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The Mafia arrived in the U.S. with the great wave of Italian immigrants who
came to the New World in the late 19th and early 20th century. It's a direct
lineal descendent of the Sicilian organization though transformed by American
mores and modern corporate methods.
Organized crime experts such as journalist Jerry Capeci rank the Mafia as the
most dangerous and resilient criminal organization in the world.
"In the past few decades, when every other social institution in America has
either been shattered or changed forever, the Mafia has continued to thrive,"
writes Capeci in his book Goombatta. "Like a virulent parasite, it has
adapted to the host body, fastening on whatever the law or social convention
allowed: organized kidnapping was abandoned for rum-running during the
Prohibition, bootlegging was replaced by the black market during World War
II, which was replaced by illegal gambling and narcotics trafficking, and so
on."
A coalition of 24 separate groups (each known as a "family") of organized
criminals, the Mafia mainly reside in New York. Law enforcement estimates its
annual take at $60 - $100 billion a year.
Organized crime began its infiltration of the porn industry in the 1960s.
Grand juries in New York and Bexar County, Texas said in the early '70s that
organized crime controlled 90% of America's hardcore pornography business.
The 1976 Task Force on Organized Crime of the National Committee on Criminal
Justice Standards and Goals said: "Organized crime is believed to be in all
aspects of the pornography industry: literature and films of all types (i.e.,
hard core, soft core, art, 16mm magazines, books), sexual devices, "service
establishments (including live sex shows), production, wholesaling and
retailing, and distribution."
In 1978, a group of law enforcement officers, coordinated through the
Investigative Services Division of the Washington D.C. Police Department,
found a high level of criminal control of the sex industry because of the
billions of dollars involved and the low priority police and DA's gave
obscenity enforcement. The imposition of minimal fines and no jail time upon
random convictions resulted in a low-risk high-profit endeavor.
The 1978 Federal Bureau of Investigation Report Regarding the Extent of
Organized Crime Involvement in Pornography concluded: "...Organized crime
involvement in pornography...is significant, and there is an obvious national
control directly and indirectly by organized crime figures... Few
pornographers can operate in the United States without involvement with
organized crime.... The huge profits gathered by organized crime in this area
and redirected to other lucrative forms of crime, such as narcotics and
investment in legitimate business enterprises, are cause for national
concern, even if there is community apathy toward pornography."
In the 4/12/79 Washington Post, syndicated columnist Jack Anderson wrote that
"the pornography industry is controlled by organized crime. Phony names and
dummy corporations are used, but behind them are the crime bosses."
An FBI report in 1979 concluded that "a few individuals with direct
connections... with the organized crime establishment, specifically, Cosa
Nostra, run [national and international] porn distribution."
A spokesman for the Chicago Police Department Organized Crime Division
reported "...it is the belief of state, federal and local law enforcement
that the pornography industry is controlled by organized crime families. If
they do not own the business outright, they extract street tax from
independent smut peddlers."
The Organized Crime Division of the Washington D.C. Police Department said in
1979: "The pornography industry is characterized by a vertical distribution
and a pyramid structure with a limited number of documented distributors
within individual states. Porn is initially supplied to national distributors
who then sell to inter-state distributors who in turn distribute to
intra-state distributors.
"This limited number of pornography distributors may indicate the lucrative
profits in the distributorship and production of porn with the capability of
dictating prices to independent bookstore owners. As an example of high
profits... A magazine can be produced for approximately fifty cents;
wholesaled for five dollars and retailed for ten dollars. This computes to a
1900% profit production to consumer sale. In general, there is no competition
or price wars, which indicates price control."
The report revealed the methods used by the Mafia's pornographers to avoid
detection by law enforcement:
1. Names of corporate officers are used without the individual's knowledge or
consent.
2. Notary Publics are employed to notarize signatures without confrontation
of signees.
3. Rubber stamps of signatures are used without the authorizing individual's
knowledge.
4. Periodic changing of corporate names.
5. Controllers do not appear on corporate papers but are major stock holders.
6. Pornography entrepreneurs appear as corporate officers for a legitimate
business which may have pornography distributors as subsidiaries.
An Investigator with the Solicitor General's Office in Fulton County
(Atlanta), Georgia, Robert K. Abel, said in a report at a seminar on
obscenity conducted by the National College of District Attorneys in November
of 1981: "The tremendous profits that are made (by organized crime) in the
pornography business are used in several ways.
"1. A large portion of the profits are taken by the top people within the
organizations in the form of salaries and fringe benefits.
"2. Much of the money made stays within the organization because of constant
expansion and the large overhead costs of maintaining warehouses, stores,
inventories...
"3. Money is invested in legitimate businesses such as real estate, record
companies, night clubs, restaurants and others.
"4. A percentage of the profits is funneled into other illegal ventures
including drugs, gambling and loan sharking."
A police captain in Fayetville, North Carolina told the 1986 Meese
Commission, "Left unchecked, organized crime, in a traditional sense, can
suck the lifeblood out of a community. Many times, their enterprises have
been viewed as "service" oriented or victimless crimes. However, it tears at
the moral fiber of society and through unbridled corruption, it can weaken
the government."
 In his 1986 book Porn Merchants, Professor Gary W. Potter of the
Administration of Justice department at the Pennsylvania State University,
wrote "that any business that offers such a large flow of hard cash, little
competition from "respectable" businesses, and a clandestine environment,
would inevitably attract organized crime."
Cash businesses such as porn allow the mob to introduce money earned from
drugs and other illegal schemes into the general economy. Joseph, Anthony and
Louis Peraino, for instance, used profits from Deep Throat to build a vast
financial empire in the 1970s that included, according to the FBI, "ownership
of garment companies in New York and Miami, investment companies... The
Perainos also may have used profits from Deep Throat to finance drug
smuggling operation in the Caribbean." (LAT 6/13/82)
The Peraino family, the Mafia's leading direct producer of porn, emerged out
of the bloody Brooklyn gang bang of 1931 known as the Castellammarese War.
