> OP-ED COLUMNIST 
> Editorial Desk; SECTA 
> The Cognitive Age 
> By DAVID BROOKS 
> 2 May 2008 
> The New York Times <javascript:void(0)>  
> If you go into a good library, you will find thousands of books on
> globalization. Some will laud it. Some will warn about its dangers.
> But they'll agree that globalization is the chief process driving our
> age. Our lives are being transformed by the increasing movement of
> goods, people and capital across borders.
> The globalization paradigm has led, in the political arena, to a
> certain historical narrative: There were once nation-states like the
> U.S. and the European powers, whose economies could be secured within
> borders. But now capital flows freely. Technology has leveled the
> playing field. Competition is global and fierce.
> New dynamos like India and China threaten American dominance thanks to
> their cheap labor and manipulated currencies. Now, everything is made
> abroad. American manufacturing is in decline. The rest of the economy
> is threatened.
> Hillary Clinton summarized the narrative this week: ''They came for
> the steel companies and nobody said anything. They came for the auto
> companies and nobody said anything. They came for the office
> companies, people who did white-collar service jobs, and no one said
> anything. And they came for the professional jobs that could be
> outsourced, and nobody said anything.''
> The globalization paradigm has turned out to be very convenient for
> politicians. It allows them to blame foreigners for economic woes. It
> allows them to pretend that by rewriting trade deals, they can assuage
> economic anxiety. It allows them to treat economic and social change
> as a great mercantilist competition, with various teams competing for
> global supremacy, and with politicians starring as the commanding
> generals.
> But there's a problem with the way the globalization paradigm has
> evolved. It doesn't really explain most of what is happening in the
> world.
> Globalization is real and important. It's just not the central force
> driving economic change. Some Americans have seen their jobs shipped
> overseas, but global competition has accounted for a small share of
> job creation and destruction over the past few decades. Capital does
> indeed flow around the world. But as Pankaj Ghemawat of the Harvard
> Business School has observed, 90 percent of fixed investment around
> the world is domestic. Companies open plants overseas, but that's
> mainly so their production facilities can be close to local markets.
> Nor is the globalization paradigm even accurate when applied to
> manufacturing. Instead of fleeing to Asia, U.S. manufacturing output
> is up over recent decades. As Thomas Duesterberg of Manufacturers
> Alliance/MAPI, a research firm, has pointed out, the U.S.'s share of
> global manufacturing output has actually increased slightly since
> 1980.
> The chief force reshaping manufacturing is technological change
> (hastened by competition with other companies in Canada, Germany or
> down the street). Thanks to innovation, manufacturing productivity has
> doubled over two decades. Employers now require fewer but more highly
> skilled workers. Technological change affects China just as it does
> the America. William Overholt of the RAND Corporation
> <javscript:void(0)>  has noted that between 1994 and 2004 the Chinese
> shed 25 million manufacturing jobs, 10 times more than the U.S.
> The central process driving this is not globalization. It's the skills
> revolution. We're moving into a more demanding cognitive age. In order
> to thrive, people are compelled to become better at absorbing,
> processing and combining information. This is happening in localized
> and globalized sectors, and it would be happening even if you tore up
> every free trade deal ever inked.
> The globalization paradigm emphasizes the fact that information can
> now travel 15,000 miles in an instant. But the most important part of
> information's journey is the last few inches -- the space between a
> person's eyes or ears and the various regions of the brain. Does the
> individual have the capacity to understand the information? Does he or
> she have the training to exploit it? Are there cultural assumptions
> that distort the way it is perceived?
> The globalization paradigm leads people to see economic development as
> a form of foreign policy, as a grand competition between nations and
> civilizations. These abstractions, called ''the Chinese'' or ''the
> Indians,'' are doing this or that. But the cognitive age paradigm
> emphasizes psychology, culture and pedagogy -- the specific processes
> that foster learning. It emphasizes that different societies are being
> stressed in similar ways by increased demands on human capital. If you
> understand that you are living at the beginning of a cognitive age,
> you're focusing on the real source of prosperity and understand that
> your anxiety is not being caused by a foreigner.
> It's not that globalization and the skills revolution are
> contradictory processes. But which paradigm you embrace determines
> which facts and remedies you emphasize. Politicians, especially
> Democratic ones, have fallen in love with the globalization paradigm.
> It's time to move beyond it.
> ====================================
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