The story made me a bit emotional, though I'm not at all a person with
pessimism or negative mind- set. Where most people feel a bit skeptic
and hesitant to take or accompany a blind people during traveling,
these two ladies during  their travel itself, started their thinking
to make visually people enjoy traveling in its true sense.

amazing...

Thanks,
Sudeshna Bhattacharya

On 4/4/18, avinash shahi <shahi88avin...@gmail.com> wrote:
> Thank you Sameer for pasting this for me, I'm sharing the report on AI list.
>
>
> ---------- Forwarded message ----------
> From: Sameer <sameer.la...@gmail.com>
> Date: Tue, 3 Apr 2018 23:10:38 +0530
> Subject: Re: Need this article from business standard
> To: avinash shahi <shahi88avin...@gmail.com>
>
>
> An eye retreat
> Two women have designed a website for the visually impaired where they can
> make their own travel itinerary and embark on a journey of exploration
>
> Sneha Bhattacharjee
> Last Updated at March 31, 2018 19:25 IST
>
>
> Divya Saxena
> and
> Ritu Sinha
> were two successful creative heads of a leading advertisment agency till
> about a year ago. On a trip to Europe sometime last year, as they were
> having
> a leisurely cup of coffee at breakfast, they saw two visually impaired men
> enter the restaurant seeking their way to the washroom. “As the waiter
> guided
> them through the tables, Ritu and I were struck at how we had not
> encountered a single visually-impaired tourist in our 20-25 days long trip,”
> says Saxena.
>
>
> This got them thinking and researching: Were any tours or packages curated
> specially for the visually impaired? “As we expected, there was hardly
> anything
> online. However, there was quite a lot of data showing there was a sizeable
> population of such tourists around the world,” says Sinha, adding their
> conversation
> during office breaks and post-work hours increasingly began to veer towards
> creating something for this (visually impaired) section of the population.
> That led to the founding of
> BAT Travels.
>
> Not that they weren’t aware of the pitfalls. A
> travel website
> for the visually impaired where they could get to pick their own packages
> was an untried and untested idea in the country. “A look at our site would
> make
> you think there’s nothing particularly special about it — but it has been
> designed for our target audience,” says Saxena, adding that their site is
> WCAG2.0
> accessible — that is, a visually impaired person can navigate their way on
> the site easily.
>
> Quitting their jobs at the peak of their career to start something of their
> own was both exhilarating and overwhelming. “We knew it wouldn’t be easy to
> raise funding so we boot-strapped on our own and put our life’s savings into
> it,” says Sinha. “It’s not like we had a lot of money in the banks,” adds
> Saxena.
>
> In order to give the visually impaired the joy of travel and get them to
> experience the feel of a place, it was important that someone close be there
> to
> guide them. “Our tour batches usually consist of 10-15 people — a mix of the
> visually impaired as well as those who can see,” says Saxena. It is the
> sighted
> who become the eyes and ears of the visually impaired. Saxena and Sinha
> accompany the groups on every tour. “We have taken four trips so far and are
> going
> on our fifth one to Jim Corbett,” says Sinha.
>
> visually impaired tourists
>
> One of the travellers being made to experience the carvings on a door in the
> bylanes of Varanasi
>
> From river rafting in Rishikesh to paragliding in Kamshet (near Mumbai), and
> even experiencing the making of Benarasi saris in a weavers’ colony in
> Varanasi,
> Saxena and Sinha attribute their successful journeys to the people who have
> been a part of their tours — both the sighted and the visually impaired. “At
> first, it is difficult to initiate a conversation but then they themselves
> start cracking jokes — about their challenged sight, thus breaking the ice,”
> says Saxena. “For the sighted people, it is a different experience. They
> come to us with their children and say they want to be part of such tours to
> sensitise
> their children about all kinds of people they might encounter in life,” she
> says.
>
> Every trip is a learning experience for Saxena and Sinha, who are now eyeing
> an international tour package for the visually impaired and also looking to
> grow their groups. “People don’t come to us with money on their mind. Our
> packages are so designed that most people spend more on ticketing than our
> travel
> plans,” says Sinha. “All they want is to experience the joy of travelling
> and we try and ensure that they have the true experience,” she adds.
>
> Ensuring the visually impaired get permission to participate in activities
> they normally wouldn’t be allowed to, is a challenge that both the women
> face
> with positivity. “It took us a lot of convincing to get our group to do
> river rafting at Rishikesh but we ensured that all the safety checks were in
> place
> to avoid any mishap,” says Saxena.
>
> Recalling an incident from their recent trip to Varanasi, they recount with
> gratitude how much the visually impaired have taught them. “While walking
> through
> the by-lanes in a weavers’ colony, we came across a snake charmer. A
> 60-year-old visually impaired woman was walking in front of us. While all of
> us just
> stood there terrified of the snake, when we told the woman what we had just
> seen, she wanted to ‘feel’ the snake. We were taken aback but the snake
> charmer
> got her to hold the snake, reassuring us all the time as we clicked pictures
> of the two of them,” recalls Sinha, adding how scared they were but there
> was not a hint of fear on the face of the visually-impaired woman as the
> snake writhed sinuously. It was a moment of tactile truth.
>
>
> Regards
> Mr. Sameer Latey
> Mumbai, India
> -----Original Message-----
> From: avinash shahi
> Sent: 03 April, 2018 4:54 PM
> To: Sameer
> Subject: Need this article from business standard
>
> Hi Sameer, please find time and paste this story in the body-mail for me?
> Thanks in advance.
> http://www.business-standard.com/article/current-affairs/an-eye-retreat-118033100546_1.html
>
> --
> Avinash Shahi
> Doctoral student at Centre for Law and Governance JNU
>
>
>
>
> --
> Avinash Shahi
> Doctoral student at Centre for Law and Governance JNU
>
>
>
>
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