Named for one of the factions - immigrants from the town of Castellamare del
Golfo in Sicily - it was the first great Mafia power struggle in America.
Such legendary mobsters as Lucky Luciano and Vito Genovese rode to power on
the killings.
Among those who died was Giuseppe Peraino, a member of the Profaci crime
family which became part of the Colombo family. Giuseppe left a wife Grazia
and two sons, Anthony, 16, and Joseph, 5, who later produced and distributed
the most profitable film of all time - Deep Throat. In the same year as his
father died, a prosecutor charged Anthony with committing homicide by auto.
As with his next six arrests, Anthony escaped conviction.
Law enforcement considers the late Anthony and his brother Joseph as "made"
members of the Colombo crime family. Officers call the brothers "Big Tony"
and "Joe the Whale" for they each weigh about 300 pounds.
An initiated member of the Colombo Mafia family in New York, Anthony Peraino
jumped in at the start of the burgeoning porn business, which became
organized crime's biggest new moneymaker after drugs. Since the early '70s,
pornographers have grossed at least a billion dollars a year. Law enforcement
estimates the Mafia's take as about half.
In the late 1960s, Peraino and the Colombo family led Cosa Nostra into porn.
John "Sonny" Franzese, a Colombo member, began supplying 8-millimeter
hardcore stag movies to the coin-operated peep show machines in sex shops
around New York's Time Square. The Colombo family soon controlled its own
plant for processing 8mm movies - All-State Film Labs in Brooklyn. Anthony
Peraino's 26-year old son, Louis "Butchie" Peraino officially owned the lab.
A capo in the Bonnano crime family, Michael Zaffarano AKA Mickey Z. ran
All-State's porn operations.
Anthony Peraino and Michael Zaffarano dominated distribution of loops to
Mafia-controlled outlets in New York City. According to the FBI, they sold
their films secretly out of automobile trunks, coffee catering trucks,
unmarked warehouses, several restaurants, a chain of meat markets and a
Brooklyn candy store. Their primary sales representative was Cosmo Cangiano
from Brooklyn, whose arrest record included larceny, forgery, mail theft and
interstate shipment of stolen securities. Cangiano became "a millionaire at
least four times over" from a variety of illegal activities, according to the
sworn affidavit of an FBI agent who monitored the operations of Peraino and
Zaffarano for five years. Besides selling porn to customers in New York,
Pittsburgh, South Carolina, and Baltimore, Cosmo dealt in counterfeit Chanel
perfume, Omega wristwatches, Department of Motor Vehicle documents and such
false identification as licenses, registrations, birth certificates and
Social Security Cards. (LAT 6/13/82)
Louis Peraino entered the legitimate movie business through All-State Film
Labs. When he presided over Bryanston Distributors in its Hollywood heyday, a
company brochure said it all began in 1965 when "Mr. Peraino combined a hobby
and a deep interest in cinema techniques by forming his own motion-picture
processing laboratory All-State Film Labs, specializing in processing and
editing facilities and high-speed animation..."
Law enforcement investigators consider Louis, along with his older brother
Joseph S. Peraino, a Colombo family "associate" rather than a "made" member.
One veteran investigator echoes the consensus among his peers when he says of
Louis, "His grandfather was in organized crime, his father is in it, his
uncle is in it, his brother is in it, so he's in it. That's the way it is.
You don't get out."
That "You don't get out" theme flows through the romantic Godfather saga, the
book and movie that defines the Mafia in the minds of millions of Americans.
"A scene right out of The Godfather" was a common refrain amongst those who
talked about Louis to the LA Times for its 1982 piece on the Perainos. Many
described Louis as a Michael Corleone figure - the brightest of the Peraino
men who's driven by a desire for respectability. Actor Al Pacino portrays
Michael Corleone, the college-educated favorite son of Mafia boss Vito
Corleone (Marlon Brando), in Francis Ford Coppola's Godfather movies. Michael
wants no part of the family business but gets sucked in after his father is
shot and ultimately becomes the godfather.
"There is nothing ominous about Butchie Peraino," movie producer Frank
Avianca told the 6/13/82 LA Times. "He's a big teddy bear."
Peraino financed and distributed Avianca's 1975 movie The Human Factor, and
Sandy Howard's The Devil's Rain and Echoes of Summer. "Lou wanted to make an
image for himself as a decent man," says Howard. "He tried to build a
legitimate business."
Movie distributor Fred Biersdorf says "Louis Peraino was the best, the nicest
guy. You'd think that you had known him for years when you first met him."
Biersdorf distributed all of Peraino's legitimate movies in the Southwest
U.S.. "It was the best business relationship I've ever had."
Linda Lovelace gives a different picture of Butchie in her 1980 bestseller
Ordeal. Louis was "heavy and sloppy... What I remember most about him was his
loud mouth. He was always yelling at somebody about something. And he never
went anywhere without his bodyguard, Vinnie."
The Perainos didn't know what to do with the large profits they received from
Deep Throat. "Here were a couple of guys from Brooklyn who never had much
money before and all of a sudden they're millionaires," a lawyer who
represented the mobsters told the 6/13/82 LA Times. "The amount of money
coming in was frightening. Nobody could have handled it. Whatever you've
heard about how much Deep Throat earned, it's underestimated. I'd say that
$100 million in gross income would be underestimated, and most of it was
cash."
Dallas-based movie distributor Fred Biersdorf remembers the heady days in
Louis Peraino's New York office at 630 9th Ave. "You just wouldn't believe
the calls that Lou was getting from people who wanted a print of the movie to
watch. Prominent people, government officials. And I remember that whenever
somebody's secretary would call for them, Lou would get on the phone and say,
'Hey, if he wants a print then he can damn well call me himself.' There were
dozens of phones on the table. And at 9 o'clock in the morning there was all
this food - sandwiches and cole-slaw and bottles of wine. And Nicky and Dicky
were coming in and whispering in his ear and it was unbelievable, out of The
Godfather." (Ibid.)
