>On-demand publishing also has the enormously important (I think) effect of >taking the censorship of New York out of publishing. You can publish a book >for $99 I think it is at www.iuniverse.com and similar sites, promote it on >the web, and have it fly or die according to whether the public, as distinct >from New York, likes it. That's important. > >Fred Reed > ======================================= >> >>http://www.lewrockwell.com/orig/north4.html >> >> Isaiah's Digital Job >> by Gary North >> >> In 1937, Albert Jay Nock wrote a chapter for his book, Free Speech and >> Plain Language. The chapter later became a classic essay in >> libertarian circles: "Isaiahs Job." Leonard E. Read of the Foundation >> for Economic Education recommended it for over two decades. You can >> still read it here. >> >> Nock argued that if you try to recruit the masses to your principled >> cause, you will fail to the extent that you try to take the moral high >> ground. If your cause is based on high principle, the masses are not >> interested, and people who can truly help you to spread the word will >> be alienated by your very promotional efforts. >> >> Nock used the biblical example of the remnant in Israel who had not >> bowed the knee to Baal. The prophet Elijah had imagined that he was >> the only person remaining in the nation who still worshiped God. Not >> so, God told him. "Yet I have left me seven thousand in Israel, all >> the knees which have not bowed unto Baal, and every mouth which hath >> not kissed him" (I Kings 19:18). The Apostle Paul cited this passage >> centuries later (Romans 11:4). Elijah believed that he was alone. He >> was not alone, but the seven thousand had not contacted him. A >> direct-mail campaign would not have helped him, Nock implied. >> >> No technology in history has ever matched the World Wide Web for >> enabling members of a remnant to locate those who best articulate >> their position and vision. The "Send" button has become a means of >> communication matched by no other for its ease of use, speed, and low >> cost. We are told that word-of-mouth advertising is the best there is. >> Not any more. Word-of-mouse advertising is. >> >>Revisionist History >> >> Let me offer an example of a modern remnant in action. By inclination, >> I am a revisionist historian. I fell into this affliction in 1958, >> when I wrote a term paper for a high school civics class. I wrote it >> on Franklin Roosevelt. I read John T. Flynns The Roosevelt Myth >> (1948), which by 1958 was out of print. Back then, it was the only >> book that was hostile to both the domestic policy and the foreign >> policy of FDR. (As far as I know, it still is.) Four years later, I >> took a college class on the American revisionist historians of World >> War I and World War II. Even then, most of the revisionist books were >> long out of print. Most of them had been published by small publishing >> companies: Caxton, Devin-Adair, and Regnery. The market for World War >> revisionism had just about died by 1955. >> >> As for the dozens of published volumes of the various Congressional >> hearings on Pearl Harbor, only a privileged few knew of them, let >> alone had access to them. And who was going to read through all of >> them and create an index system of the truly relevant passages? No >> one. >> >> Today, all of the hearings could be scanned in, indexed >> electronically, and put on the Web for $29.95 per month or less. Or >> they could be put onto a CD-ROM and delivered by mail for about $3. >> The main cost of production would be proofreading the scanned-in text, >> but this cost drops every time an update of OmniPage Pro is released. >> The error rate keeps going down. >> >> Establishment historians have tremendous advantages. Their books are >> numerous. These books are assigned to college students: a guaranteed >> market. Peer-review professional journals keep certain kinds of >> information away from public discussion. >> >> Technological innovation has begun to change this by drastically >> altering costs. The World Wide Web and the CD-ROM have drastically >> lowered the cost of getting material in front of small, dedicated, >> highly opinionated audiences. This Web site is a good example. So is >> www.freerepubic.com and www.worldnetdaily.com. There are thousands of >> others. >> >> Here is the digital worlds version of Nocks philosophy: >> >> "A site for every remnant, and every remnant with a site!" >> >> There is another huge advantage for small publishers. The master file >> of the CD-ROM is stored on computer. The CD-ROM seller can produce a >> CD-ROM whenever there is an order. He has no inventory expenses. He >> also pays no state inventory tax. This will breathe new life into the >> out-of-print book market. This drastically lowers the cost of >> publishing, which opens new markets to under-funded publishers with a >> vision. >> >> A. J. Lieblings quip was clever: "Freedom of the press is guaranteed >> only to those who own one." Now, almost anyone can rent one, cheap. >> Furthermore, if necessary, he can rent one outside the jurisdiction of >> his national residence. Anonymously. >> >> "If you build it, they will come." But if it bores them, they wont >> come back. >> >>Primary Source Documents >> >> One of the problems that all historians have is access to primary >> source documents. Printed versions may be incomplete or secretly >> reworked by an editor. Then there is the problem of gaining access. >> Only major university libraries have anything like complete >> collections of even the printed versions. >> >> It is not cheap to edit, typeset, and print documents. For most >> volumes of collected primary sources, there is no market other than >> research libraries. This tends to raise the price per volume: low >> circulation, high prices. >> >> By eliminating paper and printing expenses, and by drastically >> reducing typesetting costs, the Web is changing the nature of >> narrow-audience publishing. Once a Web site is on-line, a publisher >> can fill a site with documents. If the sites software and Web design >> is easy to manage, the publisher can post new materials very >> inexpensively. He may not even need a full-time Webmaster. >> >> A good example of what can be done is a site on American foreign >> policy on a Mount Holyoke College faculty members site. He has >> assembled hundreds of primary source documents, classified under two >> dozen topics. >> >> There are problems with Web site documentation. The scanning and >> proofreading must be accurate. Readers are also dependent on the >> accuracy of the governments printed versions of these documents. The >> original documents are rarely available. It would be unwise >> professionally to rely exclusively on a Web version of any historical >> document unless there is an image of the original document available. >> >> But this, too, has now become easy to include. A new technology >> developed by AT&T, called DjVu, allows posting of highly compressed >> scanned-in images. It is available royalty-free for non-profit >> publishing ventures. A Web site could offer HTML documents, which can >> be indexed electronically, and also supporting documentation in the >> form of DjVu images of the original source documents. >> >> For anyone involved in writing history, the new digital technology >> will change the way he researches and writes. Thesis-supporting >> documents add both credibility and historical context. Footnotes will >> include links to the original documents. A reader will be able to read >> an entire document in order to verify the writers interpretation. For >> both Web sites and CD-ROM use, digital technology is revolutionary. >> >> I think future PhD dissertations in history will be submitted both on >> paper and on CD-ROM. The CD-ROM will include links to Web-based >> documents and include images of the primary sources. >> >> You can create a decent small site with Microsofts FrontPage, which >> has lots of independently published "how-to" guides to help you. For >> large sites with a lot of documents, I recommend Allaires ColdFusion. >> >> July 6, 2000 >> >> Gary North is the author of Crossed Fingers: How the Liberals Captured >> the Presbyterian Church, available as a free download on >> www.freebooks.com. Chapter 7, on how the Rockefellers, Harrimans, and >> Carnegies funded the theorists of Nordic racial supremacy, and how the >> Supreme Court in 1927 upheld compulsory sterilization, will not soon >> be quoted in U.S. history textbooks. >> >>--- >> >>This is a message from the Upstream mailing list. 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