Hi,

If include_zero_impressions is false, report output will not include rows 
where all specified metric fields are zero. Thus, even if this header is 
false and the Impressions of a row is zero, the row is still returned in 
case any of the specified metric fields have non-zero values. Setting zero 
impression to false is equivalent to impression > 0 in where clause. For 
more information please check this 
<https://developers.google.com/adwords/api/docs/guides/zeroimpression-structure-reports#including_zero_impressions>
 
guide.

Thanks,
Milind, AdWords API Team.

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