neary and Ekaterina Gerasimova for
   all the help!  Would be good to get more local GNOME volunteers
   involved.  Organizers are planning a face-to-face meeting at FOSDEM,
   probably on Saturday during lunch.

 * Organized the following GNOME hackfests in the past quarter:
   - Accessibility at AEGIS conference in Seville (Spain), October,
 2010.
   - GTK+ Hackfest in A Coruña (Galicia, Spain), October 18-22, 2010.
   - Snowy aka Tomboy Online Hackfest held during The Boston Summit.
   - Development Documentation and Tools Hackfest in Berlin (Germany),
 December 2-5, 2010.
   - WebKitGTK+ Hackfest in A Coruña (Galicia, Spain), December 5-12,
 2010.

 * Python Bindings Hackfest in Prague, CZ, (Janua

Re: Q4 Updates Due

[Brian Cameron]

I wrote the attached for the board update.  No comments since I sent
it to the other board members for review yesterday.

Brian


On 01/ 5/11 08:05 AM, Paul Cutler wrote:

Hi Marketing team!

The Q4 team updates are due and we had a bunch of activity over the
last 3 months, with Friends of GNOME, GCI, etc.

Would anyone like to try their hand at writing the update?  You can
see an example of the Q2 update[1] and I'm working to get the GNOME Q3
update up later today.  We need to have the Q4 report written in a
week by Jan 12th.

Thanks for the help!

Paul

[1] http://foundation.gnome.org/reports/gnome-report-2010-Q2.html


--- Begin Message ---


Board:

Here is my proposal for the Board of Directors Q4 Report.  I am just
sending this to the board so you can review it before I make it more
public.  Any comments are very much appreciated.  Should we drum up
GNOME 3 more?  Any videos or anything interesting we should include?
Is it too long and stuff should be cut out?

I guess this is due by the end of the week, is that right Paul?

Thanks,

Brian

---

Board Report
By: Brian Cameron

First of all, the GNOME Foundation board of directors would like to
express a huge thank you to all you volunteers who help to make the
GNOME community possible.  To all those who use the GNOME desktop
and understand the value of free software on the desktop, it is you
that makes the GNOME community both rich and rewarding.  Thank you
also to our advisory board members and sponsors for providing much
valued direction for the community.

The GNOME 3.0 release is planned for April 6, 2010.  Find a release
party near you to attend!  There are GNOME 3 Launch events being
planned aroudn the world.  Emily Chen and the GNOME.Asia team are
organizing providing GNOME t-shirts and other goodies to those who
can organize launch events in their area.  The GNOME Launch event
in Bangalore will also be GNOME.Asia 2011.

  http://live.gnome.org/ThreePointZero/LaunchParty
  http://gnome.asia/press/2011/Bangalore/

In the past quarter, Stormy Peters stepped down from her position as
Executive Director of The GNOME Foundation.  The board would like to
thank Stormy for all of her great work helping to make The GNOME
Foundation a more effective and better resourced organization.  We
all wish her the best with her future endeavors!

The board has been busy trying to keep up with the work with Stormy
leaving, and the most following important work continued to be the most
pressing.

 * Released the Annual Report.  Thanks to Paul and Daniel Galleguillos.

   http://foundation.gnome.org/reports/gnome-annual-report-2009.pdf

   Is it not awesome?  The GNOME Marketing team needs more help putting
   together things like this.

 * Announced an interest to hire a new Executive Director and are
   currently reviewing applicants.


http://mail.gnome.org/archives/foundation-list/2010-November/msg00019.html

 * GNOME T-Shirt contest:

* http://www.gnome.org/contest/

 * The Boston Summit was held over November 6-8 and proved to be a
   great opportunity for collaboration.  The GNOME Marketing team
   made good progress on video projects and a great deal of work was
   focused on the upcoming GNOME 3.0 release and accessibility.
   Thanks J5!

 * The GNOME Foundation and KDE e.V. board of directors annoucne
   the Desktop Summit 2011:


http://www.gnome.org/press/releases/2010-10-desktop-summit-2011-berlin.html

   Thanks to Andreas Nilsson, Dave Neary and Ekaterina Gerasimova for
   all the help!  Would be good to get more local GNOME volunteers
   involved.  Organizers are planning a face-to-face meeting at FOSDEM,
   probably on Saturday during lunch.

 * Organized the following GNOME hackfests in the past quarter:
   - Accessibility at AEGIS conference in Seville (Spain), October,
 2010.
   - GTK+ Hackfest in A Coruña (Galicia, Spain), October 18-22, 2010.
   - Snowy aka Tomboy Online Hackfest held during The Boston Summit.
   - Development Documentation and Tools Hackfest in Berlin (Germany),
 December 2-5, 2010.
   - WebKitGTK+ Hackfest in A Coruña (Galicia, Spain), December 5-12,
 2010.

 * Germán Póo-Caamaño, doing a great job as GNOME Foundation treasurer,
   released our planned 2011 budget for GNOME Foundation community
   review.


http://mail.gnome.org/archives/foundation-list/2010-December/msg00057.html

 * The Friends of GNOME revamp is making good progress, though is behind
   schedule.  Og Maciel, Paul Cutler, Andreas Nilsson and the GNOME
   marketing team have been working on this.  Any feedback on the
   following alpha would be helpful.

   http://www.andreasn.se/diverse/temp/friends-of-gnome-2.0/

 * The bidding process for the MeeGo GTK+ work closed and the
   applications have been reviewed.  The chosen bid will soon be
   announced.  Thanks to Bastien Nocera for doing much of the
   organizing.

 * The GNOME Foundation is now selling GNOME branded merchandise through
   FreeWear.  Check it out:

  

Re: New face to Friends of GNOME

[Brian Cameron]

Andreas:


- Currently the "Corporate Sponsorship" only includes being an "Advisory
Board member". I'm not sure I like the term "Corporate" since
Advisory Board members can be other non-for-profits, Foundations, or
other non-Corporate organizations. It would be nice to include
information about Advisory Board fees.

But if they are a non-profit, we don't currently charge them.


We should mention more about how non-profits work in terms of fees,
agreed.

But I was just trying to highlight that sponsors and Advisory Board
members are not necessarily "Corporate" entities, so I think it would
be best to avoid the term "Corporate".  For example, I could imagine a
"School for the Blind" being on the advisory board if they made use of
GNOME technologies and were in a good position to  provide The GNOME
Foundation with advisory input.  Such an organization may not be a
"corporate" one.


It would also be nice to provide options for organizations that wish
to donate but not be on the Advisory Board (or not donate as much as
the fee). Perhaps we could provide a page where we put logos/links
to organizations who donate in this way. Or perhaps we could include
logos for organizations who donate a certain amount at events we
organize. Perhaps we could offer a menu of choices where
organizations could be recognized in different ways based on the
amount donated.

That needs a bunch of work on it's own, but I agree with the idea in
general.
We also need to figure out how to word it and where to put it.


Sure.


- Will it be possible to earmark donations for certain projects (such
as Women's Outreach or a11y)? If so, the page should highlight how
to do this.

This makes the forms and other stuff more detailed as well, and it could
be a slippery slope regarding what teams we list there. I would rather
see this as aimed donation campaigns instead.


Anybody else have any thoughts about what we should do here?

Brian
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Re: Short slide decks for use in GNOME community presentations

[Brian Cameron]

Vikram:


My name is Vikram Vaswani and I work with Initmarketing, the open
source marketing agency (www.initmarketing.com
). We've been working with the GNOME
Foundation for the last few weeks to build a set of modular slide
decks for community members to use when making presentations.


These look great.  I understand these were provided as consulting work
for The GNOME Foundation.  Note that the GNOME Foundation did recently
announce an interest in receiving bids for doing additional GNOME
Marketing related work, perhaps with more of a focus on GNOME 3.

Overall looks really good.  Some comments I have...

Template:

- The "GNOMETemplate" file downloads as a binary blob without an
  OpenOffice extension, as just "GNOMETemplate" instead of
  "GNOMETemplate.odp" or whatever the suffix should be.

- Considering GNOME 3 is a big release, maybe a "Try out GNOME 3"
  slide to encourage users about the new release would be something
  useful to include.

- Should the "Sponsored By GNOME" page also include a link to
  http://live.gnome.org/CodeOfConduct/SpeakerGuidelines?

- It might be good to encourage people to license their presentations
  showing how to do so with a good free license such as CC-BY-SA 3.0
  http://creativecommons.org/licenses/by-sa/3.0/

  Can these templates be released under a good license like this?
  A license could go near the beginning of a slideset after the
  title page or at the end, I'd think.  It could just include the
  CC license logo and a sentence highlighting that the presentation
  is released under this license.

