Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-28 Thread Paulo José

Hi all!

I know it's a little late, but I'm trying to reply all the emails I 
wanted to have replied already...


On 22-02-2011 12:59, Nik wrote:

[...]
I don't think Paulo or myself would consider ourselves ready for 
leadership responsibilities.
Yeah, I'm actually new not only here in this team, but in the Design and 
UX themselves too. Leadership is not a possibility.


I am not a consistent contributor and you cannot rely on my constant 
availability here, such is the nature of my work.
I'm seeing myself in the exactly same position. I follow all the 
discussions, but my work breaks me to replying and be more active on 
this mail listing.


Paulo is a Design PRODIGY and a truly gifted and enthusiastic addition 
to our team, but is new to the team and project. He will surely be a 
great leader, in time.

Thank your for the PRODIGY; it's a lot overdone, but still made me smile! :)

Three people have remained active, proactive and loyal to this team 
for the last 10 years: Bernhard, Christoph, You [Ivan].

[...]
As it was said before, they already do the leadership job naturally, 
through their respectable [and highly needed) opinions. Maybe it's just 
a formalization issue for this fact.


~Paulo
--
Paulo José O. Amaro
Computer Science Student
Federal University of São João del-Rei
WebDesigner / Linked Empresa Júnior
Blogger / casatwain.com

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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-22 Thread Nik

Ah, good to hear from you Ivan!


On 2/22/2011 4:46 PM, Ivan M. wrote:

On Sun, Feb 20, 2011 at 3:40 AM, Nikn...@tdf.nikashsingh.com  wrote:

I would really appreciate if some of the Design leadership (Bernhard,
Christoph, Ivan) commented on whether they thought this plan is feasible. Or
updated it with times that are more appropriate.

I share Christoph's reservation about the term 'leader', but I do
think we need a clearer project structure - it might just be a matter
of semantics (i.e., choosing a better word than 'leader') since some
people have established themselves very well in the project (including
Paulo and, of course, you), and it would help new people to
distinguish whose words (currently) carry more 'oomph' in the project.
I wish you, Bernhard and Christoph would reconsider this, or at least 
discuss it amongst yourselves.
Right now we have informal leadership from the three of you, and many of 
the long-term members recognise this, but without formality, there is no 
way of our many newer members to be aware how much has transpired before 
or why your opinions/recommendations should (rightly) be considered to 
carry more weight than the average response. This is a meritocracy, we 
have meritorious members, without recognition of their status, how are 
new members supposed to know who to listen to so we don't keep making 
the same mistakes as before.


The word (leader) itself might be uncompromising or lacking subtlety, 
but if we get right down to the *truth* of the matter, what the three of 
you are doing is leading/guiding the team's efforts.
That is leadership. So that there can be no confusion amongst members, 
that is what you should be called. Any other compromise description 
serves no clear purpose than to obfuscate your true role in the team. 
Other projects (within LibO and outside) have leaders. It makes it easy 
to know who to consult, who to listen to, who has experience that will 
ensure the best results.


And if LibO is going to /TRULY/ be different from OOo then we have to 
learn from the mistakes made in that project:
One of the biggest problems was that everything seemed 
Designed-by_committee.
What resulted was good (no ... GREAT!) Designers -like Paul- who wanted 
to use their little free time to contribute HIGH quality work to the 
project and became frustrated at the lack of leadership-authority and 
the constant and endless contradictory Design requests from the 
community. And left.
Now, you've all mentioned you know that Design-by-committee doesn't 
work, so that can't be the way things are done in this project.
Otherwise it's doomed to have the same problems as before. And frankly, 
I'm not interested in making 5 million alternatives for the 5 million 
tastes in this community, I don't have the time.
What is infinitely important to recognise is that while all members are 
entitled to provide feedback and can identify what they like (taste), 
not ALL members have Design-eyes and can determine what works visually 
in context to our overall style (Design sensibility).
*What I want, as a contributor,* is a leadership team who has Design 
credibility and an eye for detail, who can guide the final product in a 
Design direction that is the equal of some Linux distributions (which 
are truly well Designed).


*Be brave, be confident and just take the step that needs to be taken in 
order to bring that structure and stability to this team that we both 
know is needed.*


I don't think Paulo or myself would consider ourselves ready for 
leadership responsibilities.
I am not a consistent contributor and you cannot rely on my constant 
availability here, such is the nature of my work.
Paulo is a Design PRODIGY and a truly gifted and enthusiastic addition 
to our team, but is new to the team and project. He will surely be a 
great leader, in time.
Three people have remained active, proactive and loyal to this team for 
the last 10 years: Bernhard, Christoph, You.
I think most of this team already understands who you are and why you 
command the community respect you do.

I think they trust your judgement and loyalty to the product.
If we know all this, then all that is needed is formalisation of this 
acknowledgement.


Can we take this opportunity to establish ourselves as a credible and 
organised facet of this project and just elect a leadership team?


I realise it is awkward for you three to make such a recommendation. 
Instead, I will be making a formal statement/request for election later 
this week.
As a member who has spent roughly 5 years contributing to this cause, I 
feel confident in making this request.
I hope that will give you, Bernhard and Christoph enough time to 
consider your stance on the matter.
And I hope that will give the members of this team enough time to 
contemplate who they trust and how we will benefit from a more strategic 
process of guidance and leadership.
Which will put this team in a position of strength and ensure that our 
efforts are 

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-22 Thread Christoph Noack
Hi Paulo,

sorry for being that late - but I can only second David's opinion that
it looks absolutely awesome. Of course, it might interfere with our
upcoming design motive, the darker colors are different to what we've
presented before, the ... STOP ... just looking at it is a pleasure to
the eyes. Thanks a lot! :-)))

It seems, we have to announce these banners ... to get them used.

Cheers,
Christoph

Am Dienstag, den 22.02.2011, 01:52 -0300 schrieb Paulo José:
 On 20-02-2011 23:54, David Nelson wrote:
  I really like this.
 Thank you! :)
 ~Paulo
 -- 
 Paulo José O. Amaro
 Computer Science Student
 Federal University of São João del-Rei
 WebDesigner / Linked Empresa Júnior
 Blogger / casatwain.com
 



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Leadership (Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!)

2011-02-22 Thread Christoph Noack
Hi Nik, all!

Oh well, you raised a pretty tough topic ... you seem to be good to
point out things like that ;-)))

Am Mittwoch, den 23.02.2011, 02:59 +1100 schrieb Nik:
 Ah, good to hear from you Ivan!
 
 
 On 2/22/2011 4:46 PM, Ivan M. wrote:
  On Sun, Feb 20, 2011 at 3:40 AM, Nik n...@tdf.nikashsingh.com wrote:
   I would really appreciate if some of the Design leadership (Bernhard,
   Christoph, Ivan) commented on whether they thought this plan is feasible. 
   Or
   updated it with times that are more appropriate.

  I share Christoph's reservation about the term 'leader', but I do
  think we need a clearer project structure - it might just be a matter
  of semantics (i.e., choosing a better word than 'leader') since some
  people have established themselves very well in the project (including
  Paulo and, of course, you), and it would help new people to
  distinguish whose words (currently) carry more 'oomph' in the project.

 I wish you, Bernhard and Christoph would reconsider this, or at least
 discuss it amongst yourselves.
 Right now we have informal leadership from the three of you, and many
 of the long-term members recognise this, but without formality, there
 is no way of our many newer members to be aware how much has
 transpired before or why your opinions/recommendations should
 (rightly) be considered to carry more weight than the average
 response. This is a meritocracy, we have meritorious members, without
 recognition of their status, how are new members supposed to know who
 to listen to so we don't keep making the same mistakes as before.

Although I didn't invest the time to think about this intensively, here
are some initial thoughts. To me, the thoughts are totally valid and
quite understandable ... at the same time, the issues relate to very
contradictory points. On the one hand - and this is pretty design
specific - it is important to speak with one (visual wise, and usability
wise) voice via the product. On the other hand, this community tries to
overcome the many leaders (*) and support a community based on
meritocracy.

So having some kind of guiding role seems helpful to me ... but how to
establish this without interfering with the TDF mission statement? To
(also) not discourage others from joining? For example, you referred to
elections - something which had been established quite some time ago on
the German OOo developers list (they have detailed rules for
establishing their official representative). But, there are - of
course - some downsides like organizational overhead, ...

