With any given object, or person or concept - we 'seduce ourselves' to
construct a narrative and formula useful to complete thoughts . . such
as French Silk Pie = <whatever> or TMO = <whatever you want to plug in>

Whether these narratives and formulas come from the outside world,
such as the media or gurus - - or whether these formulas come from our
own inner thought processes - they are brainwashing.  Don't think for
a moment that if we come up with a formula, or adopt a formula that
lines up with our inclinations and passes all our tests - don't think
for a moment that formula is not brainwashing.  It is still a formula
and it taints our world.

If a formula gets you where you want to go, great, if not, dump it.




--- In FairfieldLife@yahoogroups.com, Duveyoung <[EMAIL PROTECTED]> wrote:
>
> YMMV, but I see a lot of the TMO in the below.
> 
> Edg
> 
> http://tinyurl.com/2yelvx
> 
> 3 Tools To Brainwash and Influence People Through Media
> 
>     `'till at last the child's mind is these suggestions, and the sum
> of the suggestions is the child's mind. And not the child's mind only.
> The adult's mind too all his life long. The mind that judges and
> desires and decides made up of these suggestions. But all these
> suggestions are our suggestions!" - Aldous Huxley, Brave New World
> 
> The opinions and behaviors of people and societies are easily swayed.
> Every decade, every year, every week, those who control mass media
> change the climates of human thought. New pop stars, fashions, and
> fads are paraded center stage and then exit stage left followed by
> floods of expendable cash, leaving the path of sordid garbage known as
> "popular culture" in its wake.
> 
> Now the power to rule the world and wag the cultural dog is at your
> fingertips. What follows are simple instructions, a manual, a playbook
> of sorts, some simple behavioral tools to influence and take advantage
> of the nervous systems of all your peers.
> 
> The 23 Tools:
> 
> 1. The key to truly effective brainwashing is to work at people's most
> fundamental awareness. Shape them at the neurological level so they
> develop the faculties to take your input and call it "thinking for
> myself." Enable them to stop thinking.
> 
> 2. Limit any and all faculties for self-awareness and self-sensing.
> Destroy instinct and intuition. Actively and endlessly encourage
> external awareness. Make people dependent on your external input for
> as many decisions as possible.
> 
> 3. Speed up messages so that the pace and rhythm of information is
> disorienting and visually biased.
> 
> 4. Condition people to being bombarded with hundreds of thousands of
> signals a day. Teach them to attend to this stream of information and
> to call it Reality. Never let them ask what "reality" is.
> 
> 5. Framing is everything. Decide what you want people to believe and
> make sure that any choices you give them are within a framework which
> assures you of your result. This is called the Illusion of Choice. "Do
> you want to sweep the floor before or after dinner?" Repeat this
> formula for economic systems, politicians, news stories, competing
> product brands and entertainment.
> 
> 6. Appeal to the lowest common denominator. Make sure that all shows
> model conflict resolution of people with an emotional and intellectual
> maturity no greater than that of a six year old. Make it funny so no
> one notices.
> 
> 7. Keep people passive. Encourage the Couch Potato Alpha Wave Escape
> Plan as the healing elixir for all that ails.
> 
> 8. Don't make people think. Their days are hard enough as is. Bypass
> the need for opinion making by giving people ready-made opinions. Do
> it as though you don't have a conscience – they are probably too
> stupid to make their own decisions anyway.
> 
> 9. Ensure that there are no ongoing storylines with meaning or purpose
> beyond immediate sensory stimulation. Avoid universal themes as much
> as possible. Make absolutely certain there is no cultural, societal or
> global story or mythology present that conflicts with the myths of
> comfort and consumption.
> 
> 10. Never encourage responsibility, or so much as suggest that humans
> could be involved in co-creating their future and the realities in
> which they reside.
> 
> 11. Encourage group-sanctioned individuality only. By making
> `individuality" the new conformity you are generating a powerful
> illusion of free choice.
> 
> 12. Sensationalize the superficial.
> 
> 13. Keep information bytes infinitesimally small. Promote Attention
> Deficit Disorder. Several decades of television have already set this
> in motion.
> 
> 14. Repetition is key. Repeat important messages as often as possible.
> 
> 15. Repetition is key.
> 
> 16. Repetition is key.
> 
> 17. Bypass rationality by any means possible. People don't need logic
> to accept information. Belief is emotional. Always remember: WAR=PEACE.
> 
> 18. Remember –- two half-truths make up a whole truth.
> 
> 19. Demonize self-knowledge technology of all kinds. Throw around
> words like "cult" and "brainwashing." Marginalize anyone involved in
> such pursuits.
> 
> 20. Keep old models of consciousness alive and well. If you can get
> away with referring to people's states as being phlegmatic or sanguine
> instead of programmable and intentional, do it.
> 
> 21. Keep people's attention on what really matters. Emphasize what's
> wrong as much as possible.
> 
> 22. Always give the impression that Everything Is Under Control – but
> just barely so – hammer into the populace the idea that their greatest
> fear could strike at any moment.
> 
> 23. Teach people that they are their thoughts and emotions. Reinforce
> this by teaching them to feel bad about their ideas, and to feel bad
> about feeling bad. Remember: Identify, identify, identify –- this will
> widen the empty void inside of them that only shopping can cure.
> 
> By sticking to these simple premises you should be able to produce
> entire societies capable of ending world hunger, but too selfish to
> care. You will be able to bring about massive consumer mindsets and
> buying habits so powerful that logic and reason become superfluous in
> making the sale. You will be the new face of media. Good luck!
>


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