Accessibility:

- I think that this slide deck lacks good use of branding the GNOME
  logo to the accessibility project.  Only the term "GNOME" is used
  on the slide title.  This slide does does do a good job of listing
  out the various GNOME accessibility programs.  Perhaps using the
  GNOME logo on these pages to clearly highlight that these are
  programs in the "GNOME" accessibility suite would help.  Also,
  perhaps a page declaring and defining what "GNOME" Accessibility
  means specifically.  Now that KDE is adopting the "GNOME"
  Accessibility infrastructure, it is perhaps a bit confusing what
  parts of A11Y are GNOME cross-desktop and which are not.  This
  slide deck could discuss what "cross desktop" means a bit more.

  I think this page has a cool GNOME branded a11y logo that would
  be nice to include in this slide deck, I think.  Perhaps removing
  the "Outreach Program:" text from the top or just using it in ways
  that relate to "reaching out".

  http://projects.gnome.org/outreach/a11y/

- The Accessibility slide deck says "The GNOME Accessibility project
  develops and fosters compelling free open source accessibility
  solutions for graphical user interfaces."

  The term "graphical" should probably be removed.  The accessibility
  project also supports tactile user interfaces (e.g. braille displays).
  Or perhaps this could be reworded to highlight that a11y interfaces
  do not always relate to graphics.

  Slide 3 says "Winner of numerous rewards".  Which ones?

  Slide 4 says "Available to other desktops".  I understand what you
  mean, but I'd think this could be explained a bit more clearly to
  avoid confusion.  Which desktops?  Available how?

  Slide 6 says "Mouse tweaks" which is an application while the
  other bullets are all general categories.  Might be better to
  explain what "Mouse tweaks" does rather than its name.

  Slides 7-12 could use a bit more description.  What does "Mouse
  only access" mean?  What is a "Screen reader"?  Why does "Head
  Movement" relate to accessibility? seems the sorts of questions
  I'd expect people to have seeing these slides.

  Accessibility is very much a humanitarian project.  A slide
  showing a photo of someone who benefits from GNOME accessibility
  with a quote or something would be a nice way to add a bit
  more humans into the slideset.

- The resources page should contain a link to a top-level a11y
  page like http://projects.gnome.org/accessibility.  Perhaps
  users can figure out there are screencasts there without
  needing to provide the most specific link.

- The Accessibility slide deck doesn't have any page asking
  people to become Friends of GNOME.  Considering that accessibility
  probably has unique opportunities for seeking donations to help
  the disabled, it might be useful to have a slide that reaches out
  to people to donate to improve free software a11y tools.

Applications

- It is important to many people that GNOME interoperate with some
  popular non-GNOME programs such as Firefox, Thunderbird, GIMP,
  OpenOffice, Flash, KDE applications, etc.  Some of the organizations
  providing these programs are a part of The GNOME Foundation and
  community, so it would be nice to highlight this relationship.  A
  page that discusses how well GNOME integrates with such popular
  programs would be nice, perhaps with a cave

Re: New face to Friends of GNOME

[Brian Cameron]

Patrick:


* Finally, I think that the FoG program is a bit US centric right now.
There might be a lot of potential that we miss here. We might want to
translate the page into multiple languages. We might want to check, if
we can find charitable organizations in other jurisdictions that would
be willing to take donations on our behalf and then spend it on Gnome
love (think of Wau Holland Foundation as an example, who does this for
Wikileaks ;). That way, a FoG donation would be tax-deductible in more
jurisdictions or we could offer some other kinds of money transfer that
is more common in a jurisdiction. Also, it should be technically
possible to detect where our friends are coming from and convert the
amount into their currency. Maybe just provide a box to choose the
currency. For some friends, it may not be obvious that Paypal will
convert to their native currency or they just wont take the hassle to
convert it themselves beforehand to check if it is a feasible amount for
them to spend.


Didn't we make arrangements to accept donations in boletos in Brazil?
I remember Jonh Wendell was working on this.

If so, we should explain how to give such donations on the page.  Does
anybody have a pointer to instructions?

Brian

cc:ing Jonh
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Re: New face to Friends of GNOME

[Brian Cameron]

Andreas:

The new design looks nice.  A few comments:

- Currently the "Corporate Sponsorship" only includes being an "Advisory
  Board member".  I'm not sure I like the term "Corporate" since
  Advisory Board members can be other non-for-profits, Foundations, or
  other non-Corporate organizations.  It would be nice to include
  information about Advisory Board fees.

  It would also be nice to provide options for organizations that wish
  to donate but not be on the Advisory Board (or not donate as much as
  the fee).  Perhaps we could provide a page where we put logos/links
  to organizations who donate in this way.  Or perhaps we could include
  logos for organizations who donate a certain amount at events we
  organize.  Perhaps we could offer a menu of choices where
  organizations could be recognized in different ways based on the
  amount donated.

- The "List of Previous Donors" would be more cool if it allowed
  people to provide links to their personal page if they wish
  (perhaps their live.gnome.org page if they have one, for example).

  I don't know how to improve this page, but just a long list of names
  doesn't seem to be the best way to honor those who help us.

- There are a number of places you can buy official GNOME branded
  merchandise.  Shouldn't we highlight those here?

- In the "Thanks to donations, in 2010 we were able to:" section
  it says "Hold a women outreach".  This seems oddly worded or an
  incomplete sentence.  Perhaps "Organize a Women's Outreach Program"
  might be more clear.

- Also, I liked how the old FoG page highlighted that the GNOME
  project benefits humanitarian projects like OLPC and a11y.  Would be
  nice to be able to continue to highlight a more humanitarian message.
  I would think this would encourage donations.

- Will it be possible to earmark donations for certain projects (such
  as Women's Outreach or a11y)?  If so, the page should highlight how
  to do this.

Brian


On 01/ 4/11 08:10 AM, Andreas Nilsson wrote:

Wanted to do some modifications to the Friends of GNOME website as the
design me and Kalle did hasn't scaled well with the content added over
time and with the new website [1] coming around the corner, needs a
facelift anyway.
The current site is getting a bit cluttered and I wanted make the
process of donating as simple as possible. Some darlings might have gone
lost in the process. :)

http://www.andreasn.se/diverse/temp/friends-of-gnome-2.0/

This can be considered alpha state as I think the forms are a bit broken
here and there and not all sub pages are finished.
If you find something broken, fix it here:
http://gitorious.org/gnome-design/gnome-design/trees/master/www/friends-of-gnome-2.0


1. http://wptest.gnome.org/
- Andreas


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Re: FoG pending Tasks

[Brian Cameron]

It's great that FoG is moving forward.  However, we have had plans
to make it possible for organizations to donate money to the GNOME
Foundation in exchange for recognition, link exchange, being said
to sponsor GNOME events/activities, etc.

I'd think this would relate to the FoG program, so could be a part
of the plan.

We already have a pretty good proposal put together.  I think at this
point we mostly need someone to do the website work to do things like
create a place for putting logos of donors, sponsors.  In general,
improving the way we acknowledge those who provide us with donations.
So, we might, for example, make this a combined effort to improve the
way FoG contributors are recognized.  Perhaps we could make it easier
to auto-link names to live.gnome.org or other personal pages, if the
person donating wants a social link like this.

Brian


On 12/ 1/10 07:38 AM, Og Maciel wrote:

Hi folks,

Just wanted to touch basis with everyone involved in the FoG tasks we
discussed at the Boston Summit last month and see if we can officially
launch the program as we're already late. See below the tasks, their
owners, and status (feel free to correct any item):

* Text for ruler (Paul) (DONE)
* Clean up Friends of GNOME landing page (Og) (DONE)
  * Fix subscriptions (DONE)
  * One time (DONE)
  * Ask for location (Pending discussion about generating map, etc) (NEEDED)
* Annual subscription (Og) (DONE)
* Merchandise
  * New t-shirt (Joey)
  * Community assistance for distribution (Vincent)
  * Collectible doodad with year on it, 300 qty (Joey) (DONE)
  * Membership cards with member number (Og) (NEEDED)
* Map mash-up of contributors (NEEDS OWNER)
* Getting the word out
  * Design 2 ads (Joey)  (DONE???)
  * Social networking (Og) (Pending announcement)
  * Radio jingle (Joey)
  * Google
  * LWN (Stormy)
* Email current subscribers (Paul) (DONE)
* Videos of developers talking about hack-fest funding via Friends of
GNOME (Jason/Joey)

Dates:

* Launch new Friends of GNOME site - Nov. 16th
* Annual item per year (doodad) - Nov. 18th
* Map mash-up - Nov. 21st
* Launch promotional avenues - Nov 22nd
* Membership cards - Nov 22nd
* T-Shirts - Dec. 31st

I feel that we should make the new FoG launch right now and add new
items as we go, as we should take advantage of the end of the year and
see if we can attract more/new contributos! Things marked as NEEDED
can be punted and worked on later imho.