An inspiration for Mario Puzo's godfather character, Carlo Gambino operated
his porno business via his lieutenant, Ettore (Terry) Zappi and Zappi's son
Anthony.
When the video cassette revolution arrived, Carlo set up companies that
handled the new business, which his family soon dominated. "Gambino was much
more circumspect about his connection to the extremely profitable field of
child pornography. His family dominated that trade, despite the reluctance of
some Gambino chieftains; their normally quiescent wives were raising hell
about being involved in a "filthy" business.
"Gambino, a premier criminal capitalist, plowed profits from crime into
cash-transaction businesses in which the proceeds of illegal activities could
be hidden. Favorites included garbage collection, vending machines, trucking,
construction, garment manufacture, restaurants, and assorted restaurant
supply companies. All of these specialized businesses were suited perfectly
for Gambino's favorite ploy, the "vertical monopoly," in which he controlled
the business, it's workers and largest customers. The potential for profit
under such an arrangement, a monopolist's dream, were breathtaking."
(Goombata, p. 77-78)
According to Jimmy Fratianno, Carlo Gambino protected Reuben Sturman.
(Demaris, 1981)
Competition can be deadly when the mob enters the game. Fighting between
mobsters over the sex industry killed at least 25 persons in the last half of
the 1970s in New York City, Long Island, upper New York State and northern
New Jersey. At stake were mob-dominated printing, distribution and sales of
X-rated books, magazines, toys, and movies in addition to control of massage
parlors and other forms of prostitution.
The book Murder Machine details the exploits of the DeMeo gang who worked for
the Gambino family. Roy DeMeo and his boss Anthony "Nino" Gaggi were made
members of the Gambinos. Nino was particularly close with Carlo Gambino and
his successor as godfather, Paul Castellano.
In the late 1960s and early '70s, Paul Rothenberg, with his partner Anthony
Argilla, dominated the processing of porno films in New York. DeMeo muscled
in on the business and on July 27, 1973, murdered Paul. "After you kill
someone, anything is possible," the 32-year old told his followers.
Over the next 15 years, Roy and his gang mowed down about 100 persons. As
well as dealing in extortion, car theft, drugs and murder, DeMeo bought and
sold porn, specializing in children and animals.
In early 1970, elements of the Colombo, Bonanno, Gambino and DeCavalcante
crime families moved from the East Coast and established porn operations in
California. As money from Deep Throat poured into organized crime through the
Perainos, the Mob increased its infiltration of the porn business. During the
mid 1970s, they engaged in extortion and violence to control independent
pornographers.
A report by the Administrative Vice Division of the Los Angeles Police
Department estimated that by 1976 organized crime controlled 80% of the Los
Angeles-based porno movie production and distribution business. "Organized
crime families from Chicago, New York, New Jersey, and Florida are openly
controlling and directing the major pornography operations in Los Angeles."
An investigative report submitted to the California Legislature by the
Attorney General of California discussed organized crime infiltration into
the pornography industry:
"In the early 1970s...four organized crime groups moved in on pornography
operations in California. They met relatively little resistance because the
weak-structured organized crime group of Southern California lacked the
strength to deter the infiltration of organized crime from the East.
"Organized crime figures first focused on production and retail operations in
California. In this effort, they established national distribution networks
and effectively resorted to illegal and unfair business tactics. The newly
arrived organized crime groups formed film duplication companies which
illegally duplicated the films of independent producers and displayed them at
nationwide organized crime controlled theaters. Faced with continued piracy
and lost profits, many legitimate producers were forced to deal with
organized crime controlled distribution companies and film processing labs.
"After gaining control of many wholesale and retail companies, organized
crime forced other independent retailers out of business through price
manipulation. Wholesale prices to independent retailers were raised while
prices to organized crime controlled outlets were lowered. Independents were
undersold by organized crime controlled outlets until lost profits forced
them out of business. Many competitors were bought out which allowed the
subsequent raising of prices in other parts of the market."
Each of the major Cosa Nostra crime families in New York maintained West
Coast representatives. In the 1970s, Robert DiBernado represented the
DeCavalcantes, Thomas Ricciardi the Colombos and William Haimowitz (William
Bittner) the Gambinos. Riccardi worked frequently with LA pornographer
William Noel Fine who operated Fine Films and Billy Fine Productions.
Haimowitz was raised by Carlo Gambino's lieutenant Ettore Zappi and said that
Zappi sent him to California to corner the porn market for the Gambino
family.
Mafia member Pasquale John Antonelli moved to California from New Jersey in
1965 and prospered from operating massage parlors and adult bookstores. He
became the nucleus of a small band of Italian-American hoods who moved to San
Diego from the Northeast. They owned a concentrated number of storefront
operations in a four square downtown block of San Diego featuring adult
bookstores, peep shows, massage parlors and hardcore movies.
Though living in Cleveland, Reuben Sturman made his presence felt in Californi
a porn, taking over the operations of Milton Luros in 1974. According to Los
Angeles Police in 1986, companies controlled by Sturman owned 580 of the 765
city’s adult video arcade machines.
During the 1970s, Sturman opened up porn distribution centers in most of
America's largest cities. His first was Cuyahoga News named for the river. As
Reuben grew, he thought more grandly. He founded Sovereign News, then Royal
News, Castle, Noble, Crown and the rest. Reuben came to regard his choice of
names as a mistake for their similarity enabled the government to trace his
network.
A store owner in San Diego, described Sturman's control of porn. "People are
afraid of him because of his power. He could just cut people off. You could
just die out there. Paranoia sets in and I'm sure he uses it to his
advantage."