(*) At the FOSDEM, somebody said to me, that OOo was the team of
leaders. Everybody had a leadership role - of course, that's
somehow incorrect, but his is how the external people perceived
the project.

What it makes even harder (for me), that we have more (insanely) skilled
people than ever before ... so assigning (like Ivan said) more 'oomph'
will be pretty tough :-)

Funnily, the same questions arose when we thought about the Steering
Committee - before we went public with the TDF. We ended up with a
selection of people who cover all aspects of the community, the
product development and the business stuff. And to enable consistent and
fast decisions, the number of people was limited right from the
start ...

Phew, I have to admit that I'll require a bit more time to elaborate
this topic - and I'd like to invite the others to join. Ivan, Bernhard,
all ... any thoughts on offering a guidance/contact person/veto
role? Or do you think (this is what I currently hope) that the normal
community process - having a more stabilized environment - will work
perfectly well? Because, at the end, it is hard to emphasize merit if
other/new members prefer to work on stuff they are personally interested
in ...

Apropos - today was not a Design team day (as you may have noticed),
and tomorrow (didn't knew that before) I'll have the chance to see a
friend (after a lng time). So, I'll be back on Thursday ... sorry
for missing / ignoring some of the other important topics here. I'd like
to ask you (all) to continue with the banners and the motif stuff :-)

Cheers,
Christoph


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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-22 Thread Paulo José

Hi Christoph,

On 22-02-2011 19:12, Christoph Noack wrote:

sorry for being that late - but I can only second David's opinion that
it looks absolutely awesome.

Thank you! :-)

Of course, it might interfere with our
upcoming design motive, the darker colors are different to what we've
presented before, the ...
Yeah, I tried to keep it simple and still different from the previous 
work, since I read the intention it's make it atemporal and no branding 
related (I can't remember where I read it, so maybe I've misunderstood it).

STOP ... just looking at it is a pleasure to
the eyes. Thanks a lot! :-)))
Thank you very much. I wish these banners can be useful someway, still 
they are different from the current branding. Otherwise, there's no 
problem at all. I'll understand. ;)


Cheers,
~Paulo

It seems, we have to announce these banners ... to get them used.

Cheers,
Christoph

Am Dienstag, den 22.02.2011, 01:52 -0300 schrieb Paulo José:

On 20-02-2011 23:54, David Nelson wrote:

I really like this.

Thank you! :)
~Paulo
--
Paulo José O. Amaro
Computer Science Student
Federal University of São João del-Rei
WebDesigner / Linked Empresa Júnior
Blogger / casatwain.com






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Computer Science Student
Federal University of São João del-Rei
WebDesigner / Linked Empresa Júnior
Blogger / casatwain.com

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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-22 Thread Catalin
Why don't use a tasks management software .
This allow to make fast decision .
Something like this :
http://trac.edgewall.org/
See the features
Trac is a web-based software project management and bug/issue
tracking system emphasizing ease of use and low ceremony. It provides
an integrated Wiki, an interface to version control systems, and a
number convenient ways to stay on top of events and changes within a
project.

-- 
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http://catalin-festila.blogspot.com -about me
http://tv.free-tutorials.org - video tutorials
http://python-catalin.blogspot.com - my python blog

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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-21 Thread Mike Houben
Hi Nik, Paulo, and all the other Followers :),

Am 20.02.2011 um 15:18 schrieb Nik:

 *So the schedule looks like this:*
 Brainstorm ideas: Monday 21st Feb - Tuesday 22nd Feb.
 Design vectors: Wednesday 23rd Feb - Thursday 24th Feb.
 Decision: Friday 25th Feb.
 Revisions: Saturday 26th Feb.
 Finalised: Sunday 27th Feb.

Wy we have to rush on this? After some initial presentations on this List I had 
some Loong Discussions (FOSDEM was for me nearly only NOACK ;-) He is 
nice, but don't wan't to start a discussion with him, you end talking 
hours/days with him ;) - You should listen to him. He knows his stuff).
In this discussions I realized that we can't really do it like in the real 
world of Design and we shouldn't do this. Why? In the last couple of days I 
tried to work for Libreoffice, but with my studys I realized that a Day had not 
enough hours. I think other which are motivated to work with us understand this.
It's nearly impossible for me to invest so many hours on Libreoffice in this 
short of Time. It's an insane Schedule

Never less, I love the motivations and directions in which we are heading.

My Schedule-idea is a lot slower, because we have something already in place so 
we can take time to work on the new Design motifs. It's never a good idea to 
hurry in an FOSS-Community and to do it right and for all possible aspects we 
should take a really slow but INTENSIV Schedule.

Everyone should present his Ideas/Wishes/Presentations on his personal Wikipage 
and we will present this ideas like that to the others. If we have this, we can 
discuss and vote for the ideas here on the Mailing list and make a Schedule 
on the Ideas we all have.
[I think the Feature Request on many sites works like this. You make a List 
with a little (or big) Presentation of every idea and the User (outside and 
inside) can vote on the ideas.]

If we really wan't to rush this, I think that all of my ideas will not see the 
light the outside of my head and will be presented to your eyes. This would 
also be dismotivating for some others here.

Places where I think we have to rethink:

- LibreOffice Product Placement Website
- Community Website
- Some specialised Marketing Pages...
- Other Graphical things (..pleas insert your places here..)

ATTENTION:
- We are a not localized Mailinglist here, so we should keep in Mind that we 
have to realize our work in a way so that the Localizer can easy Translate it 
in their own language. This will lead in an improved look for all L10N's. They 
won't be all the same, but like that even the L10N's without a Designer can use 
the work of the Design-Team.)

-Houbsi
www.crazyhstudio.net

P.S.: It might be sound crazy, but like in Forums we should install a reward 
system. Like Points and Titles (They can be give them more power or only to 
boost our Ego's)
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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-21 Thread Nik

Hi Mike,

I'm about ready to send out to the entire Design list in a sec, but I 
just felt compelled to respond to your questions first.


On 2/21/2011 7:02 PM, Mike Houben wrote:

Hi Nik, Paulo, and all the other Followers :),

Am 20.02.2011 um 15:18 schrieb Nik:


*So the schedule looks like this:*
Brainstorm ideas: Monday 21st Feb - Tuesday 22nd Feb.
Design vectors: Wednesday 23rd Feb - Thursday 24th Feb.
Decision: Friday 25th Feb.
Revisions: Saturday 26th Feb.
Finalised: Sunday 27th Feb.

Wy we have to rush on this? After some initial presentations on this List I had some 
Loong Discussions (FOSDEM was for me nearly only NOACK ;-) He is nice, 
but don't wan't to start a discussion with him, you end talking hours/days with him ;) - 
You should listen to him. He knows his stuff).
Christoph was understandably concerned about resources/time for the 
coordination of this task.

That resource is me. The time is mine.
Christoph is in support of this, as I have volunteered to do things 
(document progress) that would usually fall to him (or Bernhard) and 
occupy their time.
Christoph and I go a ways back, he knows I value his input, and I'm 
pretty certain he reciprocates =)

In this discussions I realized that we can't really do it like in the real 
world of Design and we shouldn't do this. Why? In the last couple of days I 
tried to work for Libreoffice, but with my studys I realized that a Day had not 
enough hours. I think other which are motivated to work with us understand this.
It's nearly impossible for me to invest so many hours on Libreoffice in this 
short of Time. It's an insane Schedule
I understand your concerns, not so long ago I asked for the slow and 
steady approach on the website list.
I prefer careful consideration as everyone does. But make no mistake, 
this is a SMALL task with a BIG benefit. It doesn't (nor SHOULD it) 
require too much deliberating and discussion.


The reason for the fast pace;
- We are being realistic, this time-frame coincides with the 
availability of members who can actively contribute to the task
- There IS an urgent need for this, more items will be designed everyday 
until this becomes available, each different to the last
- There is a very serious semantic discrepancy between the graphic 
symbols being used to decorate items and their meaning in that 
context. This higher-level abstract visual element will remove our 
current dependency on symbolism we have that is not versatile enough for 
consistent cross-format use.
- Right now the groundswell around LibO is high, if we wait for the 
right time to come for us to Design these things, we will find we are 
already fixed into graphic elements that were adopted along the way due 
to use/exposure, rather than careful Design alignment. The right time is 
now.