Thanks in advance,


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Re: Task for Google CodeIn (Ref: - Andre Klapper)

[Brian Cameron]

Jayneil:


  I had the following task in my mind for Google Code In 2010 about
Gnome and would love to mentor for the same. I have broken down the task
into points:-

Task name: - Gnome Cognizance
Details: -

1)The participant has to create a 2min video about Gnome. Explain its
advantages and why one should use it.


I think that this proposal would be much stronger if there were a more
clear plan to work with the GNOME marketing team and other key players
to develop the content of the video.  It would be better if a part of
the plan were to involve the community in some decision making.  Perhaps
by conducting a survey and using the results to influence content
decisions might be a practical approach.  Also, I would like to see a
bit more detail about the audience you are planning to reach with your
video, or whether you would expect that these sorts of things would
also be decided through community discussion.

Another important question relates to licensing.  Since GNOME is a free
software organization, what licensing would you release the video under?
It would also be useful to know your thoughts behind the decision.

In short, I think the proposal looks really good, but should contain
more detail.


2)Upload the video on you-tube and also on his/her facebook account.


Many public access television stations will play commercials or videos
for non-profit charities at no charge.  Since The GNOME Foundation is a
non-profit, it might be interesting and not much additional work to
make arrangements for more video airtime, including on television.
Some research may be needed to find out what format requirements might
exist.


3)Make a small report on Gnome siting its advantages,usage etc and
upload it on www.scribd.com 

Well the task is of moderate difficulty and it would help to create a
lot of publicity as YouTube, scribd and facebook are very powerful tools
for publicity. Also the task is fun - filled and won't feel like a
burden to the participant.

I had talked to Andre Klapper regarding the same and he asked me to get
your approval first.

So do let me know if I can be the mentor for the above task.


I think you will find that people on the gnome-marketing mailing list
are pretty helpful in general, though it would be good for someone to
be a more formal mentor.  Jason Clinton is currently working on GNOME
3 videos, so he might have some input regardless of whether he could
act as a mentor.

Brian
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Re: Marketing hackfest next year

[Brian Cameron]

Jason:


We need to have another marketing hackfest in preparation for the GNOME
3.0 launch. This will be entirely work-oriented. The date ranges
available for this are the two weeks immediately following the UI
freeze: February 26th - March 13th.

Please reply to this email with your availability: where can you travel
and what dates are you available?


The GNOME.Asia community was been planning to host a hackfest that
coincides with the GNOME 3.0 release.  The point of their hackfest was
to get people together to work on tasks that need to get done in
association with the launch.  Would it make sense to plan to do such
marketing hackfest work at the GNOME.Asia 3.0 launch hackfest?

  http://live.gnome.org/GnomeAsia/2011Summit

Their current plans have been to have their event a bit later (early
April), but it seems worth discussing with them.  I imagine they
would consider moving their event earlier if that would better fit in
with the needs of relevant groups such as the Marketing team.

At any rate, some discussion with them to determine how marketing 
hackfest plans should be coordinated seems appropriate.  There may be

opportunities to do some different marketing things at both events
if we decide to keep them separate events, for example.

Brian
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Re: Urgent - Screenshots needed

[Brian Cameron]

One issue that I have noticed with screen shots taken in the past is
that they tend to show off the way GNOME looks in a particular distro
with distro branding, etc.  This is understandable since people taking
screenshots would likely often overlook this as a concern.

However, if we are going to put together some more formal screenshots
to use going forward, then it seems that it would be nice to either:

1) Organize screenshots taken on a variety of distros so that we are
   not seen as favoring one distro over another (even unintentionally).
   This might be cool since we could show off that GNOME is widely
   used across many distributions, but might be more work to organize.

2) Configure the desktop so that distro specific branding is removed
   before taking the screenshots, so it has more of a vanilla (or
   "unbranded") look.

   If we are going to do this, then it would be useful to have some
   guidelines about how to go about taking screenshots for use by
   upstream GNOME.  Such guidelines could include infomration about how
   to reset your desktop configuration to an approved neutral unbranded
   state.  Or do such guidelines already exist somewhere?

Brian


On 10/11/10 10:52, Sriram Ramkrishna wrote:

I'm running a fairly recent jhbuild of gnome shell of which I can
provide some screenshots on ubuntu 10.01.  I'll probably need to create
a new account so I can put in a stock pic.  Also I believe Florian did
some work on showing the new look on gnome-shell that I could try to merge.

sri


On Mon, Oct 4, 2010 at 9:14 AM, Jason Clinton mailto:m...@jasonclinton.com>> wrote:

Fedora Rawhide + jhbuild GNOME Shell may be the best bet at getting
anything remotely close to what it will look like but the new GTK+
theme hasn't landed and the Shell revamp hasn't either.


On Mon, Oct 4, 2010 at 11:07, Stormy Peters mailto:sto...@gnome.org>> wrote:

I put those that I know of here:
http://live.gnome.org/GnomeMarketing/MarketingMaterial/Posters

But
we could really, really use some good screenshots if anyone has
the time to take some.

Stormy

On Mon, Oct 4, 2010 at 9:49 AM, Paul Cutler mailto:pcut...@gnome.org>> wrote:

Hi GNOME Marketing Team!

I received an email from the Desktop Summit 2011 team late
yesterday with an urgent request for a website they are
building targeting the press that is going up Wed.  From the
email:

Could you please help out with two-three screenshots
representative for what
GNOME software is about? One for desktop form factor, one
for handheld, one
for tablet, perhaps also some demo video embedddable from
vimeo, youtube and
similar? Thanks. Idea is to give journalists some
easy-to-pick nice
pictures/videos to use in their writings


Does anyone have any ideas - screenshots (preferably of
GNOME 3.0) - I think we want to focus on GNOME Shell as that
is what will be released by the time of the Desktop Summit
next summer.  Any videos on the GNOME Miro community?  I
think we can just focus on the desktop - we don't have a
formal handheld or tablet experience yet.

Thanks for the help - I'll help compile anything we find
tonight and forward it on.

Paul

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Re: Add GNOME to eBay nonprofits?

[Brian Cameron]

+1

Brian

On 09/24/10 10:37, Stormy Peters wrote:

When you sell an item on eBay, you can select to donate some of your
profits to a nonprofit[1]. The list of eligible nonprofits is managed by
MissionFish[2].

I would like to add GNOME to the list of eligible nonprofits. It costs
nothing to sign up, only takes a few minutes and maybe there are GNOME
fans out there that sell things on eBay and would be willing to support
the project that way.

I wanted to get a couple of quick +1s or -1s before I do this just to
make sure the community also agrees this is a good idea.

Best,

Stormy

[1] http://givingworks.ebay.com/
[2] www.missionfish.org 
[3] This was prompted by this article I read this morning:
http://gadgetwise.blogs.nytimes.com/2010/09/23/paypal-makes-it-easy-to-give/



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Re: Fwd: Software Freedom Day

[Brian Cameron]

On Mon, 2010-09-13 at 14:48 -0600, Stormy Peters wrote:

   * Develop software that can replace centralized services and
 data storage with distributed software and data deployment,
 giving control back to users.


Check.  Users can install their own Snowy instance if they don't want to
use Tomboy Online, which is GNOME's centralized service.


As Snowy isn't really a social networking site, and the main point is
to put your existing local data on the web, decentralization is less
applicable (compared to online services where your data is locked into
their servers).


Is it possible for users to export their data in some simple standard
format (such as comma-separated-value) so that it can be easily
exported into other programs (such as a spreadsheet program)?

Brian
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Re: Software Freedom Day

[Brian Cameron]

How does this tie in to the Franklin Street Statement?

It might be worthwhile to make some mention how we are supportive
of the Franklin Street Statement as we launch a web service.  It
would tie in well with Software Freedom Day also if we could give
some indication that we thought about it.

I'm cc:ing Luis Villa since he has been involved with thinking
about how we might say something pertinent.

Brian


On 09/13/10 02:34 PM, Joe 'Zonker' Brockmeier wrote:

On Mon, Sep 13, 2010 at 2:28 PM, Stormy Peters  wrote:


On Mon, Sep 13, 2010 at 1:26 PM, Joe 'Zonker' Brockmeier
wrote:


Hey Stormy,

I think the online alpha is way more newsworthy than saying "some
GNOME developers are taking part in this larger thing."

We can tie it into SFD by saying GNOME is looking ahead to the next
generations of services for software freedom, and then mention the
other.


Sounds good to me.
What do you need from me or the Tomboy Online team?


Just the relevant details for the launch, how to sign up, etc.