Reuben structured his many companies from video production to adult
bookstores in a honeycomb of nominees, false names and dead associates to
avoid obscenity and tax prosecutions. Over the years a number of Sturman's
associates were convicted on obscenity charges and other violations of the
law, but Reuben evaded prosecution.
A 1982 Report to the Governor of Ohio named Sturman as an associate of Ettore
(Terry) Zappi - Carlo Gambino's lieutenant. Sturman ate many meals with
Carmine (The Snake) Persico, the head of the Colombo crime family in New York
now serving a 100-year sentence on his conviction for loan-sharking,
racketeering and murder.
Michael Zaffarano, a captain in the crime family of Joseph Bonanno and
Carmine Galante, operated J & G Sales and Miracle Film Releasing Corporation
of Los Angeles with partners Stuart Charles Segall and Tommy Sinnopoli -
associated with the DeCavalcante family in New Jersey.
Segall began his career in entertainment as a porn actor working for Ted
Paramore, later becoming a director and businessman. With Theodore Gaswirth
and John Holmes' manager William Amerson, Stu owned Capricorn Industries in
Beverly Hills.
Zaffarano served as president of Stu Segall Associates which had offices in
New York and Hollywood. During the 1970s, Zaffarano and Segall directed the
nationwide Pussycat Cinema chain of adult theaters. In the 1990s, Stu became
a powerful producer of mainstream entertainment, including the TV show
Renegade.
A 1975 LAPD memo said that the success of Deep Throat prompted a large
migration of major New York mob figures to Los Angeles. The report warned
that, once established in porn, the mob's next logical move would be into the
legitimate Hollywood movie business. And that's what happened.
In September of 1973, a Hollywood showbiz paper announced that "two New York
businessmen" named Louis and Joseph Peraino had established "a major new film
production and distribution company" called Bryanston, with plans for making
"at least 10 feature motion pictures within the next year."
The Perainos established Bryanston in July, 1971, shortly after creating
Damiano Film Productions. The two were "twin companies engaged in the
financing, acquisition, production and distribution of motion picture film
products of every kind, nature and gauge," according to a joint company
prospectus that Louis Peraino prepared for a New York bank. Damiano made porn
while Bryanston went legit.
One of the first movies that Bryanston financed and produced in-house (for
$600,000) was The Last Porno Flick, released in August, 1974 as The Mad, Mad
Moviemakers. Two cab-driving buddies raise $22,000 to make a porno by telling
their Italian family and friends they're making a religious movie.
Complications arise when the porno becomes a hit. The film, which bombed,
also features a Brando-esque Mafia boss. The Last Porno Flick pokes fun at
the Perainos experience with Deep Throat, which cost them $22,000 to make.
According to a Bryanston press release, the film was "based on a story and
concept by Joseph Torchio."
As Louis Peraino took his share of Deep Throat profits and turned his
attention to mainstream movies in 1973, father Anthony and uncle Joseph took
over the distribution of Throat, shifting the base of operations from New
York to a network of companies in Miami. But Louis oversaw LA area
distribution of the porno even as he pursued success in Hollywood. One of his
key Throat reps was former Brooklynite Joseph (Junior) Torchio, described by
one LAPD investigator as "the best-known trunk-buster (auto break-in artist)
in New York." In 1973, Joseph became Bryanston's director of finance.
Torchio first came to the attention of police in 1969 when, on March 14, he
set up the shooting of Mafia associate Alfred Adorno. Junior, who didn't
appear to have an IQ above room temperature, moved to LA later that year and
set up a porn production company with William Amerson and Jacob (Jack)
Molinas, described in a California Department of Justice report as a "con
man, swindler, disbarred attorney and former pro basketball player [Fort
Wayne Pistons]."
An All American at Columbia University in the 1950s, Molinas was convicted in
1963 as the "master fixer" in a point shaving scandal that rocked college
basketball in 1961. After his release from prison in 1968, Molinas moved to
Los Angeles and entered porn. He dealt with several known figures in
organized crime including Michael Zaffarano. Torchio and Molinas received
loans of $250,000 from Louis Peraino in 1973 and 1974, on which they
defaulted. With partner Bernard Gussoff, Molinas used his money to set up a
fur importing company called Berjac as a front for distributing porn.
In September of 1974, Bryanston filed a lawsuit against Molinas for
non-payment of the loan. Two months later, Gussoff was beaten to death in his
Los Angeles apartment. The murder was never solved. Less than a year later,
in August, 1975, Molinas was shot and killed as he stood with his girlfriend
in the backyard of his Hollywood Hills home. Three weeks later, Torchio, a
day before he was scheduled to talk to the feds, was struck by a car and
killed on the Las Vegas strip. All three murders appeared to be mob hits.
In 1974, trade papers like Daily Variety heralded Louis Peraino's Bryanston
as the hottest independent distribution company in the motion picture
industry. In October, 1974, the company rode a crest of hits: Andy Warhol's
Frankenstein, Return of the Dragon and The Texas Chainsaw Massacre. With
Chainsaw and Throat, Louis produced the sex and violence trendsetters of the
late 20th Century.
A prominent movie producer recalled a business meeting with Louis, saying "I
didn't know if I was negotiating for my picture or my life." During a
disagreement, "There were threats made against me... My nose was threatened,
my ears..." One respected studio executive was unnerved when an LA Times
reporter called to ask him about an experience he had with Perainos. "No
way," the executive said. "As far as I'm concerned, this phone call never
happened." Then he hung up.
Director Tom Hooper, who made The Texas Chainsaw Massacre, and Poltergeist,
begged off an LA Times interview about the Perainos and Bryanston. "All I
know is that about two months after Chain Saw was released, I heard a rumor
that Bryanston was a Mafia operation... If these guys are behind door No. 1,
then who's behind door No. 2 or door No. 3?" Other movie makers describe
Louis Peraino - who was arrested in Brooklyn in 1971 for chasing his wife
down the street with a gun - as a warm family man.