Never less, I love the motivations and directions in which we are heading.

My Schedule-idea is a lot slower, because we have something already in place so 
we can take time to work on the new Design motifs. It's never a good idea to 
hurry in an FOSS-Community and to do it right and for all possible aspects we 
should take a really slow but INTENSIV Schedule.

That is the traditional wisdom yes, but you cannot apply that to every 
circumstance.
I need you to understand that this Time schedule is not rushed, it is 
focused, yes, fast-paced, certainly, but rushed suggests there is no 
forethought/planning or time to reflect and improve.
That is not the case here. It is possible to work efficiently and that 
is what I propose. Anyone who has worked in a Design firm is capable of 
(and indeed, familiar with) rising to the challenge.



Everyone should present his Ideas/Wishes/Presentations on his personal Wikipage and we 
will present this ideas like that to the others. If we have this, we can discuss and 
vote for the ideas here on the Mailing list and make a Schedule on the Ideas 
we all have.
This will happen, it will be discussed on this list and ideas will be 
posted on the wiki.
Everyone will have a chance to participate, it will be conducted openly 
for all to see.

No one reports to me, I'm simply coordinating efforts.

I agree with the community voting where it is applicable, but we do not 
VOTE for every item that is Designed, that is impractical, just the big 
ones (eg. logos).
This is a meritocracy after all and the three judges assigned to this 
task are meritorious, senior, trusted, unbiased and established members 
on this list.
No one would doubt that, of that I'm more than certain. A decision made 
by them will be respected by our team and can be made very quickly.



[I think the Feature Request on many sites works like this. You make a List 
with a little (or big) Presentation of every idea and the User (outside and 
inside) can vote on the ideas.]

If we really wan't to rush this, I think that all of my ideas will not see the 
light the outside of my head and will be presented to your eyes. This would 
also be dismotivating for some 

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-21 Thread Christoph Noack
Hi all,

this might also be a mail that'll get a bit longer ... sorry for that in
advance :-) And this it might be the last one for today, please bear
with me while I want to express a warm Welcome to the ones who newly
arrived: hi Catalin, hello Sean!

Okay, back to the initial topic, the motif. Where to start? Well, I've
carefully read all the mails in the thread once again and tried to
understand the different opinion, proposals, ideas, concerns, ... But,
there might be some misunderstandings on my side, so please express your
thoughts as well.


*** Topic What? Why? And how? ***

When I browsed through the comments, and also the concerns summarized by
Mike, I've noticed that some of us (like me *g*) might not yet fully
know what this initiative is about. Thus, I'd like to summarize the idea
how I got it - just to make :-)

In Scope: The aim is to create a unique motif [1] that helps to let our
visual artwork to appear more unified by taking account the already
established branding guidelines [2]. The motif is created by a
collaborative process that takes place on the Design Team mailing list.
Besides the motif itself, documentation and examples will be made
available to ease its use.

Out of scope: The initiative is not meant to ...
  * Replace the current branding / visual design guidelines
  * Change the logo to a larger extend
  * Rush the (some time ago) announced Community Branding process
that might still take place if required

Rationale: The visual artwork created over the last months (product,
website, promotion, ...) already differ in its style. The motif is
required to strengthen the visual consistency of us - referring to both
the community and the product.

Outcome: As Nik already said in another mail, everything will be
discussed on this list and ideas will be posted on the wiki. Here I'd
like to add that (although it might be quite natural) it might be
insanely helpful to address some of our products - like Nik already
for the website (explaining his thoughts).


*** In-Between Documentation ***

But this leads to the how it will be made. And here I'd also like to
comment - a lot of people will be addressed (maybe concerned, so to
say). So although I understand Nik's thoughts with regard to how many
stakeholders are part of the game, I propose to at least communicate a
daily (given the current schedule) status to one of the official
communication channels like the TDF Planet.

So, Nik, your neglected blog needs to be there *g*. Otherwise, I fear,
a larger part of the community won't understand why the motif is so
important ... for most it might just be anything.

To me (purely personal impression), this seemed to work rather well in
the past - even if we had to strongly focus on certain things. For
example, some concerns by Sean might be reduced when knowing that some
of his questions are answered in the blogs I wrote in the past ... so if
anybody wants to have a look at the first steps of our community and the
initial branding, I'd recommend starting here:
http://luxate.blogspot.com/2010/10/agreeing-on-childs-name-simple-task.html

By the way, the nice things Nik posted concerning the meaning of single
elements (e.g. pale inner border -- depth of paper stack) need to be
documented as well. Although here off topic, somehow important to
me :-)


*** Available Stuff ***

When we started with LibreOffice, the thing that might be close to a
motive was the triangle pattern that can e.g. be found here:
http://luxate.blogspot.com/2010/11/libreoffice-33-artwork-improvements_18.html

Advantages: Unique, perfect fit to the document symbol, neutral

Disadvantages: Required a lot of space, needed to be re-positioned
sometimes (different edges, so the intended branding effect was less
strong)


*** Thoughts ***

Of course, most of these explanations (or let's call it tries) cannot
hinder creativity ... or (even better) stop people from digging even
deeper into this. Since Paulo made some thoughtful statements concerning
how he perceives the project, here is a link to some information
Thorsten put together a while ago. Maybe it helps to incorporate some of
his thoughts ...
http://wiki.documentfoundation.org/Design/Visual_Identity_Briefing


*** Topic Stock Photography ***

Having own stock photography is a great idea, and something which was
badly missing for OpenOffice.org. And although some of us might own
nifty DSLRs, there might also be other sources ... we might ask there as
well?

Like the LibreOffice community, there are other groups being e.g.
addicted to photography. I'm sure that some of them might help us - very
similar to how we currently get hit by people's friendliness with
regard to the foundation funding initiative.

Or, we might cooperate with photo magazines that usually do some kind of
challenge (although I don't like the word and its meaning). For
example, one of the German publishers that were very supportive during
the last years, both offers IT magazines and 

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-21 Thread Rob Cummings
Great description of the How, Why, Scope, Outcome, Rationale, etc. Should it
be captured for the wiki?
On Feb 21, 2011 6:31 PM, Christoph Noack christ...@dogmatux.com wrote:
 Hi all,

 this might also be a mail that'll get a bit longer ... sorry for that in
 advance :-) And this it might be the last one for today, please bear
 with me while I want to express a warm Welcome to the ones who newly
 arrived: hi Catalin, hello Sean!

 Okay, back to the initial topic, the motif. Where to start? Well, I've
 carefully read all the mails in the thread once again and tried to
 understand the different opinion, proposals, ideas, concerns, ... But,
 there might be some misunderstandings on my side, so please express your
 thoughts as well.


 *** Topic What? Why? And how? ***

 When I browsed through the comments, and also the concerns summarized by
 Mike, I've noticed that some of us (like me *g*) might not yet fully
 know what this initiative is about. Thus, I'd like to summarize the idea
 how I got it - just to make :-)

 In Scope: The aim is to create a unique motif [1] that helps to let our
 visual artwork to appear more unified by taking account the already
 established branding guidelines [2]. The motif is created by a
 collaborative process that takes place on the Design Team mailing list.
 Besides the motif itself, documentation and examples will be made
 available to ease its use.

 Out of scope: The initiative is not meant to ...
 * Replace the current branding / visual design guidelines
 * Change the logo to a larger extend
 * Rush the (some time ago) announced Community Branding process
 that might still take place if required

 Rationale: The visual artwork created over the last months (product,
 website, promotion, ...) already differ in its style. The motif is
 required to strengthen the visual consistency of us - referring to both
 the community and the product.

 Outcome: As Nik already said in another mail, everything will be
 discussed on this list and ideas will be posted on the wiki. Here I'd
 like to add that (although it might be quite natural) it might be
 insanely helpful to address some of our products - like Nik already
 for the website (explaining his thoughts).