Best,

Z


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Re: Software Freedom Day

[Brian Cameron]

Stormy:

It might be nice to touch base with the FSF and see if there might be
an interest in putting together a joint banner.  With GNOME 3 around
the corner, it might be a good time to highlight the upcoming desktop
and highlight it as a cool new component of the GNU ecosystem.

Brian



We could also put a banner up on gnome.org  and Planet
GNOME just on Sept 18th.

If anyone has time/inclination we could do a GNOME Software Freedom Day
banner, if not Software Freedom Day has several we could choose from:
http://wiki.softwarefreedomday.org/Artwork

Stormy

On Wed, Sep 8, 2010 at 7:35 AM, Andreas Nilsson mailto:nisses.m...@home.se>> wrote:

  On 08/30/2010 09:57 PM, Paul Cutler wrote:

GNOME did a press release for Software Freedom Day
(http://softwarefreedomday.org/) last year.   This year it's
Sept. 18th
- do we have any plans to celebrate SFD?

Anyone want to volunteer to organize the press release and
participation?

I'm doing a talk about GNOME and the GNOME Foundation in Stockholm
on the 18th.
http://se.linux.org/grupper/info/linuxtraff-2010/linuxtraff-2010 (in
Swedish)
- Andreas

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Re: Copy for Linux 92

[Brian Cameron]

Máirín:


Here is the print-ready PDF:

http://duffy.fedorapeople.org/temp/gnome/gnomead_final.pdf


This is a cute ad and I do like it.

A few minor criticisms, though.

It seems a bit ambiguous to me.  I would probably think that this was
an ad for a social networking service for meeting friends who speak
different languages if I did not already know that GNOME is a desktop.
I suppose, though, that most people who read a Linux magazine would
already mostly know what GNOME is, though.

Also, it seems a shame not to highlight that GNOME 3 is soon being
released in an ad that we place right now.  Perhaps changing "Meet
GNOME" to "Meet GNOME 3" or adding some "Coming soon...GNOME 3" text
might help and not be too much work.

Brian
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Re: It's Release Notes time!

[Brian Cameron]

Last 2.x release, but not last 2.32.y release? I'd assume accumulated
bugfixes would just warrant another few micro releases, as they always
have done.


However we want to handle it, I think we should be clear in the release
notes that we have a plan in place for managing releasing ongoing
support for GNOME 2.x, at least for a reasonable period of time.
People reading our release notes should be assured that if their distro
ends up providing only GNOME 2.x for a while, that we will continue to
support them.

We want to avoid distros patching GNOME 2.32 and not providing those
patch fixes upstream, for example.  If we give the impression that
there will be no more releases, distros might not let us know about
bugs or fixes they have.

Also, it's hard to predict the future, so making proclamations about
the last release only beg contradiction later on.  Perhaps we could
word it in a way that highlights that we do not have any future planned
releases, but avoid proclaiming that we will never do something.

Brian
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Re: It's Release Notes time!

[Brian Cameron]

Paul:


This is the last (we promise!) release of the GNOME 2.x series - let's
document the release as best we can.

Add your news here:
http://live.gnome.org/TwoPointThirtyone/ReleaseNotes


Since many distributions ship GNOME 2.x in Long Term Supported releases,
it might make sense to continue releasing updated modules with bugfixes
and its possible that some GNOME 2.x modules may continue to be
maintained (such as those needed to support non-OpenGL users).

Therefore, it might not make sense to say that there will be no more
GNOME 2.x releases.  If, at some point in the future, there are enough
important accumulated bugfixes in GNOME 2.x, it might make sense to
do more GNOME 2.x releases.  Just to help ensure that distros have
available the highest quality GNOME 2.x code with the latest security
patches, etc.

Brian
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Re: Packets for Local User Groups

[Brian Cameron]

Stormy:


A GNOME event box for the group. So like you say, they don't have to
return it.


Sounds like a good idea, but what work is involved?  If the materials
are the same as what we include in the event box, then perhaps we just
need to add some text to the User's Group Wiki page so people know where
to get the materials.

  http://live.gnome.org/UserGroups

Or are there any materials we should create that are specific to User's
Groups.  Perhaps by helping to make them more interesting/fun/active?

Though, I'd think that we should work more to revive gugmeisters, and
this would probably be a good topic to discuss there instead of here.
Doing some work to make sure that people who do work relating to
GNOME User's Groups or who are active members subscribe to the list
would be a good idea.

Brian



On Thu, Aug 26, 2010 at 3:55 AM, Emily Chen mailto:emilychen...@gmail.com>> wrote:

Yes, that's a good idea. A GNOME packet sounds like a GNOME event box ?

In Taiwan's case, we can send a GNOME packet for the next COSCUP
2011, the local taiwan users group can host a booth in the
conference. After the conference, the packet can be managed by the
local users group for future events and activities.

-Emily

2010/8/25 Stormy Peters mailto:sto...@gnome.org>>

In case you aren't on the marketing list. I thought with new
local user groups in the Asia region, this might be an
interesting idea.

-- Forwarded message --
From: *Stormy Peters* mailto:sto...@gnome.org>>
Date: Tue, Aug 24, 2010 at 12:35 PM
Subject: Packets for Local User Groups
To: GNOME Marketing List mailto:marketing-list@gnome.org>>


Ubuntu has packets now that they send to new local user groups.

I thought it was an idea we might want to copy for GNOME.
http://www.lczajkowski.com/?p=877

Stormy


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Free Agent t-shirt final mock-ups

[Brian Cameron]

GNOME Marketing:

After working for a few months with Dongyun and Diki, I have some
hopefully final mock-ups of the "Free Agent" tshirt with the updated
text we agreed to on this list.[1]

You can download the final mock-up images here:

   http://dongyunlee.com/download/tshirts.zip   (18.6MB)

Personally, I like the image as blue on a white t-shirt, the image as
blue on a gray tshirt, or the image as black on a yellow tshirt.  What
do others think?

Once we agree on the color scheme, I think I can start the process of
getting approval to have some printed.

Brian

[1] http://mail.gnome.org/archives/marketing-list/2010-May/msg00110.html

 Original Message 
Subject: Re: Adam - GNOME and OLPC Marketing Opportunities
Date: Thu, 17 Jun 2010 19:55:02 -0400
From: Adam Holt 
To: Brian Cameron 

Brian,
Here are Dongyun Lee's revised tshirts illustrations and sample colors:

   http://dongyunlee.com/download/tshirts.zip   (18.6MB)

Unzip the file & you'll get 5 files:

   - olpc_shirts_revised.psd & back.psd ; revised illustration Dongyun
prefers, hand written! But you don't have to use this. If you like
previous design better, go with it. The illustration is all made by hand
drawing ink lines, so Dongyun just wanted to go with ink hand writing.
Up to you. :)
   - gngt-olpc-blue.jpg, samples1.jpg & samples2.jpg ; Those are color
samples. Dongyun likes simple black graphic on white or yellow tshirts
best...

Let me know if this hopefully satisfactory / close enough / or needing a
final revision :)
--A!

Brian Cameron wrote:


Adam:


Just to reconfirm Brian:
Monocolor is the final choice, to keep costs down etc, yes?


Yes, monocolor is probably the most sensible approach.  It would be
good to hear Dongyun's thoughts about what the color of the image
should be, and what color he recommends for the t-shirt.  Perhaps a
blue image on a bright (perhaps yellow) t-shirt might look good, for
example.

Though we might consider a full-color t-shirt.  If Dongyun could also
provide a full-color image, then that would give us some flexibility
when we talk to the printers and find out what the cost differences
are.

Brian

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Re: Updated Ambassador Brochures

[Brian Cameron]

Bharat:


4. What do I do about:
   - Immendio?
   - OpenedHand?
   - Sun?

since they got acquired - what logos to use?


Sun Microsystems was acquired by Oracle.  You can use the same Oracle
logo used in the Linux Foundation website.

http://www.linuxfoundation.org/sites/main/files/u17/plat_oracle.jpg

Brian
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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

Okay, no more votes.  However, the folks at Sugar Labs made a
small request that the text be changed a bit.

  GNOME, Sugar Labs, and OLPC empower previously marginalized
  children throughout the developing world to learn, achieve, and
  transform their communities.

That seems reasonable to me.  Does this sound good to people?

Brian


On 05/21/10 02:04 PM, Brian Cameron wrote:


Out of the discussion so far I like 3 choices:

#1) The original text

GNOME technologies power SugarLabs and OLPC to help previously
marginalized children throughout the developing world learn,
achieve and begin to transform their communities.

#2) Shorter version

GNOME powers SugarLabs and OLPC
Globally providing children with tools to
learn, achieve, and transform their world.

#3) Really short version

GNOME powers SugarLabs and OLPC
Enabling children to transform their world.

