I have a real world practical application that might make SnifTag useful. One of my beloved English Bulldogs has seizures. She only has the a few times a year, so it's not as bad as it could be. However, the more they have seizures and the longer they last, the more likely they are to become more frequent. The longer the seizure, the more dangerous it gets, as it could literally raise their body temperature and cook their brain.

Thankfully, has only had three. However, several months ago, my wife and I came home to find that she had seizured while we were out. We had no idea how long the seizure had lasted. This might be a practical application for my SnifTag. If there's a way to monitor her movement and activity level, I might be able to go back to that moment and have an idea how long it lasted. This has a pretty significant impact on the recommended treatment.

Anyway, Marcel and the group behind SnifTag are onto something that I think could, and hopefully will, prove to be very valuable. People spend a lot of money on their pets. Hell, Leona Helmsly left her pooch millions of dollars to be cared for. I know our dogs are family and there's nothing we wouldn't do for them.

Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
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