 *** In-Between Documentation ***

 But this leads to the how it will be made. And here I'd also like to
 comment - a lot of people will be addressed (maybe concerned, so to
 say). So although I understand Nik's thoughts with regard to how many
 stakeholders are part of the game, I propose to at least communicate a
 daily (given the current schedule) status to one of the official
 communication channels like the TDF Planet.

 So, Nik, your neglected blog needs to be there *g*. Otherwise, I fear,
 a larger part of the community won't understand why the motif is so
 important ... for most it might just be anything.

 To me (purely personal impression), this seemed to work rather well in
 the past - even if we had to strongly focus on certain things. For
 example, some concerns by Sean might be reduced when knowing that some
 of his questions are answered in the blogs I wrote in the past ... so if
 anybody wants to have a look at the first steps of our community and the
 initial branding, I'd recommend starting here:

http://luxate.blogspot.com/2010/10/agreeing-on-childs-name-simple-task.html

 By the way, the nice things Nik posted concerning the meaning of single
 elements (e.g. pale inner border -- depth of paper stack) need to be
 documented as well. Although here off topic, somehow important to
 me :-)


 *** Available Stuff ***

 When we started with LibreOffice, the thing that might be close to a
 motive was the triangle pattern that can e.g. be found here:

http://luxate.blogspot.com/2010/11/libreoffice-33-artwork-improvements_18.html

 Advantages: Unique, perfect fit to the document symbol, neutral

 Disadvantages: Required a lot of space, needed to be re-positioned
 sometimes (different edges, so the intended branding effect was less
 strong)


 *** Thoughts ***

 Of course, most of these explanations (or let's call it tries) cannot
 hinder creativity ... or (even better) stop people from digging even
 deeper into this. Since Paulo made some thoughtful statements concerning
 how he perceives the project, here is a link to some information
 Thorsten put together a while ago. Maybe it helps to incorporate some of
 his thoughts ...
 http://wiki.documentfoundation.org/Design/Visual_Identity_Briefing


 *** Topic Stock Photography ***

 Having own stock photography is a great idea, and something which was
 badly missing for OpenOffice.org. And although some of us might own
 nifty DSLRs, there might also be other sources ... we might ask there as
 well?

 Like the LibreOffice community, there are other groups being e.g.
 addicted to photography. I'm sure that some of them might help us - very
 similar to how we currently get hit by people's friendliness with
 regard to the foundation funding initiative.

 Or, we might cooperate 

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-21 Thread Paulo José

Hi Marc, I just forgot to reply this one...

On 19-02-2011 23:31, Marc Paré wrote:

[...]
Many thanks again for these banners, which are marvellous. 

Thank you! :)

Could these be added to the 
http://wiki.documentfoundation.org/Design/FoundationChallenge page? We 
also need some English version of these banners for external website use.
Sorry, I can't help. These days I'm getting some problems to edit wiki 
pages with tables and non-trivial stuff. Maybe it's just me, but it 
happens on Chrome and Firefox. :/ Could you help me with it?


These banners not only serve the purpose of helping with the funding 
drive but also promote the LibreOffice brand on external sites. Once 
we have enough of these banners in various sizes and languages, we 
should make an announcement on the mailing lists letting our 
membership know of their availability.
Thanks for this explanation (I was thinking to ask something like that 
actually). Sadly today I had no time (my classes started today and then 
I've many work to do... :/ But I'll try to work on more proposals 
soon. :)


Cheers,
~Paulo

--
Paulo José O. Amaro
Computer Science Student
Federal University of São João del-Rei
WebDesigner / Linked Empresa Júnior
Blogger / casatwain.com

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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-21 Thread Ivan M.
Hi Nik, all,

My access to the internet is still limited so I'll be brief, but it's
great to see a feasible idea that will jump-start some progress (that
said, it doesn't have to be strictly 1 week, but I'd say a deadline is
a must). Given the context - as you aptly outlined - and your
commitment, I'm more than happy to add a +1 to this (and Christoph's
latest email too).

On Sun, Feb 20, 2011 at 3:40 AM, Nik n...@tdf.nikashsingh.com wrote:
 I would really appreciate if some of the Design leadership (Bernhard,
 Christoph, Ivan) commented on whether they thought this plan is feasible. Or
 updated it with times that are more appropriate.

I share Christoph's reservation about the term 'leader', but I do
think we need a clearer project structure - it might just be a matter
of semantics (i.e., choosing a better word than 'leader') since some
people have established themselves very well in the project (including
Paulo and, of course, you), and it would help new people to
distinguish whose words (currently) carry more 'oomph' in the project.

 On 2/19/2011 9:28 AM, Christoph Noack wrote:
 [...]
 Hi Paulo and Christoph,
 I will work on some Community banners seeing as how they are urgent.
 I think Paulo can work on the same thing without doubling our efforts
 seeing as how multiple banners are needed.
 Whaddaya reckon?


 you know, some people do also miss normal web banners.

 Yes. Most of them are called Marketing executives ;)
 But they invented Google-ads to satisfy /that/ crowd.

+1, and I'll end this email with a smile :)

Regards,
Ivan.

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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-21 Thread Marc Paré

Le 2011-02-21 23:18, Paulo José a écrit :

Hi Marc, I just forgot to reply this one...

On 19-02-2011 23:31, Marc Paré wrote:

[...]
Many thanks again for these banners, which are marvellous.

Thank you! :)


Could these be added to the
http://wiki.documentfoundation.org/Design/FoundationChallenge page? We
also need some English version of these banners for external website use.

Sorry, I can't help. These days I'm getting some problems to edit wiki
pages with tables and non-trivial stuff. Maybe it's just me, but it
happens on Chrome and Firefox. :/ Could you help me with it?


These banners not only serve the purpose of helping with the funding
drive but also promote the LibreOffice brand on external sites. Once
we have enough of these banners in various sizes and languages, we
should make an announcement on the mailing lists letting our
membership know of their availability.

Thanks for this explanation (I was thinking to ask something like that
actually). Sadly today I had no time (my classes started today and then
I've many work to do... :/ But I'll try to work on more proposals
soon. :)

Cheers,
~Paulo



I have no problem adding these to the 
http://wiki.documentfoundation.org/Design/FoundationChallenge page, but 
before I do, is there some kind of Design group approval process to go 
through before these go on the wiki page? I am part of the group but 
really concentrate on the Marketing team group.



Cheers

Marc


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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-20 Thread Nik

Hi Christoph, Design!

I'll respond to Christoph's Email below, but generally, lack of time has 
prevented work on the motif until now, quite understandable.
While I have some time free I will be using it to lead the charge on 
the Design of a motif in 1 week.
*That will start tomorrow (Monday 21st February).* I just wanted to give 
everyone a heads-up if they want to contribute.
Over the next 2 days we will discuss this matter here on this thread and 
I will collate opinions on a wiki page.


Thank you Paulo, Rob, Tobias, Daniel and Rick for the support so far (by 
the way guys, if you're interested in helping -even down the track- it'd 
be great to see you on the Design team member list so we can start 
getting to know each other; http://wiki.documentfoundation.org/Design/Team).
But just to keep this discussion on track, the website mock-up was just 
to emphasise the power of using 1 corner. It wasn't really a Design 
proposal for the website because that is not likely to be re-designed 
for some time, we can plan for it of course, but working on redesign 
right now is probably not a good idea.


Just wanted to draw focus back on the Motif;
- This will be undertaken in parallel with current fund-raising activities
- I will coordinate efforts, but will have no decision-making power 
(read end of Email)

- We will be *done by the end of the week*
- EVERYONE is welcome to take part

-Nik


On 2/20/2011 11:39 AM, Christoph Noack wrote:

So what is the problem at the moment? The material that gets created
varies ... everyone in the community (you mentioned the CDs, banners,
leaflets) adds his own personal style / interpretation. It's hard to
take care of that, even for the reference material (a.k.a. what we can
create for the others) it's hard to keep track.
Let's be realistic: I don't think having a Design motif will fix this 
problem. I think having a Design motif will improve this problem.