Let's vote. I pick #2. I know Dave & Paul picked #1.

Brian


On 05/19/10 09:27 PM, Paul Cutler wrote:

On Wed, 2010-05-19 at 22:12 +0200, Dave Neary wrote:

Hi,

Bryen M. Yunashko wrote:

I like this revision much better. If we're still looking to shorten
it, how about "Globally providing" instead of "A global effort
providing"?


I really liked the long flowing wordy version - a great message, great
conversation starter, and the text was part of the design. I would love
to wear the t-shirt with the initial design.

Cheers,
Dave.

--
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GNOME Foundation member
dne...@gnome.org


After (finally!) catching up on this thread just now (great to see all
the activity on the marketing list!) I agree with Dave.

Reading through some of the text / copy suggestions and putting my
documentation hat, I think to Brian's point of educating what GNOME is
powering / member of an ecosystem I'd leave it as it is in the first
design. I like how it flows as well on the shirt itself.

Paul





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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

No votes since last Friday.  I will wait until the 27th for more votes.
If there are not any more votes, then choice #1 will win with 2 votes.

Brian


On 05/21/10 02:04 PM, Brian Cameron wrote:


Out of the discussion so far I like 3 choices:

#1) The original text

GNOME technologies power SugarLabs and OLPC to help previously
marginalized children throughout the developing world learn,
achieve and begin to transform their communities.

#2) Shorter version

GNOME powers SugarLabs and OLPC
Globally providing children with tools to
learn, achieve, and transform their world.

#3) Really short version

GNOME powers SugarLabs and OLPC
Enabling children to transform their world.

Let's vote. I pick #2. I know Dave & Paul picked #1.

Brian


On 05/19/10 09:27 PM, Paul Cutler wrote:

On Wed, 2010-05-19 at 22:12 +0200, Dave Neary wrote:

Hi,

Bryen M. Yunashko wrote:

I like this revision much better. If we're still looking to shorten
it, how about "Globally providing" instead of "A global effort
providing"?


I really liked the long flowing wordy version - a great message, great
conversation starter, and the text was part of the design. I would love
to wear the t-shirt with the initial design.

Cheers,
Dave.

--
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GNOME Foundation member
dne...@gnome.org


After (finally!) catching up on this thread just now (great to see all
the activity on the marketing list!) I agree with Dave.

Reading through some of the text / copy suggestions and putting my
documentation hat, I think to Brian's point of educating what GNOME is
powering / member of an ecosystem I'd leave it as it is in the first
design. I like how it flows as well on the shirt itself.

Paul





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Announcing the GNOME Developing World List

[Brian Cameron]

GNOME Community:

I have the pleasure of announcing the GNOME Developing World list.  One
of the GNOME Foundation's high level goals is to work harder to increase
the visibility, promotion and usage of GNOME in the developing world.

This mailing list will provide a forum for people with an interest in
developing a stronger GNOME presence in the developing world.  Topics
will likely include ways to reach out and promote GNOME in regions with
limited access to technology, solving particular needs in the developing
world, and promoting more humanitarian efforts within the GNOME
community.

If you have an interest in participating, please subscribe and join the
discussions!  Refer here for more information:

  http://mail.gnome.org/mailman/listinfo/developing-world-list

Thanks,

Brian
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Announcing the GNOME Developing World List

[Brian Cameron]

GNOME Community:

I have the pleasure of announcing the GNOME Developing World list.  One
of the GNOME Foundation's high level goals is to work harder to increase
the visibility, promotion and usage of GNOME in the developing world.

This mailing list will provide a forum for people with an interest in
developing a stronger GNOME presence in the developing world.  Topics
will likely include ways to reach out and promote GNOME in regions with
limited access to technology, solving particular needs in the developing
world, and promoting more humanitarian efforts within the GNOME
community.

If you have an interest in participating, please subscribe and join the
discussions!  Refer here for more information:

  http://mail.gnome.org/mailman/listinfo/developing-world-list

Thanks,

Brian
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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

Out of the discussion so far I like 3 choices:

#1) The original text

GNOME technologies power SugarLabs and OLPC to help previously
marginalized children throughout the developing world learn,
achieve and begin to transform their communities.

#2) Shorter version

   GNOME powers SugarLabs and OLPC
  Globally providing children with tools to
  learn, achieve, and transform their world.

#3) Really short version

   GNOME powers SugarLabs and OLPC
  Enabling children to transform their world.

Let's vote.  I pick #2.  I know Dave & Paul picked #1.

Brian


On 05/19/10 09:27 PM, Paul Cutler wrote:

On Wed, 2010-05-19 at 22:12 +0200, Dave Neary wrote:

Hi,

Bryen M. Yunashko wrote:

I like this revision much better.   If we're still looking to shorten
it,  how about "Globally providing" instead of "A global effort
providing"?


I really liked the long flowing wordy version - a great message, great
conversation starter, and the text was part of the design. I would love
to wear the t-shirt with the initial design.

Cheers,
Dave.

--
Dave Neary
GNOME Foundation member
dne...@gnome.org


After (finally!) catching up on this thread just now (great to see all
the activity on the marketing list!) I agree with Dave.

Reading through some of the text / copy suggestions and putting my
documentation hat, I think to Brian's point of educating what GNOME is
powering / member of an ecosystem I'd leave it as it is in the first
design.  I like how it flows as well on the shirt itself.

Paul



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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

Diego:


How much expensive? OTOH a single color is also good and we can always
have non white t-shirts with a good matching color.


I don't know.  I plan to ask Dongyun for a color version of the image
just so we can have it handy if we want to do full-color.


The message might be a bit too long, probably a line too long. Also I'd
try with other words, for example:

"GNOME powers SugarLabs and OLPC's efforts to give marginalized children
[around the world?] a new chance [better?] to learn, achieve and
transform their worlds"


I think just "children" is best.

How about:

   GNOME powers SugarLabs and OLPC
  A global effort providing children with tools to
 learn, achieve, and transform their world.


I fear that too much text might make people lose interest in the t-shirt
and potential question+conversation and "developing world [children]" is
an euphemism I'd rather avoid.


Good point.

Brian
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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

Bryen:


Well, we can certainly fix it up more to encompass what you are
suggesting.  And that suggested text was just a first thought.  But I
would think that whether it stays in the original text or some modified
text, the "reader" would still be more inclined to stop and ask what
thats about.  And thus engage in a conversation with the wearer.  So, if
anything, whatever the text is, it should encourage that conversation to
happen.


Ideally the t-shirt should not rely on a viewer needing to engage in a
discussion, though.  It would be ideal if the t-shirt could also spark
enough interest in a viewer to notice the brands and investigate them
further even when there is no opportunity for a conversation.

So, I would appreciate any further thoughts or suggestions on how to
best craft some text to get the right message across.

Though, if we are going to have a tshirt ready for GUADEC, we probably
should figure this out a bit quickly.  I'll give people a deadline of
the end of the week to make suggestions.  I think the existing text is
not bad, and I think it is only worth changing if there is real interest
in discussing this.

Brian
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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

Stormy:


I like it. I could even imagine you could use that concept with other
organizations too.


+1.  It's nice to make t-shirts to highlight our positive relationships
with various organizations.


What's the plan for distributing it?


I'd like to get this done before GUADEC so that the tshirt could be made
available for sale at the event.  I would like to give tshirts away to
GNOME volunteers who are not employed to work on GNOME, and sell it to
those GNOME folks who have a job working on GNOME.  This would be a nice
reward for GNOME volunteers, and those with jobs can subsidize the
costs.  So I think the t-shirt will be a little expensive, with the
understanding that the proceeds are going to promote a good cause (e.g.
promoting GNOME volunteers who dedicate their time & energy to GNOME
without having a job providing income for doing the work).

Brian



On Tue, May 18, 2010 at 7:59 PM, Brian Cameron mailto:brian.came...@oracle.com>> wrote:


GNOME Marketing Team:

On April 6th, I proposed a "GNOME Free Agent" t-shirt which would
highlight the humanitarian aspects of being a GNOME volunteer.

I have been working with Mike (Dongyun) Lee and Diki Niwatori to
put together the attached t-shirt mock-up.  After discussion, we
decided to make the image mono-color.  While a bit less exciting
than the full-color version, it is less busy and will be easier
and less expensive to print.

Does this look good to people?  Does anyone have any comments
about the design or how to improve things further?

Thoughts?

    Brian



    On 04/06/10 15:08, Brian Cameron wrote:


GNOME Marketing Team

Over the past several months, I have been trading emails with
the OLPC
and SugarLabs folks about an opportunity to create a t-shirt to
promote that GNOME free software benefits humanitarian projects like
OLPC and Sugar Labs, and to provide a nice reward for volunteers
within
the GNOME community. Based on my rough textual design ideas I have
gotten permission from both OLPC and SugarLabs to go ahead with
using
their logos in this way, though they obviously want to review a
final
mock-up of what the t-shirt will look like before giving a formal
go-ahead.