Al Ruddy, who produced The Godfather, made a 1975 animation feature Coonskin
that was distributed by Bryanston. "I knew Lou had done Deep Throat and I
know that pornography is generally controlled by certain people. It didn't
matter to me."
It didn't to most persons in Hollywood who did business with the Mafia front
company. Many knew about it, but few cared.
Paramount financed Ruddy's Coonskin. In an unusual move that smelt like a
payoff to the Mafia for their cooperation with the filming of The Godfather,
the Barry Diller operated company gave the picture to Bryanston to
distribute.
In a 1976 confidential memo, the California Department of Justice placed
Bryanston at the top of a list of "key corporations," believed to be
"controlled" by the mob. "It appears that Bryanston coordinates the
nationwide distribution of full-length films for organized crime."
Not only does Hollywood like the Mafia, but the Mafia likes Hollywood. Show
biz is not only fun, but a great way to launder money. Most movie makers will
do anything to get financing for their projects, and couldn't care less about
using proceeds from drugs. Because the law requires reports to the IRS on all
cash transactions in excess of $10,000, the immense profits of organized
crime cannot be deposited in a bank. Instead, criminals clean their money by
passing it through legitimate cash businesses like bars, parking lots and
movie companies.
An FBI agent told the LA Times in its June, 1982 series on the Perainos that
Hollywood doesn't care about dirty money. "If you find that, in general, the
people who should be your witnesses are not willing to give you the sweat off
their brow, then you realize that you are faced with a situation where there
is a community acceptance of a set of standards that might be offensive in
some areas, but not here. And we have to look at it that way, just like we
look at pornography, based on community standards. Unfortunately, we have a
set of standards about how to finance motion pictures in Hollywood that is
incredibly lax. In the last ten years or so, we've made six or seven efforts
to try to ferret our allegations of organized crime in the movie business.
And we got zero support from the industry. They don't view it as a threat.
It's good money to them. It's a way of life, condoned, even embraced. Nobody
wants to expose it."
The Perainos distributed Deep Throat between 1973 and 1976, using "checkers"
and "sweepers" who traveled the country changing aliases and meeting secretly
in hotel rooms and public restrooms to exchange information and cash. Federal
agents shadowed them, as they had all of the Perainos' porn operations since
1969.
In August, 1974, a federal grand jury in Memphis indicted Louis Peraino,
along with his father Anthony and uncle Joseph on charges of transporting
obscene materials (Deep Throat) across state lines. Damiano Film Productions
also was indicted but not Damiano for he no longer held an interest in either
Deep Throat or the production company.
"With a gun at this head" as one porn distributor put it, Damiano sold his
interest in the movie to Louis Peraino in July, 1972, for $25,000. When a
reporter said to Damiano that he'd received a lousy deal, Damiano replied, 'I
can't talk about it.' When the reporter persisted, Damiano said, 'You want me
to get both my legs broken?'" (New York Times 10/12/75)
A few years later, when mainstream director John Landis of Kentucky Fried
Movie, Animal House and Blues Brothers fame became interested in shooting a
porno, even hiring Terri Hall whose emergency appendectomy postponed the
shooting, he received a visit from two goons who told him to stay away from
the biz if he knew what was good for him. He did.
In a front page article on the mob's infiltration of the porn industry
10/12/75, New York Times journalist Nicholas Gage described brothers Anthony
and Joseph S. Peraino as the "most successful of all Mafia figures involved
in the production and distribution of hardcore films. Moreover, the great
success of these pornographic films has given several porno movie makers with
Mafia connections the money to go into the production and distribution of
legitimate motion pictures.
"Louis Peraino has used profits from Deep Throat to help establish a company
called Bryanston Distributors, which has become a major distributor of
legitimate motion pictures.
"A spokesman for Louis Peraino insisted that neither his father Anthony nor
his uncle Joseph is in any way involved in Bryanston."
A day later, a similar report published in the New York Post, headlined "How
the Mob Moved Into Times Square" linked Louis Peraino to the Mafia,
identifying him as a "reputed" member of the Colombo crime family.
Former Bryanston publicist Patty Zimmerman says that the company's Beverly
Hills Office didn't receive a single inquiry from the West Coast media
following the New York articles. Nor did the articles cause much of a stir
among Bryanston employees. "I didn’t want to know anything more than I needed
to do my job," said one employee. "I didn’t ask people who came into the
office their business..."
Two months later, Variety published a long and upbeat report on Bryanston,
making no mention of Deep Throat, the coming Memphis trial or the NY
newspaper allegations. The trades gushing coverage of Bryanston peaked in
January 1976 in a Variety article headlined "Bryanston Expanding Its
Operations."
"The Bryanston operation is seeking out producers and talent who may have the
idea but lack either the capital or the deal. Company appears willing to look
at anything beyond the fringe and take chances accordingly."
Along with Harry Reems and eight other defendants, Anthony, Joseph and Louis
Peraino went on trial in Memphis on March 1, 1976. Prosecutor Larry Parrish,
an assistant District Attorney, put together his case with help from the FBI,
the IRS, and the U.S. Justice Department organized-crime strike forces in
Brooklyn and Miami.
The government spent a million dollars to protect the moral standards of the
citizens of Memphis. Or so it seemed. But Bruce Kahmer, the attorney who
represented Harry Reems in the case, says that "it wasn't an obscenity trial
at all - it was a racketeering and tax evasion trial." After the case,
Parrish took over the Brooklyn Strike Force which only investigates organized
crime.
The prosecutor spent most of the trial describing how Deep Throat's
distribution system worked. He called more than 50 witnesses who'd worked for
the Perainos. Parrish supplemented the testimony with charts and graphs of
the operation, leading the jury through the maze step by step.