Why? Because - looking at the requests during the last weeks - many of
the requests are still unanswered. Many of us are busy - you, Ivan,
Bernhard to just name a few people who have a higher workload at the
moment (independent from LibreOffice). So even if we decide on a common
motif, it's likely that we are not able to incorporate it. Thus, the
community takes care ... and is less strict with regard to the visual
quality (in terms of design language).
I will respectfully disagree on this point. If we have a Design motif, 
we won't /have/ to answer the outstanding requests: we will empower 
the community to do it themselves in a manner more consistent to the way 
we would do it if we had the time. Having it as a basis will prevent 
many community members thinking about creating a new Design from 
scratch. I think this currently happens because there is a lack of 
graphic resources for people to use if they have to make, for example, a 
CD label. But with an easily available motif, we would be addressing 
that shortage.


And I don't think its a matter of restriction, its a matter of 
facilitation. It will help US as much as the community...

Imagine we are asked to make business cards tomorrow, urgently;
- We will use the logo, that is the one fixed element
- The rest is up to the Designer really, they will probably use the 
borders from the icons because that is consistent with all the Designs 
so far, but realistically, what good are borders on a business card? 
especially when bleed is so crucial.

- They might use the vignette, but radial gradients band on poor printers
- They might use a corner, that would be nice, but overall the card 
would look bland and unexciting.


Having a Design motif (or a few variations of one style) would give us 
immediately an additional resource to use when tackling every new Design 
task.
It will also mean that every task will look more consistent than if 
there were no recurring motif.

So my question is: If we can take care of such decisions within the next
days, I'm totally happy. But on the other hand, we really have to move
on and show that we are productive ... now. I'm surely not exaggerating
if I say urgent concerning the funding elements means we've missed
some deadlines already.

Believe me, I understand the fund-raising is the priority, I will be 
working on that in parallel.
I don't mean to take effort away from this exercise, I just think it is 
unrealistic to think that we will get a quiet moment in the near 
future that would be a more appropriate time to create a motif. And 
every job that goes out in the mean time will just look like a document 
icon, even though an icon is not the appropriate message in that context.

So I still wonder whether an improved motif helps, or a more focused
work on the open items - even if it results in slight variation of the
outcome. (I know, it is an chicken-and-egg problem - if we know how to
do things, they can be achieved much faster, but we have to achieve some
things now...).
I see it slightly differently, I think it is futile 

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-20 Thread Marc Paré

Hi Nik:

Le 2011-02-20 09:18, Nik a écrit :

I will respectfully disagree on this point. If we have a Design motif,
we won't /have/ to answer the outstanding requests: we will empower
the community to do it themselves in a manner more consistent to the way
we would do it if we had the time. Having it as a basis will prevent
many community members thinking about creating a new Design from
scratch. I think this currently happens because there is a lack of
graphic resources for people to use if they have to make, for example, a
CD label. But with an easily available motif, we would be addressing
that shortage.

And I don't think its a matter of restriction, its a matter of
facilitation. It will help US as much as the community...
Imagine we are asked to make business cards tomorrow, urgently;
- We will use the logo, that is the one fixed element
- The rest is up to the Designer really, they will probably use the
borders from the icons because that is consistent with all the Designs
so far, but realistically, what good are borders on a business card?
especially when bleed is so crucial.
- They might use the vignette, but radial gradients band on poor printers
- They might use a corner, that would be nice, but overall the card
would look bland and unexciting.

Having a Design motif (or a few variations of one style) would give us
immediately an additional resource to use when tackling every new Design
task.
It will also mean that every task will look more consistent than if
there were no recurring motif.


My apologies for butting in:

This is exactly what is happening. This is the reason why I started 
organising the Marketing resources wiki pages[1] so that we could 
eventually start being more consistent. Once the design motif is 
completed it will certainly help the marketing team.


Keep up the great work people!

Cheers

Marc

[1] http://wiki.documentfoundation.org/Marketing


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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-20 Thread Paulo José

Hi Christoph, all,

On 19-02-2011 22:39, Christoph Noack wrote:

[...] So my question is: If we can take care of such decisions within the next
days, I'm totally happy. But on the other hand, we really have to move
on and show that we are productive ... now. I'm surely not exaggerating
if I say urgent concerning the funding elements means we've missed
some deadlines already.
I agree. It's why I was in doubt about if we would use the motif in 
these banners. They actually seem most urgent.



[...] My personal take would be to invest 50% of the available time to work
on / improve the open issues. The remaining time, my very personal
opinion, are spend wisely by working on the motif improvements. But, we
need somebody who can guide / manages this effort ... is this something
you might want to do (I totally trust you). [...]
I wanna to join to the documentation task, but the wiki system is not 
working very well to me anymore. Now I just can edit the HTML version of 
a page (neither wiki code or Rich Editor are working). :/ It makes 
everything very difficult, since I don't know what is allowed in the 
wiki system and some error are happening too. :(



[...] Good night ... waaah ... again less than 5 hours sleep to go; even
My teacher tried to make us calm in the beginning, saying that it is 
usual to sleep just 3h by day. He completes: Long sleep, Weekends, 
Vacations, and so, they are all Collective Illusions. The people *think* 
they can do it...


My answer: - Poor people*...

Cherrs,
~Paulo

*us! ¬ ¬
--
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Computer Science Student
Federal University of São João del-Rei
WebDesigner / Linked Empresa Júnior
Blogger / casatwain.com

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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-20 Thread Christoph Noack
Hi Paulo, all!

Am Sonntag, den 20.02.2011, 14:28 -0300 schrieb Paulo José:
 On 19-02-2011 22:39, Christoph Noack wrote:
[...]
  [...] Good night ... waaah ... again less than 5 hours sleep to go; even
 My teacher tried to make us calm in the beginning, saying that it is 
 usual to sleep just 3h by day. He completes: Long sleep, Weekends, 
 Vacations, and so, they are all Collective Illusions. The people *think* 
 they can do it...
 
 My answer: - Poor people*...
[...]
 *us! ¬ ¬

Hehe, that's just great! ;-)

It seems we had different teachers - they told us: The day has 24
hours. And if this isn't sufficient, then one adds the night as well.

@ Nik: Thanks (!!!) for driving this effort. Let's see what we can
achieve during the next days ... so many other things are waiting to be
super-hero'd by the Design Team.

Cheers,
Christoph


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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-20 Thread Paulo José

Hi all,

One more. A banner at Wide skyscraper format (160x600px). This time I 
only had time to make the dark version. It uses the great Nik's cartoons 
and some elements from the first banners:


PNG Image: 
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v2-dark.png
SVG Source file: 
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v2-dark.svg


As usual, all effects are in separated layers, so it can be done so 
simpler than is needed. Also Spanish and German texts in respective layers.


Regards,
~Paulo

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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-20 Thread David Nelson
Hi, :-)

2011/2/21 Paulo José paul...@gmail.com:
 PNG Image:
 http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v2-dark.png
 SVG Source file:
 http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v2-dark.svg

I really like this.

David Nelson

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[libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-19 Thread Nik

Hullo Design!
(whoa, once again, LONG Email, sorry, but these issues were 
circumnavigated, they really need to be brought up).


This will seem counter-productive to say but I REALLY don't want to slow 
us down! Especially now in this time of urgency.
*(I even have a very quick and stringent timeline/plan for execution of 
these suggestions at the bottom of this long email)*
But I've been putting this off for some time already and the situation 
will get worse if we do much more without considering it;


There are many *many* things that need to be designed RIGHT NOW: 
banners, cd covers, collateral, ads, website graphics, flyers.

The Community cannot wait any more.
Because we are unable to provide all of this right now, the community 
will go ahead and make their own (often harmful to our desire for a 
professional image). It is already happening.
Right now we are asked to make banners, the point of which is to be seen 
by as many people as possible.
I don't think we're ready for that yet to be quite frank. But we have 
to, nonetheless, it's for the best cause!