So, I have been thinking of creating a "GNOME Free Agent" t-shirt. I
like this name since "Free Agent" is a fun play on words and can be
interpreted in different ways including being an independent GNOME
volunteer.

Dongyun Lee (http://dongyunlee.com/) does artwork for OLPC and has
volunteered to provide artwork to use on the t-shirt for no charge
(though he does want 2 free t-shirts for himself and his wife which
seems reasonable). Rather than a photograph of children using OLPC
units (photographs are hard to make look nice on tshirts), he
suggested
using some of his OLPC line art. For example, you can see some
work he
did for OLPC here:

http://www.sugarlabs.org/index.php?template=page&page=learners
<http://www.sugarlabs.org/index.php?template=page&page=learners>

Both Dongyun and myself think this particular image would work
nicely
on a t-shirt:

http://dongyunlee.com/imgsrc/il/il24_11.jpg

Dongyun has volunteered to create some custom artwork for this
t-shirt
if we can provide direction. Some people I have shown this image to
think it is a bit too busy, so perhaps something a bit toned
down would
be better. Thoughts?

With the photo would appear the following text:

[GNOME Logo] Free Software - Powering [OLPC logo] & [Sugar Labs
logo]

Perhaps some additional text under the photograph or under the logo
would be nice like "Helping previously marginalized children
throughout
the developing world learn, achieve and begin to transform their
communities"

I was thinking that we could make two versions of the t-shirt. One
version to sell for $20 that has nothing on the back. A second
version
will have the following text on the back and would be given away for
no-charge to volunteers who work on GNOME but do not work for a
company
that works on GNOME. People who work on GNOME for a company
would pay
$25 for the second version of the tshirt with this text on the back:

Free Agent
GNOME Free Software Volunteer

I am hoping that people on the marketing-list can help with:

1) What do people think of this proposal? Any ideas on how to
further
improve it?
2) As I mention above, Dongyun is agreeable to creating an image
that
is more focused on 

Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

Bryen:


On another thought, could the mono-color design be reversed as a second
option?  Or would that drive costs up?  Personally, I'm not much of a
white t-shirt kind of guy, and I'm more likely to purchase a dark
t-shirt.  Which would also make the shirt a11y as we're supposed to wear
dark clothes around visually-impaired people.  ;-)


I agree with you.  I think a brighter, more cheerful color might be
better suited for this tshirt.  Perhaps yellow or orange?  Though, blue
might be a good color for the graphic on a yellow t-shirt.  Thoughts?

Brian
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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

Bryen:


I think the wording is a bit much and can be simplified and made more
powerful.  Perhaps something like:

GNOME - SugarLabs - OLPC
Education - Community
Empowering children the world over


I agree that the existing text can be improved.  While I agree that your
suggestion is more "powerful", I think it fails to inform.  A goal of
this t-shirt is to help educate people about GNOME, SugarLabs and the
OLPC project and how these projects work together to provide a
humanitarian solution.  Most people who will see someone wearing the
tshirt will probably have no idea what GNOME, SugarLabs, or OLPC is, so
the message becomes meaningless if the tshirt does not do a good job of
informing.

I would appreciate further suggestions, but I think the text needs to
make sure that the reader understands that GNOME is a part of an
ecospehere that benefits a humanitarian cause.

Brian
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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

GNOME Marketing Team:

On April 6th, I proposed a "GNOME Free Agent" t-shirt which would
highlight the humanitarian aspects of being a GNOME volunteer.

I have been working with Mike (Dongyun) Lee and Diki Niwatori to
put together a t-shirt mock-up.  Refer here:

  http://www.sheepfiends.com/gngt-olpc.png

After discussion, we decided to make the image mono-color.  While a bit
less exciting than the full-color version, it is less busy and will be
easier and less expensive to print.

Does this look good to people?  Does anyone have any comments
about the design or how to improve things further?

Thoughts?

Brian


On 04/06/10 15:08, Brian Cameron wrote:


GNOME Marketing Team

Over the past several months, I have been trading emails with the OLPC
and SugarLabs folks about an opportunity to create a t-shirt to
promote that GNOME free software benefits humanitarian projects like
OLPC and Sugar Labs, and to provide a nice reward for volunteers within
the GNOME community. Based on my rough textual design ideas I have
gotten permission from both OLPC and SugarLabs to go ahead with using
their logos in this way, though they obviously want to review a final
mock-up of what the t-shirt will look like before giving a formal
go-ahead.

So, I have been thinking of creating a "GNOME Free Agent" t-shirt. I
like this name since "Free Agent" is a fun play on words and can be
interpreted in different ways including being an independent GNOME
volunteer.

Dongyun Lee (http://dongyunlee.com/) does artwork for OLPC and has
volunteered to provide artwork to use on the t-shirt for no charge
(though he does want 2 free t-shirts for himself and his wife which
seems reasonable). Rather than a photograph of children using OLPC
units (photographs are hard to make look nice on tshirts), he suggested
using some of his OLPC line art. For example, you can see some work he
did for OLPC here:

http://www.sugarlabs.org/index.php?template=page&page=learners

Both Dongyun and myself think this particular image would work nicely
on a t-shirt:

http://dongyunlee.com/imgsrc/il/il24_11.jpg

Dongyun has volunteered to create some custom artwork for this t-shirt
if we can provide direction. Some people I have shown this image to
think it is a bit too busy, so perhaps something a bit toned down would
be better. Thoughts?

With the photo would appear the following text:

[GNOME Logo] Free Software - Powering [OLPC logo] & [Sugar Labs logo]

Perhaps some additional text under the photograph or under the logo
would be nice like "Helping previously marginalized children throughout
the developing world learn, achieve and begin to transform their
communities"

I was thinking that we could make two versions of the t-shirt. One
version to sell for $20 that has nothing on the back. A second version
will have the following text on the back and would be given away for
no-charge to volunteers who work on GNOME but do not work for a company
that works on GNOME. People who work on GNOME for a company would pay
$25 for the second version of the tshirt with this text on the back:

Free Agent
GNOME Free Software Volunteer

I am hoping that people on the marketing-list can help with:

1) What do people think of this proposal? Any ideas on how to further
improve it?
2) As I mention above, Dongyun is agreeable to creating an image that
is more focused on the relationship between GNOME, SugarLabs, and
OLPC. Any ideas or direction that we could give to Dongyun would
be helpful.
3) Perhaps the proposed image above is a bit too busy. Do people have
suggestions on whether the image created for this t-shirt should be
changed? Should less colors be used for an image intended for a
t-shirt, for example?
4) I need someone with graphic design skills to put together a mock
up image of the t-shirt to help facilitate moving this forward.
Can anyone help?

Thanks,

Brian



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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

GNOME Marketing Team:

On April 6th, I proposed a "GNOME Free Agent" t-shirt which would
highlight the humanitarian aspects of being a GNOME volunteer.

I have been working with Mike (Dongyun) Lee and Diki Niwatori to
put together a t-shirt mock-up.  Refer here:

  http://www.sheepfiends.com/gngt-olpc.png

After discussion, we decided to make the image mono-color.  While a bit
less exciting than the full-color version, it is less busy and will be
easier and less expensive to print.

Does this look good to people?  Does anyone have any comments
about the design or how to improve things further?

Thoughts?

Brian


On 04/06/10 15:08, Brian Cameron wrote:


GNOME Marketing Team

Over the past several months, I have been trading emails with the OLPC
and SugarLabs folks about an opportunity to create a t-shirt to
promote that GNOME free software benefits humanitarian projects like
OLPC and Sugar Labs, and to provide a nice reward for volunteers within
the GNOME community. Based on my rough textual design ideas I have
gotten permission from both OLPC and SugarLabs to go ahead with using
their logos in this way, though they obviously want to review a final
mock-up of what the t-shirt will look like before giving a formal
go-ahead.

So, I have been thinking of creating a "GNOME Free Agent" t-shirt. I
like this name since "Free Agent" is a fun play on words and can be
interpreted in different ways including being an independent GNOME
volunteer.

Dongyun Lee (http://dongyunlee.com/) does artwork for OLPC and has
volunteered to provide artwork to use on the t-shirt for no charge
(though he does want 2 free t-shirts for himself and his wife which
seems reasonable). Rather than a photograph of children using OLPC
units (photographs are hard to make look nice on tshirts), he suggested
using some of his OLPC line art. For example, you can see some work he
did for OLPC here:

http://www.sugarlabs.org/index.php?template=page&page=learners

Both Dongyun and myself think this particular image would work nicely
on a t-shirt:

http://dongyunlee.com/imgsrc/il/il24_11.jpg

Dongyun has volunteered to create some custom artwork for this t-shirt
if we can provide direction. Some people I have shown this image to
think it is a bit too busy, so perhaps something a bit toned down would
be better. Thoughts?