Defense attorneys offered little opposition to the government's description.
Instead, they concentrated on the issue of Deep Throat's supposed obscenity.
The prosecution showed that after the film's New York debut in June 1972, the
Perainos distributed Deep Throat in the regular fashion through shipping
prints to theaters by U.S. Mail and Parcel Post. Even though it was a federal
crime to transport an obscene movie across state lines, the risk of
prosecution seemed slight because the law contained no precise definition of
obscenity. But this changed dramatically in June, 1973, when the U.S. Supreme
Court handed down its landmark "community standards" decision on pornography.
In a five-to-four decision largely dictated by the four Nixon appointees, the
High Court removed from the language of the law the "utterly without
redeeming social value" phrase that had long been the favorite loophole for
pornographers. As a result of the new law, any prosecutor wishing to ban a
sexual work no longer had to prove that it was "utterly without" value; it
merely had to be lacking in "serious literary, artistic, political or
scientific value" to be considered obscene. In other words, Times Square and
Sunset Boulevard no longer determined censorship laws across the nation, for
now "community standards," instead of "national standards" ruled First
Amendment Obscenity cases. This meant that magazines like Playboy and
Penthouse or films like Last Tango in Paris might be banned in towns with
conservative sexual values.
A few days after the Miller ruling, police in Salt Lake City closed a theater
showing Last Tango. Jack Valenti, president of the Motion Picture Association
of America, said that it was now impossible to determine in advance whether a
film violated obscenity law because the Supreme Court's ruling created "50 or
more fragmented opinions as to what constituted obscenity." The New York
Times wrote that Miller gave "license to local censors. In the long run it
will make every local community and every state the arbiter of acceptability,
thereby adjusting all sex-related literary, artistic and entertainment
production to the lowest common denominator of toleration. Police-court
morality will have a heyday."
In Hollywood, two studios negotiating to film Hubert Selby's book about
working-class homosexuals, Last Exit to Brooklyn, abandoned the project. Art
directors for Playboy, Screw and other sex publications quickly modified
their front covers. Customers at adult bookstores across the country stood in
line to buy merchandise they feared would soon be banished from the shelves.
"The immediate effect of this decision," said Bob Guccione of Penthouse,
"will be to drive a multibillion-dollar industry underground - and that means
graft and crime in the real sense. It's the same thing as a return to
prohibition."
After Miller, pornographers who lacked the money to pay attorneys got out of
the business. "Miller made it all but impossible to distribute a film across
state lines," says Arlene Elster, who now runs a commercial plant nursery in
Northern California. "I knew the films would never get better if you couldn't
distribute them, so I gave up and got out."
The Miller decision was bad news for the distributors of Deep Throat for it
meant that they were vulnerable to federal prosecution based on the most
blue-nosed views of any Bible belt township. So the Perainos developed a new
distribution system to confound the feds. "Checkers" carried Deep Throat
across state lines to adult theaters.
Perainos reps then stayed on to count the customers and collect at the end of
the day's showings their share of the take, usually half. Sweepers moved from
checker to checker collecting money and shipping it or carrying it back to
company offices in New Jersey and Florida. Those who didn't cooperate
received threats of physical harm.
Jim and Artie Mitchell originally confined Behind the Green Door to a handful
of theaters because they feared harassment from the FBI and the Justice
Department. While getting busted for obscenity in a city like San Francisco
was a hassle, what producers mainly feared were the feds.
If a California pornographer got convicted of showing an obscene film in a
place like Cincinnati, which, after Miller, was more likely, and if the feds
could prove the person shipped the film over state lines, the pornographer
was in trouble. Defending yourself in federal court takes more time and
money, and the penalties were more severe.
With people standing in line to see Deep Throat, The Devil in Miss Jones and
Behind the Green Door, the Mafia recognized an opportunity. Through their
organization they could distribute films under the table, taking the heat off
producers, or they could copy the film and distribute it themselves. In 1973,
representatives for godfather Carlo Gambino (Robert De Salvo and James
Bochis) tried for the rights to Behind the Green Door. They told Jim and
Artie Mitchell that they could share the profits of national distribution of
Green Door 50/50 or they would simply steal the prints to the movie and cut
them out of the money altogether. The brothers refused the offer. A few weeks
later they discovered that Gambino had made hundreds of pirated versions of
the movie, creaming the market.
On April 30, 1976, the Memphis jury found the Perainos and all other
defendants guilty on conspiring to distribute obscenity across state lines.
Louis and his uncle Joseph S. Peraino received one-year prison sentences and
fines of $10,000. The judge delayed sentencing of Anthony Peraino until his
capture. The three Peraino owned companies, Bryanston, Damiano and Plymouth,
received $10,000 fines each.
A month after the trial, Bryanston closed up its West Coast office and
disappeared as quickly as it had come, leaving behind a score of puzzled
employees and a trail of debt. In addition to nearly $750,000 in taxes, the
company owed undetermined millions throughout the movie marketplace. In
August 1976, Louis Peraino made his last public statement to the movie
industry, in the pages of Variety. "Don't worry about it. I can't say more
now...but I'll be back in business."
Louis returned to legitimate entertainment in September 1977, lending $50,000
to the owner of a Los Angeles-based music company in return for a 40%
interest.
According to the LAPD, Peraino showed up at the music company office carrying
an envelope which contained a revolver and a document naming Peraino sole
owner of the company. Louis put the envelope on the desk. Upon seeing it, a
partner signed the document and went into hiding.
Peraino's $50,000 loan was in the form of a check drawn on a bank in Panama,
which eventually bounced. Louis took over the company, and milked it for cash
before moving on to establish Arrow Film & Video with offices in New York
City and Van Nuys. An LAPD officer, Sgt. Joseph Ganley, testified in the
FBI's MIPORN case that Louis Peraino on two occasions in 1979 threatened the
owners of Los Angeles-area porn film companies with "bodily harm" if they
continued to reproduce and sell prints of Deep Throat without paying the
royalties demanded by Peraino.