Since the MIME-type icons have been the only major work so far to go 
through rigorous iteration within this community, their design is being 
appropriated onto all the formats we are working on;
- The fund-raising banners are using the pale innerborder + dark 
outerborder + clipped corner treatment from the logo/icons
- The impress templates are using the radial gradient / vignette from 
the icons (this is a great project/initiative by the way)
- Paulo has turned the icons into --may I be so rude as to say-- F#©k!n% 
GORGEOUS wallpapers! =O


But there is a problem. These design elements made sense on the icons;
- Coloured outline: a folder lining
- Pale inner border: depth of paper-stack
- Radial gradient: top-lighting of pile
- Clipped corner: from our logo

But they don't make sense everywhere, and right now they are being 
carried over to other formats due to convenience/consensus-status.
*This problem and the other one mentioned above, could be fixed if we 
created a Design motif or theme;*

- We could use it (the motif) without mixing metaphors
- The /community/ could use it without having to design from scratch and 
undoing our work on brand consistency


This wasn't a problem in OOo because there was;
- The Seagulls = theme (openness, sky, flying, freedom)
- The wired gulls (as fugly as they were) = motif

The usual process for this (I know most of you will know this, but bare 
with me one sec) is that;
1. The chief characteristic of the company/org is identified. Specified 
as a desirable image/perception.

2. A strong logo is created, which allows for;
3. The extrapolation/derivation of a design motif. (preferably VECTOR 
and simple, it will need to be printed on LARGE materials)
4. They form the basis for a start to the style guide, including Brand 
guidelines and colours which reflect the image/perception
5. High quality stock photography is used to support (which is glaringly 
absent in LibO)
6. Templates are made available to all, to make it easier to adhere to 
this consistent image/perception


I think it has (wisely) been decided that our LibO design /theme/ is: 
paper. To build on user familiarity with a paper office. Good, check.
I'll skip my reservations about the logo and deciding colours without a 
theme for now.
If anyone has a D90+ / 450D+ or other higher quality DSLR, please 
consider taking some stock photography we can use (the potential subject 
matter would need to be discussed in another thread).


Right now the closest thing we have to a motif is the clipped corner, 
which is promising, BUT...
At the moment *all* things are inheriting a bordered box and corner 
which creates many cornered boxes on one page, this isn't a great move.
It reduces the effectiveness of the corner design if it is in too many 
places, being used like a layout element rather than as a branding element.
For example, it is present on the LibO homepage in 6 places right now, 
with no rhythm or alignment.
One very prominent clipped corner on the page should be enough. This 
isn't to say it shouldn't reappear elsewhere, but the dark grey 
floating corner element should NOT appear elsewhere in the layout.
Repetition isn't always a sign of consistency, sometimes it's a great 
sign of limitations.
For example, I've uploaded a (nasty and rough) example of how I would 
imagine 1 corner would suffice and make a bigger impact;

http://wiki.documentfoundation.org/File:Onecorner.jpg
It could also serve some important purpose: download button / 
back-to-top button / or if LibO is feeling adventurous and moves the 
Logo to the top-right, it could serve as the home button.


But this is all branding-speak. What I want to say, loud and clear;
*WE NEED A DESIGN-MOTIF. URGENTLY.*

I propose the following timeline because it is necessary and because I 
have heard a few people (Johannes? Paulo? Jaron?) suggest they may be 
available soon.
- *2 or 3 days* 

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-19 Thread Rob Cummings
Just wanted to send a quick note to say I agree with everything said above.
Love the quick and dirty site mockup, too, Nik.

I'd love to help with the design process and will likely offer my opinions
when stuff is created.  I'll look at doing a couple designs myself this
coming week, though I'm out of town this weekend. Also, if anyone would like
help on any specific items, keep me in mind. I'm ready and willing.

Rob
On Feb 19, 2011 11:52 AM, Paulo José paul...@gmail.com wrote:
 Hi Nik, all!

 On 19-02-2011 12:40, Nik wrote:
 [...]
 But there is a problem. These design elements made sense on the icons;
 - Coloured outline: a folder lining
 - Pale inner border: depth of paper-stack
 - Radial gradient: top-lighting of pile
 - Clipped corner: from our logo
 Yeah, you're right. These elements are not part of a motif, they are
 just styling elements, not related to a own concept. I absolutely second
 it; we actually need a motif.

 [...]
 I propose the following timeline because it is necessary and because I
 have heard a few people (Johannes? Paulo? Jaron?) suggest they may be
 available soon.
 - *2 or 3 days* to discuss on this list ideas about what the motif
 should be. What the perception should be.
 - *1 or 2 days* to design a vector composition
 - *1 day* when Bernhard+Christoph+Ivan (as the most-active and senior
 members of the Design list) decide on 1 motif
 - *1 day* to refine as per feedback.
 So this could be all done in a week if we are agile.
 Ok, starting from now with some thinkings of mine on some concepts that
 come to me when thinking about LibreOffice:
 (Notice: I'm not a design professional, I never studied design and all
 my knowledge come from [few] experience and reading. So if I'm saying
 bulls**ts, please correct me).

 - As a portuguese native speaker and english reader, the word Libre is
 easily recognized as Livre (Free, In freedom), and Office makes me think
 about programs related to the office work (not properly the office
 ambient, since in my language it's called escritório - very
 different). Flying in these concepts, I imagine a program that allow you
 do everything you want for a office job, or still a program that is not
 limited by nothing (have no limitations).

 Some concepts came from our Logo:
 * *Freedom*
 * *Independence*
 * *No limitations*

 Since these are some concepts achieved with the logo, we could focus the
 motif in other concepts we would like to express (of course, no
 forgiving these ones). As a recent member of this community, I think
 this project have the follow concepts to express:

 - *History*: This is a project with many experienced people, with a
 large historic of participation in StarOffice and/or OpenOffice
 projects. Now they are in the new LibreOffice, but his experience came
 from these past projects. LibreOffice is not a childish project.
 - *Revival*: Although its experience, the life led the OpenOffice
 people to start a new project, with new people, new face, new directions
 and fresh air.
 - *People*, *Community*: The most important thing in a open source
 project are the people. They are actually the project. The
 contributions, the opinions, the hard work, the personal growth, the
 challenges. All these things are lived by the people, not by the
 software itself. And the LibreOffice is one of the best examples.

 An additional concept I strongly feel, but may be just me:
 -*Imagination/Creativity*: The white/empty paper in our logo gives
 me a huge desire to draw something in that, or writing a good text,
 express some crazy equations or everything else my imagination can
 create! It's a mysterious element which inspires me good feelings.

 [...] In the mean time, I strongly recommend that the fund-raising
 banners be made *IN AS SIMPLE A WAY AS POSSIBLE!*
 So that they do not hint at a Design/style that we will not adhere to
 long-term, or create a perception of a Design direction which has not
 already been decided.
 Yeah, I second this. :)

 I would really appreciate if some of the Design leadership (Bernhard,
 Christoph, Ivan) commented on whether they thought this plan is
 feasible. Or updated it with times that are more appropriate.
 I think their help will be highly needed, with very helpful opinions or
 good designs, as usual.

 Hi Paulo and Christoph,
 I will work on some Community banners seeing as how they are urgent.
 I think Paulo can work on the same thing without doubling our
 efforts seeing as how multiple banners are needed.
 Whaddaya reckon?
 Apart from the Whaddaya word (a challenge to translate, Nik :P), I think
 it depend if we will use the new motif in these banners or they are even
 most urgent. (I believe you explained it on your message, but I didn't
 find it now). I was thinking to start working in some ideas today, but
 I'm not sure anymore, since my research group is asking for me.

 Thank you so much for leading this topic, Nik! I agree to everything you
 said and I'm sure we will see a great Community's 

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-19 Thread Tobias Bernard
i love the website-design proposal!!
it doesn't just look AWESOME but could also make the website more
usable, as you said.

Am Sonntag, den 20.02.2011, 01:40 +1100 schrieb Nik:
 Hullo Design!
 (whoa, once again, LONG Email, sorry, but these issues were 
 circumnavigated, they really need to be brought up).
 
 This will seem counter-productive to say but I REALLY don't want to slow 
 us down! Especially now in this time of urgency.
 *(I even have a very quick and stringent timeline/plan for execution of 
 these suggestions at the bottom of this long email)*
 But I've been putting this off for some time already and the situation 
 will get worse if we do much more without considering it;
 
 There are many *many* things that need to be designed RIGHT NOW: 
 banners, cd covers, collateral, ads, website graphics, flyers.
 The Community cannot wait any more.
 Because we are unable to provide all of this right now, the community 
 will go ahead and make their own (often harmful to our desire for a 
 professional image). It is already happening.
 Right now we are asked to make banners, the point of which is to be seen 
 by as many people as possible.
 I don't think we're ready for that yet to be quite frank. But we have 
 to, nonetheless, it's for the best cause!
 