With the photo would appear the following text:

[GNOME Logo] Free Software - Powering [OLPC logo] & [Sugar Labs logo]

Perhaps some additional text under the photograph or under the logo
would be nice like "Helping previously marginalized children throughout
the developing world learn, achieve and begin to transform their
communities"

I was thinking that we could make two versions of the t-shirt. One
version to sell for $20 that has nothing on the back. A second version
will have the following text on the back and would be given away for
no-charge to volunteers who work on GNOME but do not work for a company
that works on GNOME. People who work on GNOME for a company would pay
$25 for the second version of the tshirt with this text on the back:

Free Agent
GNOME Free Software Volunteer

I am hoping that people on the marketing-list can help with:

1) What do people think of this proposal? Any ideas on how to further
improve it?
2) As I mention above, Dongyun is agreeable to creating an image that
is more focused on the relationship between GNOME, SugarLabs, and
OLPC. Any ideas or direction that we could give to Dongyun would
be helpful.
3) Perhaps the proposed image above is a bit too busy. Do people have
suggestions on whether the image created for this t-shirt should be
changed? Should less colors be used for an image intended for a
t-shirt, for example?
4) I need someone with graphic design skills to put together a mock
up image of the t-shirt to help facilitate moving this forward.
Can anyone help?

Thanks,

Brian



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Re: Mobile Funding - Update

[Brian Cameron]

Bharat:

Perhaps to encourage people to donate via Mobile, we could give away
some special thing to people who donate.  Perhaps people who donate
via mobile is given a special URL where they can download a GNOME
background that looks nice and advertises that the person supports
GNOME in a special way, or something.

If we provide something nice, but free, in exchange for donating via
mobile that might encourage people to donate in this way.

Brian


On 05/12/10 08:40 AM, Bharat Kapoor wrote:

Dear All

A gentle reminder - please comment on the Project Plan or provide your
approval for me to move ahead.

Once I have a go decision - I will work on conferences between end of
May till the next 3 months and coordinate the mobile process.

Regards
Bharat

On Tue, May 4, 2010 at 6:45 PM, Bharat Kapoor <3.kap...@gmail.com
> wrote:

Dear All

I have updated the Project plan for the Pilot, which I feel
comfortable that we can achieve in the next 3 months. If successful
will make a it a permanent feature and also investigate Europe and
other high open source concentrations areas next?

Please take a look at the Project Plan section towards the end @:
http://live.gnome.org/GnomeFundRaising

Feedback requested:

   1. Is this good enough to go? or do we need more planning or need
  to explore additional channels?
   2. Have we picked the right conferences - is there any conference
  that we missed between May end through Aug end?
   3. Should we list ourselves on: Qnation & Wecaretoo?
   4. Do we have a booth the the conferences listed, if not does
  anyone have a contact at these conferences, if not I shall
  contact them.

Best Regards
Bharat






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Re: Mobile Funding Plan - Please comment

[Brian Cameron]

Bharat:


The mobile funding plan is posted at:
http://live.gnome.org/Gnome Fund Raising

Please comment either in mail or embed your comments in the wiki itself.

Also please sign up for what you can help with.


While I agree that handing out cards at events and encouraging people
to donate is a good way to advertise, I would like to see more ways of
advertising the various mobile campaigns.

Shouldn't we have banner ads on popular GNOME websites (like planet,
the GNOME Amazon/Google websites, etc.), send emails to various GNOME
users groups, and reach out to people who might not be attending
conferences?

Since the GNOME Foundation is a not-for-profit charity, I would think
that we would be able to find lots of ways to advertise for free or
inexpensively.  There are many opportunities for non-for-profits to get
free advertising.  For example:

http://techcrunch.com/2009/03/27/special-youtube-ads-earn-nonprofit-1-in-a-single-day/
http://www.wecaretoo.com/
http://qnation.com/index.php?contentID=778
http://www.fallsradio.com/Free_Advertising_Policy.html

And many many more...

I would think a mobile campaign would be more successful if we did more
to get the word out.  Just telling people at conference is preaching
to the converted.

Brian
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Re: GNOME Free Agent T-shirt Proposal

[Brian Cameron]

Thanks for the positive responses, but I really need someone with
graphic design skills to help make this happen.  I am hoping that
we can get this done in time to make the t-shirts available at
GUADEC and Dongyun is awaiting a mock-up before he does additional
work putting together the graphics.

Are there any graphic designers out there who could help with this?

Brian


On 04/ 6/10 03:08 PM, Brian Cameron wrote:


GNOME Marketing Team

Over the past several months, I have been trading emails with the OLPC
and SugarLabs folks about an opportunity to create a t-shirt to
promote that GNOME free software benefits humanitarian projects like
OLPC and Sugar Labs, and to provide a nice reward for volunteers within
the GNOME community. Based on my rough textual design ideas I have
gotten permission from both OLPC and SugarLabs to go ahead with using
their logos in this way, though they obviously want to review a final
mock-up of what the t-shirt will look like before giving a formal
go-ahead.

So, I have been thinking of creating a "GNOME Free Agent" t-shirt. I
like this name since "Free Agent" is a fun play on words and can be
interpreted in different ways including being an independent GNOME
volunteer.

Dongyun Lee (http://dongyunlee.com/) does artwork for OLPC and has
volunteered to provide artwork to use on the t-shirt for no charge
(though he does want 2 free t-shirts for himself and his wife which
seems reasonable). Rather than a photograph of children using OLPC
units (photographs are hard to make look nice on tshirts), he suggested
using some of his OLPC line art. For example, you can see some work he
did for OLPC here:

http://www.sugarlabs.org/index.php?template=page&page=learners

Both Dongyun and myself think this particular image would work nicely
on a t-shirt:

http://dongyunlee.com/imgsrc/il/il24_11.jpg

Dongyun has volunteered to create some custom artwork for this t-shirt
if we can provide direction. Some people I have shown this image to
think it is a bit too busy, so perhaps something a bit toned down would
be better. Thoughts?

With the photo would appear the following text:

[GNOME Logo] Free Software - Powering [OLPC logo] & [Sugar Labs logo]

Perhaps some additional text under the photograph or under the logo
would be nice like "Helping previously marginalized children throughout
the developing world learn, achieve and begin to transform their
communities"

I was thinking that we could make two versions of the t-shirt. One
version to sell for $20 that has nothing on the back. A second version
will have the following text on the back and would be given away for
no-charge to volunteers who work on GNOME but do not work for a company
that works on GNOME. People who work on GNOME for a company would pay
$25 for the second version of the tshirt with this text on the back:

Free Agent
GNOME Free Software Volunteer

I am hoping that people on the marketing-list can help with:

1) What do people think of this proposal? Any ideas on how to further
improve it?
2) As I mention above, Dongyun is agreeable to creating an image that
is more focused on the relationship between GNOME, SugarLabs, and
OLPC. Any ideas or direction that we could give to Dongyun would
be helpful.
3) Perhaps the proposed image above is a bit too busy. Do people have
suggestions on whether the image created for this t-shirt should be
changed? Should less colors be used for an image intended for a
t-shirt, for example?
4) I need someone with graphic design skills to put together a mock
up image of the t-shirt to help facilitate moving this forward.
Can anyone help?

Thanks,

Brian


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GNOME Free Agent T-shirt Proposal

[Brian Cameron]

GNOME Marketing Team

Over the past several months, I have been trading emails with the OLPC
and SugarLabs folks about an opportunity to create a t-shirt to
promote that GNOME free software benefits humanitarian projects like
OLPC and Sugar Labs, and to provide a nice reward for volunteers within
the GNOME community.  Based on my rough textual design ideas I have
gotten permission from both OLPC and SugarLabs to go ahead with using
their logos in this way, though they obviously want to review a final
mock-up of what the t-shirt will look like before giving a formal
go-ahead.

So, I have been thinking of creating a "GNOME Free Agent" t-shirt.  I
like this name since "Free Agent" is a fun play on words and can be
interpreted in different ways including being an independent GNOME
volunteer.