During his heyday in the 1970s, Michael Thevis owned about 40% of the
nation's smut business with an annual take of $100 million. He controlled his
more than 400 bookstores and theaters in the Southeast United States through
bombings, arson, extortion and murder.
Born in Raleigh, North Carolina in 1932, Thevis was raised by strict
immigrant grandparents in the Greek Orthodox Church. When other boys played
games, Mike worked for he was taught that toil, education and success were
the order of life.
He began offering pornographic materials at his newsstands in the 1960s,
expanding from publications such as Playboy and Oui to magazines and films
featuring bondage, sadism and masochism, bestiality and child porn.
Career criminal Roger Dean Underhill met Thevis in the fall of 1967 and
together they developed a profitable peep show machine that was manufactured
and distributed by two Thevis-controlled corporations, Automatic Enterprises
and Cinematics. Underwood and Thevis set fire to competitor's buildings and
even murdered a fellow Atlanta pornographer in November of 1970. A couple of
years later, they knocked off an employee who complained about his wages.
After getting paroled in January 1977, Underhill turned FBI informant in
exchange for immunity for his crimes. Due in part to his assistance,
prosecutors put together an airtight case of racketeering against Thevis.
Before the information could be given to a federal grand jury, on April 28,
1978, Thevis escaped from jail and had Underhill murdered. Michael was
arrested and confined to a federal prison in Danbury, Connecticut where he
confessed his crime to a cellmate. Thevis remains in jail to this day. His
ex-wife, sons and former secretary Laverne Bowden are thought to control many
of the pieces of his former empire.
Thevis's counterpart on the West Coast, Milton Luros, made his fortune
pirating the line of literary pornography that Olympia Press first introduced
into the U.S. in the late '60s. A former art director for several skin
magazines, Luros owned a printing press in Chatsworth, California and a
corporation known as Parliament News. He made a deal with prosecutors in 1974
to leave porn and eventually sold most of his companies to Reuben Sturman who
copied his corporate spider web structure.
Sturman's problems with the federal government began in 1964 when FBI agents
raided his Cleveland warehouse and seized 590 copies of a paperback called
Sex Life of a Cop. Sturman responded to his indictment on federal obscenity
charges by suing J. Edgar Hoover and eventually the charges against Reuben
were dismissed. For the next two decades, state, local, and federal officials
constantly raided Sturman’s warehouses. Indicted on federal obscenity charges
four more times during these years, Reuben avoided conviction on every count
and never spent a day in prison. Like John Gotti, Reuben’s stature increased
with each victory over the federal government.
Sturman created porn companies in England, France, Switzerland, Germany and
the Netherlands. He opened factories in Asia to make sex devices such as
dildos and vibrators. As early as 1974, Sturman recognized that the future of
porn lay in videotape. He put his films on video, opened retail video stores
and began distributing hardcore videos in the United States and Western
Europe. Sturman commanded 800 adult bookstores in 60 countries, 50 states and
40 foreign countries and a chain of peepshows under the name of Western
Amusements. He manufactured his own peep machines (Automatic Vending),
provided lie-detector tests for employee security (National Polygraph) and
distributed sex toys under the trade name Doc Johnson (Marche Manufacturing).
How did this son of Russian immigrants build his empire? An FBI report lays
out Sturman's methods: "…The strong-arm shakedowns of other dealers,
distributors and suppliers throughout the United States, particularly on the
West Coast. Sturman has accomplished almost a total takeover with the
assistance of Robert DiBernardo (DiBi)."
Working with DiBi, Reuben earned millions of dollars through the production
and sale of child pornography, including the magazine Lolly Tots. Sturman's
Parliament News turned out loops featuring sex with children.
Sturman hated paying taxes. During 1974 his Cleveland warehouse filled with
briefcases of cash from his retail stores and peep shows. Buying a Dutch
passport in the name of Paul Bekker, he opened several Swiss bank accounts.
He asked his eldest son David and partner Ralph Levine to sign the accounts.
Zurich police caught Reuben who told the arresting office he only wanted to
hide money in Switzerland to avoid paying U.S. taxes. Sentenced to a month in
prison, he was barred from the country for three years. Unrepentant, Sturman
sent David and a lawyer to another Swiss bank to close down an account. To
avoid creating bank transfer records, they took the money in the form of 22
gold bars and $400,000 cash.
News of Sturman's escapades prompted IRS agent Richard Rosfelder to begin a
long investigation of the Sovereign News owner, tracking Sturman's paper
empire from Switzerland to the Cayman Islands to Cleveland, discovering more
about creative corporate financing and state-of-the-art money-laundering
techniques than about porn.
After Thevis and Sturman, the third porn mogul of the 1970s was Harry Virgil
Mohney of Durand, Michigan. He imported large quantities of Euro-porn and
controlled about 60 adult bookstores, a string of massage parlors, X-rated
theaters and drive-in movies, go-go joints and a topless billiard hall.
Sharing Reuben's passion for privacy, Mohney worked closely with the Colombo
and DeCavalcante families who dominated, with the Gambinos, East Coast porn
distribution.
Since before the days of Al Capone, Chicago has hosted murderously aggressive
mob families. Midwestern hoodlums muscled their way into the burgeoning sex
business in the 1970s through extortion, arson, bombings, and murder. The
Gambino, Colombo, Bonanno-Galante and the DeCavalcante mob families ran the
show with help from locals Michael Glitta, Anthony DeFalco, Joseph "Doves"
Aiuppa, Gus Alex, James "Turk" Torello and the Anthony "Big Tuna" Accardo
family.