 Since the MIME-type icons have been the only major work so far to go 
 through rigorous iteration within this community, their design is being 
 appropriated onto all the formats we are working on;
 - The fund-raising banners are using the pale innerborder + dark 
 outerborder + clipped corner treatment from the logo/icons
 - The impress templates are using the radial gradient / vignette from 
 the icons (this is a great project/initiative by the way)
 - Paulo has turned the icons into --may I be so rude as to say-- F#©k!n% 
 GORGEOUS wallpapers! =O
 
 But there is a problem. These design elements made sense on the icons;
 - Coloured outline: a folder lining
 - Pale inner border: depth of paper-stack
 - Radial gradient: top-lighting of pile
 - Clipped corner: from our logo
 
 But they don't make sense everywhere, and right now they are being 
 carried over to other formats due to convenience/consensus-status.
 *This problem and the other one mentioned above, could be fixed if we 
 created a Design motif or theme;*
 - We could use it (the motif) without mixing metaphors
 - The /community/ could use it without having to design from scratch and 
 undoing our work on brand consistency
 
 This wasn't a problem in OOo because there was;
 - The Seagulls = theme (openness, sky, flying, freedom)
 - The wired gulls (as fugly as they were) = motif
 
 The usual process for this (I know most of you will know this, but bare 
 with me one sec) is that;
 1. The chief characteristic of the company/org is identified. Specified 
 as a desirable image/perception.
 2. A strong logo is created, which allows for;
 3. The extrapolation/derivation of a design motif. (preferably VECTOR 
 and simple, it will need to be printed on LARGE materials)
 4. They form the basis for a start to the style guide, including Brand 
 guidelines and colours which reflect the image/perception
 5. High quality stock photography is used to support (which is glaringly 
 absent in LibO)
 6. Templates are made available to all, to make it easier to adhere to 
 this consistent image/perception
 
 I think it has (wisely) been decided that our LibO design /theme/ is: 
 paper. To build on user familiarity with a paper office. Good, check.
 I'll skip my reservations about the logo and deciding colours without a 
 theme for now.
 If anyone has a D90+ / 450D+ or other higher quality DSLR, please 
 consider taking some stock photography we can use (the potential subject 
 matter would need to be discussed in another thread).
 
 Right now the closest thing we have to a motif is the clipped corner, 
 which is promising, BUT...
 At the moment *all* things are inheriting a bordered box and corner 
 which creates many cornered boxes on one page, this isn't a great move.
 It reduces the effectiveness of the corner design if it is in too many 
 places, being used like a layout element rather than as a branding element.
 For example, it is present on the LibO homepage in 6 places right now, 
 with no rhythm or alignment.
 One very prominent clipped corner on the page should be enough. This 
 isn't to say it shouldn't reappear elsewhere, but the dark grey 
 floating corner element should NOT appear elsewhere in the layout.
 Repetition isn't always a sign of consistency, sometimes it's a great 
 sign of limitations.
 For example, I've uploaded a (nasty and rough) example of how I would 
 imagine 1 corner would suffice and make a bigger impact;
 http://wiki.documentfoundation.org/File:Onecorner.jpg
 It could also serve some important purpose: download button / 
 back-to-top button / or if LibO is feeling adventurous and moves the 
 Logo to the top-right, it could serve as the home button.
 
 But this is all 

RE: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-19 Thread Daniel Merker
Hello everyone,

I'm still quite new to this project, so I apologize ahead of time if this email 
is just crazy talk. It seems to me that the theme of this project is to empower 
users to change simple paper resources into powerful office documents with 
ease. While this is perhaps oversimplifying it, it would seem that maybe the 
theme of this project should symbolize that.

For example, the paper icon should appear once and only on the outside of the 
design. Otherwise, it appears that there is several smaller pieces of paper on 
top, which looks odd (sorry for the lack of specificity). A good example of 
this is Nik's rough draft: 
http://wiki.documentfoundation.org/File:Onecorner.jpg (which is awesome).

Also, it might be helpful to decide on a mascot (sorry if my ignorance is 
showing) and an overarching color scheme for the suite, not individual 
programs. I notice that green seems to be a predominant color for the website, 
but it also seems to be the main color of the spreadsheet program; furthermore, 
the color of main screen icon is blue (in the windows version at least) when 
that seems to be the color for the writer program. I guess what I'm getting at 
is that any banner or suite specific design/marketing device should have a 
consistent look that doesn't match any specific program within the suite. For 
example, (and I'm sorry in advance to invoke a Microsoft example) Office 2010 
has a suite color scheme of yellow while its individual parts have their own 
colors, Access has red and Excel has green. I'd be quick to point out that this 
is not a Microsoft specific phenomenon, so I would ask that this not be made 
into a we should mimic Microsoft idea.

-Daniel Merker


From: Tobias Bernard [berto...@gmail.com]
Sent: Saturday, February 19, 2011 3:35 PM
To: design@libreoffice.org
Subject: Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

i love the website-design proposal!!
it doesn't just look AWESOME but could also make the website more
usable, as you said.

Am Sonntag, den 20.02.2011, 01:40 +1100 schrieb Nik:
 Hullo Design!
 (whoa, once again, LONG Email, sorry, but these issues were
 circumnavigated, they really need to be brought up).

 This will seem counter-productive to say but I REALLY don't want to slow
 us down! Especially now in this time of urgency.
 *(I even have a very quick and stringent timeline/plan for execution of
 these suggestions at the bottom of this long email)*
 But I've been putting this off for some time already and the situation
 will get worse if we do much more without considering it;

 There are many *many* things that need to be designed RIGHT NOW:
 banners, cd covers, collateral, ads, website graphics, flyers.
 The Community cannot wait any more.
 Because we are unable to provide all of this right now, the community
 will go ahead and make their own (often harmful to our desire for a
 professional image). It is already happening.
 Right now we are asked to make banners, the point of which is to be seen
 by as many people as possible.
 I don't think we're ready for that yet to be quite frank. But we have
 to, nonetheless, it's for the best cause!

 Since the MIME-type icons have been the only major work so far to go
 through rigorous iteration within this community, their design is being
 appropriated onto all the formats we are working on;
 - The fund-raising banners are using the pale innerborder + dark
 outerborder + clipped corner treatment from the logo/icons
 - The impress templates are using the radial gradient / vignette from
 the icons (this is a great project/initiative by the way)
 - Paulo has turned the icons into --may I be so rude as to say-- F#©k!n%
 GORGEOUS wallpapers! =O

 But there is a problem. These design elements made sense on the icons;
 - Coloured outline: a folder lining
 - Pale inner border: depth of paper-stack
 - Radial gradient: top-lighting of pile
 - Clipped corner: from our logo

 But they don't make sense everywhere, and right now they are being
 carried over to other formats due to convenience/consensus-status.
 *This problem and the other one mentioned above, could be fixed if we
 created a Design motif or theme;*
 - We could use it (the motif) without mixing metaphors
 - The /community/ could use it without having to design from scratch and
 undoing our work on brand consistency

 This wasn't a problem in OOo because there was;
 - The Seagulls = theme (openness, sky, flying, freedom)
 - The wired gulls (as fugly as they were) = motif

 The usual process for this (I know most of you will know this, but bare
 with me one sec) is that;
 1. The chief characteristic of the company/org is identified. Specified
 as a desirable image/perception.
 2. A strong logo is created, which allows for;
 3. The extrapolation/derivation of a design motif. (preferably VECTOR
 and simple, it will need to be printed on LARGE materials)
 4. They form the basis for a start to the style

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-19 Thread Christoph Noack
Hi Nik,

thanks for your - so to say - encouraging mail. But at the same time I'm
sorry that I wasn't able to through the whole thread - so please bear
with me. It was an incredibly exhausting week ... so my point-of-view
might be a bit unusual (in comparison to what I've currently comment
on). Funding website stuff, private mails, funding request letters,
publisher banners, review by the local teams - all these things consume
a lot of time.

So, basically I agree with most of your points. I also noticed that our
branding changed a bit ... or maybe it's better to say, that we see some
development. From the initial visual style (simple gradients, single
triangles, triangle patters, ... the plain TDF logo), we gradually
incorporated Paulo's style. Personally I think, we gained a lot with the
added details.