Dongyun Lee (http://dongyunlee.com/) does artwork for OLPC and has
volunteered to provide artwork to use on the t-shirt for no charge
(though he does want 2 free t-shirts for himself and his wife which
seems reasonable).  Rather than a photograph of children using OLPC
units (photographs are hard to make look nice on tshirts), he suggested
using some of his OLPC line art.  For example, you can see some work he
did for OLPC here:

  http://www.sugarlabs.org/index.php?template=page&page=learners

Both Dongyun and myself think this particular image would work nicely
on a t-shirt:

  http://dongyunlee.com/imgsrc/il/il24_11.jpg

Dongyun has volunteered to create some custom artwork for this t-shirt
if we can provide direction.  Some people I have shown this image to
think it is a bit too busy, so perhaps something a bit toned down would
be better.  Thoughts?

With the photo would appear the following text:

  [GNOME Logo] Free Software - Powering [OLPC logo] & [Sugar Labs logo]

Perhaps some additional text under the photograph or under the logo
would be nice like "Helping previously marginalized children throughout
the developing world learn, achieve and begin to transform their
communities"

I was thinking that we could make two versions of the t-shirt.  One
version to sell for $20 that has nothing on the back.  A second version
will have the following text on the back and would be given away for
no-charge to volunteers who work on GNOME but do not work for a company
that works on GNOME.  People who work on GNOME for a company would pay
$25 for the second version of the tshirt with this text on the back:

   Free Agent
   GNOME Free Software Volunteer

I am hoping that people on the marketing-list can help with:

1) What do people think of this proposal?  Any ideas on how to further
   improve it?
2) As I mention above, Dongyun is agreeable to creating an image that
   is more focused on the relationship between GNOME, SugarLabs, and
   OLPC.  Any ideas or direction that we could give to Dongyun would
   be helpful.
3) Perhaps the proposed image above is a bit too busy.  Do people have
   suggestions on whether the image created for this t-shirt should be
   changed?  Should less colors be used for an image intended for a
   t-shirt, for example?
4) I need someone with graphic design skills to put together a mock
   up image of the t-shirt to help facilitate moving this forward.
   Can anyone help?

Thanks,

Brian
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Re: Guadec and Dutch government plans for OSS and desktop

[Brian Cameron]

Sanne:


We've had contact briefly about usabillity. I agree with you that this
is something that would be of interest for any government, and I want to
have a talk about this in the pre-conference. Can you help me getting
the GNOME people who are knowledgable about this to prepare something
for the pre-conference? That would be really great. I've also had
contact with your Colleague Willie Walker (who pointed me to Javier
Martinez) about this. I'm hoping I can get someone from ONCE to talk
about this as well.


Although I do promote accessibility, I am probably not well enough
informed to help put together much for such a formal presentation.

I would think that having this discussion on the
gnome-accessibility-l...@gnome.org mailing list would be a better place
to seek such help than on the GNOME marketing-list.

Peter Korn (peter.k...@oracle.com) has done some significant work with
the AEGIS project in Europe, so he has experience dealing with a11y
and European governments.  But I know that Willie has already given
you that pointer.

Brian
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Re: Emergency marketing team meeting

[Brian Cameron]

Sri/Jason:


I don't know about you guys, but I'm still not clear what came out of
the UX hackfest.  Which would automatically make me agree with the
below.  Furthermore, I don't understand how within the 6 month time
period that you will have all the user testing, addressing regression
(gnome shell for instance has no applets, I consider that a regression
regardless of whether it is a good thing or not and finally documentation.


I agree.  The GNOME community is not like some other desktops where a
central design team drives overall desktop requirements.  Instead, those
in the GNOME Usability team tend to propose ideas and shape direction
in an ongoing dialog with the overall community and specific project
maintainers.  In any volunteer community there are a wide array of
opinions, so it is unrealistic to put too much weight on the ideas from
any one individual.  To what degree any proposal from the UX hackfest
becomes reality will depend on many factors, and any ideas proposed may
take time to implement and might influence long term design more than
an initial GNOME 3.0 design.

I do agree that that is a real concern that people outside of the GNOME
community may not understand this and may get confused, or expect
features which may never leave the prototype or proposal stage.  There
may be a need to set expectations properly and to ensure that we
communicate that events like the UX Hackfest are forums for free
thinking and prototyping - not necessarily reflective of what will
actually be delivered.  Design, after all, tends to go through many
iterations before it becomes reality.

Brian
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Re: Mobile Giving Foundation

[Brian Cameron]

Paul:


I think we should do this and use the $300 to try taking donations via
text message.


The board also thought this was a good opportunity.  However, in order
for such a mobile campaign to work well, there needs to be some plan
to make the public aware that they can donate via this mechanism.

I can imagine that social networking tools such as Facebook, MySpace,
and LinkedIn could be used to get the message out.  Also, making use
of things like our Amazon Store.  But, I could imagine that we could
do more than even this (press releases, ads, etc.).

While $300 is not a lot to spend, it does seem that if the GNOME
marketing team plans to make use of this sort of tool that we need some
sort of plan in place about how we will get the word out.  Shouldn't
the GNOME marketing team put together at least a skeleton of a plan
together before we spend the money?  Otherwise, I worry we will just
spend the $300 and it will just go unused.

Brian



Combined with your message about the declining Friends of GNOME
donations (taking out the one time donation we had last month) this
might help kickstart it again.

In a perfect world, I'd like us to to wrap up the Sysadmin banner and
get that launched and do this at the same time.  I know Lucas had
volunteered to try and finish that, but with the birth of his child, I'm
assuming he'll be away for a bit.  (I'll send a separate email on this
to try and get this finished).

Paul

On Tue, Mar 2, 2010 at 11:46 AM, Stormy Peters mailto:sto...@gnome.org>> wrote:

Marketing list folks,

How should I interpret the absolute silence in response to this
proposal?

a) We don't want $300.
b) Let's use the $300 to try taking donations via text message for 3
months.
c) I'd rather we spent the $300 on __.

Stormy


On Thu, Feb 18, 2010 at 2:26 PM, Stormy Peters mailto:sto...@gnome.org>> wrote:

We discussed this in the GNOME board meeting.

The board thinks it's a good idea to explore new opportunities
like this and there's $300 the marketing team can use for this.
(Or any other activities that are appropriate.)

They did bring up the issue that we should have a plan for how
we plan to get out the word. I agree with that. How are we going
to advertise the fact that people can donate via text?

So it's up to us, the marketing team, to decide if we want to do
this and if so, how.

Stormy


On Wed, Feb 17, 2010 at 11:04 AM, Stormy Peters
mailto:sto...@gnome.org>> wrote:



On Wed, Feb 17, 2010 at 10:14 AM, Bharat Kapoor
<3.kap...@gmail.com > wrote:

Hi Stormy

I will respond to this question in two steps.

Part 1
Breakeven - we need around 11 people giving 10 bucks for
the 1st 3 months to breakeven.

Part 2
I think we should treat this as a pilot as we dont even
know how our members will respond there will be an
acceptance period and we should take the 300 bucks we
pay them over 3 months as Capital Expense. At the end of
3 month we should be in a position to decide further if
this works or not - my assumption is that if we have
around 20 folks giving we should be in good shape and
since this is Tax free donation - we should send them
receipts so technically it willo cost them between $7
and $7.50 to make a donation of $10 to Gnome.


+1 to investing $300 to see if it works. We'll have to make
sure everyone is ready to advertise it on
Planet/Identica/Twitter/Facebook, etc.

What do others think?

Stormy




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Re: Campaign Proposal

[Brian Cameron]

Nelson:


As I suggested before, why don't we pick animals that have recovered
from being extinct, such as the bald eagle, the grizzly bear, the
gray wolf, the green sea turtle, or the Florida panther?


Did we had a role in that recovery? That option doesn't provide it.
While we can act on a positive way, actually doing something, we should
turn out backs to it and go for the easier way? That's a fine a example
we give to our free contributors. Messes with my ethical senses. I do
like victory knots on my belt, but only if I contributed for them.
Why should we advertise other people's work? Do we benefit anything from
it?


Many people will likely not understand the connection between the image
of an animal with the cause unless it is explained to them.  For
example, I wasn't aware that most of the animals mentioned were
particular in danger until they were mentioned in this discussion.

So, I imagined that the campaign would include information to accompany
the release which would explain the connection, to provide people with
links to promote the cause, and to encourage people to donate.  I think
the message could work regardless of whether the image is of a
particular animal that is currently endangered with instructions on how
to help, or if the image is of a "saved" animal with instructions on
how to help save other endangered animals.  As long as the information
provided to the users is honest and works to promote a good cause, I
would think people would be empathetic.

I wanted to raise my concerns about using the image of an endangered
animal for people to think about.  But, I would just ignore my concerns
since it seems that others don't feel that this is a real issue to
worry about.


That doesn't sound like a cause to me, just some plain cheap obtained
interest. We should show commitment (as our developers show to us), and
not trying to cut some slack on other peoples work.


I don't think anyone is suggesting that we take advantage of other
people's work in any bad or malicious way.

Brian
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