The Mafia exacted 50% tribute from almost all the porno shops in Chicago,
verified by frequent trips to the accounting books. Two partners who refused
to submit received threats followed up by violence. Thugs tossed a pipe bomb
through the window of one of their bookstores, and firebombed a porn
distribution center. Chicago's smut merchants promptly fell into line.
"What the speakeasies were during Prohibition," writes Clifford L. Linedecker
in his 1981 book Children in Chains, "porno is today. It is a product for
which there is a demanding market, it is handled by cash sales, and to a
large extent it is clandestine. Undertakings closed to public scrutiny allow
crime to breed much more easily than those open to inspection and control.
But the pornography trade attracts stubborn, determined men. Some of them are
willing to fight and put their lives on the line, even when they are facing
professional hoodlums and killers."
After losing thousands of dollars providing art films to their fellow
Chicagoans, Paul Gonsky and company switched to porn and rapidly bought six
theaters in Chicago and Indiana. They earned money and enemies in the mob,
who firebombed three of Gonsky's theaters. A competing company operated by a
cousin of Mafia boss Phil Alderiso opened a new X-rated theater a few blocks
from one of the theaters operated by Gonsky. On the night the new movie house
opened, a bomb blew away the entrance to Gonsky's theater.
Around noon on a crisp September day, Paul Gonsky was found lying on the
ground in a parking lot near one of his theaters in Old Town, a
three-block-long corridor of bars, arcades, head shops and strip joints. One
or more of the seven bullets that had smashed into his body shattered
Gonsky’s head.
The slaying was never solved, for among the problems investigators face with
the violence and terrorism associated with commercial sex is the reluctance
of victims and witnesses to talk. One of the first lessons learned by people
who deal with the Mafia is to keep their mouths shut.
Suspects in the slaying include mob enforcer Frank Schweihs, pornographer
Patrick "Patsy" Ricciardi (cousin of Mafia assassin Felix Alderisio) and
Gonsky's partner Steven Hal Toushin. Steve had been taken to court by Gonsky
and his other partner Jeffrey Begun for funneling money from their business
into his own pockets. Begun understood the Gonsky assassination as a message
and fled to California. Bereft of partners, Toushin put the aborted
partnership into receivership and took over the Chicago porn operation by
default.
Toushin refused to cooperate with police investigating the Gonsky slaying,
fueling their suspicion of him. In 1978, Steve switched from heterosexual to
homosexual films. Three years later he established himself in San Francisco,
leasing the Screening Room. He renamed it Savages, brought in gay films and
turned the basement into a carpeted orgy room. Movie houses in San Francisco
and Chicago became the first of what Toushin hoped would be a nationwide gay
chain.
Police suspect that Steve hired mob enforcer Frank Schweihs to murder Gonsky
in 1976 and Patrick Ricciardi in 1985. In 1990, a federal judge sentenced
Schweihs to 13 years in prison for using organized crime as a weapon to
extort money from porn store owner William Wemette.
Wemmette began leading a double life as a pornographer and FBI informant in
1971. He first made payments to the mob in 1974 when he opened his Old Town
porn shop. Street boss Joseph Lombardo, now in prison, set the figure of $250
a week. Other thugs who shook him down included Marshall Caifano, in prison,
and Louis Eboli and Albert "Obbie" Frabotta, now dead.
Chicago produced little pornography but consumed tons. The largest
distributor was Capitol News Agency owned by Reuben Sturman and operated by
Neil Traynor. Capitol controlled 80% of the distribution of porn magazines
and films in Chicago.
Porn Merchants: "The Chicago police concluded that "nearly all of the
sexually explicit magazines and films distributed here" were produced by
organized crime groups in California and New York and distributed by Reuben
Sturman through his Sovereign News conglomerate. Pornographic materials move
from Sovereign News in Cleveland, to Capitol News in Chicago (both Sturman
run companies), to Weintraub, DeFalco, Gorman and other distributors, and
eventually to the bookstores." (p. 82)
The idea of converting run down theatres in the Midwest into pornographic
adult movie houses to launder cash from other illegal rackets was the
brainchild of Chicago organized crime figure Patsy Riccardi. In 1977, he start
ed the porn movie distributor Chicago Booking Service.
Patsy was no patsy for he had close ties to the mob. A cousin of the late
Felix Alderisio, a member of Chicago organized crime, Riccardi hung out with
assassin Frank Schweihs and Las Vegas mobster Anthony Spilotro.In July 1985,
Patsy was murdered in a mob-style hit.
Chicago organized crime member Marshall Caifano owned adult bookstores in
Chicago and, as of 1977, had Reuben Sturman paying him protection money of
$500 a week. Through Mike Glitta and Anthony Juliano, Caifano collected
protection money from numerous businesses. Glitta served as the street boss
for organized crime figure Joe DiVarco.
Mike's ties to organized crime date to the 1950s. He ran B-girl strip joints
in Chicago and later embraced X-rated films and tapes. In 1982, the Chicago
Crime Commission said he supervised porn for the mob from the North Side to
the Wisconsin state line. Glitta apparently reported to labor leader and
North Side rackets boss Vincent Solano.
Anthony DeFalco and Paul Gorman ran A & A News in Chicago, which offered an
extensive bestiality collection. Gorman told two FBI undercover agents that
he could get sound projectors for Golde Coaste Specialties at a good price.
Paul said that these projectors were often "too hot to touch" and that there
might be a truck having an accident in the near future, at which time he'd
have several hundred projectors available. DeFalco described the pornography
industry as a close knit group of individuals who'd known each other for
years, and that it was almost impossible for someone new to break into the
business.
--[cont]--
-----
Aloha, He'Ping,
Om, Shalom, Salaam.
Em Hotep, Peace Be,
All My Relations.
Omnia Bona Bonis,
Adieu, Adios, Aloha.
Amen.
Roads End

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