Hey all! As the debate about the best way to describe our platform has 
spread across a fair number of coworking groups on fb, I wanted to also get 
some feedback from you, the amazing google group :)

*The question:*

The debate over the last few weeks, as we redesigned our new homepage 
<https://included.co/>, is what resonates better with other coworking 
spaces.

When referring to our platform, should we be saying it's a '*whitelabel 
member benefits platform*' or a '*brandable member benefits platform*'?

A third contender was also 'unbranded member benefits platform'.

So I ask you, fellow coworking enthusiasts, which do you ❤️/🤬 and why?

*Background story: *

We recently announced that included.co was 'going invisible 
<https://included.co/going-invisible/>'. 

 

Ideally we're allowing our platform to be completely integrated within 
coworking space software/websites/apps without mentioning our company 
anywhere.


I go into some of the reasons behind this decision in the announcement 
above, but the short-and-sweet version is this:

 

*As we exist to empower entrepreneurship through communities like yours, 
> it's therefore your brand that matters, and not ours.*


*Thanks again for your feedback, and for running amazing entrepreneurial 
communities! *

*If there are any other questions or critical feedback you'd like to share 
please do, and I'll do my best to address them. *

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