This is called content analysis. It's a recognized research method that was
developed for texts but has been applied to video or images. The best
strategy for consistent coding in content analysis is to create a codebook
of what it is your looking for and keep to it.

Good luck!

On Fri, May 30, 2008 at 12:35 PM, christine chastain <
[EMAIL PROTECTED]> wrote:

> Good morning!
>
> Does anyone have any experience with "making" qualitative research as
> quantitative as possible? This is a rather nebulous idea in my mind for the
> moment but I was thinking about something like using images from still or
> video footage and tagging those such that they could be coded in a
> quantitative way. Sort of like a heuristic evaluation on steroids.
>
> Just thinking...thanks!
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