Israel Radio cutting AM broadcasts, possibly harming English News
Mar. 7, 2009
http://www.jpost.com/servlet/Satellite?cid=1236269366914&pagename=JPo
st%2FJPArticle%2FPrinter
Greer Fay Cashman , THE JERUSALEM POST

The Israel Broadcasting Authority is gradually eliminating AM (medium-
wave) broadcasts, a cost-cutting measure that will seriously harm Israel 
Radio's news in English and a dozen other foreign languages, The 
Jerusalem Post has learned.

A date for closing the AM service completely has not been announced, but 
insiders indicated that the move was imminent.

Until recently, anyone wishing to ascertain the frequencies used by the IBA 
for its radio news could find details of both AM and FM transmitters on its 
Web site. The AM listings have, however, disappeared without any 
explanation.

Asked about the development, the IBA spokesperson confirmed that AM 
broadcasts were being cut. The spokesperson said the annual cost of 
maintaining an AM transmitter is NIS 20 million, a sum the IBA, in its current 
financial situation, can no longer afford.

Informed sources voiced particular concern about the future of REKA, the 
foreign-language network that serves immigrants, the diplomatic community 
and anyone else whose Hebrew is insufficient to follow regular broadcasts.

They said that FM reception for REKA is poor or non-existent in many parts 
of the country due to the location and limited power of IBA transmitters. This 
includes many areas of Jerusalem.

Besides its three daily English news broadcasts, REKA features around-the-
clock news and programming in a dozen languages, including Russian, 
Amharic, French, Spanish, Hungarian, Ladino and Yiddish.

REKA will continue to be broadcast over FM transmitters and the Internet, 
but industry sources claim that both suffer from technical limitations that 
will 
result in a severe drop in listenership.

The IBA's response was that REKA had been given five FM transmitters to 
ensure that its broadcasts could be received throughout the country.

The decision to phase out AM transmissions was made by the IBA's board 
of directors, with a caveat that FM transmitters first had to be installed and 
tested for all geographical areas to be affected, the IBA spokesperson said.

The IBA said that existing AM transmitters were becoming obsolete, but 
recognizing that such transmitters should be available for emergencies 
meant they would not be done away with altogether. Therefore, it has asked 
the Prime Minister's Office to allocate a special budget for this purpose and 
has notified the Defense Ministry and Home Front Command that AM 
transmissions are being phased out. In addition, it will maintain AM 
transmitters where there is no FM alternative.

Meanwhile, according to the spokesperson, the IBA is doing all it can to 
improve FM reception and strongly believes that efforts to this effect 
throughout 2009 will help increase rather than decrease listenership.

Because they are broadcast on AM - which is more powerful than FM - 
Israel Radio's news programs in English and French are heard in 
neighboring Arab countries.

"As they will no longer be available, this will deny Israel a voice in places 
where it is much needed," one source said. "Removing the medium-wave 
transmitters will just further diminish the ability of listeners to hear an 
already 
decimated news service, damaged by salami-style [piece-meal] cuts over 
many years. There are now growing demands for an inquiry into the way the 
IBA management has treated its radio services in general and its hitherto 
much-valued and respected English News," the source said.

A source familiar with the situation said that by reducing listenership, the 
gradual replacement of AM transmitters could provide a pretext for the layoff 
of some of the 800 IBA employees slated for dismissal within the framework 
of broadcasting authority reforms.

When the IBA switched off its shortwave transmitters two years ago, it 
promised that its Web site, iba.org.il, would provide better service. But 
during Israel's recent assault on Hamas in Gaza, high listener demand - 
especially for English news broadcasts - often made it impossible to log on.

Those responsible for the Web site evidently budgeted for a very limited 
number of listeners; one estimate is that only 350 people could access the 
live service at any given time - which an industry source called "woefully 
inadequate."

Should the AM service be cut completely, there are fears that domestic 
listeners unable to receive FM transmissions will turn to the Internet, which 
would place even greater pressure on the already-limited service.

The IBA said in response that it was upgrading its Web site to facilitate 
greater access.

Areas in which FM transmitters have already? taken over from AM include 
Menda and Eitanim (FM 88.5), Safed (FM 94.4), Kochav Hayarden (FM 
104.8), Acre, Haifa, Tel Aviv and Jerusalem (FM 101.3), Netanya (93.7) and 
Beersheba (FM 107.3).

Broadcast reception from these transmitters covers an appreciable expanse, 
from Kiryat Shmona through the Golan Heights and the Galilee down to the 
Beit She'an Valley, and farther south to Ashkelon, part of Modi'in, Kiryat Gat, 
Kiryat Malachi and Sderot.

Reception was also fairly good to excellent in the central areas of Nahariya, 
Nazareth, Haifa, Karmiel, Acre, Netanya, Tel Aviv, part of Hadera, Ashdod, 
part of Ashkelon and Jerusalem, the IBA asserted.
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