So, let's state that there is something - and most of the stuff is still
documented at: http://wiki.documentfoundation.org/Marketing/Branding

So what is the problem at the moment? The material that gets created
varies ... everyone in the community (you mentioned the CDs, banners,
leaflets) adds his own personal style / interpretation. It's hard to
take care of that, even for the reference material (a.k.a. what we can
create for the others) it's hard to keep track.

Why? Because - looking at the requests during the last weeks - many of
the requests are still unanswered. Many of us are busy - you, Ivan,
Bernhard to just name a few people who have a higher workload at the
moment (independent from LibreOffice). So even if we decide on a common
motif, it's likely that we are not able to incorporate it. Thus, the
community takes care ... and is less strict with regard to the visual
quality (in terms of design language).

Same goes for the development - the open point Collecting Easy Hacks
is already some months old, but I'm totally unable to work on that - and
earlier requests didn't attract others *g*. This is also something that
needs to be done to start some cooperation with the devs ... Not to
mention the website that needs some love as well.

So my question is: If we can take care of such decisions within the next
days, I'm totally happy. But on the other hand, we really have to move
on and show that we are productive ... now. I'm surely not exaggerating
if I say urgent concerning the funding elements means we've missed
some deadlines already.

Otherwise, the remaining community will take care (which is good), but
will apply a different style (which is less good). Example: If we look
at the funding website (challenge.libo.org), then there is still a
preliminary banner showing 44% progress. Would this be even better, if
we would have applied a style that is based on what we already have in
place? I assume we are not even close to create (just as an example) an
improved banner for the page.

So I still wonder whether an improved motif helps, or a more focused
work on the open items - even if it results in slight variation of the
outcome. (I know, it is an chicken-and-egg problem - if we know how to
do things, they can be achieved much faster, but we have to achieve some
things now...).

My personal take would be to invest 50% of the available time to work
on / improve the open issues. The remaining time, my very personal
opinion, are spend wisely by working on the motif improvements. But, we
need somebody who can guide / manages this effort ... is this something
you might want to do (I totally trust you). Of course, all the others
should join here. But if we lack somebody who can invest the time here
(collecting opinions, maybe documenting them, ...), then I think the
time is not ripe yet.

By the way, maybe I missed that, how does this relate (to you) to the
community branding we've talked about earlier?


Am Sonntag, den 20.02.2011, 01:40 +1100 schrieb Nik:
 I would really appreciate if some of the Design leadership (Bernhard, 
 Christoph, Ivan) commented on whether they thought this plan is 
 feasible. Or updated it with times that are more appropriate. 

Hehe, nice to read the term leadership - but I don't know whether this
is really appropriate. Maybe some experience when working in the
community and with devs. So without thinking about the given times, I've
shared my current perception of the situation.

Good night ... waaah ... again less than 5 hours sleep to go; even
during the weekend :-)

Cheers,
Christoph


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Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-19 Thread Paulo José
I forgot to comment about the website proposal: I think its very good, 
very promising! :)


Also I did an initial try on the banners on the size of Medium Retangle 
(300x250px). I think I made it simple and not very much Branding related:


Light theme: 
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v1-light.png
SVG Source: 
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v1-light.svg


Dark theme: 
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v1-dark.png
SVG Source: 
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v1-dark.svg


Hide/show the layers to get German and Spanish versions. I hope I've 
formated these versions correctly.


Soon I come back with other sizes/versions.

Regards,
~Paulo

On 19-02-2011 18:35, Tobias Bernard wrote:

i love the website-design proposal!!
it doesn't just look AWESOME but could also make the website more
usable, as you said.

Am Sonntag, den 20.02.2011, 01:40 +1100 schrieb Nik:

Hullo Design!
(whoa, once again, LONG Email, sorry, but these issues were
circumnavigated, they really need to be brought up).

This will seem counter-productive to say but I REALLY don't want to slow
us down! Especially now in this time of urgency.
*(I even have a very quick and stringent timeline/plan for execution of
these suggestions at the bottom of this long email)*
But I've been putting this off for some time already and the situation
will get worse if we do much more without considering it;

There are many *many* things that need to be designed RIGHT NOW:
banners, cd covers, collateral, ads, website graphics, flyers.
The Community cannot wait any more.
Because we are unable to provide all of this right now, the community
will go ahead and make their own (often harmful to our desire for a
professional image). It is already happening.
Right now we are asked to make banners, the point of which is to be seen
by as many people as possible.
I don't think we're ready for that yet to be quite frank. But we have
to, nonetheless, it's for the best cause!

Since the MIME-type icons have been the only major work so far to go
through rigorous iteration within this community, their design is being
appropriated onto all the formats we are working on;
- The fund-raising banners are using the pale innerborder + dark
outerborder + clipped corner treatment from the logo/icons
- The impress templates are using the radial gradient / vignette from
the icons (this is a great project/initiative by the way)
- Paulo has turned the icons into --may I be so rude as to say-- F#©k!n%
GORGEOUS wallpapers! =O

But there is a problem. These design elements made sense on the icons;
- Coloured outline: a folder lining
- Pale inner border: depth of paper-stack
- Radial gradient: top-lighting of pile
- Clipped corner: from our logo

But they don't make sense everywhere, and right now they are being
carried over to other formats due to convenience/consensus-status.
*This problem and the other one mentioned above, could be fixed if we
created a Design motif or theme;*
- We could use it (the motif) without mixing metaphors
- The /community/ could use it without having to design from scratch and
undoing our work on brand consistency

This wasn't a problem in OOo because there was;
- The Seagulls = theme (openness, sky, flying, freedom)
- The wired gulls (as fugly as they were) = motif

The usual process for this (I know most of you will know this, but bare
with me one sec) is that;
1. The chief characteristic of the company/org is identified. Specified
as a desirable image/perception.
2. A strong logo is created, which allows for;
3. The extrapolation/derivation of a design motif. (preferably VECTOR
and simple, it will need to be printed on LARGE materials)
4. They form the basis for a start to the style guide, including Brand
guidelines and colours which reflect the image/perception
5. High quality stock photography is used to support (which is glaringly
absent in LibO)
6. Templates are made available to all, to make it easier to adhere to
this consistent image/perception

I think it has (wisely) been decided that our LibO design /theme/ is:
paper. To build on user familiarity with a paper office. Good, check.
I'll skip my reservations about the logo and deciding colours without a
theme for now.
If anyone has a D90+ / 450D+ or other higher quality DSLR, please
consider taking some stock photography we can use (the potential subject
matter would need to be discussed in another thread).

Right now the closest thing we have to a motif is the clipped corner,
which is promising, BUT...
At the moment *all* things are inheriting a bordered box and corner
which creates many cornered boxes on one page, this isn't a great move.
It reduces the effectiveness of the corner design if it is in too many
places, being used like a layout element rather than as a branding element.
For example, it is present on the 

Re: [libreoffice-design] They need graphic material, WE NEED A MOTIF!

2011-02-19 Thread Marc Paré

Hi Paulo et al:

Le 2011-02-19 20:04, Paulo José a écrit :

I forgot to comment about the website proposal: I think its very good,
very promising! :)

Also I did an initial try on the banners on the size of Medium Retangle
(300x250px). I think I made it simple and not very much Branding related:

Light theme:
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v1-light.png

SVG Source:
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v1-light.svg


Dark theme:
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v1-dark.png

SVG Source:
http://wiki.documentfoundation.org/File:LibreOffice-The-Challenge-Banner-Paulo-v1-dark.svg


Hide/show the layers to get German and Spanish versions. I hope I've
formated these versions correctly.

Soon I come back with other sizes/versions.

Regards,
~Paulo



Many thanks again for these banners, which are marvellous. Could these 
be added to the 
http://wiki.documentfoundation.org/Design/FoundationChallenge page? We 
also need some English version of these banners for external website use.


These banners not only serve the purpose of helping with the funding 
drive but also promote the LibreOffice brand on external sites. Once we 
have enough of these banners in various sizes and languages, we should 
make an announcement on the mailing lists letting our membership know of 
their availability.


Cheers

Marc


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